Latest news with #ChiefStrategyOfficer
Yahoo
7 hours ago
- Business
- Yahoo
Trilliant Health collaborates with Duke Health to support decision making
Trilliant Health has announced a partnership with US-based health system Duke Health to enhance data-informed decision-making. This strategic alliance will utilise Trilliant's analytics platform to support network design, growth planning, and access of the patients, in line with the needs and behaviours of the communities Duke Health serves. Duke Health chief strategy officer Morgan Jones said: 'Our ability to plan effectively for strategic growth is dependent upon understanding the communities we serve. 'Applying predictive analytics allows us to understand real patterns of care, behaviour and community need.' Trilliant Health's tools will provide Duke Health with predictive analytics for facility and service planning, customised to the requirements of local communities. The solutions will also offer psychographic segmentation for patient engagement, and network integrity analysis to enhance referral retention. Additionally, these tools are designed to help pinpoint underserved areas, enhancing delivery of service, and inform consumer outreach and marketing efforts. Trilliant Health president and CEO Hal Andrews said: 'By integrating data science and behavioral insight into strategic planning, health systems can better position themselves to meet the evolving expectations of healthcare consumers.' The partnership is set to enhance patient satisfaction and loyalty, optimise utilisation of capital, and increase access to healthcare. It comes at a time when the healthcare industry is increasingly moving towards outpatient and unconventional settings, providing a scalable, evidence-based foundation for growth. In May this year, Duke Health expanded its specialty pharmacy services through a partnership with Shields Health Solutions. The collaboration is aimed at advancing clinical care and improving health outcomes in North Carolina through the expansion. "Trilliant Health collaborates with Duke Health to support decision making" was originally created and published by Hospital Management, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
Forbes
a day ago
- Business
- Forbes
Creating Certainty In Uncertain Times: Let Performance Take Center Stage
Michael Della Penna, Chief Strategy Officer of InMarket. Which tariffs will go into effect? Which countries will enact retaliatory tariffs? Which categories will get hit the hardest? Which brands will have more opportunity? Since no one actually knows or can accurately predict what will happen, we must stop dwelling on the unknown. Brands that come out on top won't be the ones relying on contingency planning. They'll be the ones that started taking action early wherever possible. A real-time performance approach rooted in what you know, what you can guarantee and how you can optimize every ad dollar spent creates certainty in uncertain times. You don't know what will happen, so embrace what's happening now. As news and predictions change every day, it can be easy to fall into a 'what if' trap. Instead, invest that time, budget and energy in what you do know. For example, we don't know for sure what will happen in the economy, but we do know that consumer confidence is down. We might not know which tariffs will hit or when, but we know how the current rising prices are impacting shopping behaviors. Our Q2 report on Grocery Staples Insights found that shoppers are continuing to trade down to private labels in categories with limited differentiation, such as bottled water, flour and eggs. Consumers are also shifting their spend to warehouse clubs and discount/dollar stores where they can save on certain categories, including essentials like canned goods and paper goods and novelties like ice cream and candy. Focus on understanding these shifts as they're happening. This empowers you to create strategies rooted in what's actually occurring, not the what-ifs. Most importantly, by combining intent, location and purchase insights, marketers can understand why consumers are making respective purchase decisions and craft more effective targeting, messaging and execution that accounts for consumers' evolving needs during unpredictable times. Drive greater impact with incremental opportunities. With improved insights into your customers, performance and the competitive landscape, you can also uncover growth opportunities. There are two simple yet powerful audience segments to focus on here: the movable middle and your most valuable consumers and stores. The movable middle is that group of frequent category purchasers that your brand may be missing out on. They're that sweet spot of the middle 50% of category purchasers who aren't locked into a particular brand yet, posing a fantastic opportunity to win them over with the right message at the right moment. If you're a brand in a category like candy that's being increasingly purchased at a discount, a simple digital coupon reaching them while in-store could be enough to encourage movable middle shoppers to choose your brand over competitors. Another opportunity is understanding your most valuable consumers and stores. In our fragmented shopping landscape, marketers must be able to answer a key question: Is there a retail channel, consumer segment or specific retailer that's providing more growth for our products? This type of insight allows brands to understand which retail channels offer the greatest opportunity for incremental growth and adjust strategies accordingly. For instance, considering the aforementioned shift I mentioned about more shoppers switching to warehouse clubs to stock up on costly goods, an incremental opportunity for, say, a coffee company, could be reminding shoppers that their brand is offered at the nearest Costco or Sam's Club—a top-of-mind message for consumers ahead of their next shopping trip. Granular measurement can also play a guiding role in understanding the most valuable consumer or store for CPG brands by leveraging the most loyal cut in the movable middle analysis or offering a 'by retailer' analysis on campaign performance. Combined with insights into the competitive landscape, this by-retailer view ensures you understand where specific campaigns are driving the best outcomes and where you might be lacking as shopping remains fragmented and increasingly value-focused. Everything should come down to the bottom of the funnel. As more eyes from stakeholders are on the bottom line, prioritize bottom-of-the-funnel tactics that are proven revenue growth engines. Awareness is undeniably important as the competition heats up. However, shoppers are trading down, less committed to brand names and making more final decisions in store. In this era of uncertainty, it's critical to extend top-of-funnel efforts, like influencer campaigns or on-site event activations, beyond the norm and incorporate bottom-funnel tactics, like mobile ad experiences, that can remind shoppers of your brand and products as they're planning, actively making purchase decisions or even walking into the store or reaching for a product on the shelf. Marrying top and bottom-of-the-funnel tactics will expand opportunities for campaign success, maximize outcomes and help transcend your brand from simply being one of many in consumers' consideration set into the one they ultimately choose in-store. Focus on the metrics that matter to stakeholders. Times of economic hardship naturally put marketers on the defense amid fears of budget constraints. Improved measurement helps you get ahead and set yourself and your teams up for success in those conversations, even creating opportunities to bring positive outcomes proactively. Focus on the metrics that empower you to speak the language of your financial counterparts, from the CFO to the CEO. Paying closer or equal attention to incremental growth across sales, visits and return on advertising spend will help marketing teams and leadership. Taking it a step further, seek opportunities around guaranteed incremental return on ad spend with strategic partners willing to take risks if they have the data and capabilities to do so. This may be the ultimate certainty in uncertain times. Don't let the unknown hinder creativity and success. Pivot toward a mindset, tariff-relief strategy and tech stack that prioritize creating certainty in these uncertain times. If you're focusing on real-time insights, closely monitoring trends and performance, doubling down on performance tactics and betting on incremental outcomes, you'll be well-prepared to adapt and overcome the waves ahead. Forbes Business Development Council is an invitation-only community for sales and biz dev executives. Do I qualify?
Associated Press
3 days ago
- Business
- Associated Press
TUX Intelligent Technology to Launch TUXE Token as Part of Global Expansion Strategy, Focusing on a Trillion-Dollar Liquidity Ecosystem
Toronto, Canada, August 6, 2025 -- Global emerging intelligent trading platform TUX today officially announced its development plans for Q3 and Q4, revealing that its core ecosystem token, TUXE, will soon be launched on the blockchain. The phased linear release is expected to take place from August 2025 to May 2026. This announcement marks a significant milestone in TUX's global expansion and fintech innovation efforts. According to official TUX data, by July 2025, the platform had successfully integrated multiple asset classes, including cryptocurrencies, tokens, foreign exchange, and bonds. With the support of its self-developed algorithmic trading engine and global arbitrage capture system, the platform now boasts nearly 3 million registered users, with ecosystem operations entering a mature and stable phase. At the press conference, TUX, a leader in intelligent trading, exclusively revealed the TUXE token's strategic white paper to major media outlets. The strategy aims to reconstruct cross-border financial infrastructure. TUX's Chief Strategy Officer stated during the event: 'We are at the forefront of the global intelligent finance wave. The launch of the TUXE token is not only a key part of our platform's ecosystem but will also serve as a driving force for user engagement and incentivization mechanisms.' To ensure long-term market liquidity and trust, the platform will adopt a linear release mechanism for the token, mitigating short-term price volatility risks. Liquidity Surge: New Opportunities for User Participation Internal data reveals that 100,000 users have pre-bound the token, with early participants achieving an average annualized return of 34% through cross-market forex and cryptocurrency trading, significantly outperforming traditional brokers. Four Strategic Pillars: Targeting the Global Market TUX's global strategy will focus on four key pillars: Regional Markets: TUX will prioritize customized incentive pools in North America, Europe, and the Asia-Pacific region, with user participation expected to increase by 300% in the fourth quarter. Brand Expansion: The platform plans to establish physical centers in New York, Singapore, the UK, and Paris, with the goal of expanding to 20 global financial hubs by 2026, further enhancing its brand presence. Service Network: TUX will launch localized compliance channels in 40 countries, equipped with multi-language AI customer support to enhance user experience. The platform aims to reduce user onboarding time to just 3 minutes. Dual Capital Engine: TUX will initiate strategic fundraising and proceed with SEC registration, aiming for an IPO in Q3 2026 to further accelerate platform growth. Early 2026: IPO Preparation to Boost Governance Transparency and Investor Confidence Technological Moat and Market Leadership TUX has achieved millisecond-level cross-market hedging for cryptocurrencies, forex, and tokens, with arbitrage opportunity capture efficiency 17 times greater than its competitors (measured latency < 8ms). The company has plans to issue a stablecoin (TUX-Dollar, or TUSD), pegged to fiat assets such as the US Dollar and Euro, to provide a stable payment channel for the ecosystem. TUSD will work in tandem with TUXE to support various use cases, including on-chain settlement, cross-border payments, and smart contract collateralization, further expanding the TUX ecosystem. Ecosystem Access Window The first batch of TUXE on-chain interaction qualifications is expected to be available to holding users on August 21, 2025, with staking functionality simultaneously activated. 'This is not just another TUXELIUM coin – we are building an intercontinental tunnel connecting traditional finance and the crypto world.' – CEO of TUX, at the Mathias Anderson Developer Conference TUX Digital Frontier Technologies [email protected] @Anderson_01225 (Telegram) Contact Info: Name: Jordan Blakely Email: Send Email Organization: Tux Digital Frontier Technologies Website: Disclaimer: This press release is for informational purposes only. Information verification has been done to the best of our ability. Still, due to the speculative nature of the blockchain (cryptocurrency, NFT, mining, etc.) sector as a whole, complete accuracy cannot always be guaranteed. You are advised to conduct your own research and exercise caution. Investments in these fields are inherently risky and should be approached with due diligence. Release ID: 89166563 In the event of detecting errors, concerns, or irregularities in the content shared in this press release that require attention or if there is a need for a press release takedown, we kindly request that you inform us promptly by contacting [email protected] (it is important to note that this email is the authorized channel for such matters, sending multiple emails to multiple addresses does not necessarily help expedite your request). Our dedicated team will promptly address your feedback within 8 hours and take necessary actions to resolve any identified issues diligently or guide you through the removal process. Providing accurate and dependable information is our utmost priority.
Forbes
10-07-2025
- Business
- Forbes
3 Practical Ways Insurers Are Using AI Today
Alex Zukerman is Chief Strategy Officer at Sapiens, empowering insurers with digital software platforms, solutions and services. As AI tools innovate and proliferate at a breakneck pace, 'AI' itself has become the buzzword of the moment. That doesn't undo the fact that AI is a vastly transformative technology with a wide array of applications driving real business outcomes in the insurance industry. Through conversations with insurers and their customers, we've found that the true potential of AI is rooted in its unique ability to automate tedious processes and more deeply understand customers. These practical applications are not just helping insurers work faster and smarter; they're fully reshaping how insurers operate, offering unprecedented opportunities to enhance customer understanding, personalize services and streamline operations. But as with any new technology, adopters sometimes miss the forest for the trees, adopting new tools because they're buzzy, not because of the strategic implications. With AI becoming a fundamental part of insurance, insurers must move beyond experimentation and fully utilize AI to drive business growth and efficiency for the benefit of both the insurer and the insured. Here are some ways we see insurers utilizing AI effectively: Comprehensive Customer Insights The shift from AI as an aspirational technology to a practical necessity is undeniable. Just a few years ago, insurance leaders still debated AI's potential impact. Now, they're trying to integrate it into every facet of their operations. Consider Deloitte's 2024 report on insurance industry transformation with GenAI, which found that 79% of insurance CEOs expect GenAI to change their businesses within the next three years. Among AI's transformative attributes is the ability to aggregate and analyze disparate data sources, providing insurers with a holistic, 360-degree view of their customers. This bird's eye view of customer preferences gives insurers the ability to tailor products and services precisely to customers' individual needs, bolstering customer relationships and driving business growth in turn. AI's ability to break down data silos also enables the integration of information from various touchpoints, ranging from policy details and claim histories to social media interactions and data from connected devices like at-home IoT tools or daily wearables. For example, last year, Mastercard successfully implemented GenAI-driven fraud detection measures in an effort to increase the speed of alerting merchants to fraud risks. The new initiative doubled their detection rate for compromised cards and reduced false positives of fraudulent transactions by up to 200%. With AI in their corner, insurers can streamline and automate a plethora of processes while improving their ability to assess risk, tailor products, detect and prevent fraud and proactively address customer needs to foster stronger relationships. Personalized Solutions The days of one-size-fits-all insurance solutions are gone. Instead, today's consumers expect services tailored to their unique preferences and circumstances. AI-powered analytics and machine-learning models, especially paired with no- or low-code platforms, empower insurers to rapidly develop and deploy customized solutions. Let's say an insurer used AI to develop a real-time risk assessment tool for small-business owners. By analyzing industry trends, customer data and financial patterns, the insurer can provide hyper-personalized coverage recommendations based on the specific attributes of any small business—granularity that traditional underwriting methods simply can't provide. This approach reduces time-to-market for customized applications that cater to specific personas and address customers' unique challenges. It's a win-win for insurers and their policyholders alike. Heightened personalization and agility will help insurers meet customer expectations, providing a competitive edge in a rapidly evolving market. AI-Empowered Agents Gartner predicts that by 2028, at least 15% of day-to-day work decisions will be made autonomously through AI-powered agents (up from less than 1% in 2024). In insurance specifically, AI is augmenting the capabilities of 'insurance agents' with tools such as generative AI, machine learning, natural language processing (NLP), computer vision and predictive analytics. This application of AI, known as 'Agentic AI,' allows systems to operate with a high degree of autonomy, capable of setting goals, planning and executing multi-step tasks without constant human intervention. Agentic AI can adapt to new information and changing environments, making decisions to achieve desired outcomes. In underwriting, for instance, agentic AI can analyze submissions, assess risk profiles and generate policy recommendations autonomously, reducing processing time and improving pricing accuracy. In claims management, agentic AI can automate everything from intake and validation to settlement, using pattern recognition to flag potentially fraudulent claims in real time. On the customer engagement front, these systems deliver personalized policy recommendations and initiate proactive communication, helping insurers respond to individual needs more effectively and increase customer retention. In risk management, agentic AI continuously monitors a wide range of data sources to identify emerging threats and dynamically adjust risk models, allowing insurers to be more agile and responsive in a rapidly changing environment. Autonomous, Not Unchecked Rather than replacing human touchpoints, AI serves as an enhancer of human roles. But as agentic AI takes on more autonomous decision making responsibilities, it also introduces new governance considerations. Insurers must implement clear policy guardrails that define the ethical and operational boundaries for AI behavior. Maintaining a human-in-the-loop approach for critical decision points ensures oversight and accountability, while transparency in AI-driven processes helps build trust by making decisions explainable and auditable. To ensure ongoing integrity and regulatory compliance, AI systems must be continuously monitored and assessed against relevant standards. Together, these frameworks help insurers balance innovation with responsibility as they integrate agentic AI into their core operations. This synergy between human expertise and artificial intelligence is the future of insurance. Beat The Buzz AI's practical applications have already fundamentally transformed the insurance landscape, and embracing it is no longer optional; it is a strategic necessity for those building the future of insurance. As this technology improves, insurers must prioritize companywide AI-driven strategies that allow them to execute their operations better than the competition. Embracing AI's ability to unify data, personalize solutions, empower agents and augment human roles will enable insurers to navigate a competitive landscape and deliver superior value to their customers. The sooner insurers integrate AI across both value chains and customer touchpoints, the sooner their competitive advantages will arise. Forbes Business Development Council is an invitation-only community for sales and biz dev executives. Do I qualify?
Forbes
13-06-2025
- Business
- Forbes
A Tale Of Three Cities: Navigating The Office Market Recovery
Ryan Masiello, Chief Strategy Officer, VTS. getty Five years have passed since Covid-19 brought the world to a standstill, yet the ripple effects continue to reshape our economy in ways that are still unfolding as the challenges and transformations continue to evolve. The office market is undergoing a recovery, though the pace and nature of this rebound differ greatly across cities and industries. According to the 2025 Leasing Prediction Outlook from my company, VTS, national demand for office space grew by nearly 20% in the U.S. in 2024, signaling the beginning of a broader recovery. This upward trajectory is expected to continue throughout 2025, but the journey will vary depending on what global markets you examine. New York has experienced an incredible rebound, and San Francisco, with its tech-centric economy, is poised for post-Covid record-breaking growth. London, on the other hand, has a much more muted outlook. These disparities highlight not only the speed of recovery but also the unique challenges and opportunities that lie ahead in the office market. While each city offers a different snapshot of recovery, they reveal how industry mix, company strategy and shifting employee expectations are all connected. Understanding these patterns, we can get a clearer picture of the broader evolution taking place across the global office landscape. New York has reasserted itself as the nation's leader in office demand, with leasing activity projected to reach 34 million square feet (MSF) in 2025. After a strong rebound, growth is now stabilizing. These mandates also reflect a broader tension between leadership expectations and employee preferences, prompting companies like Amazon and AT&T to rethink office environments—not just enforce attendance—to maintain retention and performance. The 2025 Leasing Prediction Outlook highlights that San Francisco is on track for a notable recovery, led by a 28% increase in leasing activity in 2025. This rebound—driven by the tech and AI sectors, including companies such as OpenAI and Anthropic—is restoring confidence in a market hit hard during the pandemic. Return-to-office (RTO) initiatives and talent growth in emerging sectors like AI are playing key roles in the city's resurgence. In contrast, leasing activity in London is expected to decline by 11% in 2025. These headwinds reflect broader global uncertainties, as many companies weigh long-term commitments in an era of high borrowing costs, evolving hybrid norms and increasing pressure to optimize real estate portfolios. While New York and San Francisco saw jumps in leasing activity for accelerated growth in 2025, London experienced a modest decline in 2024, leading to a more cautious outlook. Broader economic shifts—such as potential interest rate cuts—could help unlock new demand in the second half of the year, but uncertainty remains a defining feature of today's office landscape. Meanwhile, there's growing recognition that office space is no longer viewed purely through the lens of square footage. For many organizations, it's becoming a strategic tool to reinforce culture, drive accountability and strengthen team cohesion—particularly in industries where in-person performance is critical. Tech, however, continues to trail behind other industries in embracing RTO. The slower pace reflects an industry still in strategic flux, where many tech firms are reevaluating not just space needs but fundamental questions about their operating models and organizational design. The RTO trend remains a central force in shaping office demand. However, the 2025 Global Workplace Report by VTS reveals a disconnect: 79% of tenants feel their current office setups aren't conducive to collaboration. Moving forward, success won't hinge solely on location or mandates but on how well workplaces are redesigned to foster connection, innovation and purpose. For certain areas, the path forward may be slower, but it's not without promise. A Centre for Cities report shows London and Toronto have the lowest in-office attendance among peer cities—just 2.7 days per week on average—yet London's diverse industry base helps cushion its downturns. As economic conditions improve, not only London—but cities across North America and Europe—will need to balance short-term occupancy challenges with long-term shifts in how and where people work. Looking ahead, the tech sector still has a ways to go in the office market recovery. Tech remains one of the largest industries resistant to in-person work, and this is a trend to watch in the months to come. If the office market is going to make a true sustained recovery, tech companies must continue to emphasize the importance of their in-office presence. To do this, companies must make coming into the office as frictionless as possible. Increasing employee office traffic means ensuring that the experience of coming to work is simple. This can be approached through technology investments as well as by developing an in-person culture that values collaboration. Above all, the value of coming into the office—even on a hybrid schedule—should be highlighted as critical in-person time with colleagues that simply cannot be facilitated virtually. By reestablishing the office as the hub of activity for their companies, employers can help reestablish city centers themselves as hubs of business activity. Forbes Technology Council is an invitation-only community for world-class CIOs, CTOs and technology executives. Do I qualify?
