Latest news with #ChrisMacaulay
Globe and Mail
5 days ago
- Business
- Globe and Mail
Former Global Ad Executive Chris Macaulay Leads Killara's Rise in Outdoor Industry
That conviction sparked a bold shift from agency boardrooms to outdoor warehouses, from crafting pitch decks to rebuilding supply chains. In 2023, Macaulay stepped into the outdoor space; not for the aesthetics, but for the opportunity to bring structure, performance, and long-term thinking to a fragmented industry. Leaving behind a career in global advertising might sound like a gamble; but for Chris Macaulay, it was the start of something far more meaningful. 'I was tired of trading time for money,' says Macaulay, now the CEO of Killara Outdoors, a multi-brand platform company scaling purpose-driven outdoor brands across the U.S. and beyond. 'I wanted skin in the game. I wanted to build something real.' That conviction sparked a bold shift from agency boardrooms to outdoor warehouses, from crafting pitch decks to rebuilding supply chains. In 2023, Macaulay stepped into the outdoor space; not for the aesthetics, but for the opportunity to bring structure, performance, and long-term thinking to a fragmented industry. 'I didn't start with a lifelong passion for hunting or fishing,' he admits. 'I started with the desire to build something that lasts. But once I got into this space, I saw how broken it was; how many good brands were stuck because they didn't have the right infrastructure or support.' Under Macaulay's leadership, Killara Outdoors has quickly become one of the most respected new players in the industry. With operations across Texas, Colorado, and Hong Kong, Killara now supports a growing portfolio of outdoor brands; including fishing, hunting, tactical, and lifestyle categories; with centralized operations, content strategy, and scalable systems. The full blog article, From Ads to Altitude: Chris Macaulay's Leap from Madison Avenue to Mountain Brands, takes a closer look at that career transformation; one that swapped Madison Avenue polish for manufacturing floor grit. Macaulay's transition hasn't just been strategic. It's been deeply personal. 'You stop looking at success in quarterly metrics and start measuring it in people, progress, and legacy,' he says. 'That's the shift that changed everything.' While many platforms chase trends or volume, Macaulay continues to push Killara in a different direction; one rooted in culture, long-term alignment, and true brand-building. 'This isn't about exits,' he adds. 'It's about endurance.' Media Contact Company Name: Killara Outdoors Email: Send Email Address: 180 State Street, 201 City: Southlake State: Texas 76092 Country: United States Website:
Scotsman
05-05-2025
- Scotsman
Inverness fire: Police investigating after flat door set on fire in Hilton
Police are appealing for information. Police Scotland are appealing for information following a fire in Inverness on Saturday. Sign up to our Scotsman Rural News - A weekly of the Hay's Way tour of Scotland emailed direct to you. Sign up Thank you for signing up! Did you know with a Digital Subscription to The Scotsman, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much more. Learn More Sorry, there seem to be some issues. Please try again later. Submitting... Police in Inverness are appealing to the public for information after a flat door was set on fire. The incident took place in the Hilton area of the city on Saturday, May 3. Police were called to the property on Leyton Drive at around 11.50pm that evening. Advertisement Hide Ad Advertisement Hide Ad No one was injured as a result of the fire and Police have asked that anyone who has any information or footage of the fire come forward. Detective Constable Chris Macaulay said: 'Luckily the fire was extinguished quickly and no-one was injured, however the consequences of this reckless act could have been much more serious. 'Our enquiries are ongoing to establish more information, and I would urge anyone who was in the Leyton Drive area around the time of the fire, who witnessed anything suspicious to please contact us. 'I would also ask anyone with personal footage or drivers with dashcam from the area to review their recordings and get in touch if it holds anything that could be relevant.'
