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What Is Shuffle Dancing? Two Mom Friends Are Going Viral With Their Moves
What Is Shuffle Dancing? Two Mom Friends Are Going Viral With Their Moves

Yahoo

time14-06-2025

  • Entertainment
  • Yahoo

What Is Shuffle Dancing? Two Mom Friends Are Going Viral With Their Moves

Two neighborhood moms looking for a workout buddy found a passion — and a friendship — in dance. Now, they teach other moms to groove, one shuffle at a time. Anna Blanc, 42, and Christina Reynolds, 38, of Kansas City are the creators of 'Shuffle Mamas,' an online business that offers courses on shuffle dancing, a style distinguished by dragging or sliding steps. Despite zero dance experience, the moms taught themselves to shuffle in Reynolds' garage, dancing through the pandemic, homeschooling and pregnancy, often with their six children running about — and sometimes participating. 'There are so many pulls on your time ... between kids and school — so we get together for 'our time,'' Blanc, 42, the mother of three children ages 13, 11 and 8, tells 'Away from our kids!' Reynolds, whose kids are 14, 9, and 5 months, tells 'A sacred hour.' On their TikTok and Instagram accounts, the moms show their dance moves to their 1 million followers, including their 'goofy' progression from beginners to pros. They say people can shuffle dance to anything from pop to country, as long as the beat is strong and fast. To Reynolds and Blanc, dance is deeper than cutting loose. 'Shuffling became a safe place to de-stress, heal from trauma and grow in confidence,' they wrote in the caption to a video posted to their Instagram account, 'Shuffle Mamas.' The moms always knew of each other, but it wasn't until the COVID lockdowns in 2020 that they properly met through a neighborhood exercise class, hosted by Reynolds' husband. Anna says she appreciated how moving her body 'made a difference in my mental health' during Reynolds' discovery of shuffle dancing on TikTok. With their homes only a 20-second walk apart, the women met twice a week for one hour in Reynolds' garage. They studied shuffle dancing videos and recorded their moves. 'In our first videos, our kids ran around because we were in lockdown,' says Blanc. 'They would play in the yard while we were in the garage.' A sisterhood developed. 'Our initial connection was that our kids played together and we carpooled a bit — dance was really our only touchpoint,' says Reynolds. 'For years, we didn't talk about anything personal. We just danced.' Dance, adds Blanc, was how they 'invested' in themselves while raising kids. 'Anna was so supportive, especially when my baby was on a schedule,' recalls Reynolds. 'I would text her, 'He's down for a nap — run over now!'' The women's motto: 'We have to dance.' The moms saw that their children were picking up the beat. 'Our kids want to be involved,' says Reynolds. 'We've seen their confidence grow over the years through shuffle dancing — watching us dance and then feeling empowered to dance as well.' Reynolds says her 14-year-old son is 'a natural' at shuffle dancing. 'We have a really close relationship but I've never forced it on him,' says Reynolds. 'Now he is starting to own it.' Blanc adds, 'My 11-year-old would never be in a video with me and has not tried it, but my 8-year-old is all about it. He'll jump up and learn moves.' Being a mom, says Reynolds, has helped them learn to be teachers and communicators. Their audience agrees. 'I gotta find another dad to shuffle with and we can challenge you guys,' one father wrote on TikTok. 'Mommy goals!' wrote another person. This article was originally published on

800.com Launches Google Ads Integration to Connect Calls with Campaign ROI
800.com Launches Google Ads Integration to Connect Calls with Campaign ROI

Yahoo

time05-06-2025

  • Business
  • Yahoo

800.com Launches Google Ads Integration to Connect Calls with Campaign ROI

New integration helps small businesses track calls from Google Ads campaigns and optimize marketing spend using real conversion data. NEW YORK, June 05, 2025--(BUSINESS WIRE)-- a cloud-based call tracking provider trusted by over 45,000 small businesses, today announced a new integration with Google Ads. This release enables businesses to directly connect phone calls with their paid ad campaigns across Google Search, Display, and more—offering a powerful way to track call-based conversions and drive smarter advertising decisions. More than 1.2 million businesses use Google Ads to increase sales and acquire new customers. With this new integration, users can automatically log call activity from ads and identify which campaigns, keywords, and landing pages are driving the highest-value leads. "For businesses to accurately measure return on investment (ROI), they need visibility into every touchpoint—not just clicks and form fills," said Tom English, VP of Marketing at "We're thrilled to help our customers connect phone calls directly to ad performance, something that's typically costly or complex with traditional providers." Key Benefits of the + Google Ads Integration: Track inbound calls generated by Google Ads campaigns in real time Attribute phone calls to specific campaigns, keywords, and landing pages Identify top-performing ad copy and targeting strategies Create seamless customer experiences using call-only or call-extension ads With call attribution now fully integrated into Google Ads reporting, businesses can more confidently measure what's working—and make better decisions about where to invest their marketing dollars. Easy Setup in Minutes Connecting with Google Ads is simple. From the dashboard, users log in to their Google Ads account, grant permission, and assign tracking numbers to campaigns—no coding required. Businesses can choose from local or toll-free numbers, and results appear immediately in the dashboard under "Call Tracking." "This is the next step in our mission to help small businesses compete smarter—by tying phone leads directly to marketing performance," said Christina Reynolds, Brand Marketing Manager at continues to expand its platform with additional integrations, including Slack, Meta Ads, Bing Ads, and more—offering a complete, cost-effective call tracking solution at nearly 50% less than traditional enterprise tools. For more setup details, visit our Help Center. To request a live demo, visit About provides intuitive cloud-based voice and messaging solutions to help businesses connect with customers and grow with confidence. Trusted by thousands of teams and entrepreneurs, simplifies communication with powerful tools like call tracking, virtual numbers, SMS campaigns, and integrations with Google, Slack, Salesforce, and more. View source version on Contacts Learn more at or contact us at media@ Se produjo un error al recuperar la información Inicia sesión para acceder a tu portafolio Se produjo un error al recuperar la información Se produjo un error al recuperar la información Se produjo un error al recuperar la información Se produjo un error al recuperar la información

800.com Launches Google Ads Integration to Connect Calls with Campaign ROI
800.com Launches Google Ads Integration to Connect Calls with Campaign ROI

Business Wire

time05-06-2025

  • Business
  • Business Wire

800.com Launches Google Ads Integration to Connect Calls with Campaign ROI

NEW YORK--(BUSINESS WIRE)-- a cloud-based call tracking provider trusted by over 45,000 small businesses, today announced a new integration with Google Ads. This release enables businesses to directly connect phone calls with their paid ad campaigns across Google Search, Display, and more—offering a powerful way to track call-based conversions and drive smarter advertising decisions. We're thrilled to help our customers connect phone calls directly to ad performance, something that's typically costly or complex with traditional providers. Share More than 1.2 million businesses use Google Ads to increase sales and acquire new customers. With this new integration, users can automatically log call activity from ads and identify which campaigns, keywords, and landing pages are driving the highest-value leads. 'For businesses to accurately measure return on investment (ROI), they need visibility into every touchpoint—not just clicks and form fills,' said Tom English, VP of Marketing at 'We're thrilled to help our customers connect phone calls directly to ad performance, something that's typically costly or complex with traditional providers.' Key Benefits of the + Google Ads Integration: Track inbound calls generated by Google Ads campaigns in real time Attribute phone calls to specific campaigns, keywords, and landing pages Identify top-performing ad copy and targeting strategies Create seamless customer experiences using call-only or call-extension ads With call attribution now fully integrated into Google Ads reporting, businesses can more confidently measure what's working—and make better decisions about where to invest their marketing dollars. Easy Setup in Minutes Connecting with Google Ads is simple. From the dashboard, users log in to their Google Ads account, grant permission, and assign tracking numbers to campaigns—no coding required. Businesses can choose from local or toll-free numbers, and results appear immediately in the dashboard under 'Call Tracking.' 'This is the next step in our mission to help small businesses compete smarter—by tying phone leads directly to marketing performance,' said Christina Reynolds, Brand Marketing Manager at continues to expand its platform with additional integrations, including Slack, Meta Ads, Bing Ads, and more—offering a complete, cost-effective call tracking solution at nearly 50% less than traditional enterprise tools. For more setup details, visit our Help Center. To request a live demo, visit provides intuitive cloud-based voice and messaging solutions to help businesses connect with customers and grow with confidence. Trusted by thousands of teams and entrepreneurs, simplifies communication with powerful tools like call tracking, virtual numbers, SMS campaigns, and integrations with Google, Slack, Salesforce, and more.

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