Latest news with #ClaireBarber
Fashion Network
03-07-2025
- Business
- Fashion Network
SGS UK Retail reveals 'bold new brand identities' for Lakeside and Victoria Centre malls
Essex's Lakeside Shopping Centre and Nottingham's Victoria Centre are going big on rebranding. It's down to SGS UK Retail unveiling 'dynamic new brand identities' for the pair, marking 'a bold new chapter for the centres', both of which are key destinations in their regions and have been for decades. The strategic brand refreshes form part of SGS UK Retail's 'portfolio-wide enhancement programme, featuring significant investment' across retail, F&B, leisure and customer propositions. The latest development follows a recent 'lauded' rebranding 'to reclaim atria Watford's Harlequin heritage'. Now Lakeside and Victoria Centre are being given similar treatment to 'support their distinct market strengths to drive commercial potential'. Marking its 35th anniversary this year, Lakeside has been given a 'bold identity refresh', also drawing on the centre's heritage 'while expressing its ambitious evolution, with a focus on leveraging the diverse external environment, including the lake, to create a completely unique retail and leisure proposition'. Through (unrevealed) strategic CAPEX investment, the centre will 'redefine what is possible for a flagship destination and set itself up for future decades as an integral part of the UK social landscape', said SGS. Over at Victoria Centre, its refresh 'honours over 50 years of retail leadership' in the heart of Nottingham. The new brand 'takes inspiration from both the centre's iconic city centre location and its urban customer base – with a clean, fresh logo creating a simple, eye-catching identity'. Strategically, the rebrand 'supports the centre's ongoing asset management approach, using its unrivalled location to attract retail and F&B operators that address the wants and needs of the local community, including over 60,000 students', it notes. The rebranding rollouts include new signage, enhanced websites and staff uniforms. These will be promoted via bespoke marketing campaigns led by SGS's agency, BWP Group, it added. Claire Barber, CEO at SGS UK Retail, added: 'These rebrands aren't about changing what makes them special; they're about amplifying each destination's unique strengths.'
Fashion Network
03-07-2025
- Business
- Fashion Network
SGS UK Retail reveals 'bold new brand identities' for Lakeside and Victoria Centre malls
Essex's Lakeside Shopping Centre and Nottingham's Victoria Centre are going big on rebranding. It's down to SGS UK Retail unveiling 'dynamic new brand identities' for the pair, marking 'a bold new chapter for the centres', both of which are key destinations in their regions and have been for decades. The strategic brand refreshes form part of SGS UK Retail's 'portfolio-wide enhancement programme, featuring significant investment' across retail, F&B, leisure and customer propositions. The latest development follows a recent 'lauded' rebranding 'to reclaim atria Watford's Harlequin heritage'. Now Lakeside and Victoria Centre are being given similar treatment to 'support their distinct market strengths to drive commercial potential'. Marking its 35th anniversary this year, Lakeside has been given a 'bold identity refresh', also drawing on the centre's heritage 'while expressing its ambitious evolution, with a focus on leveraging the diverse external environment, including the lake, to create a completely unique retail and leisure proposition'. Through (unrevealed) strategic CAPEX investment, the centre will 'redefine what is possible for a flagship destination and set itself up for future decades as an integral part of the UK social landscape', said SGS. Over at Victoria Centre, its refresh 'honours over 50 years of retail leadership' in the heart of Nottingham. The new brand 'takes inspiration from both the centre's iconic city centre location and its urban customer base – with a clean, fresh logo creating a simple, eye-catching identity'. Strategically, the rebrand 'supports the centre's ongoing asset management approach, using its unrivalled location to attract retail and F&B operators that address the wants and needs of the local community, including over 60,000 students', it notes. The rebranding rollouts include new signage, enhanced websites and staff uniforms. These will be promoted via bespoke marketing campaigns led by SGS's agency, BWP Group, it added. Claire Barber, CEO at SGS UK Retail, added: 'These rebrands aren't about changing what makes them special; they're about amplifying each destination's unique strengths.'
Fashion Network
03-07-2025
- Business
- Fashion Network
SGS UK Retail reveals 'bold new brand identities' for Lakeside and Victoria Centre malls
Essex's Lakeside Shopping Centre and Nottingham's Victoria Centre are going big on rebranding. It's down to SGS UK Retail unveiling 'dynamic new brand identities' for the pair, marking 'a bold new chapter for the centres', both of which are key destinations in their regions and have been for decades. The strategic brand refreshes form part of SGS UK Retail's 'portfolio-wide enhancement programme, featuring significant investment' across retail, F&B, leisure and customer propositions. The latest development follows a recent 'lauded' rebranding 'to reclaim atria Watford's Harlequin heritage'. Now Lakeside and Victoria Centre are being given similar treatment to 'support their distinct market strengths to drive commercial potential'. Marking its 35th anniversary this year, Lakeside has been given a 'bold identity refresh', also drawing on the centre's heritage 'while expressing its ambitious evolution, with a focus on leveraging the diverse external environment, including the lake, to create a completely unique retail and leisure proposition'. Through (unrevealed) strategic CAPEX investment, the centre will 'redefine what is possible for a flagship destination and set itself up for future decades as an integral part of the UK social landscape', said SGS. Over at Victoria Centre, its refresh 'honours over 50 years of retail leadership' in the heart of Nottingham. The new brand 'takes inspiration from both the centre's iconic city centre location and its urban customer base – with a clean, fresh logo creating a simple, eye-catching identity'. Strategically, the rebrand 'supports the centre's ongoing asset management approach, using its unrivalled location to attract retail and F&B operators that address the wants and needs of the local community, including over 60,000 students', it notes. The rebranding rollouts include new signage, enhanced websites and staff uniforms. These will be promoted via bespoke marketing campaigns led by SGS's agency, BWP Group, it added. Claire Barber, CEO at SGS UK Retail, added: 'These rebrands aren't about changing what makes them special; they're about amplifying each destination's unique strengths.'
Fashion Network
03-07-2025
- Business
- Fashion Network
SGS UK Retail reveals 'bold new brand identities' for Lakeside and Victoria Centre malls
Essex's Lakeside Shopping Centre and Nottingham's Victoria Centre are going big on rebranding. It's down to SGS UK Retail unveiling 'dynamic new brand identities' for the pair, marking 'a bold new chapter for the centres', both of which are key destinations in their regions and have been for decades. The strategic brand refreshes form part of SGS UK Retail's 'portfolio-wide enhancement programme, featuring significant investment' across retail, F&B, leisure and customer propositions. The latest development follows a recent 'lauded' rebranding 'to reclaim atria Watford's Harlequin heritage'. Now Lakeside and Victoria Centre are being given similar treatment to 'support their distinct market strengths to drive commercial potential'. Marking its 35th anniversary this year, Lakeside has been given a 'bold identity refresh', also drawing on the centre's heritage 'while expressing its ambitious evolution, with a focus on leveraging the diverse external environment, including the lake, to create a completely unique retail and leisure proposition'. Through (unrevealed) strategic CAPEX investment, the centre will 'redefine what is possible for a flagship destination and set itself up for future decades as an integral part of the UK social landscape', said SGS. Over at Victoria Centre, its refresh 'honours over 50 years of retail leadership' in the heart of Nottingham. The new brand 'takes inspiration from both the centre's iconic city centre location and its urban customer base – with a clean, fresh logo creating a simple, eye-catching identity'. Strategically, the rebrand 'supports the centre's ongoing asset management approach, using its unrivalled location to attract retail and F&B operators that address the wants and needs of the local community, including over 60,000 students', it notes. The rebranding rollouts include new signage, enhanced websites and staff uniforms. These will be promoted via bespoke marketing campaigns led by SGS's agency, BWP Group, it added. Claire Barber, CEO at SGS UK Retail, added: 'These rebrands aren't about changing what makes them special; they're about amplifying each destination's unique strengths.'
The Herald Scotland
23-06-2025
- Business
- The Herald Scotland
Braehead owners team up to boost 'trading synergy'
The partnership will align the marketing, management and leasing of Braehead Shopping Centre, Braehead Arena and XSite, with the owners and their advisors working to deliver a consistent approach to the customer experience across the estate. Reporting to a board comprising SGS, TDL and XPE, the asset management and operational team includes Pradera Lateral, Savills, BWP Group, Lunson Mitchenall, BGP, and Metis. Their aim is to expand the "natural trading synergy between adjacent ownerships" which currently generate £6.3 billion in annual retail and leisure spending. 'The scale and diversity of Braehead Ambition's offer means the destination is more relevant to more consumers more of the time," said Claire Barber, chief executive of SGS UK Retail. "The partnership will position Braehead as a lifestyle choice, creating even higher levels of loyalty and engagement that will drive the commercial performance of the individual assets, and the wider social and economic prosperity of the area.' SGS completed a "landmark" reorganisation of its finances in May of last year that allowed it to return to standard governance and management after falling into administration in June 2020. The group, previously known as Intu SGS, came under the control of its creditors after Intu collapsed into administration from the weight of its debts during the Covid pandemic. XSite experienced similar difficulties in the wake of the pandemic but has since recovered to welcome 2.1 million people through its doors in 2024. Earlier this year XPE announced that it will invest more than £12 million in the site which will include the opening of the world's longest indoor e-karting track and e-sports venue, K1 Speed, later this year. Barry Cox, non-executive director at XPE, said Braehead Ambition is a shared commitment to offer consumers a unique destination whose "total is greater even than the sum of the parts". "As consumers are becoming ever more discerning as to where and how they spend their time and money, bringing together the strength of our individual assets to create the strongest destination of scale in Glasgow makes total sense for our customers, our business partners, and for Renfrew," he added. Located within the shopping centre, Braehead Arena is a 5,200-seat multi-purpose events and sports venue that serves as the official home of the Glasgow Clan ice hockey team. The team and the management of the arena were taken over by Irish broadcasting company TDL in May 2023. Stephanie Weir named as new Edinburgh Airport Commercial chief (Image: NQ)
