Latest news with #ClarityAI
Finextra
09-07-2025
- Business
- Finextra
Clarity AI buys sustainability fintech ecolytiq
Clarity AI has acquired fellow sustainability fintech ecolytiq. Financial terms of the deal were not disclosed. 0 US-based Clarity AI uses artificial intelligence to provide data-driven environmental and social insights to investors, corporates, governments, and consumers. The firm works with a host of financial services giants and, within the investment sector, serves a direct network of clients managing around $70 trillion in assets. The deal to buy Berlin-based ecolytiq expands Clarity AI's climate engagement offering for global retail and commercial banking financial institutions. Ecolytiq's platform specialises in analysing real-time transaction data to quantify environmental footprints and deliver high-impact sustainability content, powered by behavioural science and designed for measurable impact. Its white-label solutions have been used by firms such as HSBC to offer millions of consumers and business clients climate insights. This has been amplified through a long-term strategic partnership with investor Visa, which now becomes an investor and partner of Clarity AI. Rebeca Minguela, CEO, Clarity AI, says: "We are transforming sustainability insights into a catalyst for action. ecolytiq's platform aligns perfectly with our mission to embed sustainability intelligence into every decision—from multi-billion-dollar portfolios to everyday purchases."
National Post
09-07-2025
- Business
- National Post
Clarity AI Acquires ecolytiq, Further Expanding Its AI Sustainability Solutions to End Consumers
Article content The acquisition expands on Clarity AI's market leading climate engagement offering for global retail and commercial banking financial institutions Article content NEW YORK — Clarity AI, one of the world's largest and most awarded technology and AI firms in sustainability, today announced the acquisition of ecolytiq, a leading provider of in-app climate engagement solutions for financial institutions and their millions of retail and commercial banking customers globally. This strategic move further reinforces Clarity AI's position at the forefront of the rapidly expanding sustainability tech sector, strengthening its dominance in delivering impactful, data-driven solutions that empower individuals and organizations to make more sustainable choices. Article content Article content With this acquisition, Clarity AI expands its class-leading product portfolio, serving a broad spectrum of market participants—from institutional investors and global corporations to retail banks and individual consumers. The company's modular, AI-powered platform is designed to embed sustainability intelligence into every decision at scale, transforming complex data into actionable insights that drive responsible consumption and investment. Article content ecolytiq's platform, now part of Clarity AI's suite, specializes in analyzing real-time transaction data to quantify environmental footprints and deliver high-impact sustainability content, powered by behavioural science and designed for measurable impact. Its white-label solutions have enabled banks and financial institutions across Europe and beyond to engage millions of consumers and business clients, fostering climate-positive behavior change through timely and compelling insights. Notably, this has been amplified through ecolytiq's long-term strategic partnership with Visa, a world leader in digital payments with approximately 14,500 financial institution clients worldwide. As part of the acquisition, Visa has become an investor and strategic partner of Clarity AI. Article content 'This acquisition is more than a strategic move; it's a declaration of intent,' said Rebeca Minguela, Founder and CEO of Clarity AI. 'We are transforming sustainability insights into a catalyst for action. ecolytiq's platform aligns perfectly with our mission to embed sustainability intelligence into every decision—from multi-billion-dollar portfolios to everyday purchases. Together, we're setting a new standard for how financial institutions engage consumers with data that drives meaningful change.' Article content David Lais, Co-Founder and Managing Director at ecolytiq Article content , added: 'ecolytiq was founded with the idea that banking can be a powerful catalyst for climate action. The mission has always been to empower individuals to drive positive climate impact at scale through their everyday purchasing decisions. By joining forces with Clarity AI, we're taking that vision to the next level—combining our behavioral science-based climate engagement technology with a world-class, AI driven sustainability platform. Together, we're accelerating the transition to a greener future—powered by the best available data and backed by purpose.' Article content Positioning for Growth as a Tech-Driven Sustainability Leader Article content Clarity AI has established itself as a leader in sustainability intelligence, recognized by Forrester as a Leading Provider for two consecutive reports. The company currently serves a direct network of clients managing approximately $70 trillion in assets, with its influence spanning institutional investors, corporates, and consumers worldwide. Article content By integrating ecolytiq's consumer-centric platform, Clarity AI not only strengthens its consumer engagement capabilities, but also expands its reach as a comprehensive, tech-first sustainability provider. With a proven track record of converting complex datasets into actionable intelligence, Clarity AI continues to set the benchmark for how financial institutions, corporations, and investors leverage AI to drive sustainability outcomes at scale. Article content About Clarity AI Article content Clarity AI is the leading sustainability tech company, leveraging advanced technology and AI to provide data-driven environmental and social insights to investors, corporates, governments, and consumers. AI has been at the core of Clarity AI's offering from the start, supporting a fully flexible set of data solutions, insights, analytics capabilities, and tools used for portfolio management, corporate research and engagement, benchmarking, regulatory reporting, online banking, and e-commerce. Clarity AI was named a leader by independent research in The Forrester Wave: ESG Data & Analytics, Q3 2024. Article content Within the investment sector, Clarity AI serves a direct network of clients managing around $70 trillion in assets and includes firms like Nordea and Santander. Our strategic partnerships with financial institutions such as BlackRock, BNP Paribas, Caceis, or SimCorp, allow thousands of users to access Clarity AI advanced data analytics capabilities through their usual investment platforms, ensuring a seamless workflow experience. Clarity AI has offices in North America, Europe, and the Middle East. For more information visit About ecolytiq ecolytiq enables banks and financial services providers to drive customer engagement through sustainability – creating positive impact for both the environment and business growth. The ecolytiq product suite enriches a traditional banking app with information to understand an individual's environmental impact, as well as personalized climate insights and actions to help measurably reduce one's carbon footprint. Article content Article content Article content Article content Contacts Article content For any related inquiries, please contact: Article content
Associated Press
26-02-2025
- Automotive
- Associated Press
THEO Announces ClarityAI - Brand Compliance Technology That is 500x Faster and 20% More Accurate for Automotive OEMs
New York, NY February 26, 2025 --( THEO, a leader in innovative marketing technology solutions announces the release of ClarityAI, the automotive industry's first brand compliance review and audit platform to use artificial intelligence. ClarityAI reviews OEM and dealer creative campaigns against the brand standards for each individual OEM. ClarityAI, replaces the antiquated, human-led review processes that have bogged down Tier-3 dealer advertising since the dawn of digital advertising. The powerful ClarityAI engine considers hundreds of branding guidelines and provides an unbiased review based on the ad campaign's imagery, pricing, tonality, language, superlatives, unsubstantiated claims and much more. ClarityAI then delivers an approval or denial back to the dealer in less than 60 seconds. This 'one-minute pre-approval' replaces the historic 8-business hour 'industry standard' that 'leading' co-op vendors have been stumbling to deliver for the past three decades. The introduction of ClarityAI has completely replaced that paradigm and now provides a brand pre-approval process that is 500 times faster and 20% more accurate than 'today's impossibly slow and imprecise standard.' With ClarityAI, there is no reason to ever go back to this bygone era. ClarityAI is an embedded technology within THEO's co-op/compliance solution, Clarity. Clarity is THEO's ground-breaking co-op/compliance solution that was developed to provide complete transparency to retail co-op programs within automotive and other retail organizations. Clarity's inclusion of real-time performance tracking for all digital media campaigns deployed by individual dealers, franchisees, and stores has become the new standard due to the platform's ability to measure ROI/ROAS in real-time. Clarity manages all the traditional processes of co-op and compliance programs and uses brand new technologies to connect the performance of the media campaigns with the efficacy of the media budget spent by the dealers. Clarity is the first enterprise level tool to identify, track, and measure the effectiveness of Tier III media budgets. Clarity also assures the brand is properly funding appropriate media spend and reliably eliminates almost all fraud potential with approved spend. THEO's CTO Keith Caswell states, 'Clarity may be the most impactful tool any OEM can onboard because it brings transparency to the massively cloaked Tier-3 co-op budgets. Clarity provides campaign level performance metrics across the hundreds of thousands of media campaigns deployed by dealers, franchisees, and stores. Clarity is the first solution that measures the efficacy of the hundreds of millions of advertising dollars spent by their Tier-3 dealers.' THEO's CRO Gabe Winslow adds, 'For more than twenty years, OEMs have shelled out tens of billions of dollars' worth of Tier-3 dealer advertising without having any mechanism to track ROI/ROAS. Clarity removes the blinders and provides direct digital performance tracking for all Tier-3 media using their existing co-op program structure.' In addition to speed and accuracy, ClarityAI technology will, in most cases, decrease the cost OEMs pay to manage their Tier-3 co-op/compliance programs by more than 50%, saving them millions of dollars each year. Contact for Journalists: THEO Agency Gabe Winslow Phone: +1 503-358-7470 THEO Agency (Portland, OR) is an agency leader in media customer acquisition and retention. THEO's team has core experience in automotive co-op and compliance programs plus dealer customer data and analytics. THEO provides solutions, specializing in innovative technology that helps organizations streamline their operations, reduce risk, and improve compliance. With a focus on delivering high-quality, user-friendly tools, the ClarityAI product is committed to driving change and helping businesses stay ahead of evolving industry challenges. THEO has expertise in Media Buying Power, Deep Tech + Analytics/Data Science, paired with Conversion Focused Optimization and Performance Media Creative. THEO Agency 503-358-9198
