Latest news with #Cloudbeds
Skift
16 hours ago
- Business
- Skift
Why Cloudbeds Built Its Own AI to Personalize Travel at Scale
Adam Harris of Cloudbeds is betting big on AI that actually understands hospitality. Ahead of the Skift Data + AI Summit, he shares why generic models aren't enough and what hoteliers must do to stay ahead. As the CEO and Co-Founder of Cloudbeds, Adam Harris has long been focused on how technology can help hotels deliver better, more connected guest experiences. Now, as AI redefines business and customer decision-making, Harris is leading one of hospitality's boldest experiments in sector-specific artificial intelligence. At the heart of Cloudbeds' strategy is a belief that generic AI tools simply won't cut it. For Adam Harris, AI isn't just about smarter pricing. It's about building a responsive, personalized ecosystem where technology doesn't just automate, it understands. Ahead of his appearance at the Skift Data + AI Summit, Harris shares how Cloudbeds is building AI that actually speaks the language of hotels, why hospitality needs to stop treating AI like a plugin, and how machine-readable supply is about to power the next booking revolution. How is your company thinking about AI as a tool to drive smarter, more personalized travel experiences? 'At Cloudbeds, we view AI as the key to unlocking personalized travel experiences at scale. However, AI must go beyond generic models to truly make an impact in the hospitality sector. Traditional AI systems were designed with general use in mind, lacking the deep understanding of industry-specific needs—especially in hospitality, where less than 0.004% of training data comes from our sector. This is where our approach differs. We've developed our own AI model—a causal-neural large language model (LLM) specifically designed for hospitality. For travelers, this means smarter pricing, better availability, and more seamless, personalized experiences tailored to their preferences and booking behaviors. For hoteliers, it means reducing guesswork and gaining more time to focus on delivering memorable stays. By designing an AI engine that speaks the language of hospitality, we help drive intelligent growth and free hoteliers to focus on what matters most: their guests.' What's one of the most exciting ways you're using data right now to make business or customer decisions? 'The days of fragmented, price-only revenue management are over. Traditional AI in hospitality often focuses on pricing with limited insight or accuracy, but we wanted to change that. Our new revenue tool powered by Cloudbeds Intelligence, Signals, analyzes over 4 billion data points every hour—from bookings to competitor rates, local events, and guest reviews. It processes this data to deliver forecasts with industry-leading accuracy at over 95%, up to 180 days in advance, along with smart pricing and marketing recommendations to fill demand days. By unifying revenue management, guest marketing, and operational insights in one cohesive system, Signals empowers hotels to act on the full picture. Rather than relying on a narrow focus on price, hoteliers can make data-driven decisions that optimize their entire business, creating a smarter, more responsive environment for both guests and staff.' What do you think the travel industry still gets wrong when it comes to applying AI? 'The biggest mistake the industry makes is treating AI as something you can simply 'apply.' AI is not a plug-and-play solution; it's only as effective as the data it's trained on. Most AI models available today weren't built with hospitality in mind, and with less than 0.004% of foundational AI data coming from the travel sector, it's clear that these models are often working with educated guesses rather than industry-specific insights. At Cloudbeds, we didn't just apply AI—we built it from the ground up, specifically for hospitality. Our AI is powered by a dual approach: a causal AI engine that processes billions of real hotel signals every hour, and a hospitality-specific LLM that's trained on millions of data points from hoteliers and revenue managers. This allows our system to not only analyze data but to truly understand and reason like a hotelier, delivering insights that are relevant and actionable.' Where do you see the biggest opportunities - or risks - for generative AI in your business? 'As AI agents and natural language models reshape how travelers search and book, the value shifts from who presents the options to who owns the options. Cloudbeds is uniquely positioned to feed this new discovery layer, powering direct connections, real-time availability, and dynamic pricing across emerging AI-driven platforms. If hoteliers act quickly to make their supply machine-readable and integrated, AI will amplify their business in ways that were previously unimaginable.' If you had to place a big bet on one AI breakthrough that could reshape travel, what would it be? 'The interface era is dead. We're witnessing the fundamental rewiring of hospitality through pure science. The companies still obsessing over polish while ignoring the algorithmic foundation are about to get obliterated. When AI agents take over more responsibilities (and they will), what happens to traffic patterns? Hotels, however, will still be there, still be full, just getting customers through entirely different channels.' Continue the Conversation with Adam Harris As the travel industry scrambles to adapt to generative AI, leaders like Adam Harris aren't just using AI; they're redefining it for their industry. His appearance at the Skift Data + AI Summit is a must-attend for anyone looking to understand how sector-specific intelligence is changing the rules of the game. Get Your Tickets 1 Person Solo Ticket $895 Buy Now 2-6 PeOPLE Group Tickets From $815 each Buy Now Who Is Already Joining The Skift Data + AI Summit This June Skift Data + AI Summit in New York City is fast approaching - take a look at who is planning to attend and add your company's name to the list. You won't want to miss this exciting global travel industry event. Read More
Travel Daily News
4 days ago
- Business
- Travel Daily News
TakeUp and Cloudbeds team up to make revenue optimization effortless
TakeUp partners with Cloudbeds, bringing AI-driven revenue management and automated pricing optimization to independent hotels, enhancing profitability and operational efficiency. WESTFIELD CENTER, OHIO – TakeUp, the AI-powered revenue management platform built for independent hospitality properties, announced a new integration partnership with Cloudbeds, the innovative leader in hospitality management technology. This collaboration equips boutique hotels, inns, bed & breakfasts, and glamping retreats with seamless, automated revenue optimization – helping them maximize earnings while saving time. With this integration, independent hoteliers using Cloudbeds can now access TakeUp's AI-driven pricing engine, which dynamically adjusts room rates based on real-time market demand, competitor pricing, and booking trends. Alongside AI-powered automation, TakeUp's experienced revenue strategists act as an extension of each property's team, providing expert guidance to fine-tune pricing strategies and maximize long-term profitability. Cloudbeds' partner integration marketplace connects hoteliers with industry-leading solutions that enhance property management, revenue strategy, and guest experience. By integrating with Cloudbeds, TakeUp becomes part of a growing ecosystem of innovative tools designed to help independent hoteliers compete more effectively. This seamless connection ensures that TakeUp users can access advanced revenue management capabilities without disrupting their existing workflows. 'Cloudbeds has built an outstanding platform that streamlines hotel operations, and we're excited to enhance that experience by making revenue optimization effortless for their customers,' said Bobby Marhamat, CEO at TakeUp. 'By partnering with Cloudbeds, we're delivering AI-powered pricing automation and expert-backed strategies in a way that's simple, effective, and tailored to small and independent properties.' Key Benefits of the TakeUp + Cloudbeds Integration: AI-Driven Pricing Optimization – Automatically adjusts rates to reflect demand, competition, and market trends. Revenue Strategist Support – AI-powered insights, enhanced by expert guidance, ensure a strategic approach to pricing. Seamless Cloudbeds Integration – Quick and easy setup with no disruption to existing operations. User-Friendly Analytics – TakeUp's intuitive dashboard provides performance tracking and benchmarking. 'At Cloudbeds, our goal is to give hoteliers the tools they need to run their businesses more efficiently and profitably,' said Sebastien Leitner, VP of Partnerships at Cloudbeds. 'Partnering with TakeUp gives our customers access to a smart, easy-to-use revenue management solution that helps them stay ahead without adding unnecessary complexity to their workflows.' A Future of Smarter Revenue for Independent Hoteliers Independent hotels no longer have to guess at pricing strategies or spend hours manually adjusting rates. With TakeUp and Cloudbeds integrated together, properties of all sizes can now leverage AI-powered revenue management – a capability that was once only accessible to large hotel brands.
Hospitality Net
5 days ago
- Business
- Hospitality Net
TakeUp and Cloudbeds Team Up to Make Revenue Optimization Effortless for Independent Hospitality Properties
TakeUp, the AI-powered revenue management platform built for independent hospitality properties, announced today a new integration partnership with Cloudbeds, the innovative leader in hospitality management technology. This collaboration equips boutique hotels, inns, bed & breakfasts, and glamping retreats with seamless, automated revenue optimization—helping them maximize earnings while saving time. With this integration, independent hoteliers using Cloudbeds can now access TakeUp's AI-driven pricing engine, which dynamically adjusts room rates based on real-time market demand, competitor pricing, and booking trends. Alongside AI-powered automation, TakeUp's experienced revenue strategists act as an extension of each property's team, providing expert guidance to fine-tune pricing strategies and maximize long-term profitability. Cloudbeds' partner integration marketplace connects hoteliers with industry-leading solutions that enhance property management, revenue strategy, and guest experience. By integrating with Cloudbeds, TakeUp becomes part of a growing ecosystem of innovative tools designed to help independent hoteliers compete more effectively. This seamless connection ensures that TakeUp users can access advanced revenue management capabilities without disrupting their existing workflows. 'Cloudbeds has built an outstanding platform that streamlines hotel operations, and we're excited to enhance that experience by making revenue optimization effortless for their customers,' said Bobby Marhamat, CEO at TakeUp. 'By partnering with Cloudbeds, we're delivering AI-powered pricing automation and expert-backed strategies in a way that's simple, effective, and tailored to small and independent properties.' Key Benefits of the TakeUp + Cloudbeds Integration: AI-Driven Pricing Optimization – Automatically adjusts rates to reflect demand, competition, and market trends. Revenue Strategist Support – AI-powered insights, enhanced by expert guidance, ensure a strategic approach to pricing. Seamless Cloudbeds Integration – Quick and easy setup with no disruption to existing operations. User-Friendly Analytics – TakeUp's intuitive dashboard provides performance tracking and benchmarking. 'At Cloudbeds, our goal is to give hoteliers the tools they need to run their businesses more efficiently and profitably,' said Sebastien Leitner, VP of Partnerships at Cloudbeds. 'Partnering with TakeUp gives our customers access to a smart, easy-to-use revenue management solution that helps them stay ahead without adding unnecessary complexity to their workflows.' A Future of Smarter Revenue for Independent Hoteliers Independent hotels no longer have to guess at pricing strategies or spend hours manually adjusting rates. With TakeUp and Cloudbeds integrated together, properties of all sizes can now leverage AI-powered revenue management—a capability that was once only accessible to large hotel brands. About TakeUp TakeUp is an AI-powered revenue optimization platform built for independent hospitality properties, including boutique hotels, inns, bed & breakfasts, and glamping retreats. By leveraging AI-driven insights and expert revenue strategists, TakeUp helps properties maximize revenue and save time, seamlessly integrating with leading property management systems to drive profitability and operational efficiency. For more information visit About Cloudbeds Cloudbeds is the leading platform redefining the concept of PMS for the hospitality industry, serving tens of thousands of properties in more than 150 countries worldwide. Built from the ground up to be masterfully unified and scalable, the award-winning Cloudbeds Platform brings together built-in and integrated solutions that modernize hotel operations, distribution, guest experience, and data & analytics. Founded in 2012, Cloudbeds has been named a top PMS, Hotel Management System and Channel Manager (2021-2025) by Hotel Tech Report, World's Best Hotel PMS Solutions Provider (2022) by World Travel Awards, and recognized in Deloitte's Technology Fast 500 in 2024. Kelly Campbell Marketing Director View source
Hospitality Net
26-05-2025
- Business
- Hospitality Net
Kendall LaRue: Connecting guests with nature and one another at LOGE
How do you create a truly memorable hospitality experience that keeps guests coming back? In this episode of The Turndown, James Kendall LaRue, COO of LOGE, shares his journey from consulting to leading an innovative hospitality brand that prioritizes community and authenticity. With properties designed to get guests out of their rooms and connected with each other and the outdoors, LOGE blends technology and personalized hospitality to create memorable moments across its growing network of experiential stays. Kendall discusses how LOGE leverages tech to streamline operations while empowering team members to focus on human-to-human interactions and shares insights on why authenticity and genuine care are the core competencies he seeks in leaders. With a unique approach to staffing, training, and community engagement, Kendall explains why true hospitality is about creating meaningful experiences, not just selling rooms. About Cloudbeds Cloudbeds is the leading platform redefining the concept of PMS for the hospitality industry, serving tens of thousands of properties in more than 150 countries worldwide. Built from the ground up to be masterfully unified and scalable, the award-winning Cloudbeds Platform brings together built-in and integrated solutions that modernize hotel operations & finance, distribution & marketing, guest experience, and revenue & analytics. Founded in 2012, Cloudbeds has been named a top PMS, Hotel Management System and Channel Manager (2021-2025) by Hotel Tech Report, World's Best Hotel PMS Solutions Provider (2022) by World Travel Awards, and recognized in Deloitte's Technology Fast 500 in 2024. Paula Carreirao PR & Partner Marketing Specialist
Hospitality Net
26-05-2025
- Business
- Hospitality Net
Claudia Infante: A Chief Data Officer's take on hotel tech, integration, and data strategy
How do you balance guest experience with data security in an industry built on personal connections? In this episode of The Turndown, Claudia Infante, Chief Data Officer at Margaritaville, shares her perspective on the evolving role of technology in hospitality—what's working, what's missing, and what needs to change. From guest data management to AI and facial recognition, Claudia breaks down how hotels can leverage technology without losing the heart of hospitality. She also shares her thoughts on the next generation of industry leaders and why seamless tech integrations are still one of the biggest pain points in hospitality. Plus, we hear about her career journey from banquet server to hospitality tech leader and what earning a Lifetime Achievement Award means to her. About Cloudbeds Cloudbeds is the leading platform redefining the concept of PMS for the hospitality industry, serving tens of thousands of properties in more than 150 countries worldwide. Built from the ground up to be masterfully unified and scalable, the award-winning Cloudbeds Platform brings together built-in and integrated solutions that modernize hotel operations & finance, distribution & marketing, guest experience, and revenue & analytics. Founded in 2012, Cloudbeds has been named a top PMS, Hotel Management System and Channel Manager (2021-2025) by Hotel Tech Report, World's Best Hotel PMS Solutions Provider (2022) by World Travel Awards, and recognized in Deloitte's Technology Fast 500 in 2024. Paula Carreirao PR & Partner Marketing Specialist
