Latest news with #Coca-ColaStarlight
Business Wire
24-07-2025
- Entertainment
- Business Wire
The Fans Have Spoken: Jack in the Box Partners with Coca-Cola to Bring Limited Edition Starlight Drink Back to Earth
SAN DIEGO--(BUSINESS WIRE)--Jack in the Box Inc. (NASDAQ: JACK) is answering the call of fans by exclusively bringing back Coca-Cola Starlight – the space-inspired beverage that took the universe by storm in 2022. The space-flavored beverage will be available exclusively at Jack in the Box as part of the limited-time Coca-Cola® Starlight Munchie Meal, marking the first time this highly sought-after beverage has been available anywhere on the planet since its initial launch. Jack in the Box is answering the call of fans by exclusively bringing back Coca-Cola Starlight – the space-inspired beverage that took the universe by storm in 2022. Share 'As a brand that is always listening to social conversation, we have seen the love and request to bring back Coca-Cola's Starlight beverage, ' said Ryan Ostrom, Chief Customer and Digital Officer at Jack in the Box. 'Jack is all about showing up in unexpected ways that connect with our guests' cravings—and bringing back Coca-Cola Starlight as the hero of this Munchie Meal is the kind of bold, crave-worthy move our fans expect from us.' The Coca-Cola® Starlight Munchie Meal features: Choice of entrée: Double Jr. Jumbo Jack Cheeseburger or Really Big Chicken Sandwich Three legendary sides: 5 Tiny Tacos, 4 Nuggets with ranch dip cup, and curly fries The exclusive 20-oz Coca-Cola Starlight: Coca-Cola taste with a subtle cooling sensation, reddish hue, and a dash of the unexpected The limited-edition beverage was originally inspired by Gen Z's fascination with space and the infinite possibilities it represents. Since its departure, fans have continued sharing memories of the "magical taste" and pleading for another chance to experience what space tastes like on social media. This exclusive collaboration continues Jack's legacy of out-of-the-box variety, unique offerings you won't find anywhere else, and late-night innovations. Building on a summer of unexpected fun featuring the brand's first-ever Fortnite world in collaboration with T-Pain, the Coca-Cola® Starlight Munchie Meal represents Jack's first beverage-focused Craved Collab – with the star being the drink itself. Jack in the Box's Coca-Cola® Starlight Munchie Meal is available while supplies last at participating Jack in the Box locations nationwide, on and through the Jack app. About Jack in the Box: Jack in the Box Inc. (NASDAQ: JACK), founded and headquartered in San Diego, California, is a restaurant company that operates and franchises Jack in the Box®, one of the nation's largest hamburger chains with approximately 2,190 restaurants across 22 states, and Del Taco®, the second largest Mexican-American QSR chain by units in the U.S. with approximately 590 restaurants across 17 states. For more information on both brands, including franchising opportunities, visit and About The Coca-Cola Company The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories. Our company's purpose is to refresh the world and make a difference. We sell multiple billion-dollar brands across several beverage categories worldwide. Our portfolio of sparkling soft drink brands includes Coca-Cola, Sprite and Fanta. Our water, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Fuze Tea, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. We're constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market. We seek to positively impact people's lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across our value chain. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide. Learn more at and follow us on Instagram, Facebook and LinkedIn. Category: Corporate
Miami Herald
18-07-2025
- Health
- Miami Herald
Coca-Cola brings back controversial discontinued flavor after 3 years
It's hard to believe that soda was once considered a medicinal remedy, but when Coca-Cola was first introduced in 1886, it was marketed as exactly that. Since then, it has evolved into America's most iconic beverage, changing its original recipe to become an everyday beverage. Coca-Cola eventually adapted to modern health trends by launching a sugar-free version of its classic Coke. Don't miss the move: Subscribe to TheStreet's free daily newsletter But the company can't seem to escape criticism, sparking debate on whether this lower-calorie option causes more harm than good. Additionally, pressures on the company continue intensifying, with U.S. Department of Health and Human Services Secretary Robert F. Kennedy Jr. and the Food and Drug Administration's push to phase out synthetic dyes and additives in the U.S. food supply. Related: Coca-Cola brings back controversial Coke flavor President Donald Trump has said Coca-Cola agreed to use cane sugar instead of high fructose corn syrup to sweeten some of its products. The company, however, has not confirmed this, saying only that it will offer details about "innovative offerings" soon. In any case, Coca-Cola makes every effort to launch new products and follow trends. And now it's bringing back a discontinued flavor, but making a huge change to remove the controversy from its relaunch. Image source: NurPhoto/Getty Images In 2021, Coca-Cola (KO) launched Coca-Cola Creations, a program to introduce unique new products, flavors, and experiences through limited-edition, sequential releases promoted through collaborations. Coca-Cola Starlight was the first product released from this new program the following year. It was a space-inspired soda with matching packaging available in regular and zero-sugar versions. More Food News: Burger King menu adds wild kids' meal toys parents will want tooMcDonald's puts popular Pokemon promotion back on the menuStarbucks' huge new rival opens first US stores Although the soda's exact flavors have never been revealed, many say it tastes like a sweeter and fruitier version of the original Coke flavor, with cotton candy and marshmallow notes. Once released, the limited-time flavor sold out from grocery store shelves and was not seen again for years. After a three-year hiatus, Coca-Cola is partnering with Jack in the Box (JACK) to bring back the discontinued Coca-Cola Starlight, along with a new Munchie Meal. The Munchie Meal is part of Jack in the Box's late-night menu expansion, which began in 2013 to provide customers with more value meal options while aiming to increase sales during extended hours. This new Jack in the Box x Coca-Cola Starlight Munchie Meal includes a Double Jr. Jumbo Jack Cheeseburger or A Really Big Chicken Sandwich, five Tiny Tacos, four Chicken Nuggets, and medium Curly Fries, paired with a 20-ounce limited-time Coca-Cola Starlight drink. Related: Fast-food burger chain closing hundreds of stores adds new deal However, there won't be a zero-sugar version this time around. To be fair, it probably wouldn't help much, since the Munchie Meal already contains more than a day's worth of calories. The new collaboration meal with the limited-time soda will be released on July 24 at participating Jack in the Box restaurants nationwide. It can be ordered via the Jack app or online through the Jack in the Box website. Related: Veteran fund manager unveils eye-popping S&P 500 forecast The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.
Miami Herald
13-07-2025
- Entertainment
- Miami Herald
Coca-Cola brings back controversial Coke flavor
Coca-Cola has seemingly been using flavor creation as a publicity stunt. The beverage company created "Coca-Cola Creations," a global innovation platform designed to make adding lime to Diet Coke sound a lot more fancy. The company has been creating new flavors for decades, but that's fully different from having a global innovation platform, or at leas that's what the company wants you to believe: Related: Starbucks considers sale of a major business to huge new rival "Coca-Cola Creations will take the iconic Coca-Cola trademark and lend it to new expressions, driven by collaboration, creativity and cultural connections. Through limited-edition, sequential releases, Coca-Cola Creations will introduce new products and experiences across physical and digital worlds," the company shared in a press release. That sounds like a lot of nonsense, well, because it is, but the new beverage platform has helped the company partner with famed DJ Marshmello, something nobody was asking for and few people wanted. It also led to the even less-needed first ever soda created by AI, and several other soda flavors that sound more pretentious than say "Vanilla Coke." Don't miss the move: Subscribe to TheStreet's free daily newsletter Coca-Cola, however, which appears to have a very high opinion of itself, sees Coca-Cola Creations, which is built on a platform it calls "Real Magic," as a positive, not just for people bored with Coke Zero, but also for humanity at large: "For over a century, Coca-Cola has maintained its iconic status around the world as a symbol of optimism that has refreshed generations. When we launched 'Real Magic,' we wanted to connect with and celebrate the experiences that bring joy to young people today, and that has taken us to an exciting new territory," said Global Brand Strategy Senior Director Oana Vlad back in 2022. While the Marshmello collab came close, Coca-Cola has not yet taught the world to sing in perfect harmony so to speak. It did, however, release perhaps the most nonsensical cola flavor (and that's something to be proud of too). The first product that launched under Coca-Cola Creations was Coca-Cola Starlight. "Coca-Cola Starlight was created with the vision that – in a world of infinite possibilities – somewhere in our universe, another kind of Coca-Cola, another way of connecting with each other might exist," the company shared in a press release. "Coca-Cola Starlight combines great Coca-Cola taste with a dash of the unexpected, including a reddish hue. Its taste includes additional notes reminiscent of stargazing around a campfire, as well as a cooling sensation that evokes the feeling of a cold journey to space." More Retail News: Starbucks executives to get huge bonus as baristas demand better payWalmart, Sam's Club makes major donation for Texas flood reliefHome Depot spends billions on major acquisition That seems like a lot for one beverage to deliver, but it's not living in vacuum (like space). Instead, it traces to a bit of the company's history. "Thirty-five years ago, Coca-Cola partnered with NASA to become one of the first soft-drinks to travel to space," Vlad said. "That same passion for space still exists today. With Coca-Cola Starlight, we wanted to celebrate the remarkable ability of space exploration to inspire generations to discover new worlds of infinite possibilities." So far, every Coca-Cola Creations product has been a one-off. Coca-Cola Starlight will change that later this year. "It looks like Coca-Cola Starlight is coming back!Coca-Cola updated the nutritional facts page for Starlight less than two months ago; that page features this new product design (missing the Coca-Cola Creations logo seen on the initial release), which matches the render seen in a promotional image that leaked online earlier this month," the Snackolator web page reported. It appears Coca-Cola Starlight is only coming back in 20 ounce bottles. Fans of the product, as you might imagine, are very excited. "I cannot tell you how much I am literally crying over this. Real tears. I love this flavor so much," @GallowMeReGhost posted. Related: McDonald's menu adds a premium Big Mac alternative @BootlegFoodReview has similar thoughts, but likes their space soda sugar free. "Our prayers have been answered! Definitely need a Zero option," they posted. The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.
