31-03-2025
Innocean named Germany's leading creative agency
Innocean, a Korean marketing and advertising agency, announced Monday that its German subsidiary Innocean Berlin received the highest honors in Germany and ranked No. 2 in Europe in the latest Creative Agency Rankings.
The rankings are based on results from the Immortal Awards, hosted by Little Black Book, a global marketing platform.
Innocean Berlin's top placement was led by its campaign 'The First Speech,' created in collaboration with Reporters Without Borders. The campaign promotes press freedom with the message 'Trust the free press. Not pretty words,' and was praised for its cinematic quality and emotional resonance.
The acclaimed campaign previously won the Grand Prix for Good at the Cannes Lions International Festival of Creativity, along with major awards from the New York Festivals and the London International Awards.
Innocean has steadily expanded its European presence since establishing its regional headquarters in Germany in 2007. The agency serves major global clients, including affiliates of Hyundai Motor Group, and is known for its culturally insightful and socially driven campaigns. It is expected to achieve even greater success moving forward.
'We're very proud, as this latest ranking is a testament to our efforts,' said Innocean CEO Lee Yong-woo. 'We will continue delivering impactful messages that reflect deep cultural and social insight.'
