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MelroseINC Unveils AWS Cloud Storage Performance Results for Video Editing Workflows
MelroseINC Unveils AWS Cloud Storage Performance Results for Video Editing Workflows

Business Wire

time23-07-2025

  • Business
  • Business Wire

MelroseINC Unveils AWS Cloud Storage Performance Results for Video Editing Workflows

LOS ANGELES--(BUSINESS WIRE)-- MelroseINC, a Los Angeles-based leader in media technology solutions, announced the results of a groundbreaking cloud storage proof of concept (POC) designed to test real-world performance of cloud systems in high-demand TV and film post-production workflows. The initiative, driven by the company's MelrosePMC and MelroseTEC divisions, explored advanced cloud storage configurations within a DaVinci Resolve color correction, editing, and finishing environment. Unlike traditional tests conducted by vendors or end users, this proof of concept was independently conducted by the MelroseTEC team along with a group of software engineers with deep expertise in deploying AWS environments for industry clients globally. This team—cloud-native integrators with limited reliance on hardware—represent the future of infrastructure design in media technology. The Bottom Line: For post-production tasks like rendering and encoding, Avid NEXIS Cloud Storage in AWS delivers best-in-class performance and automation when measured against two leading competitors — cutting job time by anywhere between 40 seconds to 15 minutes. The Proof of Concept evaluated three key systems: Avid NEXIS Cloud Storage in AWS – A high-performance, hybrid architecture utilizing fast EBS storage Competitor #1 – Direct access to S3-compatible cloud object storage Competitor #2 – A file streaming solution using smart cache and S3 storage Key Finding: Rendering and Proxy File Creation: Avid NEXIS Cloud Storage in AWS emerged as the top performer, completing proxy generation 47% faster than Competitor #1 and 28% faster than Competitor #2 MelroseINC's proof of concept signals a major industry shift. 'We're delivering total workflow solutions,' said Zeke Margolis, VP of Cloud Solutions at MelrosePMC. 'From traditional on-premise setups to flexible, hybrid architectures with workflows that blend on-premise systems, private media centers, and public cloud platforms, we're enabling companies to move beyond their existing hardware into PMC environments to stay agile, cost-effective, and competitive in a rapidly evolving media landscape.' Working with Avid NEXIS Cloud Storage in AWS is quickly becoming an integral part of a production ecosystem that supports fast rendering, collaborative editing, and global remote access. 'As the industry pivots to flexible hybrid and cloud-native workflows, the ' Avid NEXIS Cloud Storage in AWS ' test underscores how essential it is to match infrastructure to evolving creative demands,' said Richard Duke, Chief Cloud Solutions Architect at Avid. 'Working with partners like MelroseINC allows us to substantiate these solutions in real time and continue pioneering what's possible for modern post-production teams.' With this proof of concept, MelroseINC —through its PMC and TEC teams—reinforces its leadership in building advanced, scalable, and hybrid infrastructure to provide clients with a flexible roadmap to build their own production ecosystems—whether hybrid, fully remote, or cloud-native. About MelroseINC Launched in 2003, MelroseINC is a technology solutions provider based in Los Angeles, CA, delivering integrated systems, cloud workflows, and managed services to clients across media, entertainment, enterprise and government sectors. Its MelrosePMC and MelroseTEC divisions specialize in workflow design, system integration, and cloud infrastructure for creative and technical professionals.

Exclusive – MediaCast launches second MCX experience centre in Dubai
Exclusive – MediaCast launches second MCX experience centre in Dubai

Broadcast Pro

time08-07-2025

  • Business
  • Broadcast Pro

Exclusive – MediaCast launches second MCX experience centre in Dubai

The new MCX functions as an interactive hub for broadcasters, filmmakers, musicians, podcasters and students to explore complete creative media workflows. Dubai-based distributor MediaCast is gearing up for the launch of its second regional MediaCast Experience (MCX) centre, expanding its hands-on technology showcase to the UAE following the successful debut of its first centre in Turkey. Housed in the same building as the company's Dubai headquarters, the new MCX serves as an interactive hub where broadcasters, filmmakers, musicians, podcasters and students can explore end-to-end creative media workflows. From live video production and immersive audio to podcasting and post, the centre is designed to demonstrate real-world use cases across a wide range of production environments. Unlike traditional showrooms, MCX Dubai is a fully operational and experiential space. With nine zones, visitors can test high-end gear such as Blackmagic Design's professional film and broadcast cameras in a mock studio, experiment with BirdDog cameras and Apogee microphones in a podcasting setup, or explore post-production tools in a dedicated DaVinci Resolve editing suite. An interview area with changeable backdrops and a chromakey zone add to the flexibility of the space led by Vizrt, while integrated IP infrastructure connects the various zones, with Kiloview, NETGEAR and Telycam showing how AV-over-IP setups work in hybrid broadcast environments. 'We didn't want to just display technology; we wanted to build a place where people can actually experience it,' said Jaffer Sadique, Head of Marketing & Business Development at MediaCast. MCX also includes the Sonic Room, an immersive audio suite with a multi-speaker array for 3D and spatial sound mixing, and is staffed by technical experts who guide visitors through gear selection and workflow planning. Powered by Universal Audio, IK Multimedia, Dynaudio and Warm Audio to name a few, MediaCast routinely runs training sessions with UAE universities and government media offices as well as private companies and is set to become a permanent destination for hands-on demos, workshops, and product comparisons. 'Whether you're scaling up a production or just starting out, we want this to be a space where the media community can learn, collaborate, and make confident decisions,' added Sadique. MCX Dubai officially opens to the public tomorrow.

JCPal Unveils Award-Winning Range of Shortcut Keyboards for Creative Professionals
JCPal Unveils Award-Winning Range of Shortcut Keyboards for Creative Professionals

Business Upturn

time04-07-2025

  • Business
  • Business Upturn

JCPal Unveils Award-Winning Range of Shortcut Keyboards for Creative Professionals

Vancouver, Canada , July 03, 2025 (GLOBE NEWSWIRE) — JCPal Technology, a global leader in the design and manufacturing of premium tech accessories, announced today the launch of Dash, an innovative range of wireless shortcut keyboards built specifically for creative professionals. With over 15 years of experience crafting smart, elegant, and functional tools, JCPal continues to elevate the creative process through purposeful design. JCPal Unveils the Dash Wireless Shortcut Keyboards Enhancing Creative Flow Tailored for video editors, photo editors, graphic designers and digital artists, Dash seamlessly integrates with industry-standard softwares DaVinci Resolve, Adobe Premiere Pro, Final Cut Pro, Adobe Lightroom, and Adobe Photoshop. Each keyboard features an intuitive color-coded software guide printed on the keys as well as preprogrammed shortcut hotkeys that streamline complex commands – enhancing efficiency, reducing friction, and keeping creators in their flow. The Dash keyboards also offer deep customization options through web-based VIA software and interchangeable keycaps, enabling users to personalize the shortcuts and key layout to suit their unique workflow. Award-Winning Innovation 'We designed Dash to help creatives stay in their flow,' said Matt Hocking, lead designer on the project and Art Director at JCPal. 'By removing distractions and providing intuitive access to essential tools they allow creators to focus on what really matters – their ideas.' This commitment to user-focused design was recognized with a 2025 Red Dot Product Design Award, celebrating Dash's balance of minimalist aesthetics and powerful functionality. The award affirms JCPal's dedication to crafting high-performance tools that elevate the creative experience. Designed for Creative Control With a streamlined, space-saving form and universal compatibility across Mac and Windows platforms, Dash fits seamlessly into any workspace. Ready out of the box, it ships preprogrammed and is fully customizable – making it a powerful addition to any creative professional's toolkit. Key Features: Seven Preprogrammed Shortcut Hotkeys for instant access to essential functions for instant access to essential functions Browser-Based Customization – no drivers or software required – no drivers or software required 20 Swappable Shortcut Keycaps for personalized layouts for personalized layouts Over 400 Hours of Battery Life with fast USB-C charging with fast USB-C charging Tri-Mode Connectivity with Bluetooth (x3), 2.4Ghz and Wired USB-C with Bluetooth (x3), 2.4Ghz and Wired USB-C Cross-Platform Compatibility with Mac, PC, iOS, Android, and Linux with Mac, PC, iOS, Android, and Linux Durable PBT Keycaps and Gateron Linear Switches rated for 60 million presses Available Now The Dash Wireless Shortcut Keyboard is available now at and select retail partners. Learn more about each of the five Dash models: DaVinci Resolve, Adobe Premiere Pro, Final Cut Pro, Adobe Photoshop, Adobe Lightroom Classic The Dash Wireless Shortcut Keyboards received the 2025 Red Dot Product Design Award About JCPal Technology Since 2009, JCPal has been designing and manufacturing thoughtfully engineered tools for creative professionals and enthusiasts. Our mission is to create elegantly simple, functionally clever accessories that enhance the way people interact with their mobile and computing devices. Each product is built to empower creative expression wherever it happens, combining enduring quality with purposeful design. Press inquiries JCPal Technology Matt Hocking [email protected] 258 – 4974 Kingsway, Burnaby British Columbia V5H4M9, Canada

Unlock better gaming and editing on your laptop with the right GPU choice
Unlock better gaming and editing on your laptop with the right GPU choice

Mint

time24-06-2025

  • Mint

Unlock better gaming and editing on your laptop with the right GPU choice

Buying a new laptop can be tricky with so many specs and options out there. One feature that often gets people thinking is the GPU. Some laptops come with a dedicated graphics card, while others rely on built-in graphics. Understanding what each one does can help you make the right choice based on how you plan to use your laptop. A dedicated GPU is a separate graphics chip inside your laptop. It has its own memory and power. It's built to handle visuals like games, videos, and 3D graphics. In comparison, integrated graphics are built into the main processor and share system memory. They work well for everyday tasks but struggle with heavy visuals. If you enjoy gaming, you'll want a dedicated GPU. Modern games are more detailed and need more power to run smoothly. With a dedicated GPU, your games will look better, load faster, and feel smoother. You'll get better lighting, textures, and frame rates. Without one, you might experience lag, low graphics quality, or even games not running at all. For titles like Call of Duty, GTA V, or Cyberpunk 2077, integrated graphics just won't cut it. If you work with videos, photos, animation, or 3D models, a dedicated GPU can speed things up. Video editing tools like Adobe Premiere Pro or DaVinci Resolve use the GPU to render projects faster. Graphic designers and digital artists also notice smoother performance while editing high-resolution files or using effects. Without a strong GPU, rendering times are slower, and software may feel laggy. You don't always need a dedicated GPU. If your work includes typing documents, browsing the web, watching videos, or attending video calls, integrated graphics are more than enough. Laptops with integrated GPUs are also lighter, cheaper, and offer longer battery life. For students or casual users, this is often the smarter choice.

Why Your macOS Keeps Crashing with Synology NAS and How to Fix It in 2025
Why Your macOS Keeps Crashing with Synology NAS and How to Fix It in 2025

Geeky Gadgets

time11-06-2025

  • Geeky Gadgets

Why Your macOS Keeps Crashing with Synology NAS and How to Fix It in 2025

Imagine this: you're in the middle of editing a high-resolution video in Final Cut Pro or color grading a project in DaVinci Resolve, and your macOS system suddenly crashes. Frustrating, right? For many creative professionals, this scenario isn't just a one-off—it's a recurring nightmare, especially when working with a Synology NAS for file storage. These crashes don't just disrupt your workflow; they can cost you hours of progress and potentially compromise your deadlines. The good news? These issues are often rooted in fixable problems like compatibility conflicts or resource bottlenecks, and with the right approach, you can reclaim your system's stability and focus on your craft. In this coverage, SpaceRex uncovers the most common causes behind macOS crashes when paired with Synology and creative software like Lightroom, Premiere Pro, and Final Cut Pro. From network misconfigurations to outdated software, you'll learn how to identify and address the culprits that are derailing your projects. Beyond troubleshooting, we'll also explore strategies to optimize your macOS setup for demanding creative workflows, making sure smoother performance and fewer interruptions. Whether you're a video editor, photographer, or designer, these insights will empower you to take control of your system and keep your creative momentum alive. Because when your tools work seamlessly, your creativity can truly thrive. Fixing macOS Crashes with Synology Understanding the Causes of macOS Crashes Crashes involving macOS, Synology NAS devices, and creative applications are often linked to compatibility issues or resource limitations. Common causes include: Outdated Software: Running older versions of macOS, Synology DSM firmware, or creative applications can lead to conflicts and instability. Running older versions of macOS, Synology DSM firmware, or creative applications can lead to conflicts and instability. Network Misconfigurations: Unstable connections or improper protocols, such as using AFP instead of SMB3, can disrupt file transfers and cause crashes. Unstable connections or improper protocols, such as using AFP instead of SMB3, can disrupt file transfers and cause crashes. Resource Overload: Insufficient CPU, RAM, or storage resources during tasks like rendering or large file transfers can overwhelm the system. Insufficient CPU, RAM, or storage resources during tasks like rendering or large file transfers can overwhelm the system. Driver or Plugin Conflicts: Updates to macOS may introduce incompatibilities with third-party drivers or plugins used by creative software. For example, transferring high-resolution video files between Synology and a creative application can strain system resources, leading to crashes. Similarly, macOS updates may render certain plugins incompatible, further destabilizing the system. Effective Troubleshooting Steps Resolving these crashes requires a systematic approach. Follow these steps to identify and address the underlying issues: Update All Software: Ensure macOS, Synology DSM firmware, and creative applications are updated to their latest versions. Updates often include critical bug fixes and compatibility enhancements. Ensure macOS, Synology DSM firmware, and creative applications are updated to their latest versions. Updates often include critical bug fixes and compatibility enhancements. Optimize Network Settings: Use a stable, high-speed connection like Gigabit Ethernet for file transfers. Configure your Synology NAS to use the SMB3 protocol, which offers better compatibility with macOS. Use a stable, high-speed connection like Gigabit Ethernet for file transfers. Configure your Synology NAS to use the SMB3 protocol, which offers better compatibility with macOS. Analyze System Logs: Review macOS system logs to pinpoint error messages related to crashes. These logs can help identify specific issues, such as memory allocation errors or problematic plugins. For instance, if DaVinci Resolve crashes during rendering, system logs might reveal a GPU memory issue or a conflict with a specific plugin. Addressing these errors directly can resolve the problem and prevent recurrence. Fix macOS CRASHING with Synology Lightroom, Premier, Final Cut Pro, Davinci Watch this video on YouTube. Dive deeper into macOS with other articles and guides we have written below. Optimizing macOS for Creative Workflows To enhance performance and reduce the likelihood of crashes, consider optimizing your macOS setup for resource-intensive tasks. Key strategies include: Close Unnecessary Applications: Free up system resources by shutting down background programs that are not essential to your workflow. Free up system resources by shutting down background programs that are not essential to your workflow. Upgrade Hardware: Adding more RAM or switching to an SSD for scratch disk storage can significantly improve performance when working with large media files. Adding more RAM or switching to an SSD for scratch disk storage can significantly improve performance when working with large media files. Customize Application Settings: Many creative applications allow you to adjust settings for GPU usage, memory allocation, and cache management. For example, optimizing cache settings in Lightroom or Final Cut Pro can improve handling of high-resolution files. These adjustments ensure that your system is better equipped to handle demanding tasks, reducing the risk of crashes and improving overall efficiency. Preventative Measures for Long-Term Stability Taking proactive steps can help you avoid future crashes and maintain a stable system. Consider the following measures: Regular Backups: Use Time Machine or third-party tools to back up your data. Redundant backups ensure you can recover files in the event of a crash or system failure. Use Time Machine or third-party tools to back up your data. Redundant backups ensure you can recover files in the event of a crash or system failure. Verify Compatibility Before Updates: Before installing macOS updates, check for compatibility with your creative software and Synology DSM. Waiting for developer confirmations can prevent unexpected issues. Before installing macOS updates, check for compatibility with your creative software and Synology DSM. Waiting for developer confirmations can prevent unexpected issues. Perform Routine Maintenance: Clear application caches, update firmware, and monitor system health to keep your macOS and Synology NAS running smoothly. By implementing these measures, you can minimize disruptions and maintain a reliable workflow for your creative projects. Best Practices for Seamless Integration To ensure a smooth experience when using Synology with macOS and creative software, follow these best practices: Use Wired Connections: A wired Ethernet connection provides faster and more stable file transfers compared to Wi-Fi. A wired Ethernet connection provides faster and more stable file transfers compared to Wi-Fi. Enable SMB3 Protocol: Configure your Synology NAS to use SMB3 for improved compatibility and performance with macOS. Configure your Synology NAS to use SMB3 for improved compatibility and performance with macOS. Organize Media Files: Efficiently organizing your files reduces the load on both your NAS and macOS system, improving overall performance. Efficiently organizing your files reduces the load on both your NAS and macOS system, improving overall performance. Monitor Resource Usage: Use macOS Activity Monitor or similar tools to identify and address potential bottlenecks in CPU, RAM, or storage usage. Use macOS Activity Monitor or similar tools to identify and address potential bottlenecks in CPU, RAM, or storage usage. Use Community Resources: Consult user forums, support documentation, and online tutorials for application-specific optimization tips and troubleshooting advice. Adopting these strategies can help you maximize performance, minimize crashes, and create a more efficient workflow. Media Credit: SpaceRex Filed Under: Guides Latest Geeky Gadgets Deals Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.

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