Latest news with #Demna

Hypebeast
4 days ago
- Entertainment
- Hypebeast
Vetements Too "Generic" to Be Trademarked in the US
Last week,Demna-founded Swiss labelVetementslost its years-long battle to trademark its brand name in the US. According to a report fromThe Fashion Law,the U.S. Court of Appeals for the Federal Circuit affirmed the U.S. Patent and Trademark Office's (USPTO) refusals for 'VETEMENTS to be trademarked on May 21, stating that the term 'vetements,' the French word for 'clothing,' is generic when used for garments and retail services. Due to French being a commonly spoken and taught language in the U.S., and the word 'vetements' is directly descriptive of the clothing goods at issue, the court affirmed the Board's decision, according to the report. Regardless of the brand's acquired significance, the USPTO will not accept any further evidence supporting the appeal. The brand, started by siblings Demna andGuram Gvasaliain 2014, attempted to secure a U.S. trademark registration for apparel and online retail services in 2020. The decision lands with a dose of irony given the brand's satirical themes, often playing off of logos and recognizable images from various sects of culture. For example, last year Vetements sent modelGigi Hadiddown the runway in a DHL duct tape dress, referencing an earlier collection from the label. However, Demna left the brand in 2019, and Guram has remained the artistic directorr for more than 10 years since 2014. Even Demna's tenure atBalenciaga, now coming to a close, has been subject to controversy for copyright infringement. Stay tuned to Hypebeast for the latest fashion industry news.
Yahoo
22-05-2025
- Entertainment
- Yahoo
Want a Glimpse of the New Bottega? Just Look at the Cannes Red Carpet.
This September is shaping up to be a juggernaut. The spring 2026 season will be filled with a daisy chain of almost too many designer debuts to count, including Jack McCollough and Lazaro Hernandez at Loewe, Demna at Gucci, Pierpaolo Piccioli at Balenciaga, Matthieu Blazy at Chanel, and Louise Trotter at Bottega Veneta. Keeping track of them all is enough to make any head spin, and it's probably why brands are starting to quietly roll out off-runway teasers. And why not? A red carpet debut is the fashion equivalent of a soft launch, offering a brief glimpse of what's to come while garnering good impressions in advance of September's runway madness. Last week, Demna's hidden touch may have infiltrated the Gucci cruise show, and now, Trotter has debuted an array of custom looks at the 2025 Cannes Film Festival. Trotter is best known for her previous position as the creative director of Carven—which she assumed after departing Lacoste, where she delicately reinvigorated the brand with sloping silhouettes and easygoing yet editorial pieces. In January, the English designer succeeded Mathieu Blazy at Bottega Veneta, becoming the first female creative director in the brand's history. Trotter debuted at Cannes by dressing Julianne Moore, a longtime friend of the house, for The Phoenician Scheme premiere. The look was practical and pared-back in that classic Bottega way—but with a twist. On the red carpet, the one-shouldered dress turned to reveal a flowing leather tassel, anchored by a knot at the collarbone. The subtle strap was reminiscent of the handle on the brand's Kalimero bag, now a relic of the Blazy days, but a signature detail of what Bottega Veneta has become. Trotter dressed Moore again for Kering's Women in Motion event, this time in a tuxedo, accessorized with the actual bag Lauren Hutton carried in the 1980 movie American Gigolo (the intrecciato leather clutch has since been re-released in honor of the film, and is now called the Lauren 1980). Unlike many of the bold-shouldered suits or skinny jeans coming down the runway, Moore's tuxedo was a Goldilocks of sorts. Not too structured and not too slim, the cut was just right. A future aesthetic hint, perhaps? Those weren't the only Bottega cameos at Cannes. Also for the Women in Motion event, Vicky Krieps stepped out in an apron-like leather dress, this time with a tassel draped over the front. The Phantom Thread actress also appeared in two additional custom Bottega looks. The first, for Alpha's red carpet, was a strapless ensemble that emphasized subtlety, like many of the other low-key gowns seen at the festival this week. Later, Krieps made waves at the Love Me Tender photo call in a backless leather intrecciato top paired with a refined wide-legged white trouser, likely signaling that the textile experimentation will remain front and center in Trotter's designs. When approaching a debut, designers don't necessarily have to come out swinging. However, making a mark before the runway show bows certainly doesn't hurt. Before Sarah Burton's official debut for Givenchy, she made a splash at this year's Oscars dressing Elle Fanning in a white gown inspired by Hubert de Givenchy's first collection in 1952. Furthermore, both Alessandro Michele and Julian Klausner released lookbooks preceding their first shows for Valentino and Dries Van Noten, respectively. For Trotter, her rollout has been filled with soft lines and subtle evocations of house codes, leaving a touch of anticipation for what's to come. You Might Also Like The 15 Best Organic And Clean Shampoos For Any And All Hair Types 100 Gifts That Are $50 Or Under (And Look Way More Expensive Than They Actually Are)

Elle
22-05-2025
- Entertainment
- Elle
Want a Glimpse of the New Bottega? Just Look at the Cannes Red Carpet.
This September is shaping up to be a juggernaut. The spring 2026 season will be filled with a daisy chain of almost too many designer debuts to count, including Jack McCollough and Lazaro Hernandez at Loewe, Demna at Gucci, Pierpaolo Piccioli at Balenciaga, Matthieu Blazy at Chanel, and Louise Trotter at Bottega Veneta. Keeping track of them all is enough to make any head spin, and it's probably why brands are starting to quietly roll out off-runway teasers. And why not? A red carpet debut is the fashion equivalent of a soft launch, offering a brief glimpse of what's to come while garnering good impressions in advance of September's runway madness. Last week, Demna's hidden touch may have infiltrated the Gucci cruise show, and now, Trotter has debuted an array of custom looks at the 2025 Cannes Film Festival. Trotter is best known for her previous position as the creative director of Carven—which she assumed after departing Lacoste, where she delicately reinvigorated the brand with sloping silhouettes and easygoing yet editorial pieces. In January, the English designer succeeded Mathieu Blazy at Bottega Veneta, becoming the first female creative director in the brand's history. Trotter debuted at Cannes by dressing Julianne Moore, a longtime friend of the house, for The Phoenician Scheme premiere. The look was practical and pared-back in that classic Bottega way—but with a twist. On the red carpet, the one-shouldered dress turned to reveal a flowing leather tassel, anchored by a knot at the collarbone. The subtle strap was reminiscent of the handle on the brand's Kalimero bag, now a relic of the Blazy days, but a signature detail of what Bottega Veneta has become. Trotter dressed Moore again for Kering's Women in Motion event, this time in a tuxedo, accessorized with the actual bag Lauren Hutton carried in the 1980 movie American Gigolo (the intrecciato leather clutch has since been re-released in honor of the film, and is now called the Lauren 1980). Unlike many of the bold-shouldered suits or skinny jeans coming down the runway, Moore's tuxedo was a Goldilocks of sorts. Not too structured and not too slim, the cut was just right. A future aesthetic hint, perhaps? Those weren't the only Bottega cameos at Cannes. Also for the Women in Motion event, Vicky Krieps stepped out in an apron-like leather dress, this time with a tassel draped over the front. The Phantom Thread actress also appeared in two additional custom Bottega looks. The first, for Alpha's red carpet, was a strapless ensemble that emphasized subtlety, like many of the other low-key gowns seen at the festival this week. Later, Krieps made waves at the Love Me Tender photo call in a backless leather intrecciato top paired with a refined wide-legged white trouser, likely signaling that the textile experimentation will remain front and center in Trotter's designs. When approaching a debut, designers don't necessarily have to come out swinging. However, making a mark before the runway show bows certainly doesn't hurt. Before Sarah Burton's official debut for Givenchy, she made a splash at this year's Oscars dressing Elle Fanning in a white gown inspired by Hubert de Givenchy's first collection in 1952. Furthermore, both Alessandro Michele and Julian Klausner released lookbooks preceding their first shows for Valentino and Dries Van Noten, respectively. For Trotter, her rollout has been filled with soft lines and subtle evocations of house codes, leaving a touch of anticipation for what's to come.


Fashion Network
21-05-2025
- Business
- Fashion Network
Pierpaolo Piccioli named new Creative Director of Balenciaga
French luxury group Kering has appointed Pierpaolo Piccioli to be the new Creative Director of Balenciaga, in a bold return to the catwalks by the Italian designer. 'Kering and Balenciaga are pleased to announce the appointment of Pierpaolo Piccioli as the new Creative Director of Balenciaga, effective July 10, 2025,' Kering and Balenciaga said in a joint release Monday evening. An accomplished and respected designer, and master of Haute Couture, Pierpaolo Piccioli will bring his unique creative vision and extensive experience to Balenciaga, building on the strengths and success achieved by the brand over the past decade under Demna's creative direction, and in continuity with the legacy of Cristóbal Balenciaga and of the historic Parisian House, the release continued. Piccioli – who was previously creative director of Valentino for 16 years- will show his first collection for Balenciaga in October. He succeeds the Georgian-born designer Demna, who left Balenciaga this spring to take over creative director of Kering's largest fashion house Gucci. 'I couldn't be happier to welcome Pierpaolo to the Group. He is one of the most talented and celebrated designers of today. His mastery of Haute Couture, his creative voice, and his passion for savoir-faire made him the ideal choice for the House. I would also like to sincerely thank Demna for the bold, distinctive vision he brought to Balenciaga over the past ten years, shaping the House's identity in the contemporary era. I am convinced that Pierpaolo and Gianfranco will lead Balenciaga perfectly through this important new chapter of its remarkable history,' said Francesca Bellettini, Kering Deputy CEO in charge of Brand Development. The announcement marks an impressive return by the 57-year-old Roman born Piccioli, who left Valentino in March of last year, succeeded by Alessandro Michele. Gianfranco Gianangeli, Balenciaga CEO, added: 'I'm excited to begin this new era at Balenciaga with Pierpaolo. His creative vision will thrive, and he will perfectly interpret the legacy of Cristóbal Balenciaga, building on the House's bold creativity, rich heritage and strong culture. With the expertise of our teams and the dynamic creative energy that has historically driven Balenciaga, I look forward to what we will build together.' While Piccioli stated: 'Balenciaga is what it is today thanks to all the people who have paved the way. In all its phases, while constantly evolving and changing, it has never lost track of the House's aesthetic values. What I am receiving is a brand full of possibilities that is incredibly fascinating. I must first and foremost thank Demna; I've always admired his talent and vision. I couldn't ask for a better passing of the torch. This gives me the chance to shape a new version of the Maison, adding another chapter with a new story. I am grateful for the trust that François-Henri, Francesca and Gianfranco are giving me. We were effortlessly on the same page from the start, and that is the best way to begin something new.'


Graziadaily
21-05-2025
- Entertainment
- Graziadaily
This Is Going To Be Your New Favourite Designer Bag Of All Time
Despite working in fashion for just over 10 years now, and despite obsessing over the subject of fashion for even longer than that, I have a problem with bags. I don't mean that I can't find one I like, I've found plenty. There's the bag I take to weddings that looks like a perfect pearl, the bag I wear across my person when I'm busy and need not to be carrying anything with my hands, and there's the bag I stuff all number of items into when I'm going away for a few days. I like all of these bags; these bags are all very nice in their own right. What all of these bags have in common, however, is that they are either too small or too large to make them perfect. This means that, for the past I-don't-know-how-long, I have been travelling to work with my handbag, a tote bag containing my laptop and sometimes even a third bag for miscellaneous items I can't seem to fit into either of the other two bags. For this reason, I would like to thank Gucci, for it has just invented the very bag that's going to change my life. Last week, Gucci staged its Cruise 2026 show in Florence. It's an interesting time for the brand which, following the exit of Sabato De Sarno in February this year, is awaiting the arrival of Demna, currently creative director at Balenciaga (Pierpaolo Piccioli will be succeeding him there). This Cruise collection, as a result, was designed en masse by the Gucci team, shown in the 15th century Palazzo Settimanni, which is home to the brand's archive. And really, the collection resembled a journey through said archive, with elements that looked to be plucked from each Gucci era, from De Sarno to Alessandro Michele to Frida Giannini to Tom Ford. The most exciting part? The Giglio bag. Gucci Giglio Large Tote Bag in Beige Canvas The true embodiment of an 'investment bag', this will carry everything you need – and then some – while looking incredibly chic. Among the silk, brocade, jacquard and velvet, the Giglio bag emerged as the stand-out piece of the Cruise show. Named after the emblem of Florence – giglio is the Italian word for lily – Gucci says it's 'an homage to the city' with its GG monogram in either beige canvas or blue denim, complete with the signature Gucci stripe. New designer bags are two a penny these days, though, so why am I so excited about the Giglio? The size. Imagine your old tote bag. Then look at the Giglio and you'll find it difficult not to feel badly about your accessories. The Giglio has all the elegance of a top handle bag, only the handle is deep enough for you to wear it on your shoulder. It's slouchy, meaning you can shove a whole load of stuff in there and still be able to carry it and, most importantly, it's enormous. It's enormous without being too big to qualify as a perfectly reasonable, everyday sort of handbag. You see? It's perfect. Gucci Giglio Large Tote Bag in Blue Denim The bag also comes in blue denim, and you can even personalise it with your own monogram. Into the Giglio, I could happily fit my laptop, the contents of my handbag and all of those miscellaneous items I am apparently carting around with me in no less than three separate bags. This isn't just about practicality, though, for I am a shallow beast. This bag is chic. It is the stuff of dreams. Happily, Gucci has made the bag available to buy now, before the rest of the Cruise collection. At £1,600, this is not a cheap solution to my bag woes, but it is a very exciting one. Trust me, you'll soon see this bag all over re-sale sites with hiked up prices as more and more people cotton on to its brilliance. It's not just that it's a Gucci bag, it's a bag that could actually help your day-to-day existence and I, for one, would like to return to the days when accessories were supposed to do just that. Except I'd like to keep the aforementioned pearl bag, as it really is pretty. Anyway, buy this bag before I do and be the envy of, well, certainly me. In the meantime, I'll try to think about something other than the fact that my life would be significantly improved just by owning the Gucci Giglio. Hannah Banks-Walker is Grazia's head of fashion commerce. She has previously written for the likes of Harper's Bazaar, The Financial Times, Glamour, Stylist, The Telegraph, Red, i-D and The Pool on everything from fashion to curly hair (hi!) to the patriarchy. Not necessarily in that order. Find her on Instagram and Twitter . But please don't look for her MySpace profile, which until now was the last time she wrote about herself in the third person.