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Gulf Insider

Amazon Launches Kindle Colorsoft In UAE, Saudi Arabia: Now Read Books In Colour

Amazon has launched its new Kindle Colorsoft e-readers in the UAE and Saudi Arabia, marking the regional debut of its colour-display Kindle lineup. The move comes as Kindle users worldwide have read more than 129 billion pages so far this year—billions more than during the same period last year. The base model includes 16 GB of storage and is priced at Dh959 / SAR1,069, while the 32 GB Signature Edition costs Dh1,079 / SAR1,199 and comes with added perks like wireless charging and an auto-adjusting front light. The display offers 300 pixels per inch (ppi) resolution for black-and-white content and 150 ppi for colour, along with a built-in light, warm tone settings, and improved font rendering. Page colour can also be inverted for night reading. The device weighs 215 grams and can last up to eight weeks on a single charge, reaching full power in under 2.5 hours. Customers can now browse book covers in colour, enjoy illustrations and images in full tone, and highlight passages using multiple colour options. The Kindle Colorsoft also supports free cloud storage for Amazon-purchased content. The launch of Kindle Colorsoft aligns with Amazon's broader push to enhance digital reading across the Middle East. With growing interest in e-readers and audiobooks across the region, the new device aims to appeal to both long-time Kindle users and first-time buyers looking for a richer reading experience.