11-08-2025
Jamie Dornan sends temperatures soaring as he strips off for Diet Coke ad
Jamie Dornan put his ripped physique on display as he stripped down for Diet Coke's new This Is My Taste campaign, launched on Sunday.
The actor, 43, showed off his abs in a pair of silver swimming trunks as he sipped from an ice-cold can of Diet Coke.
The sizzling advert follows Jamie's debut as the new face of Diet Coke last year, building on the brand's legacy of partnering with some of the world's leading talent.
Tara Byrnes, Diet Coke GB&I Senior Brand Manager, said: 'Jamie Dornan's authentic passion for cold-water swimming makes him the perfect fit for the next chapter of Diet Coke's This Is My Taste.
'He inspires others to embrace what they love. We're inviting fans to take a break, and celebrate their unique tastes through the brand new in-app can personalization tool – visit the Coke app to create yours today.'
Diet Coke's latest campaign aims to encourage fans to boldly express their unique tastes and own their Diet Coke break, however they choose to take it.
It comes after Jamie made a very cheeky revelation about his sex life while talking to Nick Grimshaw at a Diet Coke event late last year.
As host Nick asked Jamie to reveal his 'optimum Diet Coke moment', Jamie appeared to hint at a cheeky response.
Agreeing with the radio host that a Diet Coke on holiday is the best, he then added: 'Or in the morning after a sport,' he said playfully.
He added: 'It is quite nice after that.I'm also a golfer, so a nice one after golf.'
