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Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand
Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

Business Recorder

time04-05-2025

  • Entertainment
  • Business Recorder

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

SAO PAULO: Brazilian airlines are enjoying a boost as fans from all over the country fly to Rio de Janeiro ahead of a free Lady Gaga concert that is expected to draw more than 1 million fans to Copacabana Beach this weekend. The 39-year-old 'Die with a Smile' and 'Poker Face' singer from New York will take the stage at the famous beach on Saturday as part of Rio's efforts to bring superstars to perform at free events that authorities say lift the local economy. The country's largest carriers - the local unit of Chile's LATAM Airlines, Gol and Azul - all reported on Friday that they have been operating more flights that are close to full. LATAM said in a statement that between Wednesday and Monday it had increased the frequency of its flights to Rio's two main airports, Galeao and Santos Dumont, by 25% compared to the previous week, while offering 26% more seats. Take-Two Interactive delays 'Grand Theft Auto VI' release to May 26, 2026 'Passenger demand justifies the investments,' said the carrier, which is also a sponsor of the concert, noting that on Wednesday and Thursday its flights from Brazilian cities to Rio de Janeiro were 90% full, a measurement known as the load factor. That is higher than the 80.8% load factor LATAM registered in domestic routes in the first quarter. Rio de Janeiro's city government estimates that 1.6 million people will attend the concert, Gaga's first in Brazil since 2012, with attendance also boosted by a long weekend as the South American country celebrated Workers' Day on Thursday. Azul in a statement said the load factor of its operations to Rio this week hit 91%, while Gol said it had added 60 flights to Galeao airport from other major Brazilian cities. The free open-air concerts, whose lineup also included Madonna last May, are providing a much-needed boost after a drastic reduction in recent years in the number of flights to Rio while the city grappled with an economic crisis. 'Music tourism is the darling of the moment in Brazil,' Tourism Minister Celso Sabino said. 'People are traveling more and more to see concerts and festivals. This boosts the entire tourism industry, from hotels to coconut water stalls.'

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand
Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

Malay Mail

time03-05-2025

  • Entertainment
  • Malay Mail

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

SAO PAULO, May 4 — Brazilian airlines are enjoying a boost as fans from all over the country fly to Rio de Janeiro ahead of a free Lady Gaga concert that is expected to draw more than 1 million fans to Copacabana Beach this weekend. The 39-year-old Die with a Smile and Poker Face singer from New York will take the stage at the famous beach on Saturday as part of Rio's efforts to bring superstars to perform at free events that authorities say lift the local economy. The country's largest carriers - the local unit of Chile's Latam Airlines, Gol and Azul - all reported on Friday that they have been operating more flights that are close to full. Latam said in a statement that between Wednesday and Monday it had increased the frequency of its flights to Rio's two main airports, Galeao and Santos Dumont, by 25 per cent compared to the previous week, while offering 26 per cent more seats. 'Passenger demand justifies the investments,' said the carrier, which is also a sponsor of the concert, noting that on Wednesday and Thursday its flights from Brazilian cities to Rio de Janeiro were 90 per cent full, a measurement known as the load factor. That is higher than the 80.8 per cent load factor LATAM registered in domestic routes in the first quarter. Rio de Janeiro's city government estimates that 1.6 million people will attend the concert, Gaga's first in Brazil since 2012, with attendance also boosted by a long weekend as the South American country celebrated Workers' Day on Thursday. Azul in a statement said the load factor of its operations to Rio this week hit 91 per cent, while Gol said it had added 60 flights to Galeao airport from other major Brazilian cities. The free open-air concerts, whose lineup also included Madonna last May, are providing a much-needed boost after a drastic reduction in recent years in the number of flights to Rio while the city grappled with an economic crisis. 'Music tourism is the darling of the moment in Brazil,' Tourism Minister Celso Sabino said. 'People are traveling more and more to see concerts and festivals. This boosts the entire tourism industry, from hotels to coconut water stalls.' — Reuters

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand
Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

Yahoo

time02-05-2025

  • Entertainment
  • Yahoo

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

By Gabriel Araujo and Patricia Vilas Boas SAO PAULO (Reuters) - Brazilian airlines are enjoying a boost as fans from all over the country fly to Rio de Janeiro ahead of a free Lady Gaga concert that is expected to draw more than 1 million fans to Copacabana Beach this weekend. The 39-year-old "Die with a Smile" and "Poker Face" singer from New York will take the stage at the famous beach on Saturday as part of Rio's efforts to bring superstars to perform at free events that authorities say lift the local economy. The country's largest carriers - the local unit of Chile's LATAM Airlines, Gol and Azul - all reported on Friday that they have been operating more flights that are close to full. LATAM said in a statement that between Wednesday and Monday it had increased the frequency of its flights to Rio's two main airports, Galeao and Santos Dumont, by 25% compared to the previous week, while offering 26% more seats. "Passenger demand justifies the investments," said the carrier, which is also a sponsor of the concert, noting that on Wednesday and Thursday its flights from Brazilian cities to Rio de Janeiro were 90% full, a measurement known as the load factor. That is higher than the 80.8% load factor LATAM registered in domestic routes in the first quarter. Rio de Janeiro's city government estimates that 1.6 million people will attend the concert, Gaga's first in Brazil since 2012, with attendance also boosted by a long weekend as the South American country celebrated Workers' Day on Thursday. Azul in a statement said the load factor of its operations to Rio this week hit 91%, while Gol said it had added 60 flights to Galeao airport from other major Brazilian cities. The free open-air concerts, whose lineup also included Madonna last May, are providing a much-needed boost after a drastic reduction in recent years in the number of flights to Rio while the city grappled with an economic crisis. "Music tourism is the darling of the moment in Brazil," Tourism Minister Celso Sabino said. "People are traveling more and more to see concerts and festivals. This boosts the entire tourism industry, from hotels to coconut water stalls."

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand
Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

Reuters

time02-05-2025

  • Business
  • Reuters

Fly with a smile: Brazil airlines cheer Lady Gaga-driven demand

SAO PAULO, May 2 (Reuters) - Brazilian airlines are enjoying a boost as fans from all over the country fly to Rio de Janeiro ahead of a free Lady Gaga concert that is expected to draw more than 1 million fans to Copacabana Beach this weekend. The 39-year-old "Die with a Smile" and "Poker Face" singer from New York will take the stage at the famous beach on Saturday as part of Rio's efforts to bring superstars to perform at free events that authorities say lift the local economy. The country's largest carriers - the local unit of Chile's LATAM Airlines ( opens new tab, Gol ( opens new tab and Azul - all reported on Friday that they have been operating more flights that are close to full. LATAM said in a statement that between Wednesday and Monday it had increased the frequency of its flights to Rio's two main airports, Galeao and Santos Dumont, by 25% compared to the previous week, while offering 26% more seats. "Passenger demand justifies the investments," said the carrier, which is also a sponsor of the concert, noting that on Wednesday and Thursday its flights from Brazilian cities to Rio de Janeiro were 90% full, a measurement known as the load factor. That is higher than the 80.8% load factor LATAM registered in domestic routes in the first quarter. Rio de Janeiro's city government estimates that 1.6 million people will attend the concert, Gaga's first in Brazil since 2012, with attendance also boosted by a long weekend as the South American country celebrated Workers' Day on Thursday. Azul in a statement said the load factor of its operations to Rio this week hit 91%, while Gol said it had added 60 flights to Galeao airport from other major Brazilian cities. The free open-air concerts, whose lineup also included Madonna last May, are providing a much-needed boost after a drastic reduction in recent years in the number of flights to Rio while the city grappled with an economic crisis. "Music tourism is the darling of the moment in Brazil," Tourism Minister Celso Sabino said. "People are traveling more and more to see concerts and festivals. This boosts the entire tourism industry, from hotels to coconut water stalls."

Lady Gaga Matches Miley Cyrus In A Historic Showing
Lady Gaga Matches Miley Cyrus In A Historic Showing

Forbes

time20-04-2025

  • Entertainment
  • Forbes

Lady Gaga Matches Miley Cyrus In A Historic Showing

Lady Gaga and Bruno Mars' 'Die With a Smile' leads both Billboard global charts again, now with 13 ... More weeks at No. 1 outside the U.S. NEW YORK, NY - MARCH 5: Lady Gaga is seen signing autographs on March 5, 2025 in New York, New York. (Photo by MEGA/GC Images) Lady Gaga and Bruno Mars are still on top of the world. The duo's hit 'Die with a Smile' reclaims its spot as the biggest song on the planet this week, once again leading both of Billboard's worldwide tallies. That includes the Billboard Global 200 and the Billboard Global Excl. U.S., with the difference between them being that the latter strips out all American listening data to show what the rest of the world is playing on repeat. In both cases, 'Die with a Smile' is out front, giving Gaga and Mars another historic win to add to their already-impressive tenures as superstars. On the Billboard Global Excl. U.S., 'Die with a Smile' leads for a thirteenth frame. That's a lucky number this time around, as it pushes the track into rarefied territory. With this latest stint on top, Gaga and Mars tie two of the most successful songs in the chart's short but competitive lifespan. 'Die with a Smile' is now even with Miley Cyrus' 'Flowers' and Harry Styles' 'As It Was,' as all three cuts have ruled the Billboard Global Excl. U.S. for exactly 13 weeks. That trio now shares the bronze medal as the third-longest-running No. 1s in the ranking's history. If 'Die with a Smile' can manage to hold on for just one more frame — which, at this point, seems highly likely — Gaga and Mars will break the tie they just formed and move up the all-time ranking. One more week at No. 1 would bring them to an even 14 periods, enough to match the runner-up record, which is currently held by Mariah Carey's holiday smash 'All I Want for Christmas Is You.' That annual favorite will almost certainly return to the top spot again this December. While 'Die with a Smile' is making history, it still has a long way to go before it catches up to the all-time champion. The current record-holder for the most weeks spent at No. 1 on the Billboard Global Excl. U.S. is another track featuring Mars: 'Apt.,' his collaboration with Rosé. That release enjoyed an incredible 19-frame reign atop the tally, and it's still comfortable in the runner-up rung this time around. 'Die with a Smile' could theoretically match that number, but it would need to continue ruling for more than a month to get there. That's a tall order, especially for a tune that's already logged 13 frames in charge – though it's certainly not impossible.

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