Latest news with #Digimarc
Associated Press
4 days ago
- Business
- Associated Press
ROSEN, LEADING INVESTOR RIGHTS COUNSEL, Encourages Digimarc Corporation Investors to Secure Counsel Before Important Deadline in Securities Class Action
New York, New York--(Newsfile Corp. - May 30, 2025) - WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of securities of Digimarc Corporation (NASDAQ: DMRC) between May 3, 2024 and February 26, 2025, both dates inclusive (the 'Class Period'), of the important July 8, 2025 lead plaintiff deadline. SO WHAT: If you purchased Digimarc securities during the Class Period you may be entitled to compensation without payment of any out of pocket fees or costs through a contingency fee arrangement. WHAT TO DO NEXT: To join the Digimarc class action, go to or call Phillip Kim, Esq. at 866-767-3653 or email [email protected] for more information. A class action lawsuit has already been filed. If you wish to serve as lead plaintiff, you must move the Court no later than July 8, 2025. A lead plaintiff is a representative party acting on behalf of other class members in directing the litigation. WHY ROSEN LAW: We encourage investors to select qualified counsel with a track record of success in leadership roles. Often, firms issuing notices do not have comparable experience, resources, or any meaningful peer recognition. Many of these firms do not actually litigate securities class actions, but are merely middlemen that refer clients or partner with law firms that actually litigate the cases. Be wise in selecting counsel. The Rosen Law Firm represents investors throughout the globe, concentrating its practice in securities class actions and shareholder derivative litigation. Rosen Law Firm achieved the largest ever securities class action settlement against a Chinese Company at the time. Rosen Law Firm was Ranked No. 1 by ISS Securities Class Action Services for number of securities class action settlements in 2017. The firm has been ranked in the top 4 each year since 2013 and has recovered hundreds of millions of dollars for investors. In 2019 alone the firm secured over $438 million for investors. In 2020, founding partner Laurence Rosen was named by law360 as a Titan of Plaintiffs' Bar. Many of the firm's attorneys have been recognized by Lawdragon and Super Lawyers. DETAILS OF THE CASE: According to the lawsuit, throughout the Class Period, defendants made false and misleading statements and/or failed to disclose that: (1) a large commercial partner would not renew a large contract on the same terms; (2) as a result, Digimarc would renegotiate the large commercial contract; (3) as a result of the foregoing, Digimarc's subscription revenue and annual recurring revenue would be adversely affected; and (4) as a result of the foregoing, defendants' positive statements about Digimarc's business, operations, and prospects were materially misleading and/or lacked a reasonable basis. When the true details entered the market, the lawsuit claims that investors suffered damages. To join the Digimarc class action, go to or call Phillip Kim, Esq. at 866-767-3653 or email [email protected] for more information. No Class Has Been Certified. Until a class is certified, you are not represented by counsel unless you retain one. You may select counsel of your choice. You may also remain an absent class member and do nothing at this point. An investor's ability to share in any potential future recovery is not dependent upon serving as lead plaintiff. Follow us for updates on LinkedIn: on Twitter: or on Facebook: Attorney Advertising. Prior results do not guarantee a similar outcome. ------------------------------- Contact Information: Laurence Rosen, Esq. Phillip Kim, Esq. The Rosen Law Firm, P.A. 275 Madison Avenue, 40th Floor New York, NY 10016 Tel: (212) 686-1060 Toll Free: (866) 767-3653 Fax: (212) 202-3827 [email protected] To view the source version of this press release, please visit
Yahoo
6 days ago
- Business
- Yahoo
Walmart uses a hidden trick to catch shoplifting and ‘skip scanning' — here's how
Talk about a hidden value. Walmart shoppers are losing their minds after learning that the store's budget-friendly Great Value items come equipped with invisible barcodes — a secret hiding in plain sight since 2019. In a viral TikTok clip posted by Walmart worker @beatsbycait, the employee used a handheld scanner to zap six products right in their middles — far from the obvious barcodes — revealing that the goods are plastered with covert codes. 'Real ones know almost all great value items have hidden bar codes,' she wrote in the caption, sending jaws to the self-checkout floor. The clip has racked up over 287,000 views and left viewers stunned — and slightly paranoid. In the video, the content creator is seen scanning a Walmart product from all angles while checking out, showing that you don't have to scan the designated barcode to ring up an item. How it works is that bar codes are hidden so self-checkout scanners can recognize products even when customers aren't aiming directly at the traditional barcode — making theft harder, since traditionally it's easy for people to skip scanning at item at self-checkout registers. The tech was developed by barcode company Digimarc and has been around for five years. 'Walmart is a forward-thinking technology leader with an unwavering focus on customer experience,' Digimarc CEO Riley McCormack said in a statement in 2022. 'We are thrilled to expand our partnership with them and look forward to sharing more details about this expansion in the coming months.' While the retailer cracks down on checkout cheaters, it's also doing some internal cleanup. Walmart recently announced more than 1,000 corporate job cuts in a bid to tighten belts and streamline its sprawling empire. In a company-wide memo this month, Walmart US CEO John Furner and Global CTO Suresh Kumar said the move was to 'remove layers and complexity, speed up decision-making, and help associates innovate rapidly.' 'The world of technology is evolving at an unprecedented pace, and reshaping our structure allows us to accelerate how we deliver and adapt to the changing environment around us,' they wrote. Meanwhile, tariff tensions are adding pressure. Earlier this year, Walmart execs met with President Trump, who slashed duties on Chinese imports — but not enough for Walmart to eat the cost. The company couldn't 'absorb all the pressure given the reality of narrow retail margins,' said Walmart CEO Doug McMillon — prompting Trump to fume on Truth Social that the chain should 'EAT THE TARIFFS.' Eventually, Treasury Secretary Scott Bessent revealed a truce of sorts: Walmart would 'absorb some of the tariffs while some costs will get passed on to consumers.' Turns out the real hidden code is knowing when prices will go up — or disappear entirely.
New York Post
27-05-2025
- Business
- New York Post
Walmart uses a hidden trick to catch shoplifting and ‘skip scanning' — here's how
Talk about a hidden value. Walmart shoppers are losing their minds after learning that the store's budget-friendly Great Value items come equipped with invisible barcodes — a secret hiding in plain sight since 2019. In a viral TikTok clip posted by Walmart worker @beatsbycait, the employee used a handheld scanner to zap six products right in their middles — far from the obvious barcodes — revealing that the goods are plastered with covert codes. 'Real ones know almost all great value items have hidden bar codes,' she wrote in the caption, sending jaws to the self-checkout floor. The clip has racked up over 287,000 views and left viewers stunned — and slightly paranoid. In the video, the content creator is seen scanning a Walmart product from all angles while checking out, showing that you don't have to scan the designated barcode to ring up an item. How it works is that bar codes are hidden so self-checkout scanners can recognize products even when customers aren't aiming directly at the traditional barcode — making theft harder, since traditionally it's easy for people to skip scanning at item at self-checkout registers. The tech was developed by barcode company Digimarc and has been around for five years. The stealthy tech from barcode biz Digimarc has been lurking for five years — but it's only now blowing up online. Happy Hues – 'Walmart is a forward-thinking technology leader with an unwavering focus on customer experience,' Digimarc CEO Riley McCormack said in a statement in 2022. 'We are thrilled to expand our partnership with them and look forward to sharing more details about this expansion in the coming months.' While the retailer cracks down on checkout cheaters, it's also doing some internal cleanup. Walmart recently announced more than 1,000 corporate job cuts in a bid to tighten belts and streamline its sprawling empire. Walmart's hidden barcodes bust 'skip scanners' trying to swipe without paying. REUTERS In a company-wide memo this month, Walmart US CEO John Furner and Global CTO Suresh Kumar said the move was to 'remove layers and complexity, speed up decision-making, and help associates innovate rapidly.' 'The world of technology is evolving at an unprecedented pace, and reshaping our structure allows us to accelerate how we deliver and adapt to the changing environment around us,' they wrote. Meanwhile, tariff tensions are adding pressure. Earlier this year, Walmart execs met with President Trump, who slashed duties on Chinese imports — but not enough for Walmart to eat the cost. The company couldn't 'absorb all the pressure given the reality of narrow retail margins,' said Walmart CEO Doug McMillon — prompting Trump to fume on Truth Social that the chain should 'EAT THE TARIFFS.' Eventually, Treasury Secretary Scott Bessent revealed a truce of sorts: Walmart would 'absorb some of the tariffs while some costs will get passed on to consumers.' Turns out the real hidden code is knowing when prices will go up — or disappear entirely.
Daily Mail
27-05-2025
- Business
- Daily Mail
Walmart shoppers left stunned after realizing products have secret codes hidden within them
Shoppers have been left stunned after discovering hidden barcodes in Walmart's Great Value brand products. A worker, known as beatsbycait on TikTok, showed off the invisible barcodes with a scanner in a recent video. 'Real ones know almost all great value items have hidden bar codes,' she captioned her clip. The TikToker used the scanner on six different Great Value products, pointing it directly at the middle of each item rather than at a barcode. The tech, which saves shoppers the time spent searching for barcodes on items at self checkout, was originally introduced in 2019, but many shoppers are still finding out about it to this day. 'As someone who worked for Walmart many years, please explain how?,' one TikToker wrote. 'I thought I was tripping,' another Walmart employee responded. Invisible barcodes were also brought in to make it more difficult for shoplifters to steal items by pretending to scan them. The invisible barcodes were first introduced to Walmart branded items in 2019 through the chain's partnership with Digimarc. Digimarc barcodes are invisible to the naked eye, but are printed all over an item enabling it to be easily picked up by a self-checkout scanner. 'It's really cool how it's embedded in the art itself in each layer,' another person commented on the TikTok video. Walmart began using the technology as a way to crack down on shoplifting at self-checkouts. 'It's to stop skip scanning. If they pass it over the scanner in any direction it scans,' another user wrote. 'Walmart is a forward-thinking technology leader with an unwavering focus on customer experience,' said Digimarc CEO Riley McCormack in 2022, when the company said it was extending its partnership with Walmart. 'We are thrilled to expand our partnership with them and look forward to sharing more details about this expansion in the coming months.' Besides invisible barcodes, Walmart has added other gadgets to self-checkout machines in order to crack down on card skimming. The tech, which saves shoppers the time spent searching for barcodes on items at self checkout, was originally brought in at Walmart in 2019 It also unveiled a $9 billion investment in-store makeovers, which is currently in its full rollout. But the company has also been in hot water this month due to the removal of a popular perk and price hikes. The company confirmed its plans to raise prices as the result of tariffs imposed by President Donald Trump after meeting with him in April. It also announced earlier this week that around 1,500 US jobs will be slashed due to a restructuring plan being implemented to cut expenses and simplify operations. The layoffs will hit employees who work in its global technology operations, e-commerce fulfillment, and its ad sales division Walmart Connect. In addition to the layoffs, Walmart shuttered its North Carolina office and is relocating workers to main hubs in California and Arkansas.
Associated Press
26-05-2025
- Business
- Associated Press
ROSEN, HIGHLY REGARDED INVESTOR COUNSEL, Encourages Digimarc Corporation Investors to Secure Counsel Before Important Deadline in Securities Class Action
New York, New York--(Newsfile Corp. - May 25, 2025) - WHY: Rosen Law Firm, a global investor rights law firm, reminds purchasers of securities of Digimarc Corporation (NASDAQ: DMRC) between May 3, 2024 and February 26, 2025, both dates inclusive (the 'Class Period'), of the important July 8, 2025 lead plaintiff deadline. SO WHAT: If you purchased Digimarc securities during the Class Period you may be entitled to compensation without payment of any out of pocket fees or costs through a contingency fee arrangement. WHAT TO DO NEXT: To join the Digimarc class action, go to or call Phillip Kim, Esq. at 866-767-3653 or email [email protected] for more information. A class action lawsuit has already been filed. If you wish to serve as lead plaintiff, you must move the Court no later than July 8, 2025. A lead plaintiff is a representative party acting on behalf of other class members in directing the litigation. WHY ROSEN LAW: We encourage investors to select qualified counsel with a track record of success in leadership roles. Often, firms issuing notices do not have comparable experience, resources, or any meaningful peer recognition. Many of these firms do not actually litigate securities class actions, but are merely middlemen that refer clients or partner with law firms that actually litigate the cases. Be wise in selecting counsel. The Rosen Law Firm represents investors throughout the globe, concentrating its practice in securities class actions and shareholder derivative litigation. Rosen Law Firm achieved the largest ever securities class action settlement against a Chinese Company at the time. Rosen Law Firm was Ranked No. 1 by ISS Securities Class Action Services for number of securities class action settlements in 2017. The firm has been ranked in the top 4 each year since 2013 and has recovered hundreds of millions of dollars for investors. In 2019 alone the firm secured over $438 million for investors. In 2020, founding partner Laurence Rosen was named by law360 as a Titan of Plaintiffs' Bar. Many of the firm's attorneys have been recognized by Lawdragon and Super Lawyers. DETAILS OF THE CASE: According to the lawsuit, throughout the Class Period, defendants made false and misleading statements and/or failed to disclose that: (1) a large commercial partner would not renew a large contract on the same terms; (2) as a result, Digimarc would renegotiate the large commercial contract; (3) as a result of the foregoing, Digimarc's subscription revenue and annual recurring revenue would be adversely affected; and (4) as a result of the foregoing, defendants' positive statements about Digimarc's business, operations, and prospects were materially misleading and/or lacked a reasonable basis. When the true details entered the market, the lawsuit claims that investors suffered damages. To join the Digimarc class action, go to or call Phillip Kim, Esq. at 866-767-3653 or email [email protected] for more information. No Class Has Been Certified. Until a class is certified, you are not represented by counsel unless you retain one. You may select counsel of your choice. You may also remain an absent class member and do nothing at this point. An investor's ability to share in any potential future recovery is not dependent upon serving as lead plaintiff. Follow us for updates on LinkedIn: on Twitter: or on Facebook: Attorney Advertising. Prior results do not guarantee a similar outcome. ------------------------------- Contact Information: Laurence Rosen, Esq. Phillip Kim, Esq. The Rosen Law Firm, P.A. 275 Madison Avenue, 40th Floor New York, NY 10016 Tel: (212) 686-1060 Toll Free: (866) 767-3653 Fax: (212) 202-3827 [email protected] To view the source version of this press release, please visit
