Latest news with #DigitalImpact
Forbes
27-05-2025
- Business
- Forbes
Clean, Connected Data Is The Foundation Of AI—iPaaS Makes It Possible
Businesses need connected, clean and contextual data to unlock AI's true power. iPaaS makes that ... More possible. It cuts through complexity to lay the foundation for AI success. 'If we don't address the chaos of disconnected systems now, the AI revolution could slip through our fingers before we even begin to harness its power,' writes Steve Lucas in his new book, Digital Impact: The Human Element of AI-Driven Transformation. 'Chaos' isn't an overstatement. The average large organization runs hundreds of cloud applications, resulting in thousands of data sources spread across on-premise and cloud locations. Most of these apps and data sources are disconnected. Layering AI on top of this fragmented and siloed digital infrastructure won't produce good results; it only adds more chaos. Simply put, poor data quality makes AI useless. Organizations that don't solve their data problems to prepare for AI are risking irrelevance, Lucas warns. 'Businesses with disconnected systems will not survive the coming change,' he writes in Digital Impact. 'You can have the shiniest, fanciest AI model at the heart of your business, but AI won't understand your business if your systems aren't integrated and processes aren't automated.' To properly harness AI's power, companies need connected, quality, real-time, context-rich data. Yet digital transformation projects that completely overhaul a company's apps and data systems are extremely time-consuming, expensive and disruptive. Lucas shares integration platform-as-a-service (iPaaS) provides an elegant solution to data woes. In addition to being a national best-selling author, Lucas is also chairman and CEO of Boomi, which launched the cloud-based iPaaS category nearly two decades ago. iPaaS is a cloud-based solution that connects and automates the flow of data across an organization's software systems. 'iPaaS is like a centralized hub of data activity that allows companies to connect systems and manage data with minimal custom development; it serves as a foundational platform for integrating AI with structured enterprise data,' says Andy Park, co-founder of Team Central, a no-code iPaaS tool. Team Central was developed at my company, Centric Consulting, and later spun out into its own organization. Until recently iPaaS has flown somewhat under the radar as a tool for helping companies get AI ready, and the market demand is poised for growth, says both Lucas and Park. Even though many companies have complex, thorny data issues to tackle before they can fully leverage AI, iPaaS is well-suited for the challenge. It can solve the main roadblocks companies face in getting their data ready for AI. Lucas refers to iPaaS as a 'Swiss Army knife' for data access and orchestration. For one, iPaaS eliminates data silos. It connects all the data sources across an enterprise. This data connection is the foundation of AI success. 'Every app, every API, every piece of enterprise knowledge has to be accessible to AI,' Lucas says in an interview. He compares an organization's data to the human nervous system, and iPaaS as the tool that connects all the neural pathways. Just like a human brain can't function with faulty neural pathways, AI can't work without clear and easy access to all the information across an organization. Furthermore, iPaaS helps companies maintain clean, consistent data. It syncs across all the systems in an organization, so whenever an employee or customer updates data in one place, iPaaS automatically updates it everywhere else. For example, if a customer updates their email in an online store, iPaaS makes sure the information is also changed in your marketing email and shipping platforms. This way, employees across the entire organization always have the most up-to-date information. iPaaS also understands the context for an organization's data, which Lucas says is especially crucial for AI agents to function. 'For example, if I asked an agent for my sales forecast, the agent must know where the information lives and understand how you think about forecasting. That's contextual metadata. iPaaS has the location and the context, not just the data itself,' he says. Finally, because iPaaS automatically maintains clean, connected, context-rich data, analytics are not only accurate but easy to access, helping companies achieve informed, agile decision making—an essential capability as the pace of new technology accelerates. Perhaps the biggest advantage of iPaaS is that it allows companies to begin unlocking AI benefits without embarking on a full-scale digital transformation project. Or, iPaaS can serve as a first step toward digital transformation, allowing a company to begin modernizing and achieve some quick wins without going through a giant overhaul or a rip-and-replace transformation. Many organizations have put off cleaning up their data and modernizing their tech stack for a long time, because leaders know it's a complicated, expensive, time-consuming and risky process, especially for organizations carrying a heavy tech debt. 'Companies know they have all this technology that's been cobbled together with duct tape and chicken wire over the last few decades,' Park says. 'Cleaning up data and implementing automation technology to programmatically govern data quality has been long overdue, but it's an intimidating prospect. By leveraging iPaaS, businesses can start preparing their data for AI without the need for a complete modernization from the ground up.' iPaaS offers a practical alternative to full-scale digital transformation because the technology is low- or no-code and relatively easy to implement. iPaaS is a cost-effective and low-risk solution because it requires little to no custom development. Its lightweight nature, especially when compared to other platforms, makes it a practical choice for businesses looking to streamline integration without heavy IT investment. 'A more traditional way of integrating might take 10,000 lines of code; there are zero lines of code in our solution,' Park says. 'So the amount of time savings and the amount of complexity in the solution is dramatically reduced. You don't have to create a new framework or structure to manage security, accessibility and logic— iPaaS provides a pre-built, scalable infrastructure that reduces this complexity so you can focus more on proper data mapping, business rules and data transformation.' Businesses need connected, clean and contextual data to unlock AI's true power. iPaas makes that possible. It cuts through complexity to lay the foundation for AI success.
National Post
29-04-2025
- Business
- National Post
Boomi CEO Steve Lucas' New Book 'Digital Impact' Becomes a National Bestseller, Topping USA Today and Publishers Weekly Lists
Article content 'Digital Impact: The Human Element of AI-Driven Transformation' earns top rankings as business leaders embrace its timely message on the responsible use of AI Article content Article content CONSHOHOCKEN, Pa. — Boomi™, the intelligent integration and automation leader, today announced that Chairman and CEO Steve Lucas is now a national bestselling author with the release of his new book, Digital Impact: The Human Element of AI-Driven Transformation (Wiley). Since its debut, the book has rapidly climbed national bestseller charts — including multiple appearances on USA TODAY 's Bestselling Books lists, and Publishers Weekly Bestseller List. Digital Impact resonates deeply with business leaders navigating the intersection of AI and human-centered innovation, offering a timely blueprint for more thoughtful, effective digital transformation. The book secured the #3 spot among business books, underscoring its relevance for today's leaders looking to understand and navigate AI-driven transformation with a human-first mindset. With AI continuing to dominate executive agendas, Digital Impact offers a fresh perspective — one that emphasizes empathy, trust, and responsibility alongside innovation and speed. Lucas draws on decades of leadership experience to deliver an actionable roadmap for organizations looking to unlock the value of AI while staying grounded in human values. Article content 'Becoming a national bestseller is an incredible honor, but more importantly, it shows how urgent and universal this conversation has become,' Lucas said. 'AI is transforming business at an unprecedented pace. Digital Impact is a call to action for leaders to ensure that transformation is guided by purpose, ethics, and a focus on people.' Article content Following its recent debut, Digital Impact has achieved remarkable early momentum across national bestseller lists, including: Article content Early praise for the book highlights its relevance in today's AI-driven world, with executives, CIOs, and tech influencers citing Digital Impact as a must-read for anyone navigating digital change. Article content The book is now available at major retailers, including Amazon, Barnes & Noble, and Books-A-Million. Article content About Boomi Boomi, the intelligent integration and automation leader, helps organizations around the world automate and streamline critical processes to achieve business outcomes faster. Harnessing advanced AI capabilities, the Boomi Enterprise Platform seamlessly connects systems and manages data flows with API management, integration, data management, and AI orchestration in one comprehensive solution. With over 23,000 customers globally and a rapidly expanding network of 800+ partners, Boomi is revolutionizing the way enterprises of all sizes achieve business agility and operational excellence. Discover more at Article content Article content Article content Article content Article content
Yahoo
15-04-2025
- Business
- Yahoo
Boomi CEO Steve Lucas Releases New Book: Digital Impact — The Human Element of AI-Driven Transformation
New book demonstrates how, through integration and automation, organizations can break down silos, simplify complexity, and create transformative outcomes that benefit people, communities, and the planet CONSHOHOCKEN, Pa., April 15, 2025--(BUSINESS WIRE)--Boomi, the intelligent integration and automation leader, today announced the release of Digital Impact: The Human Element of AI-Driven Transformation (Wiley), a bold new book by Boomi Chairman and CEO Steve Lucas. In it, Lucas makes a powerful case for a problem few business leaders are talking about: the AI revolution is doomed to stall unless we first fix the broken digital infrastructure that supports it. With nearly 30 years of leadership at companies including Adobe, SAP, Salesforce, and Marketo, Lucas shares a firsthand playbook for addressing the crisis of digital fragmentation — outdated systems, disconnected data, and chaotic architectures — that threatens to derail enterprise AI. "AI is only as smart as the systems and data it runs on," said Lucas. "Right now, most companies are trying to build AI skyscrapers on sand. But with the right integration strategy — one that puts people first — we can turn digital chaos into a catalyst for innovation, sustainability, and human progress." Featuring exclusive interviews with enterprise leaders and a foreword on the coming AI era, Digital Impact provides a roadmap for creating connected, intelligent, and human-centered digital environments. The book introduces Lucas's "Digital Impact Mission," a new leadership framework that calls on CEOs to lead transformation from the top, fix fragmentation first, and prioritize technology that empowers people. Praise for Digital Impact from business luminaries includes: "Every industry, every company, every workflow is being reinvented with AI. Organizations face the monumental task of embracing the opportunity in this transformative moment. Digital Impact provides a blueprint for navigating the AI revolution."— Bill McDermott, CEO, ServiceNow "Embracing AI is now an imperative for businesses seeking a step-function change in productivity. Digital Impact compels you to reject fear of the unknown and turn AI into one of your most transformational business assets."— Carl Eschenbach, CEO, Workday "People don't yet understand how important integrating systems and data will be to succeeding in the age of AI. Digital Impact will help you leave your competitors in the dust."— Betsy Atkins, former Chairman and CEO, Clear Standards, Inc. "Business, like sports, needs an innovative game plan to keep you ahead of the competition. Digital Impact provides real-world examples and practical advice for how you can win your game."— Jonathan Becher, President, San Jose Sharks Sports & Entertainment Digital Impact also explores compelling case studies, from banks modernizing legacy data systems to global logistics companies building real-time supply chain intelligence and not-for-profits using connected tech to drive change. Available today, Digital Impact: The Human Element of AI-Driven Transformation is a must-read for any leader looking to unlock the full power of AI by building a smarter, more connected digital foundation — one designed with people and purpose at the center. To learn more, visit: About Boomi Boomi, the intelligent integration and automation leader, helps organizations around the world automate and streamline critical processes to achieve business outcomes faster. Harnessing advanced AI capabilities, the Boomi Enterprise Platform seamlessly connects systems and manages data flows with API management, integration, data management, and AI orchestration in one comprehensive solution. With over 23,000 customers globally and a rapidly expanding network of 800+ partners, Boomi is revolutionizing the way enterprises of all sizes achieve business agility and operational excellence. Discover more at © 2025 Boomi, LP. Boomi, the 'B' logo, and Boomiverse are trademarks of Boomi, LP or its subsidiaries or affiliates. All rights reserved. Other names or marks may be the trademarks of their respective owners. View source version on Contacts Media: Kristen Walker | (415) 613-8320 | kristenwalker@ David Wolpert | (972) 743-8477 | david@ Sign in to access your portfolio
