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Boomi CEO Steve Lucas' New Book 'Digital Impact' Becomes a National Bestseller, Topping USA Today and Publishers Weekly Lists
Boomi CEO Steve Lucas' New Book 'Digital Impact' Becomes a National Bestseller, Topping USA Today and Publishers Weekly Lists

National Post

time29-04-2025

  • Business
  • National Post

Boomi CEO Steve Lucas' New Book 'Digital Impact' Becomes a National Bestseller, Topping USA Today and Publishers Weekly Lists

Article content 'Digital Impact: The Human Element of AI-Driven Transformation' earns top rankings as business leaders embrace its timely message on the responsible use of AI Article content Article content CONSHOHOCKEN, Pa. — Boomi™, the intelligent integration and automation leader, today announced that Chairman and CEO Steve Lucas is now a national bestselling author with the release of his new book, Digital Impact: The Human Element of AI-Driven Transformation (Wiley). Since its debut, the book has rapidly climbed national bestseller charts — including multiple appearances on USA TODAY 's Bestselling Books lists, and Publishers Weekly Bestseller List. Digital Impact resonates deeply with business leaders navigating the intersection of AI and human-centered innovation, offering a timely blueprint for more thoughtful, effective digital transformation. The book secured the #3 spot among business books, underscoring its relevance for today's leaders looking to understand and navigate AI-driven transformation with a human-first mindset. With AI continuing to dominate executive agendas, Digital Impact offers a fresh perspective — one that emphasizes empathy, trust, and responsibility alongside innovation and speed. Lucas draws on decades of leadership experience to deliver an actionable roadmap for organizations looking to unlock the value of AI while staying grounded in human values. Article content 'Becoming a national bestseller is an incredible honor, but more importantly, it shows how urgent and universal this conversation has become,' Lucas said. 'AI is transforming business at an unprecedented pace. Digital Impact is a call to action for leaders to ensure that transformation is guided by purpose, ethics, and a focus on people.' Article content Following its recent debut, Digital Impact has achieved remarkable early momentum across national bestseller lists, including: Article content Early praise for the book highlights its relevance in today's AI-driven world, with executives, CIOs, and tech influencers citing Digital Impact as a must-read for anyone navigating digital change. Article content The book is now available at major retailers, including Amazon, Barnes & Noble, and Books-A-Million. Article content About Boomi Boomi, the intelligent integration and automation leader, helps organizations around the world automate and streamline critical processes to achieve business outcomes faster. Harnessing advanced AI capabilities, the Boomi Enterprise Platform seamlessly connects systems and manages data flows with API management, integration, data management, and AI orchestration in one comprehensive solution. With over 23,000 customers globally and a rapidly expanding network of 800+ partners, Boomi is revolutionizing the way enterprises of all sizes achieve business agility and operational excellence. Discover more at Article content Article content Article content Article content Article content

Boomi CEO Steve Lucas Releases New Book: Digital Impact — The Human Element of AI-Driven Transformation
Boomi CEO Steve Lucas Releases New Book: Digital Impact — The Human Element of AI-Driven Transformation

Yahoo

time15-04-2025

  • Business
  • Yahoo

Boomi CEO Steve Lucas Releases New Book: Digital Impact — The Human Element of AI-Driven Transformation

New book demonstrates how, through integration and automation, organizations can break down silos, simplify complexity, and create transformative outcomes that benefit people, communities, and the planet CONSHOHOCKEN, Pa., April 15, 2025--(BUSINESS WIRE)--Boomi, the intelligent integration and automation leader, today announced the release of Digital Impact: The Human Element of AI-Driven Transformation (Wiley), a bold new book by Boomi Chairman and CEO Steve Lucas. In it, Lucas makes a powerful case for a problem few business leaders are talking about: the AI revolution is doomed to stall unless we first fix the broken digital infrastructure that supports it. With nearly 30 years of leadership at companies including Adobe, SAP, Salesforce, and Marketo, Lucas shares a firsthand playbook for addressing the crisis of digital fragmentation — outdated systems, disconnected data, and chaotic architectures — that threatens to derail enterprise AI. "AI is only as smart as the systems and data it runs on," said Lucas. "Right now, most companies are trying to build AI skyscrapers on sand. But with the right integration strategy — one that puts people first — we can turn digital chaos into a catalyst for innovation, sustainability, and human progress." Featuring exclusive interviews with enterprise leaders and a foreword on the coming AI era, Digital Impact provides a roadmap for creating connected, intelligent, and human-centered digital environments. The book introduces Lucas's "Digital Impact Mission," a new leadership framework that calls on CEOs to lead transformation from the top, fix fragmentation first, and prioritize technology that empowers people. Praise for Digital Impact from business luminaries includes: "Every industry, every company, every workflow is being reinvented with AI. Organizations face the monumental task of embracing the opportunity in this transformative moment. Digital Impact provides a blueprint for navigating the AI revolution."— Bill McDermott, CEO, ServiceNow "Embracing AI is now an imperative for businesses seeking a step-function change in productivity. Digital Impact compels you to reject fear of the unknown and turn AI into one of your most transformational business assets."— Carl Eschenbach, CEO, Workday "People don't yet understand how important integrating systems and data will be to succeeding in the age of AI. Digital Impact will help you leave your competitors in the dust."— Betsy Atkins, former Chairman and CEO, Clear Standards, Inc. "Business, like sports, needs an innovative game plan to keep you ahead of the competition. Digital Impact provides real-world examples and practical advice for how you can win your game."— Jonathan Becher, President, San Jose Sharks Sports & Entertainment Digital Impact also explores compelling case studies, from banks modernizing legacy data systems to global logistics companies building real-time supply chain intelligence and not-for-profits using connected tech to drive change. Available today, Digital Impact: The Human Element of AI-Driven Transformation is a must-read for any leader looking to unlock the full power of AI by building a smarter, more connected digital foundation — one designed with people and purpose at the center. To learn more, visit: About Boomi Boomi, the intelligent integration and automation leader, helps organizations around the world automate and streamline critical processes to achieve business outcomes faster. Harnessing advanced AI capabilities, the Boomi Enterprise Platform seamlessly connects systems and manages data flows with API management, integration, data management, and AI orchestration in one comprehensive solution. With over 23,000 customers globally and a rapidly expanding network of 800+ partners, Boomi is revolutionizing the way enterprises of all sizes achieve business agility and operational excellence. Discover more at © 2025 Boomi, LP. Boomi, the 'B' logo, and Boomiverse are trademarks of Boomi, LP or its subsidiaries or affiliates. All rights reserved. Other names or marks may be the trademarks of their respective owners. View source version on Contacts Media: Kristen Walker | (415) 613-8320 | kristenwalker@ David Wolpert | (972) 743-8477 | david@ Sign in to access your portfolio

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