Latest news with #DisneyConsumerProductsIndia
Fashion Value Chain
3 days ago
- Entertainment
- Fashion Value Chain
Stitch Fever Hits India with Disney's New Themed Launches
Disney Consumer Products India has launched a lively and expansive merchandise collection to celebrate the release of the Lilo & Stitch live-action film, which hit Indian cinemas on May 23 in English, Hindi, Tamil, and Telugu. In collaboration with 21 global and Indian brands, the collection includes apparel, accessories, toys, stationery, school gear, and lifestyle essentials inspired by the mischievous charm of Stitch. From toddlers to teens, and from plush toys to tropical-themed coord sets, the campaign brings Stitch's playful energy into everyday fashion and homeware. Max Fashion offers a vibrant island-inspired range for women and kids, while The Souled Store, Bonkers Corner, and Brand Studio Lifestyle bring bold, graphic-heavy pieces for youth and adults. MINISO and Hamleys cater to everyday fun with themed accessories and toys, including tumblers, backpacks, plush toys, and keychains. FirstCry, BONKIDS, Vero Moda Girl, and Zara have unveiled new children's lines, blending comfort with personality. Retail heavyweights like Reliance Trends and Shoppers Stop are also rolling out eye-catching new designs for kids and teens. Complementing the fashion-led rollout, Striders has introduced Stitch-themed backpacks, lunch boxes, and bottles, while Frank has released creative puzzles to keep young minds engaged. 'Stitch has built a loyal fanbase in India, and this collection reflects that enthusiasm,' said Priya Nijhara, Director of Disney Consumer Products India. 'The partnerships highlight his broad appeal and contagious energy.' Max Fashion's Deputy CEO, Sumit Chandna, added, 'This is one of our largest character-led collections to date. It represents our decade-long collaboration with Disney and our shared passion for delivering joyful experiences.' The themed collection celebrates Stitch's enduring popularity and reflects a strong synergy between entertainment and lifestyle branding in India.
NDTV
5 days ago
- Entertainment
- NDTV
Max Fashion Drops A Tropical Collection Inspired By Disney's 'Lilo & Stitch' This Summer
Mumbai, Maharashtra, India - Business Wire India Ahead of the highly anticipated theatrical release of Disney's Lilo & Stitch, Max Fashion has unveiled their latest collection - for Kids, Teens & Youth. This exciting new line captures the island spirit and tropical charm, offering fresh and playful styles for fans. The vibrant collection by Max Fashion, a leading fashion brand known for its trendy and accessible apparel, launched on May 24th at a lively showcase in Megumi, Mumbai. The event featured a fun fashion walk with prominent parenting Influencers and their kids that brought the story's island spirit to life. Actress Bipasha Basu graced the show as the showstopper, emphasizing the collection's stylish appeal. It features whimsical movie-inspired elements, vibrant prints, and a bright summer palette of oranges, breezy blues, refreshing greens, and dreamy pastels. "We launched our first Disney-themed collection nearly a decade ago, and we have always been inspired by Disney's timeless stories," said Sumit Chandna, Deputy CEO of Max Fashion. "Taking inspiration from the classics always helps our young consumers connect with the collection in a big way. Our latest 'Lilo & Stitch' - themed collection is a testament to our strong creative collaboration with Disney." "Character-led licensing has inspired standout collections over the years from Max Fashion, who has really leaned into the growing appetite for infusing popular characters into fashion and bringing that creativity and flair to consumers. It also gives us exciting opportunities to team up and engage audiences in bigger, creative and bolder ways," says Priya Nijhara, Director, Disney Consumer Products India. This collection is now available at 520+ Max stores across India and online at ready to add a sprinkle of Disney magic to every wardrobe. This launch marks Max Fashion's ninth collaboration with Disney Consumer Products India, building on the success of previous popular collections inspired by Disney's The Jungle Book, Disney Princess, Star Wars, Marvel's Guardians of the Galaxy, and more. With each release, Max Fashion has cemented its position as a key player in character-themed collections, consistently delivering sought-after merchandise that resonates with everyone. About Max Fashion India Max Fashion, known for 'everyday fashion', is the biggest fashion brand across the Middle East and India. Opening its first store in the Middle East in 2004, the brand has grown at a phenomenal pace and now has a footprint in over 19 countries globally. In India, currently with 520+ stores & presence across 210+ cities, Max is the largest family fashion brand not only in the Middle East but also in India in the shortest span of time. Fashion's brand vision is to "democratize fashion" for the contemporary middle class by offering global fashion trends at amazingly affordable prices. It enjoys universal appeal across young families as well as millennials, who are not only fashion conscious but tech-savvy, because of a well-balanced portfolio across Apparel, Footwear & Accessories for Men, Women & Kids. Max Fashion is a true omnichannel brand with an outstanding Online shopping experience through the website as well as an engaging app which is enjoyed by millions of consumers. For more information, visit
Mint
5 days ago
- Entertainment
- Mint
Max Fashion Drops a Tropical Collection Inspired by Disney's ‘Lilo & Stitch' This Summer
HT Brand Studio Published 28 May 2025, 04:45 PM IST Ahead of the highly anticipated theatrical release of Disney's Lilo & Stitch, Max Fashion has unveiled their latest collection - for Kids, Teens & Youth. This exciting new line captures the island spirit and tropical charm, offering fresh and playful styles for vibrant collection by Max Fashion, a leading fashion brand known for its trendy and accessible apparel, launched on May 24th at a lively showcase in Megumi, Mumbai. The event featured a fun fashion walk with prominent parenting Influencers and their kids that brought the story's island spirit to life. Actress Bipasha Basu graced the show as the showstopper, emphasizing the collection's stylish appeal. It features whimsical movie-inspired elements, vibrant prints, and a bright summer palette of oranges, breezy blues, refreshing greens, and dreamy pastels. 'We launched our first Disney-themed collection nearly a decade ago, and we have always been inspired by Disney's timeless stories,' said Sumit Chandna, Deputy CEO of Max Fashion. 'Taking inspiration from the classics always helps our young consumers connect with the collection in a big way. Our latest 'Lilo & Stitch' - themed collection is a testament to our strong creative collaboration with Disney.' 'Character-led licensing has inspired standout collections over the years from Max Fashion, who has really leaned into the growing appetite for infusing popular characters into fashion and bringing that creativity and flair to consumers. It also gives us exciting opportunities to team up and engage audiences in bigger, creative and bolder ways,' says Priya Nijhara, Director, Disney Consumer Products India. This collection is now available at 520+ Max stores across India and online at ready to add a sprinkle of Disney magic to every wardrobe. This launch marks Max Fashion's ninth collaboration with Disney Consumer Products India, building on the success of previous popular collections inspired by Disney's The Jungle Book, Disney Princess, Star Wars, Marvel's Guardians of the Galaxy, and more. With each release, Max Fashion has cemented its position as a key player in character-themed collections, consistently delivering sought-after merchandise that resonates with everyone. About Max Fashion India Max Fashion, known for 'everyday fashion', is the biggest fashion brand across the Middle East and India. Opening its first store in the Middle East in 2004, the brand has grown at a phenomenal pace and now has a footprint in over 19 countries globally. In India, currently with 520+ stores & presence across 210+ cities, Max is the largest family fashion brand not only in the Middle East but also in India in the shortest span of time. Fashion's brand vision is to 'democratize fashion' for the contemporary middle class by offering global fashion trends at amazingly affordable prices. It enjoys universal appeal across young families as well as millennials, who are not only fashion conscious but tech-savvy, because of a well-balanced portfolio across Apparel, Footwear & Accessories for Men, Women & Kids. Max Fashion is a true omnichannel brand with an outstanding Online shopping experience through the website as well as an engaging app which is enjoyed by millions of consumers. For more information, visit
Business Upturn
5 days ago
- Entertainment
- Business Upturn
Max Fashion Drops a Tropical Collection Inspired by Disney's ‘Lilo & Stitch' This Summer
By Business Wire Published on May 28, 2025, 14:57 IST Mumbai, Maharashtra, India: Ahead of the highly anticipated theatrical release of Disney's Lilo & Stitch, Max Fashion has unveiled their latest collection – for Kids, Teens & Youth. This exciting new line captures the island spirit and tropical charm, offering fresh and playful styles for fans. The vibrant collection by Max Fashion, a leading fashion brand known for its trendy and accessible apparel, launched on May 24th at a lively showcase in Megumi, Mumbai. The event featured a fun fashion walk with prominent parenting Influencers and their kids that brought the story's island spirit to life. Actress Bipasha Basu graced the show as the showstopper, emphasizing the collection's stylish appeal. It features whimsical movie-inspired elements, vibrant prints, and a bright summer palette of oranges, breezy blues, refreshing greens, and dreamy pastels. 'We launched our first Disney-themed collection nearly a decade ago, and we have always been inspired by Disney's timeless stories,' said Sumit Chandna, Deputy CEO of Max Fashion. 'Taking inspiration from the classics always helps our young consumers connect with the collection in a big way. Our latest 'Lilo & Stitch' – themed collection is a testament to our strong creative collaboration with Disney.' 'Character-led licensing has inspired standout collections over the years from Max Fashion, who has really leaned into the growing appetite for infusing popular characters into fashion and bringing that creativity and flair to consumers. It also gives us exciting opportunities to team up and engage audiences in bigger, creative and bolder ways,' says Priya Nijhara, Director, Disney Consumer Products India. This collection is now available at 520+ Max stores across India and online at , ready to add a sprinkle of Disney magic to every wardrobe. This launch marks Max Fashion's ninth collaboration with Disney Consumer Products India, building on the success of previous popular collections inspired by Disney's The Jungle Book , Disney Princess, Star Wars , Marvel's Guardians of the Galaxy, and more. With each release, Max Fashion has cemented its position as a key player in character-themed collections, consistently delivering sought-after merchandise that resonates with everyone. About Max Fashion India Max Fashion, known for 'everyday fashion', is the biggest fashion brand across the Middle East and India. Opening its first store in the Middle East in 2004, the brand has grown at a phenomenal pace and now has a footprint in over 19 countries globally. In India, currently with 520+ stores & presence across 210+ cities, Max is the largest family fashion brand not only in the Middle East but also in India in the shortest span of time. Fashion's brand vision is to 'democratize fashion' for the contemporary middle class by offering global fashion trends at amazingly affordable prices. It enjoys universal appeal across young families as well as millennials, who are not only fashion conscious but tech-savvy, because of a well-balanced portfolio across Apparel, Footwear & Accessories for Men, Women & Kids. Max Fashion is a true omnichannel brand with an outstanding Online shopping experience through the website as well as an engaging app which is enjoyed by millions of consumers. For more information, visit Disclaimer: The above press release comes to you under an arrangement with Business Wire. Business Upturn takes no editorial responsibility for the same. Business Wire is an American company that disseminates full-text press releases from thousands of companies and organizations worldwide to news media, financial markets, disclosure systems, investors, information web sites, databases, bloggers, social networks and other audiences.
