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KFC unveils gravy-inspired fashion collection with Aries
KFC unveils gravy-inspired fashion collection with Aries

Fashion United

time3 days ago

  • Business
  • Fashion United

KFC unveils gravy-inspired fashion collection with Aries

Fried chicken fast food chain KFC has teamed up with London-based streetwear brand Aries to launch a capsule collection described as a 'love letter to comfort food and couture'. The 10-piece 'Gravy Drip' capsule collection gives high fashion a 'finger lickin' twist' and draws inspiration from KFC's gravy, offering hand-dripped leather jackets, digitally printed denim wrapped in Roman banquet-inspired scenes and black T-shirts dripping in golden gravy. KFC x Aries 'Gravy Drip' collection campaign Credits: Aries shot by Douglas Irvine Commenting on the collaboration, Sofia Prantera, founder of Aries, said in a statement: 'We wanted to create something beautifully executed with a subtle touch of irony. 'The idea of reverence, ritual, and indulgence evoked the spirit of a Roman feast and a celebration of excess.' The limited-edition range, which launches on Aries website on June 4, also includes black sweats with gold detailing, a golden chicken drumstick pendant necklace glazed in gravy-hued enamel, a luxury ceramic gravy boat with a gold-drip spout and embossed logos, and a sticker pack, fusing Roman architecture with tongue-in-cheek chicken iconography. KFC x Aries 'Gravy Drip' leather jacket Credits: Aries The statement piece from the collection is a distressed leather jacket in deep gravy brown for 1,400 pounds, finished with a Renaissance-inspired back panel with celestial figures presenting chicken drumsticks like prized treasures. Each jacket is also finished with a co-branded gold foil logo and a hand-applied gold drip effect, making every piece one-of-a-kind piece. This is the latest fashion collaboration from KFC. The fast-food chain has partnered with Sinead Gorey, where models were seen clutching chicken mid-strut on the catwalk, as well as launching wearable accessories with lifestyle brand Loungefly, including drumstick crossbody bags and a co-branded collection with fashion and lifestyle label Hype blending KFC's tongue-n-cheek slogans and menu with Hype's bold heritage statements. KFC x Aries 'Gravy Drip' collection campaign Credits: Aries shot by Douglas Irvine Phoebe Syms, brand manager at KFC UK and Ireland, added: "When we thought about bringing the nation's gravy obsession into the world of fashion, we knew there was only one brand iconic and fearless enough to do it with us – Aries. 'This is more than just a collab, it's the ultimate gravy drip, a love letter to our liquid gold." The KFC x Aries 'Gravy Drip' collection is available exclusively from from June 4. Prices range from 12 to 1,400 pounds. KFC x Aries 'Gravy Drip' collection campaign shot by Douglas Irvine Credits: Aries shot by Douglas Irvine

Aries links with KFC for 10-piece high-end capsule
Aries links with KFC for 10-piece high-end capsule

Fashion Network

time3 days ago

  • Entertainment
  • Fashion Network

Aries links with KFC for 10-piece high-end capsule

There's a now-long-established tradition of fashion brands and retailers linking up with big names in the food industry and the latest collab highlights just how far this has gone with a launch at eye-watering prices. Aries, the London-based streetwear brand, has partnered with KFC for a limited edition fashion drop dubbed the Gravy Drip Collection. Now, that might sound like the kind of thing you'd take with a pinch of salt (no pun intended) were it launched on April 1. But launching on June 4, it needs to be taken more seriously. Aries is known for its interesting collabs and eye-catching graphics and in this case the 'artfully surreal imagery by famed photographer Douglas Irvine… evokes Renaissance opulence with a surreal edge. Think Caravaggio if he swapped his fruit bowls for family buckets'. The capsule is 'inspired by KFC's iconic gravy. From hand-dripped leather jackets and Roman-printed denim to enamel-dipped accessories and a ceramic gravy boat, it's built to cut through the noise and spark cultural conversation'. Limited-edition pieces are priced from £12 to £1,400 and will be available exclusively from tomorrow at The companies said that 'it's a 10-piece love letter to comfort food and couture — where liquid gold gravy meets punk luxury in the most gloriously unhinged way. We're talking high fashion with a finger lickin' twist. It's bold, it's messy, it's everything you never knew you needed'. What that means in practice is digitally printed denim jeans wrapped in Roman banquet-inspired scenes and black tees dripping in golden gravy. The black sweats 'give athleisure a luxe edge, with sharp gold detailing and dual branding that hits just right'. There's also a cap, a golden chicken drumstick pendant glazed in gravy-hued enamel, and a sticker pack fusing Roman architecture with tongue-in-cheek chicken iconography. But the star of the show is the distressed leather jacket in deep brown, with a 'Renaissance-style back panel where celestial figures present chicken drumsticks like prized treasures'. Each jacket is finished with a co-branded gold foil logo and a hand-applied gold drip effect, 'making every piece one of a kind and built for the truly devoted'. That's where the £1,400 price tag comes in. The companies also said it's 'fashion that doesn't take itself too seriously — serving sharp design, high-concept visuals, and a wink of absurdity. This is the next evolution of a cultural moment for KFC, that started earlier this year at Sinead Gorey's fashion week runway, with models clutching chicken mid-strut and social media eating it up'.

Aries links with KFC for 10-piece high-end capsule
Aries links with KFC for 10-piece high-end capsule

Fashion Network

time3 days ago

  • Entertainment
  • Fashion Network

Aries links with KFC for 10-piece high-end capsule

There's a now-long-established tradition of fashion brands and retailers linking up with big names in the food industry and the latest collab highlights just how far this has gone with a launch at eye-watering prices. Aries, the London-based streetwear brand, has partnered with KFC for a limited edition fashion drop dubbed the Gravy Drip Collection. Now, that might sound like the kind of thing you'd take with a pinch of salt (no pun intended) were it launched on April 1. But launching on June 4, it needs to be taken more seriously. Aries is known for its interesting collabs and eye-catching graphics and in this case the 'artfully surreal imagery by famed photographer Douglas Irvine… evokes Renaissance opulence with a surreal edge. Think Caravaggio if he swapped his fruit bowls for family buckets'. The capsule is 'inspired by KFC's iconic gravy. From hand-dripped leather jackets and Roman-printed denim to enamel-dipped accessories and a ceramic gravy boat, it's built to cut through the noise and spark cultural conversation'. Limited-edition pieces are priced from £12 to £1,400 and will be available exclusively from tomorrow at The companies said that 'it's a 10-piece love letter to comfort food and couture — where liquid gold gravy meets punk luxury in the most gloriously unhinged way. We're talking high fashion with a finger lickin' twist. It's bold, it's messy, it's everything you never knew you needed'. What that means in practice is digitally printed denim jeans wrapped in Roman banquet-inspired scenes and black tees dripping in golden gravy. The black sweats 'give athleisure a luxe edge, with sharp gold detailing and dual branding that hits just right'. There's also a cap, a golden chicken drumstick pendant glazed in gravy-hued enamel, and a sticker pack fusing Roman architecture with tongue-in-cheek chicken iconography. But the star of the show is the distressed leather jacket in deep brown, with a 'Renaissance-style back panel where celestial figures present chicken drumsticks like prized treasures'. Each jacket is finished with a co-branded gold foil logo and a hand-applied gold drip effect, 'making every piece one of a kind and built for the truly devoted'. That's where the £1,400 price tag comes in. The companies also said it's 'fashion that doesn't take itself too seriously — serving sharp design, high-concept visuals, and a wink of absurdity. This is the next evolution of a cultural moment for KFC, that started earlier this year at Sinead Gorey's fashion week runway, with models clutching chicken mid-strut and social media eating it up'.

Aries links with KFC for 10-piece high-end capsule
Aries links with KFC for 10-piece high-end capsule

Fashion Network

time3 days ago

  • Entertainment
  • Fashion Network

Aries links with KFC for 10-piece high-end capsule

There's a now-long-established tradition of fashion brands and retailers linking up with big names in the food industry and the latest collab highlights just how far this has gone with a launch at eye-watering prices. Aries, the London-based streetwear brand, has partnered with KFC for a limited edition fashion drop dubbed the Gravy Drip Collection. Now, that might sound like the kind of thing you'd take with a pinch of salt (no pun intended) were it launched on April 1. But launching on June 4, it needs to be taken more seriously. Aries is known for its interesting collabs and eye-catching graphics and in this case the 'artfully surreal imagery by famed photographer Douglas Irvine… evokes Renaissance opulence with a surreal edge. Think Caravaggio if he swapped his fruit bowls for family buckets'. The capsule is 'inspired by KFC's iconic gravy. From hand-dripped leather jackets and Roman-printed denim to enamel-dipped accessories and a ceramic gravy boat, it's built to cut through the noise and spark cultural conversation'. Limited-edition pieces are priced from £12 to £1,400 and will be available exclusively from tomorrow at The companies said that 'it's a 10-piece love letter to comfort food and couture — where liquid gold gravy meets punk luxury in the most gloriously unhinged way. We're talking high fashion with a finger lickin' twist. It's bold, it's messy, it's everything you never knew you needed'. What that means in practice is digitally printed denim jeans wrapped in Roman banquet-inspired scenes and black tees dripping in golden gravy. The black sweats 'give athleisure a luxe edge, with sharp gold detailing and dual branding that hits just right'. There's also a cap, a golden chicken drumstick pendant glazed in gravy-hued enamel, and a sticker pack fusing Roman architecture with tongue-in-cheek chicken iconography. But the star of the show is the distressed leather jacket in deep brown, with a 'Renaissance-style back panel where celestial figures present chicken drumsticks like prized treasures'. Each jacket is finished with a co-branded gold foil logo and a hand-applied gold drip effect, 'making every piece one of a kind and built for the truly devoted'. That's where the £1,400 price tag comes in. The companies also said it's 'fashion that doesn't take itself too seriously — serving sharp design, high-concept visuals, and a wink of absurdity. This is the next evolution of a cultural moment for KFC, that started earlier this year at Sinead Gorey's fashion week runway, with models clutching chicken mid-strut and social media eating it up'.

Aries links with KFC for 10-piece high-end capsule
Aries links with KFC for 10-piece high-end capsule

Fashion Network

time3 days ago

  • Entertainment
  • Fashion Network

Aries links with KFC for 10-piece high-end capsule

There's a now-long-established tradition of fashion brands and retailers linking up with big names in the food industry and the latest collab highlights just how far this has gone with a launch at eye-watering prices. Aries, the London-based streetwear brand, has partnered with KFC for a limited edition fashion drop dubbed the Gravy Drip Collection. Now, that might sound like the kind of thing you'd take with a pinch of salt (no pun intended) were it launched on April 1. But launching on June 4, it needs to be taken more seriously. Aries is known for its interesting collabs and eye-catching graphics and in this case the 'artfully surreal imagery by famed photographer Douglas Irvine… evokes Renaissance opulence with a surreal edge. Think Caravaggio if he swapped his fruit bowls for family buckets'. The capsule is 'inspired by KFC's iconic gravy. From hand-dripped leather jackets and Roman-printed denim to enamel-dipped accessories and a ceramic gravy boat, it's built to cut through the noise and spark cultural conversation'. Limited-edition pieces are priced from £12 to £1,400 and will be available exclusively from tomorrow at The companies said that 'it's a 10-piece love letter to comfort food and couture — where liquid gold gravy meets punk luxury in the most gloriously unhinged way. We're talking high fashion with a finger lickin' twist. It's bold, it's messy, it's everything you never knew you needed'. What that means in practice is digitally printed denim jeans wrapped in Roman banquet-inspired scenes and black tees dripping in golden gravy. The black sweats 'give athleisure a luxe edge, with sharp gold detailing and dual branding that hits just right'. There's also a cap, a golden chicken drumstick pendant glazed in gravy-hued enamel, and a sticker pack fusing Roman architecture with tongue-in-cheek chicken iconography. But the star of the show is the distressed leather jacket in deep brown, with a 'Renaissance-style back panel where celestial figures present chicken drumsticks like prized treasures'. Each jacket is finished with a co-branded gold foil logo and a hand-applied gold drip effect, 'making every piece one of a kind and built for the truly devoted'. That's where the £1,400 price tag comes in. The companies also said it's 'fashion that doesn't take itself too seriously — serving sharp design, high-concept visuals, and a wink of absurdity. This is the next evolution of a cultural moment for KFC, that started earlier this year at Sinead Gorey's fashion week runway, with models clutching chicken mid-strut and social media eating it up'.

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