Latest news with #DriverApp
Business Wire
31-07-2025
- Automotive
- Business Wire
Vp Brandon Hire Station Cuts Accident Costs by 40% with Samsara
LONDON--(BUSINESS WIRE)--Vp Brandon Hire Station, the UK's leading tool and equipment hire specialist, has reduced accident-related costs by 40%, saving £192,000 annually, after adopting AI-powered solutions from Samsara, the pioneer of the Connected Operations® Platform. £192k saved annually in accident costs — a 40% year-over-year reduction Share Before using Samsara, the company – which operates a 500-vehicle fleet across 125 UK locations – was rapidly scaling, but struggling to build on existing safety initiatives. A lack of visibility, insight and operational structure made it difficult to manage day-to-day activity and maintain consistent safety standards. By implementing Samsara's platform, Vp Brandon Hire now benefits from real-time fleet data. AI dash cams and GPS tracking provide accurate insights into driver behaviour, enabling immediate coaching, targeted interventions, and structured reporting. Since deployment, Vp Brandon Hire Station has achieved: £192k saved annually in accident costs — a 40% year-over-year reduction 93% reduction in mobile phone use while driving 88% decrease in speeding incidents 63% reduction in harsh driving events 10-point improvement in average driver safety score (from 83 to 93) within 8 months 92 drivers now achieve perfect 100 safety scores, with 404 scoring 95 or above out of 630 Antony Draper, Director of HSEQ at Vp Brandon Hire Station, said: 'The perception was that we didn't have a problem, but that couldn't have been further from the truth. Safety is now a competitive advantage. Our month-end reports include health, safety, environment, quality, audit, and road risk data, largely driven by Samsara's safety scores. It's not just a management tool, but a set of KPIs for the entire business." Vp Brandon Hire Station has implemented Samsara data into daily operations, using safety scores to monitor performance and raise standards across the fleet. "Samsara highlights inefficiencies, priorities, and areas of focus," Draper added. 'It's transformed our approach to safety. When you have trusted data, you can make better decisions.' 'Vp Brandon Hire Station shows how real-time insights can drive measurable safety and efficiency gains," said Philip van der Wilt, SVP and GM EMEA at Samsara. By embedding employee safety into business performance, they've built a smarter, more resilient data-led operation.' Vp Brandon Hire Station is expanding its partnership with Samsara, with plans to roll out the Driver App for virtual coaching and implement Connected Forms for digital vehicle inspections. Its success has also influenced its wider group, with Vp MEP Hire introducing Samsara, and two sister companies also exploring the platform. Assets Case study Images About Samsara Samsara (NYSE: IOT) is the pioneer of the Connected Operations® Platform, which enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world's leading organizations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy. Samsara is a registered trademark of Samsara Inc. All other brand names, product names or trademarks belong to their respective holders. About Vp Brandon Hire Vp Brandon Hire Station – part of specialist equipment-rental group Vp plc – is the UK's leading national tool and equipment hire specialist. Operating from more than 160 branches nationwide, the company supplies construction, industrial, trade and DIY customers with a comprehensive range of high-quality tools, plant and safety equipment. Supported by a dedicated National Customer Contact Centre, next-day delivery and click-and-collect services ensure customers get the right kit on site, on time. Committed to safety, sustainability and outstanding service, Vp Brandon Hire Station keeps projects of every size moving. For more information visit
Business Wire
22-04-2025
- Automotive
- Business Wire
Motive Introduces AI Coach: The First and Only AI Avatar to Deliver Personalized Driver Coaching Automatically
AUSTIN, Texas--(BUSINESS WIRE)-- Motive, the AI-powered Integrated Operations Platform, today announced Motive AI Coach, the first and only AI avatar to deliver personalized, high-quality feedback to drivers at scale using AI-generated coaching videos. The new solution was unveiled at Vision 25, Motive's annual innovation summit that brings together leaders from across the physical economy, hosted in Austin, Texas. Driver coaching is important, but hard to do well at scale. With safety managers responsible for hundreds of drivers and coaching sessions taking over 30 minutes to plan and execute, there simply isn't enough time. It takes an average of 16 days to schedule a coaching session after an unsafe event — long enough for risky behavior to continue unchecked. And even when coaching happens, it's hard to ensure consistency at scale. Without consistent, personalized, engaging feedback, the behavior repeats. 'Motive understands the power of driver coaching and has provided tools, such as our Integrated Coaching product and the ability for drivers to review their safety events in the Driver App, to help our customers manage the complexity of this work,' said Shoaib Makani, co-founder and CEO of Motive. 'With AI Coach we are taking this a step further and giving customers the ability to completely automate coaching with an AI version of themselves to give personalized and authentic feedback to drivers.' 'Timely and consistent coaching is one of the biggest roadblocks to driver safety,' said Tim Guy, VP of Safety at RoadSafe Traffic Systems. 'Motive's AI Coach changes that, allowing us to deliver personalized feedback instantly, and at scale, without overloading our team. In less than six months, combining Motive's technology with our safety program, we've already seen a 20% reduction in injuries—an exceptional achievement in this industry.' First-of-its-Kind AI Avatars Dramatically Cut Coaching Feedback Time Motive AI Coach is the first and only product that can deliver personalized coaching to drivers automatically. With Motive AI Coach, customers can: Deliver Customizable AI-Generated Coaching: Human-like avatars provide personalized video messages, increasing engagement and retention. Provide Immediate Feedback: Drivers get personalized feedback in a fraction of the time — and in the future, instantly — reducing risk and reinforcing safe behaviors sooner. Scale Coaching Across the Fleet: Delivers high-quality, consistent coaching to every driver, without adding headcount. Motive automatically selects the safety events that have the highest impact on the drivers score and are the most severe, giving drivers context on what they can do to improve and why it matters. AI Coach goes beyond safety and can provide feedback on fuel efficiency, compliance, and more, helping drivers improve their performance across the board. AI Coach delivers unmatched customizability — customers can choose from a number of pre-generated avatars or record their own. To learn more, visit: Motive Driver Safety and Motive AI Coach. About Motive Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time, safety, operations, and finance teams can manage their workers, vehicles, equipment, and fleet-related spend in a single system. Motive serves more than 100,000 customers from small businesses to Fortune 500 enterprises such as Halliburton, KONE, Komatsu, NBC Universal, and Maersk across a wide range of industries including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, waste services, and the public sector. Visit to learn more.
