Latest news with #Dunkin'SuperBowl


New York Post
09-05-2025
- Sport
- New York Post
UNC attempts to clear air on Jordon Hudson's role after banishment rumors swirl
The University of North Carolina and Pablo Torre are now in a war of words regarding the rumored ban of football coach Bill Belichick's girlfriend, Jordon Hudson, from the school's practices. Hours after Torre alleged on his 'Pablo Torre Finds Out' program that the 24-year-old is no longer welcome at Tar Heels practices, UNC's athletics department released a statement disputing the claim. 'While Jordon Hudson is not an employee at the University or Carolina Athletics, she is welcome to the Carolina Football facilities. Jordon will continue to manage all activities related to Coach Belichick's personal brand outside of his responsibilities for Carolina Football and the University,' Carolina Athletics told The Post in a statement. Advertisement 4 Jordon Hudson has been a rather large part of Bill Belichick's next chapter at UNC. Getty Images Despite UNC's rebuttal, Torre is standing by what's been reported on his show. 'The University of North Carolina can choose to describe or change its position on Jordon Hudson's involvement however it wishes, following the publication of our episode,' Torre said in a statement obtained by The Post. 'We requested comment and filed dozens of FOIA requests that were not satisfied. And we stand by the specific reporting in our episode, which came from the highest levels of the football program.' Advertisement 4 Pablo Torre spoke with 11 sources who have dealt with Bill Belichick's girlfriend directly. Pablo Torre Finds Out Torre had said, via numerous sources, that Hudson was no longer allowed on the North Carolina football field or inside its football facility. 'There is deep worry for how detrimental Jordon can be for not just North Carolina but Bill's legacy, reputation — everything he has built and worked for over decades,' a Belichick family source told Torre. Hudson and Belichick, 73, have been the talk of the offseason as her antics and seemingly controlling nature over the reserved coach have left many puzzled. Advertisement 4 UNC says that Jordon Hudson manages all activities related to Bill Belichick's personal brand outside of UNC football. Getty Images Hudson was spotted at a Tar Heel practice in April, with fans questioning why exactly she needed to be on the field alongside Belichick as he coached. Around the same time, news broke that Belichick had requested UNC staffers to include Hudson in any emails sent to him. 4 Jordon Hudson reportedly forced her way into the Dunkin' Donuts commercial for Super Bowl 2025 alongside Bill Belichick. dunkindonuts/X Advertisement Torre also reported that the 24-year-old is essentially Belichick's 'de facto agent' and 'she happened to use that power to be in the [Dunkin' Super Bowl] commercial as well.' Torre's program comes just weeks after Belichick and Hudson stirred more controversy following a disastrous 'CBS Sunday Morning' interview when the former college cheerleader punted a question about how the couple met. It's been reported they first crossed paths aboard a plane in 2021.


Fox News
05-05-2025
- Entertainment
- Fox News
Jordon Hudson 'thinks she knows everything' running Bill Belichick's 'brand': report
Jordon Hudson's involvement in Bill Belichick's life is more than just a personal relationship. The 24-year-old has been heavily involved in the legendary 73-year-old's life of late, which has stirred some controversy in recent weeks. Hudson is running Belichick's "brand," per Page Six, and it isn't going well on either side. "It's amateur hour, and it's showing," a source told Page Six. "They don't know what they are doing and try to control everything. They don't trust anyone else. He's handed off the ball to her. "She thinks she knows everything, like every other 24-year-old." While Belichick "does speak up," according to the outlet, Hudson is a "constant presence." "She is CEO of Belichick Inc. and wears every hat in the organization," the source stated. The biggest controversy centered around Hudson interrupting a "CBS News Sunday Morning" interview between Belichick and Tony Dokoupil. After describing Hudson as his "creative muse," Dokoupil asked how the two met, and she jumped in. "We're not talking about this," Hudson said off to the side. But there was reportedly more than just the interview. Hudson "forced her way into" a Dunkin' Super Bowl commercial, according to Page Six, which featured Belichick and actor brothers Ben and Casey Affleck. "She forced her way in … but Bill saw it as a way for her to get paid. People said they've never seen anything like it," a source told Page Six. Hudson never spoke in the commercial but stood right next to Belichick. Hudson also reportedly tried a power play with HBO's and NFL Films' "Hard Knocks," but it didn't work out in her favor, per Page Six. She "demanded" to be an executive producer on the program that would have followed Belichick in his first offseason with the North Carolina Tar Heels. Hudson also allegedly asked NFL Films, which has worked alongside HBO for years with the series, for "dailies of the proposed show" while saying executives needed to "treat her with respect, or they wouldn't get to use the coach's 'IP.'" The Athletic first reported Hudson's alleged role in the show falling through. Hudson's company, Trouble Cub Enterprises, reportedly filed 14 different trademarks to reclaim phrases coined by Belichick, which are currently owned by his former employer, the New England Patriots. Their relationship has been more in the spotlight recently due to Belichick's arrival on social media. And they have attended several events together, including the NFL Honors in February. Hudson also attended UNC's spring game. Follow Fox News Digital's sports coverage on X, and subscribe to the Fox News Sports Huddle newsletter.


Fox News
03-05-2025
- Entertainment
- Fox News
Jordon Hudson 'forced her way' into Super Bowl commercial: report
Bill Belichick's girlfriend continues to run the show. Jordon Hudson, the 24-year-old girlfriend of the 73-year-old football coach, has stirred controversy after interrupting a CBS interview. On CBS, Belichick sat down with Tony Dokoupil for a "CBS News Sunday Morning" interview to talk about his new book. Belichick described Hudson as his "creative muse." However, the interview seemed to go awry when Dokoupil asked about how he and Hudson met. "We're not talking about this," Hudson said as she sat off to the side. It was not the only time Hudson interjected during the questioning, Pro Football Talk reported. And, according to Page Six, Hudson "forced her way into" a Dunkin' Super Bowl commercial she starred in alongside Belichick and Ben and Casey Affleck. "She forced her way in … but Bill saw it as a way for her to get paid. People said they've never seen anything like it," a source told Page Six. Hudson did not speak in the commercial but had a key visual presence. This report comes after another report saying Hudson played a role in HBO's "Hard Knocks" no longer featuring North Carolina's football team after Belichick became the head coach this offseason. Before HBO's deal with UNC fell through, Hudson reportedly "demanded" to be an executive producer on the program that would follow Belichick behind the scenes during his first offseason as a college head coach. Hudson also allegedly asked NFL Films, which has worked alongside HBO for years with the series, for "dailies of the proposed show," while saying executives needed to "treat her with respect or they wouldn't get to use the coach's 'IP.'" Hudson has also reportedly been included in emails with UNC staff after a request from Belichick. Their relationship has been more in the spotlight recently due to Belichick's arrival on social media. And they attended several events together, including the NFL Honors in February. Hudson also attended UNC's spring game. Follow Fox News Digital's sports coverage on X, and subscribe to the Fox News Sports Huddle newsletter.