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The Oscars introduce new rule which allow AI-generated films for big awards
The Oscars introduce new rule which allow AI-generated films for big awards

Daily Mirror

time22-04-2025

  • Entertainment
  • Daily Mirror

The Oscars introduce new rule which allow AI-generated films for big awards

The Academy Awards have introduced a few new changes, including allowing films made with the help of artificial intelligence to win big awards The Academy Awards have introduced a new change that allows films made with the help of artificial intelligence to win massive awards. The use of AI in movies has already been a controversial topic as The Brutalist received backlash after the movie's editor, Dávid Jancsó, revealed AI was used to create a more convincing Hungarian accent. It still went on to win Best Picture, Best Actor, and Best Music at this year's awards show. And now, the Academy of Motion Picture Arts and Sciences confirmed that movies using AI tools will be able to qualify for awards. According to the rules, AI use won't automatically boost or reduce a film's chance of getting a nomination. ‌ The Academy said the most important part is the percentage of human creativity involved in the entire process, which means the AI technology can only assist in the project but not be a huge part of the storytelling or take over the entire thing. Emilia Perez, who won Zoe Saldaña an accolade for Best Supporting Actress, also used voice-enhancing software for its musical numbers. Meanwhile, The Brutalist's film editor Dávid Jancsó revealed in a previous interview with Red Shark News the ways in which the movie's film team used A.I., and why they initially implemented it. It utilised artificial intelligence to fill in minor language gaps coming from Adrien Brody and his co-star Felicity Jones during a distinct part of the movie. ‌ "I am a native Hungarian speaker and I know that it is one of the most difficult languages to learn to pronounce,' Dávid told the news outlet. 'It's an extremely unique language." For a few minutes in the movie, a letter from Adrien's character he had written for his wife is read out loud. His character's letter is read in Hungarian. According to TheWrap, this was the only part of the Adrien's performance that Respeecher was used for. 'If you're coming from the Anglo-Saxon world certain sounds can be particularly hard to grasp,' Dávid explained. 'We first tried to ADR these harder elements with the actors. ‌ "Then we tried to ADR them completely with other actors but that just didn't work. So we looked for other options of how to enhance it." The production team used the actor's voices on Respeecher and added in AI words in Hungarian. 'Most of their Hungarian dialogue has a part of me talking in there. We were very careful about keeping their performances,' he continued. 'It's mainly just replacing letters here and there. You can do this in ProTools yourself, but we had so much dialogue in Hungarian that we really needed to speed up the process otherwise we'd still be in post.'

Oscars consider making AI disclosure mandatory
Oscars consider making AI disclosure mandatory

Express Tribune

time09-02-2025

  • Entertainment
  • Express Tribune

Oscars consider making AI disclosure mandatory

In light of the controversy surrounding The Brutalist, the Motion Picture Academy is considering making it a requirement for films to disclose AI use when submitting for the Oscars, as per Variety. Creators of historical drama feature The Brutalist prompted backlash after the film's editor Dávid Jancsó admitted that the filmmakers used AI to enhance performances, in an interview with Red Shark News in January. Other Oscar contenders who have been honest with this approach are Bob Dylan biopic A Complete Unknown, sci-fi feature Dune: Part Two, and musical thriller Emilia Pérez. The employment of AI in all these films has called into question the popularity of the technology, causing the Academy to look for ways to revise Oscar submission requirements. Currently, the Academy has declared it optional to disclose AI use through a form. However, Governors and Branch executive committees are examining the use of AI in each branch and aiming to make disclosure mandatory for the 2026 Oscars race. The new rules are expected to be published in April, Variety reported. Visual effects tools and processes have long been benefiting from AI use. But this year, the Visual Effects Society Awards will be taking a closer look at this through the emerging technology category, which includes nominees like the Australia-based Rising Sun Pictures' Revize machine learning toolset. This has to do with digital ML augmentation, such as facial performance modification and deaging. It was used in Furiosa: A Mad Max Saga, A Complete Unknown, Deadpool & Wolverine, and Sonic the Hedgehog 3. A veteran VFX branch member weighed in on the use of AI in filmmaking. "Awards decisions should be made knowing what the human artist did to achieve the results. And using new tools in innovative ways that pave the path forward for everyone else is a big contribution," the source said. "Honoring what all the crafts do together is what the season is about."

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