Latest news with #EDNC
Forbes
08-04-2025
- Business
- Forbes
Nobu Reveals Plans For First Restaurant In Egypt In Cairo
The EDNC project will feature an exciting new opening for Eygpt, the country's first Nobu restaurant ... More and hotel. With the luxury market in Egypt expanding, it only makes sense that luxury dining, development and retail experiences would begin to grow in the Egyptian capital. Leading the charge is developer SODIC, who is behind popular upcoming developments like The Estates Residences and upcoming projects such as EDNC and Ogami. The EDNC project will feature an exciting new opening for Eygpt, the country's first Nobu restaurant and hotel. 'The Eastown District in New Cairo is a rapidly growing area with a strong demand for upscale dining, retail and entertainment experiences,' explains Ayman Amer, general manager at SODIC. 'With Egypt's growing tourism sector and the continued development of New Cairo, now is the ideal time to introduce Nobu, marking a new chapter in the country's hospitality landscape." Cairo, specifically New Cairo has a close proximity to the American University in Cairo, giving it a position as a great hub for upscale dining and lifestyle offerings. 'By bringing Nobu to Cairo, we are tapping into this growing demand for high-end experiences, positioning Egypt as an attractive destination for both international and regional tourists seeking luxury, culture, and world-class dining,' says Amer. Opening in Fall 2025, the new restaurant will feature a bunch of design elements that set it apart, alongside signature dishes that Nobu is famous for (such as the miso marinated black cod and yellowtail sashimi with jalapeno). Designed by The Rockwell Group, it'll take inspiration from Egypt's desert landscape, pyramids and rich history of craftsmanship. 'Guests will enter through dramatic double-height split-stone walls, lush plantings, and bonsai trees, setting the stage for a refined dining experience,' says Amer. Once inside, the restaurant's two-story space will have a limestone sushi bar in the center with a suspended sculpture placed above the dining area. 'The blend of Japanese minimalism with Egyptian artistry makes it a one-of-a-kind experience in Cairo,' explains Amer. The new Nobu restaurant will have an exclusive cigar lounge and a bar. On the first floor, the Nobu restaurant will have an exclusive cigar lounge and a bar. The restaurant will be housed in a 23,680 square feet space, which can accommodate up to 300 diners, and feature a private dining room and an event space. With the design concept, Nobu Egypt is intended to highlight the essence of Japan with the history of Egypt. Its clean minimal design will utilize natural woods, metals and geometric patterns. While the menu specifics are under wraps for now, this will be the first Nobu restaurant to open in Egypt. 'Nobu is famous for its innovative dishes that blend Japanese and Peruvian flavors, and we're confident that the restaurant in EDNC will feature the iconic flavors and creative cuisine that have made Nobu a global sensation,' says Amer. In addition to the new restaurant, the project will also include a Nobu Hotel. It will feature over 50 rooms alongside a bevy of premium amenities like a pool area, state-of-the-art fitness center and incredible spa. The property will also feature multipurpose event spaces for events and meetings. SODIC has partnered with Nobu Hospitality to create a comprehensive expansion of the Nobu brand in Egypt. Over the next few years, the partnership will bring new Nobu hotels, restaurants and branded residents to different areas of Egypt.
CairoScene
07-03-2025
- Entertainment
- CairoScene
Bascota Exhibit Pays Homage to Iconic Egyptian Photojournalist
Bascota Exhibit Pays Homage to Iconic Egyptian Photojournalist Bascota, Egypt's farm to table destination for all things baked, is hosting a photo gallery to pay homage to the late Omar Hegazy, one of Egypt's most influential photojournalists to date. 'Cairo– 12/04/1990' is put on display in Bascota's Living Room gallery at EDNC, the restaurant's extension dedicated to showcasing Egypt's photographers and the creative minds behind it in a more domestic setting. The exhibition pays tribute to the legacy of Mohamed Hegazy, a photojournalist at Al-Ahram that covered Egypt's diverse sectors of life, including sports, youth, arts and entertainment. Hegazy rose through the ranks of Al-Ahram from an internship in 1990, all the way to the position of Photography Department manager. The photojournalist did so all the while being Editor in Chief of Nefs El Dunia, a monthly women's and political magazine. Hegazy captured Egypt's events and people of the 1990s. His portfolio is broad, to say the least. Some of his work include photographs of celebrities like Nour El Sherif, Mohamed Sobhy, a young Dr. Magdy Yacoub and Naguib Mahfouz. But many knew Sobhy for his street photography. The photojournalist seemed to have a fascination over Cairo's dichotomy of chaos and simplicity, all of which helped shape the unique culture many people associate with Egypt today. Hegazy passed away in 2020. His photos have since been displayed in exhibitions in Austria, Germany, the United Arab Emirates and Jordan through the efforts of his son, Aly Hegazy. His photos will also be for sale, although they will be showcased for a limited time before the collection changes. Bascota offers artisanal baked goods, fresh juices, and sandwiches, all the while paying homage to Egypt's traditional heritage through a farm to table practice. They consider themselves more than a brand, but rather, a platform for locals to come together to indulge into Egypt's rich and extensive history and the people that help shape it - whether that history is expressed through bakery or photography. Bascota was created by Amir Fayo, a known Egyptian brand architect based out of New York. Aside from Bascota, Fayo founded popular stores like Maison 69 and Maison Babushka. All of these stores operate under 69 Group, which Fayo founded to create immersive cultural retail spaces around the country.
