Latest news with #ENCAP
Hypebeast
19 hours ago
- Business
- Hypebeast
Official Look at the New Balance 991v2 "Brown/Grey"
Name:New Balance 991v2 'Brown/Grey'Colorway:Brown/GreySKU:U991BG2MSRP:$250 USDRelease Date:Summer 2025Where to Buy:New Balance New Balanceexpands its Made in UK offerings with the991v2in 'Brown/Grey.' The newest addition combines a cozy color palette with advanced cushioning for a refined yet comfortable experience. This iteration of the 991v2 features a premium upper crafted from pigskin suede, mesh and synthetic materials, primarily in a harmonious blend of brown and grey tones. This color scheme offers a sophisticated and versatile look, making it a strong contender for everyday wear as seasons transition. Copy creatorThe New Balance 991v2 'Brown/Grey' (SKU: U991BG2) is a highly anticipated addition to the Made in UK lineup, combining a cozy color palette with advanced cushioning for a refined yet comfortable experience. This iteration of the 991v2 features a premium upper crafted from pigskin suede, mesh, and synthetic materials, primarily in a harmonious blend of brown and grey tones. This color scheme offers a sophisticated and versatile look, making it a strong contender for everyday wear as seasons transition. Underfoot, the 991v2 boasts significant technological upgrades from its predecessor. It features a full-length FuelCell midsole, offering enhanced propulsion and a bouncier feel. This is complemented by the classic ABZORB SBS pods and ENCAP midsole cushioning, which combines lightweight foam with a durable polyurethane rim for superior impact absorption and comfort. Other notable details include reflective accents, debossed 'N' logos, and embroidered 'v2' branding on the tongue.
Hype Malaysia
6 days ago
- Business
- Hype Malaysia
Crafted In The USA, Worn Everywhere: New Balance Drops 1300JP 2025
The other shoe has dropped! New Balance has unveiled the 2025 iteration of the Made in USA 1300JP – the legendary style released just once every five years. Coming this May during 'Grey Days,' the 1300JP stands out as one of New Balance's most sought-after styles, not only because of its rarity, but because of its impeccable craftsmanship and unique place in global sneaker culture. Released in 1985, the original 1300 was lauded for its combination of technological innovation and premium materials. The superior cushioning provided by full-length ENCAP and the shoe's premium nubuck and mesh construction redefined the public's understanding of what a luxury running shoe could be. Even though the original 1300 shattered the era's established price ceiling, the shoe quickly gained traction amongst consumers, particularly in Japan. New Balance fans began wearing the 1300 not just to run, but as a mark of status and taste, rooted in the culture's deep reverence for craftsmanship. The discerning sneaker-buying public paid extra close attention to the details of the shoe, where the immense care taken to construct each component was evident – down to the subtle individual irregularities created by hand stitching. The 1300 elevated standards of quality and craft to a level that transcended performance footwear. Demand for the original led to a cult-like following, inspiring the reissue of the 1300JP in 1995. Celebrating the brand's rich heritage, New Balance has since re-released the 1300JP every five years. The anticipation for this extremely limited release is part of what makes it so special. The style's authentic appeal, elevated materials, and meticulous craftsmanship, continue to enthral fashion and sneaker culture alike with each new release. 'The 1300JP is a shoe like no other, an emblem of the soul of New Balance, that is prized by collectors and appreciators around the globe. Even before joining New Balance myself 34 years ago, I was inspired by my father's work with the brand on the innovative sole design for the original 1300JP. This legacy model has been a constant throughout my career at New Balance, from spending years perfecting the first reissue, to working diligently on each subsequent launch to evolve the style in subtle ways while remaining true to its roots. With 2025's launch we are excited to continue the 1300JP's legacy, showcasing the design's timeless appeal to loyal fans and a new generation' said Shinichi Kubota, Vice President, New Balance Japan. Meticulously crafted in New Balance's Skowhegan, Maine manufacturing facility, the Made in USA 1300JP is produced with a level of detail, expertise, and premium quality that is unrivalled in the sneaker world. The Made in USA 1300JP will retail for RM1,399 and drops in Malaysia on 29th May 2025. Cop it online at The Grey Shop and through raffle draw at the New Balance Malaysia page.
Hypebeast
20-05-2025
- Hypebeast
Official Look at the New Balance 990v6 "Black/Grey"
Name:New Balance 990v6 'Black/Grey'Colorway:Black/GreyStyle Code:U990JC6MSRP:$20 USDRelease Date:2025Where to Buy:New Balance New Balanceexpands its offerings with the release of the990v6in a minimalist and sleek color combo. Arriving in a 'Black/Grey' iteration, the shoe is constructed out of black, mesh underlays that complement the grey suede overlays. The shoe also features gloss patent overlays for the added sophisticated look that complements the laces and outsole. The shoe sports a clean black and grey color combo throughout, even providing added cushioning with the ENCAP and FuelCell tech for comfort of everyday wear. Look out for the pair arriving this year.
Hypebeast
19-05-2025
- Business
- Hypebeast
New Balance 1500 Made in UK Surfaces in "Ashley Blue"
Name:New Balance 1500 Made in UK 'Ashley Blue'Colorway:Ashley Blue/White-Dark NavyStyle Code:U1500BNWMSRP:$240 USDRelease Date:Available NowWhere to Buy:New Balance New Balanceexpands its offerings with a1500 Made in UKiteration in 'Ashley Blue.' Gearing up for the summer days, the latest edition sees the smooth suede overlays hit with a calming blue hue suede overlays that match the clean, white mesh underlays. Navy accents hit the shoe for added drama for the sporty and stylish 1500 silhouette. The shoe is made in Flimby, England and features an ENCAP midsole cushioning and sits atop a white midsole and black and grey outsole. The pair is now available at select retailers.
