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5 days ago
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EVERSANA Unveils AI-Powered Marketing Agency with Google Cloud
The Google Cloud partnership enables EVERSANA's AI Agency to leverage Google's validated and compliant AI, including Gemini models, operating on the Vertex AI platform, along with AI and data solutions from Google Cloud. EVERSANA has launched a pharmaceutical marketing AI agency running on an end-to-end AI-powered delivery platform built on Google Cloud technology . The AI Agency is 80% AI-powered and automated, reducing marketing costs and accelerating traditional agency operations. 'This is a remarkable moment for our industry. To be very clear, this is not comparable to just using AI tools to enhance copywriting or content creation like so many agencies already do. With Google Cloud, we are deploying a full-scale AI-powered agency platform,' said Faruk Capan, Chief Innovation Officer, EVERSANA. 'We've mobilised an agentic army of brand strategists, content creators, omnichannel engagers, media buyers and more, led by a limited but powerful 'human in the loop' team. This isn't evolution. This is a revolution.' The Google Cloud partnership enables EVERSANA's AI Agency to leverage Google's validated and compliant AI, including Gemini models, operating on the Vertex AI platform, along with additional AI and data solutions from Google Cloud. The technology provides responsible, ready-to-scale, agentic, and large language models (LLMs) to automate almost every component of traditional agency operations. ALSO READ: Optimizely Expands Partnership with Google Cloud 'Our collaboration with EVERSANA exemplifies the power of Google Cloud's AI in action, driving a monumental shift in life sciences marketing,' said Shweta Maniar, Global Director, Healthcare & Life Sciences, Google Cloud. 'By leveraging the robust capabilities of Gemini models and the Vertex AI platform, EVERSANA's AI Agency isn't just improving, but fundamentally rebuilding traditional operations with unparalleled efficiency and groundbreaking innovation.' The agentic agency will be led by 'humans in the loop,' which includes a strategically lean, brand-specific team that will guide strategy, creative, CX, and enablement, as well as dedicated subject matter experts. 'It's a new reality to expect state-of-the-art outputs at a rapid pace, including audience journeys, on-demand creative concepts, Medical, Legal and Regulatory (MLR) reviews and process accelerators, in-depth medical visualisations and more,' added Capan. Google Cloud technologies will integrate with the EVERSANA ORCHESTRATE Operating System, connecting the AI Agency to EVERSANA's fully integrated commercialisation services and over 7,000 life sciences experts operating in more than 30 countries. Jim Lang, Chief Executive Officer, EVERSANA, said, 'This remarkable AI Agency deployment is the latest innovation developed by the EVERSANA AI Accelerator, our dedicated team of innovators, technologists, and industry partners who are reimagining every facet of commercialisation.' 'Today we are celebrating agency transformation, but look for revolutionary moments in field deployment, patient services, market access – the list is endless. We are creating a healthier world with the power of AI.' ALSO READ: Airship Expands Collaboration with Google Cloud The Martechvibe team works with a staff of in-house writers and industry experts. View More Locala's omnichannel advertising platform leverages granular insights and cutting-edge AI to help marketers plan, activate, and measure campaigns that are personalised to the local consumer. It specialises in transforming complex mobility and consumer data into actionable audience insights, fueling advanced media strategies. VISIT WEBSITE Blue Prism is a global software provider, offering ROM 2, an intelligent automation implementation methodology that empowers teams to scale their digital workflow. 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It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE
Yahoo
24-07-2025
- Business
- Yahoo
Modus Create Achieves AWS Life Sciences Competency Status, Strengthening Its Commitment to Digital and AI Transformation in Pharma
RESTON, Va., July 24, 2025--(BUSINESS WIRE)--Modus Create, a global digital consultancy specializing in product engineering, today announced it has achieved Amazon Web Services (AWS) Life Sciences Competency status. This designation recognizes Modus Create for its demonstrated expertise in delivering secure, cloud-native solutions that help pharmaceutical and life sciences organizations accelerate innovation, modernize infrastructure, and reduce time-to-market for critical therapies. Modus is one of only 36 AWS Consulting Partners globally to hold this competency. The AWS Life Sciences Competency differentiates Modus Create as an AWS Partner with validated technical proficiency, regulatory alignment, and a strong record of customer success. To earn the designation, AWS Partners must demonstrate deep domain expertise and the ability to deliver measurable outcomes across drug discovery, clinical development, and commercialization. A recent project that Modus Create developed which reinforces its expertise in digital and AI transformation was the launch of EVERSANA ORCHESTRATE™ MLR, built for EVERSANA, a leading provider of commercial services to the life sciences industry. The solution reduces the medical, legal, and regulatory review process timelines by nearly 50%. "The AI expertise of the Modus Create team, together with AWS, enabled us to build a compliant, scalable solution to meet the growing needs of our customers," said Faruk Capan, Chief Innovation Officer, EVERSANA. AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify AWS Partners with deep industry experience and expertise. Modus Create helps life sciences organizations modernize legacy platforms, implement compliant generative AI, and streamline global operations through secure, data-driven architectures. Its cloud solutions are designed for scalability, interoperability, and regulatory compliance — enabling customers to accelerate time-to-insight and unlock high-value AI use cases across the enterprise. "Earning the AWS Life Sciences Competency designation is a huge accomplishment and a testament to the dedication and expertise of Modus Create's product engineering teams and how they are helping pharmaceutical and life sciences companies revolutionize the industry," said Sarah McCasland, Chief Strategy Officer at Modus Create. "By helping these enterprises become digital-first organizations through harnessing AI and cloud technologies with AWS, our life sciences clients can accelerate their Pharma 4.0 initiatives to drive innovation and business growth." With experience serving both early-stage biotechs and global pharmaceutical enterprises, Modus Create offers specialized AWS services for the life sciences sector. These include generative AI enablement, data modernization, cloud infrastructure optimization, and secure digital product development. As an AWS Advanced Tier Services Partner and active AWS Marketplace provider, Modus aligns technical execution with strategic priorities to help life sciences customers deliver better outcomes, faster. Learn more at: About Modus Create: Modus Create is a digital product engineering firm dedicated to helping clients build competitive advantage through digital innovation. We support organizations with new product development, legacy modernization and migration, and strategic consulting. Our global team of strategists, designers, and technologists has created powerful digital experiences for some of the world's biggest brands. Learn more at View source version on Contacts PR Contact: Ellie BehlingModus Sign in to access your portfolio
Business Wire
24-07-2025
- Business
- Business Wire
Modus Create Achieves AWS Life Sciences Competency Status, Strengthening Its Commitment to Digital and AI Transformation in Pharma
RESTON, Va.--(BUSINESS WIRE)--Modus Create, a global digital consultancy specializing in product engineering, today announced it has achieved Amazon Web Services (AWS) Life Sciences Competency status. This designation recognizes Modus Create for its demonstrated expertise in delivering secure, cloud-native solutions that help pharmaceutical and life sciences organizations accelerate innovation, modernize infrastructure, and reduce time-to-market for critical therapies. Modus is one of only 36 AWS Consulting Partners globally to hold this competency. The AWS Life Sciences Competency differentiates Modus Create as an AWS Partner with validated technical proficiency, regulatory alignment, and a strong record of customer success. The AWS Life Sciences Competency differentiates Modus Create as an AWS Partner with validated technical proficiency, regulatory alignment, and a strong record of customer success. To earn the designation, AWS Partners must demonstrate deep domain expertise and the ability to deliver measurable outcomes across drug discovery, clinical development, and commercialization. A recent project that Modus Create developed which reinforces its expertise in digital and AI transformation was the launch of EVERSANA ORCHESTRATE™ MLR, built for EVERSANA, a leading provider of commercial services to the life sciences industry. The solution reduces the medical, legal, and regulatory review process timelines by nearly 50%. 'The AI expertise of the Modus Create team, together with AWS, enabled us to build a compliant, scalable solution to meet the growing needs of our customers,' said Faruk Capan, Chief Innovation Officer, EVERSANA. AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, AWS established the AWS Competency Program to help customers identify AWS Partners with deep industry experience and expertise. Modus Create helps life sciences organizations modernize legacy platforms, implement compliant generative AI, and streamline global operations through secure, data-driven architectures. Its cloud solutions are designed for scalability, interoperability, and regulatory compliance — enabling customers to accelerate time-to-insight and unlock high-value AI use cases across the enterprise. 'Earning the AWS Life Sciences Competency designation is a huge accomplishment and a testament to the dedication and expertise of Modus Create's product engineering teams and how they are helping pharmaceutical and life sciences companies revolutionize the industry,' said Sarah McCasland, Chief Strategy Officer at Modus Create. 'By helping these enterprises become digital-first organizations through harnessing AI and cloud technologies with AWS, our life sciences clients can accelerate their Pharma 4.0 initiatives to drive innovation and business growth.' With experience serving both early-stage biotechs and global pharmaceutical enterprises, Modus Create offers specialized AWS services for the life sciences sector. These include generative AI enablement, data modernization, cloud infrastructure optimization, and secure digital product development. As an AWS Advanced Tier Services Partner and active AWS Marketplace provider, Modus aligns technical execution with strategic priorities to help life sciences customers deliver better outcomes, faster. Learn more at: About Modus Create: Modus Create is a digital product engineering firm dedicated to helping clients build competitive advantage through digital innovation. We support organizations with new product development, legacy modernization and migration, and strategic consulting. Our global team of strategists, designers, and technologists has created powerful digital experiences for some of the world's biggest brands. Learn more at
Yahoo
10-06-2025
- Business
- Yahoo
OS Therapies Partners with EVERSANA for the U.S. Commercialization of OST-HER2 in Recurrent, Fully Resected, Pediatric Lung Metastatic Osteosarcoma
NEW YORK and CHICAGO, June 10, 2025 /PRNewswire/ -- OS Therapies Inc. (NYSE-A: OSTX) ("OS Therapies" or "the Company"), a clinical-stage cancer immunotherapy and antibody drug conjugate biotechnology company, has selected EVERSANA®, a leading provider of global commercial services to the life sciences industry, to support the U.S. commercialization of OST-HER2, a novel immunotherapy for recurrent, fully resected, pediatric lung metastatic osteosarcoma. OST-HER2, a Listeria monocytogenes-based immunotherapy, is the first potential new treatment in over 40 years for pediatric osteosarcoma, a rare, aggressive bone cancer that often metastasizes to the lungs, primarily affecting children and adolescents. The therapy has received Orphan, Fast Track and Rare Pediatric Disease Designations from the U.S. Food and Drug Administration (FDA), with a Biologics License Application (BLA) rolling submission targeted to begin in the third quarter of 2025, with potential approval coming as early as year end 2025. "Working with EVERSANA ensures we have the infrastructure, expertise and agility to bring OST-HER2 to patients and families who have long awaited new options without the need to spend significant capital building our own commercial infrastructure," said Paul Romness, CEO of OS Therapies. "By leveraging EVERSANA's flexible integrated commercialization operations and deep oncology experience, we will be able to rapidly and cost-effectively fulfill our mission of transforming the treatment landscape for pediatric metastatic osteosarcoma while judiciously managing pre-BLA costs." EVERSANA will activate its dedicated end-to-end EVERSANA ONCOLOGY Commercialization model, including market access, medical affairs, field deployment, patient services and stakeholder engagement. The fully integrated platform accelerates awareness and access to OST-HER2 among healthcare providers treating osteosarcoma, as well as the potential to treat additional HER2-positive cancers. "We share OS Therapies' relentless commitment to helping patients facing the devastating diagnosis of cancer," said Jim Lang, CEO at EVERSANA. "We've activated the full scale of our commercialization operation and global team of oncology experts to bring this much-needed innovation to market. This product is just the beginning of OS Therapies' impact for patients around the world." The announcement follows OS Therapies' recent issuance of U.S. Patent #12,239,738, securing commercial manufacturing exclusivity for OST-HER2 and its broader Listeria-based immunotherapy platform through 2040. About EVERSANA EVERSANA® is a leading independent provider of global services to the life sciences industry. The company's integrated solutions are rooted in the patient experience and span all stages of the product life cycle to deliver long-term, sustainable value for patients, prescribers, channel partners and payers. The company serves more than 650 organizations, including innovative start-ups and established pharmaceutical companies, to advance life sciences solutions for a healthier world. To learn more about EVERSANA, visit or connect through LinkedIn and X. About OS TherapiesOS Therapies is a clinical stage oncology company focused on the identification, development, and commercialization of treatments for osteosarcoma and other solid tumors. OST-HER2, the Company's lead asset, is an immunotherapy leveraging the immune-stimulatory effects of Listeria bacteria to initiate a strong immune response targeting the HER2 protein. OST-HER2 has received Rare Pediatric Disease Designation (RPDD) from the US Food & Drug Administration and Fast-Track and Orphan Drug designations from the US FDA and European Medicines Agency. The Company has demonstrated positive data in its Phase 2b clinical trial of OST-HER2 in recurrent, fully resected, lung metastatic osteosarcoma demonstrating statistically significant benefit in the 12-month event free survival (EFS) primary endpoint of the study. The Company anticipates submitting a BLA to the US FDA for OST-HER2 in osteosarcoma in 2025 and, if approved, would become eligible to receive a Priority Review Voucher that it could then sell. OST-HER2 has completed a Phase 1 clinical study primarily in breast cancer patients, in addition to showing preclinical efficacy data in various models of breast cancer. OST-HER2 has been conditionally approved by the U.S. Department of Agriculture for the treatment of canines with osteosarcoma. In addition, OS Therapies is advancing its next-generation Antibody Drug Conjugate (ADC) and Drug Conjugates (DC), known as tunable ADC (tADC), which features tunable, tailored antibody-linker-payload candidates. This platform leverages the Company's proprietary silicone Si-Linker and Conditionally Active Payload (CAP) technology, enabling the delivery of multiple payloads per linker. For more information, please visit Forward-Looking StatementsStatements in this press release about future expectations, plans and prospects, as well as any other statements regarding matters that are not historical facts, may constitute forward-looking statements within the meaning of the federal securities laws. These forward-looking statements and terms such as "anticipate," "expect," "intend," "may," "will," "should" or other comparable terms involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the future. Those statements include statements regarding the intent, belief or current expectations of OS Therapies and members of its management, as well as the assumptions on which such statements are based. OS Therapies cautions readers that forward-looking statements are based on management's expectations and assumptions as of the date of this news release and are subject to certain risks and uncertainties that could cause actual results to differ materially, including, but not limited to the approval of OST-HER2 by the US FDA and other risks and uncertainties described in "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in the Company's most recent Annual Report on Form 10-K and other subsequent documents the Company files with the Securities and Exchange Commission. Any forward-looking statements contained in this press release speak only as of the date hereof, and, except as required by the federal securities laws, OS Therapies specifically disclaims any obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise. Media Contacts For EVERSANAMatt BraunVice President, Corporate For OS TherapiesJack Doll+1-410-297-7793Irpr@ View original content to download multimedia: SOURCE EVERSANA Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
