Latest news with #EaseLive
Broadcast Pro
05-08-2025
- Business
- Broadcast Pro
Ease Live to unveil AI-powered interactive video at IBC 2025
On the show floor, Ease Live will showcase how Dataport uses generative AI and machine learning to automate interactive overlay creation, boosting engagement, ad revenue and personalised viewing across all screens. Ease Live is set to showcase innovations in real-time sports interactivity at IBC 2025. The company will spotlight how top-tier sports broadcasters and leagues are harnessing its platform to boost viewer engagement, expand monetisation opportunities, and deliver dynamic interactive content across mobile, web and Connected TV platforms. A key highlight of the event will be the public debut of Dataport, Ease Live's new AI Workflow Tool. Designed to automate the creation and deployment of interactive graphics, Dataport utilises generative AI and machine learning to streamline processes like data mapping and overlay design. This enables broadcasters to launch personalised, real-time experiences even during live matches, while significantly cutting production time and costs. Kjetil Horneland, CEO, Ease Live, said: 'At IBC2025 we'll show that graphical overlays are no longer a nice-to-have innovation, they're now a strategic and financial necessity. After nearly a decade of working with Tier-1 broadcasters and many of the world's largest sports leagues, we have proved that overlays can be launched in days, are highly popular with viewers, significantly increase view times, and provide incremental advertising opportunities. At IBC2025, we'll demonstrate that broadcasters and leagues are leaving millions of dollars in ad revenue on the table by failing to activate every screen with sponsored content. More importantly, we'll also show how easy it is to unlock that potential with scalable tools that deliver real results.' Ease Live's Software-as-a-Service platform has already powered interactive sports coverage for organisations like ATP Media, La Liga, Gotham Sports Network, YES Network, France's M6+ and Austria's Servus TV during UEFA Euro 2024. These partnerships showcase how immersive overlays can be seamlessly inserted around high-impact moments, like goals or slam dunks, without disrupting the viewer experience. They also integrate easily with major ad servers such as Google Ad Manager, enabling advertisers to target audiences with precision. With Dataport, broadcasters can automate the generation of contextual ads, polls, trivia and other engagement tools across fragmented OTT ecosystems. The platform's ability to process both structured and unstructured sports data offers a scalable solution for delivering interactive, monetizable content at speed and scale.
Yahoo
29-04-2025
- Business
- Yahoo
Questex's StreamTV Show Announces the 2025 StreamTV Awards Finalists
Winners to be announced live on June 11 at the StreamTV Show in Denver NEW YORK, April 29, 2025 (GLOBE NEWSWIRE) -- Questex's StreamTV Show, the ultimate gathering for the streaming television industry, today announces the finalists for the StreamTV Awards - the ultimate celebration of the visionaries and trailblazers transforming the streaming industry. StreamTV Show takes place June 11-13 in Denver, Colorado. This year's competition was tougher — and more exciting — than ever. Finalists stood out for their bold innovation, unmatched audience engagement, sharp strategic thinking, revenue growth, and game-changing partnerships. 'Our StreamTV Awards have hit a whole new level this year,' said Kevin Gray, VP and Market Leader, Questex Technology Group. 'The surge in applications and the caliber of finalists prove just how fast the streaming landscape is evolving. Congratulations to the incredible leaders and companies who are shaping the future of the industry. We can't wait to honor them live at the StreamTV Show this June — it's going to be an unforgettable celebration.' The 2025 finalists: Marketing Executive of the Year Domenic DiMeglio, Paramount Streaming Fern Feistel, Xumo Tony Marlow, LG Ad Solutions Larissa Stanley, CP Communications, Red House Streaming & RHStv Content Partnerships Executive of the Year Asheem Khondker, The Walt Disney Company Amy Leasca, AMC Networks Charlie Neiman, Amazon Prime Video Rob Thun, DIRECTV Stefan Van Engen, Xumo Technology Executive of the Year David Dworin, FreeWheel Vibol Hou, Paramount Streaming Tony Huidor, Cineverse David Rudnick, LG Ad Solutions Innovation in Advertising Ease Live: Powering the Future of Interactive Advertising in Streaming NBCUniversal Advertising & Partnerships Redefining the Future of CTV Ads: BrightLine's Immersive, Interactive, and Fraud-Free Solutions Lead the Way Xumo Advertising Management Solution Innovation in Content Delivery & Distribution CaaS by Allrites Cerberus Tech Livelink With Gateway Agent Schedule Automator: Dynamic creation and optimization of every schedule element by Frequency Interra Systems' ORION with Multiviewer Beam: Scalable, Reliable, Real-Time – The New Standard in Live Streaming by MediaKind Innovation in Monetization Dynamic Strategy Rules by JWP Connatix Ease Live: Interactive Monetization That Enhances the Viewer Experience GoGo CTV Ad Server The Evergent End-to-End Monetization Platform by Evergent Technologies, Inc. ThinkMediaAI by ThinkAnalytics Innovation in User Experience Ease Live: Redefining the Interactive Streaming Experience Fallout Global Fan Premiere by LCDigital Tennis Channel Multi-View Experience by Foxxum ThinkAnalytics: Revolutionizing the User Experience with Personalized Dynamic UI Marketing Campaign of the Year Bird Ballparks by DIRECTV Revolutionizing Automotive CTV Advertising: 133% Lift in Vehicle Sales with Strategus & Experian OmniImpact-Driven Campaigns by Strategus Shout TV's Handpicked Horror T2 - Women's Day by Tennis Channel Emerging Leaders Erik Bortz, Xumo Marc Forman, Spectrum Reach Andrew Kerson, Fubo David Kinrich, Roku Emily Mosbacher, Philo James Patrick, OTT Studio and Sports Studio Ioanna Protogiannis, LG Ad Solutions Laura Resnick, CBS Sports Garrett Winkler, LG Electronics Sebastian Quinn, Atmosphere TV StreamTV Impact Award ABC News Live by ABC News Freely Danny Fisher, FilmRise FAST Channel of the Year Creator Television Love The Planet MTRSPT1: The Pinnacle of FAST Motorsports Entertainment NFL Channel Tastemade Streaming Platform of the Year Disney+ Freely Google TV Paramount+ The judging panel included experts from the streaming television industry. Stay in the loop! Connect with us on LinkedIn, Facebook, X, Instagram and YouTube. Don't miss your chance to be part of the streaming TV event of the year. Register to attend StreamTV Show here. About The StreamTV Show StreamTV Show isn't just a market and expo - it's a community! From insightful sessions to lively networking events, this is where deals get made, partnerships are forged, and the future of streaming is shaped. Produced and managed by Questex, StreamTV is recognized as the largest annual event for the streaming industry. Learn more about the event and the StreamTV Awards at The StreamTV Show is supported by its official publication, StreamTV Insider, the daily news source for the streaming TV industry. Discover more at About QuestexQuestex helps people live better and longer. Questex brings people together in the markets that help people live better: hospitality and wellness; the industries that help people live longer: life science and healthcare; and the technologies that enable and fuel these new experiences. We live in the experience economy – connecting our ecosystem through live events, surrounded by data insights and digital communities. We deliver experience and real results. It happens here. Media ContactCharlene SoucyStreamTV Showcsoucy@ in to access your portfolio
