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Business of Fashion
16-05-2025
- Business of Fashion
Mexican Authorities Investigating Murder of Beauty Influencer
Mexico's powerful security cabinet is investigating the murder of a young beauty influencer killed as she livestreamed a video on TikTok, President Claudia Sheinbaum said on Thursday. Authorities say the death of Valeria Màrquez, 23, is being probed as a possible femicide, the killing of women or girls for reasons of gender. The brazen killing has sent shockwaves through a country that faces high levels of violence against women. 'An investigation is under way to first find those responsible and the motive behind this situation,' Sheinbaum said in her regular morning press conference. 'Our solidarity goes out to her family,' she added. Marquez was killed on Tuesday in the beauty salon where she worked in the city of Zapopan by a man who entered and shot her, the Jalisco state prosecutor said. The prosecutor's office did not name a suspect. Seconds before the incident, Marquez was seen on her TikTok livestream seated at a table clutching a stuffed toy. She was heard saying, 'They're coming,' before a voice in the background asked, 'Hey, Vale?' 'Yes,' Marquez replied, just before muting the sound on the livestream. Moments later, she was shot to death. A person appeared to pick up her phone, with their face briefly showing on the livestream before the video ended. Paramedics at the scene confirmed she died of gunshot wounds to the head and chest, according to news outlet El Financiero. Màrquez, who had nearly 200,000 followers across Instagram and TikTok, had said earlier on the livestream that someone came to the salon when she was not there with an 'expensive gift' to deliver to her. Màrquez, who appeared concerned, said she was not planning to wait for the person to return. 'Up to this moment, there are no accusations against specific individuals,' the Jalisco prosecutor's office said in a Wednesday night statement. Femicide can involve degrading violence, sexual abuse, a relationship with the murderer or the victim's body being exposed in a public space, according to Mexican authorities. Sheinbaum said Mexico's security cabinet, staffed by senior ministers, is working to solve the murder case with prosecutors. Mexico is tied with Paraguay, Uruguay and Bolivia as the countries with the fourth-highest rates of femicide in Latin America and the Caribbean, according to the latest data from the United Nations Economic Commission for Latin America and the Caribbean, at 1.3 such deaths for every 100,000 women in 2023. Jalisco is ranked sixth out of Mexico's 32 states, including Mexico City, for homicides, with 909 recorded there since the beginning of Sheinbaum's term in October 2024, according to data consultancy TResearch. By Raul Cortes and Drazen Jorgic; Edited by Stephen Eisenhammer, Cassandra Garrison and Rod Nickel
AsiaOne
16-05-2025
- AsiaOne
Top security team investigating TikTok murder of Mexican beauty influencer, president says, World News
MEXICO CITY — Mexico's powerful security cabinet is investigating the murder of a young beauty influencer killed as she livestreamed a video on TikTok, President Claudia Sheinbaum said on Thursday (May 15). Authorities say the death of Valeria Marquez, 23, is being probed as a possible femicide, the killing of women or girls for reasons of gender. The brazen killing has sent shockwaves through a country that faces high levels of violence against women. "An investigation is under way to first find those responsible and the motive behind this situation," Sheinbaum said in her regular morning press conference. "Our solidarity goes out to her family," she added. Marquez was killed on Tuesday in the beauty salon where she worked in the city of Zapopan by a man who entered and shot her, the Jalisco state prosecutor said. The prosecutor's office did not name a suspect. Seconds before the incident, Marquez was seen on her TikTok livestream seated at a table clutching a stuffed toy. She was heard saying, "They're coming," before a voice in the background asked, "Hey, Vale?" "Yes," Marquez replied, just before muting the sound on the livestream. Moments later, she was shot to death. A person appeared to pick up her phone, with their face briefly showing on the livestream before the video ended. Paramedics at the scene confirmed she died of gunshot wounds to the head and chest, according to news outlet El Financiero. Marquez, who had nearly 200,000 followers across Instagram and TikTok, had said earlier on the livestream that someone came to the salon when she was not there with an "expensive gift" to deliver to her. Marquez, who appeared concerned, said she was not planning to wait for the person to return. "Up to this moment, there are no accusations against specific individuals," the Jalisco prosecutor's office said in a Wednesday night statement. Femicide can involve degrading violence, sexual abuse, a relationship with the murderer, or the victim's body being exposed in a public space, according to Mexican authorities. Sheinbaum said Mexico's security cabinet, staffed by senior ministers, is working to solve the murder case with prosecutors. Mexico is tied with Paraguay, Uruguay and Bolivia as the countries with the fourth-highest rates of femicide in Latin America and the Caribbean, according to the latest data from the United Nations Economic Commission for Latin America and the Caribbean, at 1.3 such deaths for every 100,000 women in 2023. Jalisco is ranked sixth out of Mexico's 32 states, including Mexico City, for homicides, with 909 recorded there since the beginning of Sheinbaum's term in October 2024, according to data consultancy TResearch. [[nid:718000]]
Straits Times
15-05-2025
- Straits Times
Top security team investigating TikTok murder of beauty influencer, Mexico president says
Social media influencer Valeria Marquez was killed on May 13 in the beauty salon where she worked in Zapopan, Mexico, by a man who entered and shot her. PHOTO: REUTERS MEXICO CITY - Mexico's powerful security Cabinet is investigating the murder of a young beauty influencer killed as she livestreamed a video on TikTok, President Claudia Sheinbaum said on May 15. Authorities say the death of Valeria Marquez, 23, is being probed as a possible femicide, the killing of women or girls for reasons of gender. The brazen killing has sent shockwaves through a country that faces high levels of violence against women. 'An investigation is under way to first find those responsible and the motive behind this situation,' Ms Sheinbaum said, in her regular morning press conference. 'Our solidarity goes out to her family,' she added. Marquez was killed on May 13 in the beauty salon where she worked in the city of Zapopan by a man who entered and shot her, the Jalisco state prosecutor said. The prosecutor's office did not name a suspect. Seconds before the incident, Marquez was seen on her TikTok livestream seated at a table clutching a stuffed toy. She was heard saying, 'They're coming,' before a voice in the background asked, 'Hey, Vale?' 'Yes,' Marquez replied, just before muting the sound on the livestream. Moments later, she was shot to death. A person appeared to pick up her phone, with their face briefly showing on the livestream before the video ended. Paramedics at the scene confirmed she died of gunshot wounds to the head and chest, according to news outlet El Financiero. Marquez, who had nearly 200,000 followers across Instagram and TikTok, had said earlier on the livestream that someone came to the salon when she was not there with an 'expensive gift' to deliver to her. Marquez, who appeared concerned, said she was not planning to wait for the person to return. 'Up to this moment, there are no accusations against specific individuals,' the Jalisco prosecutor's office said in a May 14 statement. Femicide can involve degrading violence, sexual abuse, a relationship with the murderer, or the victim's body being exposed in a public space, according to Mexican authorities. Ms Sheinbaum said Mexico's security Cabinet, staffed by senior ministers, is working to solve the murder case with prosecutors. Mexico is tied with Paraguay, Uruguay and Bolivia as the countries with the fourth-highest rates of femicide in Latin America and the Caribbean, according to the latest data from the United Nations Economic Commission for Latin America and the Caribbean, at 1.3 such deaths for every 100,000 women in 2023. Jalisco is ranked sixth out of Mexico's 32 states, including Mexico City, for homicides, with 909 recorded there since the beginning of Ms Sheinbaum's term in October 2024, according to data consultancy TResearch. REUTERS Join ST's Telegram channel and get the latest breaking news delivered to you.
Yahoo
15-05-2025
- Politics
- Yahoo
Ex-Congressman Luis Armando Córdova Díaz Murdered at Starbucks
A former congressman was murdered in a brazen shooting at a Starbucks cafe in Mexico. The ex-Mexican congressman's murder was detailed by the Spanish-language site El Financiero. That news site reported that the 56-year-old ex-politician Luis Armando Cordova Diaz was murdered on May 14, 2025, "inside a Starbucks branch located in the Valle Real subdivision" in Zapopan, Jalisco, Mexico. The murder of Diaz came just hours after a beauty influencer named Valeria Márquez was gunned down in the same city while streaming live on TikTok, The Associated Press reported. There's no evidence the two executions are linked, however, and the motive for both murders is not entirely clear. "He was executed in broad daylight, in an act that reflects the level of violence and impunity in Mexico," PRI Leader Alejandro Moreno said of Diaz's homicide, according to Latin US. According to CNN, though, authorities say the shooting death of Marquez - by an assassin she thought was a delivery man - is "a suspected femicide – the killing of a woman or girl for gender-based reasons." Suspects have not been named in either. The ex-congressman was shot "at least 10 times in the head" when "two men arrived on a motorcycle" as he frequented the Starbucks with his wife and another person, the news site reported. He was a "local and federal deputy for the PRI" in Mexico, El Financiero reported. Video emerged showing the scene's aftermath. According to the Spanish-language site Latin U.S., the former congressman was also the party secretary and was a former mayoral candidate. What is PRI? According to Britannica, the acronym stands for the Institutional Revolutionary Party, which is a "Mexican political party" that "dominated the country's political institutions from its founding in 1929 until the end of the 20th century. Virtually all important figures in Mexican national and local politics belonged to the party,"
Yahoo
15-05-2025
- Yahoo
What happened to Valeria Marquez, Mexican influencer shot live on TikTok?
A 23-year-old Mexican influencer, Valeria Marquez, was fatally shot on Tuesday while livestreaming on TikTok from her beauty salon in Guadalajara, Jalisco. Marquez, who had more than 113,000 followers on the platform, was broadcasting to her audience when the attack occurred. According to a statement from the Jalisco state prosecutor's office, the case is being investigated under femicide protocols, applied in instances where a woman is killed due to her gender. As of Wednesday, Marquez's TikTok account appeared to have been removed. Here is what we know: Marquez was working inside Blossom The Beauty Lounge when the attack happened. She was livestreaming on TikTok at the time. In the video, she is seen sitting at a table, holding a stuffed pink pig toy, and is heard saying, 'He is coming.' A man's voice in the background then asks, 'Hi, are you Valeria?' to which she replies, 'Yes.' At that moment, she turns off the microphone, and seconds later, she is shot dead. The man whose voice was previously heard is not visible in the video. According to reports, the man who shot her then hopped onto a motorbike and fled. Meanwhile, on the video – still being streamed live – Valeria is seen grabbing her chest and stomach before she collapses in her chair. She appears to have been shot twice, with at least one bullet hitting her torso. The face of another woman briefly appears before the video ends. Earlier in the same video, Valeria revealed information that has set off speculation over a possible link to the events leading to her death. 'Hey, what do you think happened to me?' she says. 'I was doing some things today, and Erika called me and said, 'Hey, babe, they're bringing you something, and I don't know what, but they want to give it to you.'' It's unclear who Erika is. I said, 'Oh, I'll be there in about an hour,' and the delivery guy said, 'I'd better wait for her because it's really expensive.' 'Who's going to give me something?' she asked on the video. In the livestream, she said at another point, 'Dude, they might've been about to kill me.' It's unclear who she's referring to or what prompted her to say this. According to authorities, she was still in the chair, holding onto the stuffed pig, when they arrived. The crime is now being investigated as the eighth femicide so far this month in Jalisco. According to local media, Valeria rose to fame on social media thanks to her content about beauty, lifestyle and entrepreneurship. She had more than 113,000 followers on TikTok and at least 70,000 followers on Instagram. She owned the beauty salon located in Zapopan, where she shared aesthetic tips and personal moments with her audience. She opened it in 2024. According to the publication El Financiero, in 2021, Marquez was crowned Miss Rostro, a local beauty contest, which solidified her presence in the world of modelling and beauty. In addition to her professional career, she maintained a close relationship with her followers, openly sharing details about her personal life. According to the latest data from the United Nations Economic Commission for Latin America and the Caribbean, Mexico shares the fourth-highest femicide rate in the region, tied with Paraguay, Uruguay, and Bolivia, at 1.3 deaths per 100,000 women in 2023. The top three are Honduras, the Dominican Republic and Brazil. Jalisco is ranked sixth out of Mexico's 32 states, including Mexico City, for homicides, with 906 recorded there since the beginning of President Claudia Sheinbaum's term in October 2024, according to the data consultancy TResearch. The United Nations says that about 10 women or girls are murdered every day in Mexico According to AFP, Zapopan Mayor Juan Jose Frangie stated that his office had no record of Marquez seeking assistance from authorities regarding any threats. He added that 'femicide is the worst thing'. This killing took place just days before another woman, a mayoral candidate in the state of Veracruz, was also shot dead during a livestream alongside three other people. President Sheinbaum, in a statement, said she had no information yet about the motive.
