Latest news with #EmmaGrede
Fast Company
2 days ago
- Entertainment
- Fast Company
Emma Grede always wears things twice
At Emma Grede's first job as a fashion show producer, she was told to wear black so she wouldn't stand out. But even back then, she refused to fade into the background. 'I bought whatever I could afford from Balenciaga or Celine,' she says. 'I have always used my clothes as a tool (of self-expression).' Grede is one of the best-known entrepreneurs of our time. She's the business mastermind behind Skims, Good American and the newly launched sports fashion startup Off Season. But even in the glitzy world of fashion, she's become notable for her style. Grede believes that our clothes should be a way to channel our creativity and personality, particularly in the world of business. On a recent trip to London, her hometown, her team captured her outfits of the day, which included a white Jacquemus jacket and matching cargo pants set paired with pointed Balenciaga heels, and a blue striped Proenza Schouler top and skirt paired with strappy YSL heels. 'I dress entirely to please myself,' she says. 'Depending on the day, that could be for comfort, or convenience, or because I want to feel bad ass.' While Grede has always been stylish, she's spent much of her career behind the scenes. In 2008, she launched the talent management firm ITB Worldwide which was acquired a decade later. She then partnered with members of the Kardashian family to co-found Good American, Skims and Safely, letting her more famous co-founders be the face of the brand. But these days, she's becoming a personality in her own right, as a judge on Shark Tank and Dragon's Den. She's recently launched a podcast called Aspire with Emma Grede where she's interviewed everyone from Michelle Obama to Gwyneth Paltrow. As a mother of four with a demanding schedule, Grede doesn't have a lot of time to strategize about her outfits. And even though her looks vary, she developed a kind of formula to what she wears. She wears a lot of denim, including Vintage Levi's and Frame. She has a collection of white and striped Oxford shirts from Celine, YSY, and Comme Des Garcons, and she also loves a good heel. 'There is literally nothing in my closet that only gets worn once,' she says. 'There's something about the simplicity of not really choosing something new every day that's really freeing.' Describe your style in a sentence. That's so hard, I dress how I feel and I feel different all the time! What's the one piece in your closet you'll never get rid of? I have so many things but probably a pair of Gucci loafers I've had since I was 15. I bought them for myself, and it was such a big deal at the time. How long does it take you to get dressed in the morning? Five minutes. I pull outfits ahead of time. What do you wear to a big meeting? Something that has bought me luck in the past I'm very superstitious. What's the best piece of fashion advice you've ever gotten? To embrace my individuality and do what makes you feel good. The early-rate deadline for Fast Company's Most Innovative Companies Awards is Friday, September 5, at 11:59 p.m. PT. Apply today.
The Guardian
23-07-2025
- Entertainment
- The Guardian
TV tonight: a depressing look at how TikTok Shop is making us spend
12.05am, Channel 4Anyone else find themself sheepishly asking for Dubai chocolate at the local corner shop earlier this year? Thank TikTok for that. Beyond making products go viral, TikTok Shop is a thriving platform where millions use videos to buy and sell items, often via livestreams. Content creator Mariam Musa takes an insightful, if depressing, look at this world and how easy it is to get sucked in. Hollie Richardson 8pm, Channel 4'It's my haven and my prison,' says Gail of her four-bed in Margate, drowning in faux-Victoriana and co-habited by 22 lifelike dolls. (Property expert Stuart: 'Every time I look at a doll, they're telling me to get out of the house.') Elsewhere, Nikki's Herne Bay property, with its gothic decor and dated bedrooms, needs a facelift. Ali Catterall 8pm, U&WAs season one of the girlboss answer to Dragons' Den comes to a close, it's time to invest. From pop-up dog crates to emergency undies, there are plenty of novel ideas – but which of the fledgling entrepreneurs will convince supermodel Ashley Graham and Kardashian business partner Emma Grede to part with their dosh? Hannah J Davies 8pm, U&AlibiJoely Richardson guest-stars as a film star in this fun period crime drama about a bookshop owner – Mr Book (Mark Gatiss) – who likes to solve cases on the side. When an actor drops dead on set after eating poisoned chocolates, suspicion points to the movie's leads. HR 9.50pm, PBS America This two-part documentary undertakes a retrospective of the second world war Pearl Harbor attack by Japan. Expect plenty of archive footage and talking heads as it analyses the incident that led to the US entering the conflict. Alexi Duggins 10pm, BBC FourWriter Patrick Marber was once best known for comedy such as Alan Partridge, so it was an unexpected turn when he reimagined Strindberg's 1888 play After Miss Julie in 1995. Before it airs (at 10.15), he talks about making it, and working with Kathy Burke and Phil Daniels. HR Tin Soldier (Brad Furman, 2025), Prime Video Well, this is a weird one. Tin Soldier is a film where Scott Eastwood attempts to infiltrate a cult and overthrow its leader. What makes it odd, however, is how heavily this is overshadowed by its supporting cast. Robert De Niro features in a typically underpowered late-stage role as a kind of military adviser. But even he recedes into the shadows next to Jamie Foxx, playing the aforementioned cult leader. He has huge hair. He has silly glasses. He has questionable facial hair. His name is The Bokushi. None of it makes any sense. It's sort of incredible. Stuart Heritage Emma (Autumn de Wilde, 2020), 11pm, BBC TwoThis 2020 Jane Austen adaptation was the directorial debut of photographer Autumn de Wilde, who brought all the experience of her old career to the table. The story of a wealthy woman who attempts to act as a matchmaker, with far-reaching consequences, has been told over and over again. What sets this version apart are the lively performances – from Anya Taylor-Joy, Josh O'Connor and Bill Nighy – and visuals that are modern enough to cut through all the period stuffiness. SH Test cricket, England v India 10am, Sky Sports Main Event. Day one of the Fourth Test.
Fast Company
26-06-2025
- Business
- Fast Company
Coco Gauff and Emma Grede team up to help small businesses
Fresh off her French Open win, and before she gets rolling on the green grass of Wimbledon, tennis star Coco Gauff is launching a new three-part content series—along with entrepreneur Emma Grede and UPS—whose aim is giving advice to small-business owners. Created by The Martin Agency, the campaign kicks off with an anime-inspired spot featuring the 20-year-old phenom announcing her collaboration with Grede. Gauff, who first signed on as a brand partner with UPS in 2023, says she was really excited to work with Grede, cofounder of Skims shapewear and the Good American clothing line. 'She's such a powerhouse in her world of business, so it was awesome to help give the opportunity to small-business owners to work with her,' Gauff tells Fast Company. The campaign follows Gauff and Grede as they meet with the owners of three different small-businesses— Anima Iris, Petrova Chocolates, and Classy Casita —for one-on-one mentoring sessions with Grede. Highlights from these sessions will be part of the campaign's content, which will roll out throughout Gauff's tennis season. [EMBED] Tennis Star-preneur Gauff herself is a big business. Last year, she reportedly made $30.4 million, including $9.4 million in prize money and an estimated $21 million from brand partnerships, appearances, and bonuses. In April, she launched Coco Gauff Enterprises with William Morris Endeavor (WME). She says she was listening closely to Grede's advice to the UPS campaign's three entrepreneurs. 'Honestly, I was just listening to what she was telling everyone else and taking notes,' Gauff says. 'I learned a lot about working in bigger organizations and marketing, which is what she's really good at, especially with Skims. I have her contact [info] for the future, and definitely want to dive more in depth with her.' Gauff works with a long list of brand partners covering a variety of product categories, including Rolex, Bose, Head, Barilla, Carol's Daughter, and Naked Juice. Her first deal, at age 14, was with New Balance. The two most important criteria for how she picks a brand partner are whether she has a connection to the brand as a customer or in some other way, and that the commitments can't interfere with tennis. Because tennis doesn't have a traditional offseason like football or basketball, Gauff says it can be tough to balance her time. 'It's about finding the fine line to make the most of what you're doing and your opportunity, but also making sure it's authentic to you,' she says. 'Because there have been some people who maybe got too overwhelmed with all the commitments. Trying to find that balance of keeping your career first and not wasting opportunity is very hard. I'm still trying to navigate it.'
The Guardian
25-06-2025
- Entertainment
- The Guardian
TV tonight: Amol Rajan explores grief and faith by the Ganges
9pm, BBC One Journalist Amol Rajan has been 'in a bit of a funk' since his father died three years ago. Rajan gradually realised that his mother, a practising Hindu, 'seemed to have an emotional toolkit that I lacked'. Has this lack of faith made it harder to come to terms with bereavement? With this question in mind, he travels to India to take part in the Hindu festival Kumbh Mela. Initially, he's slightly overwhelmed by the intensity of the pilgrimage, not to mention emotionally triggered by seeing so many older Indian men who remind him of his dad. And he's soon faced with more tragedy, as a crush causes 30 deaths. In the wake of this new sadness, can he find closure? Phil Harrison 8pm, U&W A hyperactive transatlantic twist on Dragons' Den. In this new series, a group of ambitious female entrepreneurs (touting everything from food trucks to underwear) are mentored by potential investors, Emma Grede – the Good American CEO who is in business with the Kardashians – and model Ashley Graham, as they attempt to turn side hustles into main gigs. Not everyone can win investment, so expect plenty of drama. PH 8pm, Channel 5 As tech journo Georgie Barrat says: 'Technology is amazing, but also, it can go wrong.' With the UK aiming to phase out all new petrol and diesel cars by 2030, this programme claims to take a balanced look at EV safety, and look beyond scare stories of electric cars suddenly bursting into flames on the Catterall 9pm, ITV1 The stirring series that gives closure to foundlings continues, with two more adoptees gaining insight into their mysterious starts in life. Davina McCall and Nicky Campbell help Jon – who was abandoned in 1984 and briefly named Harry, after the then newborn prince – and Tina, who was left outside a hospital in Stoke-on-Trent in 1970. Nicole Vassell 9pm, BBC Three In October 2016, Kim Kardashian had a terrible night in Paris: armed robbers forced their way into her hotel room, tied her up, and made off with jewellery worth €10m. The brazen theft sparked a long-running investigation that culminated in a trial at the Palais de Justice last month. The whole story is unpacked here by insiders. Graeme Virtue 9pm, Sky Crime A nightmare scenario unfolds in this series exploring one of the weirder murder cases in living memory. Why did a person dressed as a clown shoot Marlene Warren dead on her own doorstep in Florida in 1990? Here are all the key elements of the case. PH
The Sun
22-06-2025
- Entertainment
- The Sun
Meghan Markle is ‘social mountaineering' herself to the top & the ‘lack of authenticity is palpable', says royal expert
MEGHAN Markle has come a long way since being a Deal or No Deal briefcase girl - and has since starred in Suits and bagged a prince. However, royal experts have claimed that the Duchess of Sussex is 'social mountaineering' herself to the top but has a lack of 'authenticity.' 8 8 8 8 This follows the Duchess of Sussex being interviewed by 'self-made' Emma Grede, co-founder of Skims with Kim Kardashian and podcast host for Aspire. The two women sat down for a chat, covering family life for Meghan and Prince Harry as well as her ventures after leaving the royal family. Speaking on The Sun's Royal Exclusive show, news commentator Samara Gill said: 'It was like the lack of authenticity in that interview was really palpable. 'Emma Greed, who was the interviewer, she's such a self-made East Londoner who actually really fought for what she has. 'She's really the brains behind a lot of big brands, the Kardashians etc, which is a little bit tawdry, but you know she really is someone who worked her way to be there. 'Meghan on the other hand really socially mountaineered her way to the top. 'So it's very difficult to take this authentic side that Emma was giving and this complete lack of authenticity that Meghan was showing in the interview, it was very hard to watch.' Royal author and broadcaster Hugo Vickers agreed, saying: 'The thing is, would nobody ever listen to Meghan Markle if it wasn't the fact she'd married Prince Harry? 'I mean the social mountaineering - because she's married to Prince Harry - it gives it a soap opera quality which seems to appeal to everybody otherwise no one would care about. 'I mean a lot of other people doing the sort of things that she does - I mean sprinkling petals over salads and stuff.' Meghan speaks out on 'baby mama dance' after vid sparked wild conspiracies Starting out in the world of acting, aged 25 Meghan landed a role as one of the briefcase girls on gameshow Deal or No Deal. The show first aired in 2005, but Meghan joined the following year for season two after successfully passing an audition. Filming up to four episodes a day, sometimes the girls took home more than $23,000 (£17,526) a week, and the intense schedules followed by weeks off allowed her time for auditions. 8 8 8 Meghan then played Rachel Zane for seven seasons of Suits after she made her debut back in 2011. The Duchess Of Sussex starred in over 100 episodes of the popular show before joining the Royal Family in 2018. Now Meghan has a number of business ventures in her post-royal life, including her As Ever brand and her Netflix cooking show, With Love, Meghan. 8 Meghan Markle's ventures after stepping down as a working royal THE Duchess of Sussex has kept busy since stepping down as a senior working royal in 2020 and relocating to California. Here are some of her business ventures... Archewell Foundation – A nonprofit supporting charitable initiatives. Netflix Deal – Producing content like Harry & Meghan and With Love, Meghan. Archetypes Podcast – Former Spotify show on female stereotypes. Clevr Blends – Investment in a women-owned wellness latte brand. Cesta Collective – Minority stake in a handbag brand supporting Rwandan artisans. As Ever – Previously known as American Riviera Orchard lifestyle brand selling jam. ShopMy Page – Online store featuring her curated fashion and beauty items. New Podcast – Confessions of a Female Founder focusing on entrepreneurship.
