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Hindustan Times
5 days ago
- Entertainment
- Hindustan Times
Meet Trent Sweeney: Sydney Sweeney's brother and ‘good jeans' campaign supporter
The Sweeney family is making headlines again - but this time its not about the 27-year-old Euphoria star, but her little brother, Trent! Sydney Sweeney's younger brother Trent Sweeney is raising eyebrows for supporting his sister amidst American Eagle ad controversy.(instagram/@trent_sweeneyy) Trent Sweeney, 25, has been one of Sydney Sweeney's most steadfast supporters. The siblings grew up in a small lakeside town outside Spokane, Washington, near the Idaho border, and have remained close through her Hollywood rise. Trent briefly pursued acting before joining the US Air Force in 2020, later becoming a staff sergeant. In order to commemorate her little brother leaving for military training, Sydney had posted a carousal of throwback pictures of the siblings in April 2020, with the caption, 'My little bro leaves for basic training tomorrow. wishing you luck bud (red heart emoji) when the going gets tough just remember your sister is tougher than you.' He completed his training August 2020, officially becoming a member of the US Air Force. Away from military life, he streams on Twitch under the name 'PeanutButterPaul,' sharing gaming sessions, travel moments, and his love for dogs. He has also promoted many of Sydney's projects over the years, even campaigning for the renewal of her early Netflix series Everything Sucks! The 'It's them good jeans' moment After being promoted to staff sergeant, Trent recently shared his promotion certificate on an Instagram story with the quip: 'It's them good jeans.' It was a lighthearted nod to Sydney's controversial American Eagle denim campaign, which played on the words 'jeans' and 'genes' and was criticized for perceived racial undertones and promoting eugenics. He also posted pictures of himself receiving his promotion certificate with the caption, 'IYAAYAS - I definitely didn't spell AMMO right in that ammo call, but I'm excited for this next step in my career and thank everyone that's been a part of it so far.' Sydney liked the post. Family reaction to the controversy Through Trent's humorous response, the Sweeney family appears to be leaning into the controversy with levity rather than offense. Sydney herself has not commented publicly on the backlash and remains unfazed through internet uproar and physical heckling as she attends promotional events for her latest movie, Americana. Throughout everything, her close-knit family support remains evident, she continues to prioritize their unity and shared bonds.


Time of India
04-08-2025
- Entertainment
- Time of India
Sydney Sweeney's American Eagle ad is facing backlash—but did you know she's not even blonde?
Source: Instagram/ American Eagle When American Eagle launched its latest campaign starring Sydney Sweeney , they probably expected buzz. It did but not in the way that they would have expected. The actress, known for her breakout role in Euphoria, appears in a denim-on-denim ensemble, essentially a sensual take on the Canadian tuxedo. In one video ad, Sweeney playfully narrates: 'Genes are passed down from parents to offspring. ' In another, the camera pans aggressively to her chest as she says: 'My body's composition is determined by my genes.' The campaign's tagline? 'Sydney Sweeney has great jeans.' Within hours, the backlash began. Critics across social media slammed the ads as tone-deaf, with some labeling the campaign 'master-race propaganda.' The imagery, vintage Mustang, classic denim, all-American aesthetics, was paired with wordplay about 'genes,' a move that many saw as dangerously close to echoing white supremacist dog whistles. Source: Instagram/ American Eagle A number of users pointed out that phrases about 'genetics' and 'good genes' have a charged history in the U.S., especially given Donald Trump's 2023 remarks attributing immigrant criminality to 'bad genes.' But here's what many people missed: Sydney Sweeney isn't even blonde. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like 11 Foods That Help In Healing Knee Pain Naturally Undo "I'm naturally brunette." — Sydney Sweeney In an interview with YahooLife, Sweeney addressed the identity confusion directly: 'I'm naturally a brunette — almost all of my life I was a brunette. I highlighted my hair for Everything Sucks, but I really went blonde for Euphoria. There was this complex where no one really knew me as brunette Syd, and I didn't really book as much as I did when I was blonde — but I'm back to brunette because the blonde was killing my hair, and I needed to grow it out a little bit. I kind of feel like I'm myself again.' She even got more pointed in a separate interview: 'The biggest misconception about me is that I am a dumb blonde with big tits. I'm naturally brunette.' Brains, as well as beauty Since her Euphoria debut, Sweeney has been dubbed the modern-day 'It girl', complete with the traditional American beauty markers: blue eyes, conventionally pleasing figure, and, yes, dyed blonde hair. She's the kind of attractive that becomes shorthand for privilege. And in the eyes of critics, that made her casting, and the ad's genetic wordplay, feel like more than a marketing gimmick. But the backlash overlooks who Sweeney actually is. In high school, Sweeney wasn't just another pretty face. She was a top-tier student and an all-rounder: 'I was in every single sport possible,' she once told Parade. 'I was on the soccer team, the baseball team, the snow slalom ski team, I was wakeboarding.' She was also a member of the robotics team and the mathematics club, and graduated as valedictorian from Brighton Hall School in Burbank, California. To suggest Sweeney is the face of white supremacy because of a hair dye and a script she didn't write is reductive—not just of her, but of the broader cultural conversation. It's true that media representation has long favored a narrow standard of beauty, and this ad doesn't exactly challenge that. But Sweeney herself is not the architect of that bias—nor, as she's pointed out, does she even fully match the stereotype she's accused of embodying. Maybe before accusing an actress of upholding genetic superiority, it's worth asking a more genetic question: are we looking at her, or at a projection of our own discomfort?


Indian Express
06-06-2025
- Entertainment
- Indian Express
Sydney Sweeney opens up about leaked Euphoria 3 picture, says her character Cassie ‘is worse than ever'
Actor Sydney Sweeney knows how to break the internet in more than one way, sometimes with her roles, other times with everything she does outside the set. While she had started making a name for herself through several TV series such as The Handmaid's Tale, Sharp Objects and Everything Sucks, the gig that transformed her into a household name was her role as Cassie in the HBO series Euphoria. She recently made an appearance on the Tonight Show where she talked about leaks from the upcoming season and gave a small glimpse into what's next. Sweeney, who was talking about her new dog, was put on the spot by Jimmy Fallon when he asked her about Euphoria season 3. She admitted that shooting was underway and that she couldn't reveal anything about the story, but then Jimmy took out a picture that got leaked, reportedly, from the sets of the show. In the picture you can clearly see Sydney in a wedding dress. Sydney said, 'I can neither confirm nor deny that she gets married in the next season. What I can admit is that she is more crazy than ever. She is so much worse than before, but that is everyone's favourite version of her.' She even tried to brush off the rumours by saying that the picture could be AI, but Jimmy was having none of it. ALSO READ | Dakota Johnson distances herself from Madame Web debacle, blames it on people 'who don't have a creative bone in their body Syndey Sweeney also sent fans and the rest of the internet into a frenzy when she announced a collaboration with personal care product company Dr. Squatch. The company launched a limited edition soap that was infused with the actor's bathwater, and while the Anyone But You actor faced some flack over this decision, fans were definitely excited for the product. Even famous YouTube star Mr Beast was hounded with requests by fans to buy them the soap, and he had to ask them to stop. Euphoria premiered in 2019, and the second season of the show came out in 2022. Created by Sam Levinson, the cast of the series also includes Zendaya, Jacob Elordi, Hunter Schafer, Maude Apatow, Alexa Demie, Eric Dane, and Austin Abrams, among others.