a day ago
- Business
- Fashion Value Chain
ZYOD & FAN MANIA Partner to Launch Licensed Fashion in India
In a major move into the booming licensed merchandise segment, ZYOD, a leading B2B apparel manufacturing platform, has joined forces with FAN MANIA, a global licensing powerhouse, to launch premium branded merchandise in India.
This collaboration combines ZYOD's agile, tech-enabled manufacturing and vast retail network with FAN MANIA's access to global intellectual properties (IPs) including PlayStation, Peanuts, Hasbro, Sanrio, Warner Bros, and more. Together, they aim to offer Indian retailers culturally resonant, high-margin collections that cater to rising demand for pop culture merchandise.
Ankit Jaipuria, Co-Founder of ZYOD, noted, 'Fashion today is storytelling, and licensed merchandise captures that beautifully. This collaboration helps us respond in real time to evolving trends.'
Ankit Shukla, VP Business at ZYOD, added, 'This is not just about business expansion, but about building a more culture-first and responsive retail ecosystem.'
FAN MANIA Co-founders Nitin Jaggi and Akshay Gehi emphasized the strategic intent behind entering India, citing the country's massive retail growth and love for global pop culture as ideal conditions for scaling their portfolio of international IPs.
With FAN MANIA's success across the Middle East and Turkey, this partnership enables Indian retailers to access iconic, trend-driven, licensed fashion supported by a fast, scalable, and quality-driven supply chain.
