Latest news with #FIFABeachSoccerWorldCup2025
Mid East Info
a day ago
- Business
- Mid East Info
Plan B receives highest honour from the President of Seychelles for organising FIFA Beach Soccer World Cup 2025 in Seychelles
Dubai-based branding, marketing, advertisement and event management conglomerate Plan B Group has received a State Award from the President of Seychelles for successfully organising the FIFA Beach Soccer World Cup 2025 held in Seychelles in May. Wavel Ramkalawan, President of Seychelles, honoured Mr Harmeek Singh, a serial entrepreneur and Chairman of Plan B Group for his leadership in organising such a high-profile global sporting tournament as FIFA Beach Soccer World Cup 2025, by handing over the award at his office. With this, Plan B, an award winning events and marketing agency delivering world-class events and experiential campaigns for some of the world's best known brands, becomes the first UAE organisation to achieve such a great honour. Plan B Group was selected to deliver the full operational setup for the FIFA Beach Soccer World Cup 2025 in Seychelles – the first FIFA event hosted in the country, after Plan B's success in organising the same event in Dubai in 2024. Its scope of work included the design, build, and management of the beach stadium, including modular grandstands, athlete facilities, broadcast infrastructure, and hospitality zones. Despite the logistical complexities of operating on an island, Plan B ensured FIFA-standard quality across every layer — from sand treatment and seating layouts to LED integration and ceremonial areas. It also supported the Local Organising Committee (LOC) with operational planning, signage, and fan area management. This landmark project showcased its ability to work in new geographies while upholding global event excellence. The tournament was praised for its delivery and the legacy it left for sport tourism and youth development in Seychelles. Plan B Group had earlier played a pivotal role in organising the FIFA Beach Soccer World Cup 2024 in Dubai – an event that solidified the UAE's reputation for hosting elite tournaments. It spearheaded the construction and operation of a unique beachfront stadium at Dubai Design District (d3), creating a custom sand arena in just 25 days. The venue featured a massive LED screen for close-up action replays, a plush VIP hospitality area, and a fully equipped media center, al built to FIFA's international standards. 'I am writing this letter to recommend the services for Plan B Events LLC as a sports events organiser and management company based on their critical and invaluable support provided during the hosting of the FIFA Beach Soccer World Cup 2025 held in Seychelles from the 1st to 11th May 2025,' Billy Rangasamy, Seychelles Minister of Land and Housing, said in a letter. 'Plan B Events LLC is one of our key partners providing both direct and indirect support across the tournament from infrastructure requirements, to entertainment management as well as the branding and marketing of the event. Their dedicated teams of professionals were critical in ensuring that new records were set for attendance, merchandising revenue and worldwide viewership for a FIFA Beach Soccer World Cup.' Led by multiple award-winning entrepreneur Harmeek Singh, Plan B offers 360 degree marketing and operations solutions to clients so that they can focus to their main business – while Plan B can offer them total marketing, branding, advertisement, and digital media solution. Plan B Group is an award winning events and marketing agency with over 20 years of experience, delivering world-class events and experiential campaigns for some of the world's best known brands. Headquartered in Dubai, with offices in UAE, Saudi Arabia, Qatar, UK, India, Singapore, etc., it offers end-to-end in-house capabilities – from creative design to production – ensuring seamless, high-quality delivery across all projects. 'We pride ourselves on crafting original, memorable experiences. Our track record spans major sporting events (FIFA, AFC, UCI, OCR, etc.), fan engagement activations, and community initiatives, making us an ideal partner to bring the vision to life,' Harmeek Singh, Founder Chairman of Plan B Group, says. Over a decade of unwavering commitment, bold ideas, and groundbreaking accomplishments defines the journey of Harmeek Singh. With innovation at the core and collaboration as his approach, he has built a legacy that transcends business. His determination and relentless work ethic laid the foundation for what is now the eight-entity Plan B Group – an influential force across events, strategy, and experiential branding. He became the first expatriate to represent the UAE in the sports world, appointed as Global Marketing and Strategy Director for a national sports body. Known for his humility and dedication to the greater good, Harmeek has earned deep respect from peers and communities alike. He is guided by values over popularity, remaining true to his principles even when challenged. 'This is not only a matter of great honour and pride for me; it is also a matter of honour of the UAE and its people. When I came to the UAE, more than two decades ago, I was nothing. However, this great land of opportunity – the UAE – has created an eco-system for people to grow and fulfill their dreams,' Harmeek Singh says. 'It is in this great country that I was able to build up something that made me proud and feel good. I thank the UAE's Rulers, especially to HH Sheikh Mohammed bin Zayed Al Nahyan and HH Sheikh Mohammed bin Rashid Al Maktoum for making our dreams come true.' Every year, Harmeek continues to lead the Plan B team in crafting bespoke campaigns, building strategic alliances, and delivering powerful experiences that consistently raise industry standards. His forward looking approach has enabled him to forge strong partnerships for clients both locally and internationally, always guided by a belief in complementing, not competing. Yet his vision has never been limited to business alone. Plan B's professional approach makes them the best player in the Middle East's branding, marketing, and event management space and helps the clients to focus on their operations and sales operation. Billy Rangasamy concluded, adding, 'Aside from the FIFA Beach Soccer World Cup 2025, based on our experiences and relationship with Plan B Events LLC, we are exploring other avenues of collaboration in the sphere of sports infrastructure management and marketing.' About Plan B Group: Plan B Group is an award winning events and marketing agency with over 20 years of experience, delivering world-class events and experiential campaigns for some of the world's best known brands. Headquartered in Dubai, with offices in UAE, Saudi Arabia, Qatar, UK, India, Singapore, etc., It offers end-to-end in-house capabilities – from creative design to production – ensuring seamless, high-quality delivery across all projects. Starting out as a small agency, Plan B was founded by entrepreneur Harmeek Singh in 2004. Today it is regarded as one of the UAE's finest marketing and events companies – with an award-winning reputation for successfully delivering complex events especially for government and semi-government entities. With offices in Abu Dhabi, Delhi and London, Plan B is headquartered in Dubai and serves clients around the world. It is an ISO 9001:2008 certified group and employ highly experienced professionals across diverse creative and technical disciplines.
Trade Arabia
18-03-2025
- Business
- Trade Arabia
Tourism Seychelles sets sights on Saudi market
Tourism Seychelles has intensified its marketing efforts in Saudi Arabia by participating as an exhibitor at the TBO Riyadh Event, marking a significant step in expanding its presence in the Saudi market. The event, held recently, saw over 300 attendees, including leading travel companies from Riyadh, offering a valuable opportunity for tourism professionals to explore new travel opportunities and forge strategic partnerships. As its first market engagement of 2025 in Saudi Arabia, the event allowed Tourism Seychelles to connect with travel agents, discuss strategies for promoting Seychelles, and explore new collaborative opportunities. During the event, the Tourism Seychelles representative also took the opportunity to highlight the upcoming FIFA Beach Soccer World Cup 2025, set to take place in Seychelles from 1st-11th May 2025. This sporting event, hosted in the Paradise Arena, Mahé, will see 16 teams from around the world competing in a spectacular beach soccer showdown, offering a blend of world-class sports with the stunning natural beauty of Seychelles. Travel agents were encouraged to leverage this event as an opportunity to promote Seychelles as an exciting destination for sports tourism, luxury travel, and adventure seekers. Ahmed Fathallah, Representative of Tourism Seychelles in the Middle East, said: "Seychelles continues to position itself as more than just a leisure destination; we are evolving into a dynamic hub for cultural, luxury, and sports tourism. With the upcoming FIFA Beach Soccer World Cup 2025, along with enhanced air connectivity through Air Seychelles' new flights, we see great potential to attract more visitors from Saudi Arabia and the wider GCC region. Our collaboration with key industry players, including TBO, is instrumental in ensuring that travel agents have the right tools and information to showcase Seychelles as a must-visit destination for their clients." Tourism Seychelles was pleased to collaborate with TBO, one of the region's leading B2B travel platforms. The event reinforced the importance of working closely with prominent industry players to expand Seychelles' presence in the market. As part of this growing alliance, Tourism Seychelles looks forward to taking this partnership a step further by showcasing its presence at the TBO Travel Business Show in Dubai and Qatar in 2025.
Zawya
18-03-2025
- Business
- Zawya
Tourism Seychelles sets sights on Saudi market
Saudi Arabia - Tourism Seychelles has intensified its marketing efforts in Saudi Arabia by participating as an exhibitor at the TBO Riyadh Event, marking a significant step in expanding its presence in the Saudi market. The event, held recently, saw over 300 attendees, including leading travel companies from Riyadh, offering a valuable opportunity for tourism professionals to explore new travel opportunities and forge strategic partnerships. As its first market engagement of 2025 in Saudi Arabia, the event allowed Tourism Seychelles to connect with travel agents, discuss strategies for promoting Seychelles, and explore new collaborative opportunities. During the event, the Tourism Seychelles representative also took the opportunity to highlight the upcoming FIFA Beach Soccer World Cup 2025, set to take place in Seychelles from 1st-11th May 2025. This sporting event, hosted in the Paradise Arena, Mahé, will see 16 teams from around the world competing in a spectacular beach soccer showdown, offering a blend of world-class sports with the stunning natural beauty of Seychelles. Travel agents were encouraged to leverage this event as an opportunity to promote Seychelles as an exciting destination for sports tourism, luxury travel, and adventure seekers. Ahmed Fathallah, Representative of Tourism Seychelles in the Middle East, said: "Seychelles continues to position itself as more than just a leisure destination; we are evolving into a dynamic hub for cultural, luxury, and sports tourism. With the upcoming FIFA Beach Soccer World Cup 2025, along with enhanced air connectivity through Air Seychelles' new flights, we see great potential to attract more visitors from Saudi Arabia and the wider GCC region. Our collaboration with key industry players, including TBO, is instrumental in ensuring that travel agents have the right tools and information to showcase Seychelles as a must-visit destination for their clients." Tourism Seychelles was pleased to collaborate with TBO, one of the region's leading B2B travel platforms. The event reinforced the importance of working closely with prominent industry players to expand Seychelles' presence in the market. As part of this growing alliance, Tourism Seychelles looks forward to taking this partnership a step further by showcasing its presence at the TBO Travel Business Show in Dubai and Qatar in 2025. Tourism Seychelles remains committed to strengthening relationships with trade partners across the region, ensuring that Seychelles continues to be a top travel choice for visitors from the Kingdom of Saudi Arabia. -TradeArabia News Service Copyright 2024 Al Hilal Publishing and Marketing Group Provided by SyndiGate Media Inc. (
Zawya
17-03-2025
- Business
- Zawya
Tourism Seychelles sets sights on the Saudi market
Tourism Seychelles has intensified its marketing efforts in Saudi Arabia by participating as an exhibitor at the TBO Riyadh Event, marking a significant step in expanding its presence in the Saudi market. The event, held recently, saw over 300 attendees, including leading travel companies from Riyadh, offering a valuable opportunity for tourism professionals to explore new travel opportunities and forge strategic partnerships. As its first market engagement of 2025 in Saudi Arabia, the event allowed Tourism Seychelles to connect with travel agents, discuss strategies for promoting Seychelles, and explore new collaborative opportunities. During the event, the Tourism Seychelles representative also took the opportunity to highlight the upcoming FIFA Beach Soccer World Cup 2025, set to take place in Seychelles from 1st-11th May 2025. This historic sporting event, hosted in the Paradise Arena, Mahé, will see 16 teams from around the world competing in a spectacular beach soccer showdown, offering a unique blend of world-class sports with the stunning natural beauty of Seychelles. Travel agents were encouraged to leverage this event as an opportunity to promote Seychelles as an exciting destination for sports tourism, luxury travel, and adventure seekers. Speaking on the significance of these opportunities, Ahmed Fathallah, Representative of Tourism Seychelles in the Middle East, said: "Seychelles continues to position itself as more than just a leisure destination; we are evolving into a dynamic hub for cultural, luxury, and sports tourism. With the upcoming FIFA Beach Soccer World Cup 2025, along with enhanced air connectivity through Air Seychelles' new flights, we see great potential to attract more visitors from Saudi Arabia and the wider GCC region. Our collaboration with key industry players, including TBO, is instrumental in ensuring that travel agents have the right tools and information to showcase Seychelles as a must-visit destination for their clients." Tourism Seychelles was pleased to collaborate with TBO, one of the region's leading B2B travel platforms. The event reinforced the importance of working closely with prominent industry players to expand Seychelles' presence in the market. As part of this growing alliance, Tourism Seychelles looks forward to taking this partnership a step further by showcasing its presence at the TBO Travel Business Show in Dubai and Qatar in 2025. Tourism Seychelles remains committed to strengthening relationships with trade partners across the region, ensuring that Seychelles continues to be a top travel choice for visitors from the Kingdom of Saudi Arabia.
