Latest news with #FashionUnited
Fashion United
8 hours ago
- Business
- Fashion United
Paul & Shark launches kidswear
Paul & Shark is now also catering to younger audiences with its first kidswear collection. The Italian brand launched its first junior collection for children aged four to 16, Paul & Shark announced on Friday, May 30, 2025. Created in partnership with kidswear specialist Altana Società Benefit, the collection debuted for the SS26 season. This expansion of the product range is part of the company's comprehensive expansion strategy. 'The launch of the junior line is an important step for us and demonstrates the great work we are doing both commercially and in terms of communication,' said chief executive officer of Paul & Shark, Andrea Dini. 'We are increasingly an international and complete brand, aimed at men, women, and now also children and teenagers, offering them elegant and high-performance total looks with pure Italian style.' For its youngest customers, Paul & Shark focuses on pieces made from materials such as cotton and linen, as well as a colour palette of blues, greens, and light orange, inspired by the sea and its surroundings. The range extends from accessories to outerwear and includes knitwear, polo shirts, T-shirts, trousers, and swimwear. Credits: Paul & Shark This article was translated to English using an AI tool. FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@
Fashion United
2 days ago
- Business
- Fashion United
9dcc to cease operations: Crypto fashion brand ends activities due to economic headwinds
Fashion label 9dcc, which combines physical clothing with NFTs on the Ethereum blockchain, is ceasing operations at the end of May. This was announced yesterday by founder Gmoney, an anonymous creator and collaborator in the NFT world, via the platform X (formerly Twitter). Since its launch in 2022, the brand gained recognition with 'network products' (physical products linked to digital tokens such as NFTs on a blockchain), collaborations with Adidas and Mastercard, among others, and a fanbase that includes names such as Bradley Cooper and Chance the Rapper. The clothing was linked to digital tokens, thus forming a bridge between fashion and technology. According to a press release about its creation at the time, the crypto-native label offered a fresh perspective on fashion for a 'critical, digitally-first consumer'. 'We have been on a journey to bring the digital and physical worlds together over the past few years,' Gmoney wrote on X. 'We did groundbreaking drops, organised special events and built a community at the intersection of tech and fashion.' Nevertheless, economic factors proved insurmountable. 'Despite strong brand recognition and an engaged community, we were unable to overcome the macroeconomic headwinds within the Web3 consumer market and the global slowdown in luxury retail,' said Gmoney. Gmoney's fashion house 9dcc is a fully Web3-based brand that strives to redefine the luxury fashion industry. Credits: 9dcc logo FashionUnited has contacted 9dcc for more information. This article was translated to English using an AI tool. FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@
Fashion United
2 days ago
- Business
- Fashion United
Hermès to open factory in France in 2027
Luxury group Hermès has started work on the Beyrand factory, a subsidiary of the group since 2017. The site will open in 2027, in Couzeix, France (Haute-Vienne), and will be dedicated to tableware. In approximately two years, 300 people will come to work in the town of Couzeix. They will be working at the new Beyrand factory. Among the technical specialities of the site, employees will be recruited to work on the printing of chromes and the application of decorations on porcelain. The company stated in a press release that training programmes will be integrated. The building will cover 13,000 square metres and was designed by architect François Bouchaudy. Bouchaudy has already worked on a factory project with Hermès, the Saint-Junien glove-leather goods factory. The site will combine wood and glass and will feature 2,800 square metres of photovoltaic panels, as well as heat recovery tools. This announcement comes a month after the announcement of a new Hermès leather goods factory in Colombelles, Normandy, which will open in 2028. The increase in the creation of Hermès production sites reflects the group's excellent financial health. It had 15.2 billion euros in turnover in 2024, up 15 percent at constant exchange rates. The Hermès group now has 60 production and training sites, as well as a network of nearly 300 stores in 45 countries. It employs 25,185 people worldwide, including 15,556 in France in 2024. Hermès has been managed since 2013 by Axel Dumas, a member of the sixth generation. This article was translated to English using an AI tool. FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@
Fashion United
3 days ago
- Business
- Fashion United
Tala opens debut store on London's Carnaby Street
British activewear brand Tala, founded by influencer Grace Beverley, opened its first permanent brick-and-mortar store on London's Carnaby Street on May 24, to act as an extension of the brand's online and social media presence. 'This store is the greatest reflection of the brand that we've created to date, aesthetically and in a visual environment,' Morgan Fowles, chief executive of Tala told FashionUnited during a preview of the store. 'That's the power of a store, versus the online environment. This store is a better reflection of us than our grid or our website.' Located at 3-4 Carnaby Street, the store spans 2,000 square feet across two floors and has been designed with an elevated, boutique feel, offering store-exclusive products and showcasing the full scope of the brand's activewear and lifestyle offerings. Tala Carnaby Street store in London Credits: Tala Fowles added: 'Who we are online has helped inform who we are in the store, and now the store is going to inform back to who we are online. They are two very different channels, and the way customers shop them is different. 'We wanted to make our store an immersive, sensory and human experience. She'll have interactions with store associates, pick and pull things off rails, touch and try on items. Shopping online, it should still be a pleasurable experience, but it's more transactional, and we want the store to immerse our customers in the brand.' Inside Tala's first physical retail store in London With that in mind, the Tala boutique has been merchandised in collections, such as swim and resort, 'so customers can get a feel for the whole product range,' alongside a leggings wall featuring its viral Sculpt Seamless and Dayflex styles, as well as its flared and Skinluxe leggings. The store is also offering the brand's new high summer active collection exclusively at Carnaby Street for a week before its online launch, alongside graphic 'Carnaby' emblazoned hoodies, one of the brand's best-selling styles that has been given an exclusive update and will only be available at the store. "Our flagship is more than just a shopping destination. It's a strategic extension of our brand and a way to engage with our community in a more meaningful, in-person way,' added Fowles. 'Consumer shopping habits are constantly evolving, but our customers have made it clear that physical retail remains a powerful channel for connection.' Tala chief executive Morgan Fowles (left) and founder Grace Beverley Credits: Tala Tala is also quick to differentiate itself from within the crowded athleisure and activewear crowd with a calm yet energised space, utilising natural materials, such as a wooden parquet floor and marble, to highlight the open, bright, airy and minimalist space that has been deliberately designed so that "her experience at the store feels like a treat,' explains Fowles. 'It's an activewear brand at the end of the day, and we really wanted to combine all those elements into the space – so it feels like an organic, open, airy, and calm environment filled with energy,' adds Fowles. 'We wanted a space big enough to express the brand without it feeling piled high and packed in. We want her to have a pleasant experience browsing here. It's a busy street and we can accommodate a lot of people in the space while still having a good flow of movement around.' The physical store also allows the brand the opportunity to showcase its product expansions over the last couple of years, such as its swim and resort lines for the summer months and come autumn/winter, it will highlight the brand's outerwear. 'Tala started just as an activewear brand with only activewear products and has expanded into more lifestyle products,' explains Fowles. 'But everything we make is designed to be actively layered over activewear and meant to be styled back to activewear or post-activewear lounge. I think broader than that and you start to lose the identity of the brand.' Tala's wholesale growth led to debut physical store The opening is described as a 'major milestone' for the digitally native active-inspired brand, which launched in 2019 and follows its wholesale launch in luxury department store Selfridges across the UK last year, as well as its recent pop-ups in the Anthropologie Gallery King's Road, and its launch with OUNASS in Dubai in April. Fowles added: 'Selfridges was our first foray into physical retail. We learnt a little about fixtures and wall colours, and it gave us the appetite for more as it was very successful. This led to a pop-up with Anthropologie on the King's Road, which was also successful, and now we've moved to a permanent space with them, and we are launching within their Regent Street store in a couple of weeks' time.' Tala Carnaby Street store in London Credits: Tala When asked if another store is on the horizon, Fowles was quick to not rule out further locations, stressing 'never say never,' while adding that she feels it is right to see how the debut store is received first. 'Overall, we have good representation around London between physical retail and wholesale. We have a presence on the King's Road, on Oxford Street, and now own store on Carnaby Street, so we've got good coverage,' added Fowles. 'At this point, we've learned so much about how to get a store built and designed. What we haven't really learned is how she's going to shop the space yet, and so probably the logical thing to do is to take at least a few weeks to see how this trades.' The opening is part of Tala's ambitious growth strategy, backed by its 5 million pound funding round led by Pembroke VCT, alongside Venrex and Active Partners in July 2024. The investment is driving the brand's exploration of retail formats, as well as hiring more senior team members, including the appointment of Rapha's Darren Read as its new commercial director last month and Jon Wetherall as its new creative director in January. Fowles adds: 'We are a fast growth company, we are an ambitious company, and we will continue to grow and to make smart bets. I don't think we'll do one store; learn everything we've learned and stop. I think we have a few more learnings to do first.' Tala halts US expansion but 'optimistic' for the future When it comes to international expansion, Tala's second biggest market after the UK is the US, and it has also seen good revenue from various countries around Europe, including Germany, France and the Nordics, as well as the Middle East, which Fowles described as a 'great market and opportunity' for the brand. Fowles added: 'We've always had organic traffic and customers in the US from the very beginning of the brand. The US was our next most logical market for expansion. There have been some challenges there recently with tariffs, but I'm optimistic that that will open up again for us in the coming months. 'We're fortunate in that while the US is an important part of our business, it didn't cripple us when we had to take off more than 70 percent of our products off the US website. News changed again last week, so we're looking at how we're going to modify that, but it probably will change again in the coming months, and we're lucky that we can be nimble enough to keep reacting as it's happening. I'm confident and hopeful that it'll turn around again.' Tala Carnaby Street store in London Credits: Tala
Fashion United
4 days ago
- Health
- Fashion United
Swiss start-up Finally. breaks down taboos surrounding fashion for people in fragile times
Swiss start-up Finally. covers fashion and sustainable products for a period we don't like to think about: hospital stays, chronic illness, a person's final days. These are fragile times, as the community-oriented design studio and research lab calls them. All products are created after careful consideration and planning, often in collaboration with those affected, namely patients, relatives and nursing staff. 'Care often takes place in a sober, functional atmosphere. There is little room for the personal needs of those affected and their environment. Finally. wants to change this: with care aids and accompanying products that aesthetically and functionally support people in fragile phases of life – and thus also destigmatise and de-taboo society's approach to fragility, illness and death.' A nightdress (left) and bed jacket (right) are also part of the range. Image: Mina Monsef for Finally. Finally. recently appeared at the Yes!Con cancer trade fair in Berlin. German fashion professor and founder of the brand, Bitten Stetter, shared her impressions and answered some of FashionUnited's questions regarding challenges, favourite products and more. How did the idea for Finally. come about? The concern arose from a very personal experience. As a designer, when I accompanied a close person during her cancer illness for several years until the end of her life, I became painfully aware of how few meaningful products accompanying illness there are in clinical everyday life. Much is only functional, sometimes benefiting the specialists more than those affected. Much is free of warmth, sensuality or dignity. That was the impetus to look deeper into the subject. I took further training courses, began to work as a researcher on a ward for several years and then began to design. What were some of the challenges that had to be overcome before the first items came onto the market? Many of our products originate in everyday care; they were basically invented by carers. They were improvisations that were designed ad hoc in moments of crisis. I translated them, tested them and constantly adapted them during the testing phases. The challenge was to develop marketable products from these individual pieces: with the right feel, within the appropriate price range and in a quality that touches. It must be taken into account that care products must be useful for everyone, not only for the care-takers but also for the care-givers, privately and institutionally. Thanks to the support of the Migros-Pionierfonds, we were able to find suitable production partners and bring our first collection to series production. The 'Helping Hands' screen cloth. Image: Mina Monsef for Finally. How was the label received at Yes!Con in Berlin? We were overwhelmed – by the response, the encounters, the stories. It was touching to experience how much people long for such products that not only work, but holistically perceive people in their fragility. There were so many people there who looked at us with wide eyes and said, 'yes, that's exactly what's missing, I would have needed something like that'. They told us about their therapy experiences and gave us further tips for other products. It struck a chord in them and us. It is particularly important to note that our new Care Collection was created together with a woman with cancer who approached us and incorporated her experiences into the design process. The visitors noticed that. Design is not created 'top down' but with the people. That takes time, but it's worth it. Were there any particular products that were particularly in demand? Yes, in addition to our new Care Collection, the 'Turnarounder' was also very well received. This was also ordered a lot online after the trade fair. We see this part as a travel companion, on the journey through phases of health but also in phases in which we are fragile and have to go to hospital. The 'Turnarounder' can be worn as a dress, dressing gown or hospital gown. Image: Mina Monsef for Finally. The Turnarounder is a mixture of kimono, dressing gown and feel-good textile. People can wear it in good times, but when they have to go to hospital, the textile accompanies us and has all the functions of a care shirt, which is important when people are dependent on the help of others. The Turnarounder can accompany you from birth and become a loyal companion for fragile moments. It also unfolds its effect when we receive therapies and do not always want to fully expose ourselves. All our care products are designed in such a way that they combine textile care with functional design; they create meaning beyond pure expediency. It's about closeness and dignity, but also about the fact that we don't have to give up our identity just because we are sick or vulnerable. As one nurse said to me: 'When people put on the Turnarounder, they immediately feel much better and we in care are also happy that some colour comes into our everyday life.' Such reactions are motivating. Where are the garments made and from what materials? Our textiles are mostly made in Europe. We use skin-friendly, sustainable materials such as organic cotton, bamboo fibre or wool-cashmere blends – carefully selected for sensitive skin and a soft feel. It is important to us that when we stand up for care, we produce the products under fair conditions. The blanket cape is made of 90 percent wool and 10 percent cashmere and is made in Ukraine. Image: Mina Monsef for Finally. What would you like people to know about people in fragile phases of life? We want fragile times to no longer be hidden, but to be seen and accepted as human. Because they are part of life – for each and every one of us. Our goal is to give shape to these very moments, phases or times. I would also like us to create a language in word, image and material that allows us to find an open approach to absent health. It's not just about being strong and powerful, it's not always about fighting, it's also about recognition and acceptance, because that's the only way we can define quality of life very individually. Are there any plans to participate in further trade fairs? Yes, definitely. We were recently at the 'Leben und Tod' trade fair in Bremen – an intensive, very suitable place for Finally. In Switzerland, we will be represented for the first time this year at the Ornaris [trade fair for trends, inspiration and design, editor's note]. Another participation in the 'Leben und Tod' trade fair will follow in the autumn – again in Bremen and we would also like to be at Yes!Con. Of course, we are also invited to design trade fairs and museums etc. We are currently still pioneers with our research and design approach. Anyone who knows of another trade fair or a place where Finally. should present itself should definitely get in touch. We are happy to take our concerns out into the world. Various items from Finally. that make life in and around the hospital bed easier. Image: Mina Monsef for Finally. In addition to garments such as the Turnarounder, the bed shirt, the blanket cape, T-shirts and more, there are also other products such as bed linen, organisational aids, a canopy that creates some privacy at the hospital bed, a practical hanger for the mobile phone, a fragrance lantern, greeting cards and more. Finally. has a shop in Ankerstrasse 27 in Zurich, Switzerland, which is called Care Atelier, and also sells online. The interview was conducted in written form. This article was translated to English using an AI tool. FashionUnited uses AI language tools to speed up translating (news) articles and proofread the translations to improve the end result. This saves our human journalists time they can spend doing research and writing original articles. Articles translated with the help of AI are checked and edited by a human desk editor prior to going online. If you have questions or comments about this process email us at info@
