Latest news with #FelixHoffmann
Business Wire
15-07-2025
- Business
- Business Wire
Oh Polly Selects AI-Platform 7Learnings to Optimize Pricing Across the UK Market
LONDON--(BUSINESS WIRE)--Leading fashion e-tailer Oh Polly has chosen 7Learnings as its pricing technology partner to optimize pricing across the UK market. Known for its bold, trend-setting collections and strong social media presence, Oh Polly uses 7Learnings' predictive pricing platform to boost profitability while delivering more precise value to its customers. Oh Polly has chosen 7Learnings to enhance its ability in making faster and more informed pricing decisions. Share With millions of customers and a strong direct-to-consumer model, Oh Polly required a pricing solution that could keep pace with fast-moving trends, high SKU complexity, and demand volatility. 7Learnings will provide Oh Polly with an advanced predictive pricing solution that enables smarter discounting decisions, improved sell-through, and increased profitability across key product categories. 'Oh Polly is a great example of a modern digital brand that understands the power of data and pricing science,' said Felix Hoffmann, CEO and Co-Founder of 7Learnings. 'We're excited to support them in reaching their pricing goals in one of Europe's most competitive fashion markets.' The 7Learnings platform enables retailers to simulate pricing scenarios, predict demand changes, and optimize prices dynamically based on business goals. By simulating price changes and forecasting outcomes like revenue, profit, and conversion, retailers like Oh Polly can make highly accurate and profitable decisions across entire assortments, without relying on manual guesswork or static rules. 'With 7Learnings, we can make faster and more informed pricing decisions. Their platform gives us the visibility and precision we need to optimize for both profit and sell-through, especially in a fast-paced market like fashion.' Mike Branney, Founder, Oh Polly This partnership marks another significant milestone for 7Learnings' expansion in the UK, following recent collaborations with other leading fashion and lifestyle retailers. About Oh Polly Founded in 2015, Oh Polly is a well-established clothing brand with headquarters in Glasgow, Liverpool, London, Los Angeles, Dhaka, and Guangzhou. Solidifying its presence in the international women's clothing market, the brand's social-first business model is anchored by industry-leading Instagram and TikTok accounts, with a combined following of over 11.2 million as of April 2025, connecting its diverse, engaged, and trend-driven audience. Built on the values of empowerment and innovation, Oh Polly is committed to providing high-quality products, designed in London, and built around an ethical supply chain. About 7Learnings 7Learnings provides an AI-powered retail optimization platform for B2C companies, pioneering the overarching optimization of pricing, performance marketing, and product ordering. With 7Learnings' machine learning algorithm, retailers and brands can predict the impact of pricing decisions, determine the optimal price for all products, and reduce manual labor by up to 80 percent. The solution has been rigorously tested in numerous A/B experiments and consistently delivers measurable performance improvements and profit increases of more than ten percent. 7Learnings was founded in Berlin in 2019 by Felix Hoffmann, Eiko van Hettinga, and Martin Nowak. Its clients include international companies such as Westwing, Bonprix, Tom Tailor, Tamaris, and DK Company.
National Post
07-05-2025
- Business
- National Post
7Learnings Secures €10M+ Series B to Accelerate Global Expansion of Its Retail AI Platform
Article content BERLIN — 7Learnings, a leading provider of AI-powered retail optimization technology, has raised over €10 million in Series B funding to scale its predictive pricing and optimization solutions, with a strong focus on North America. The round was led by Acton Capital, known for backing companies like Etsy, mytheresa, and Clio, with continued support from High-Tech Gründerfonds (HTGF). Article content Article content Unlike many high-growth startups, 7Learnings achieved profitability ahead of its Series B, demonstrating the strength and scalability of its business model. The new funds will be used entirely for growth, supporting the company's rapid global expansion. Article content 'We've built a profitable business by delivering measurable results for our customers,' said Felix Hoffmann, CEO and Co-Founder of 7Learnings. 'Amid trade uncertainties, inflation, and supply chain challenges, better decision intelligence is now business-critical. This investment enables us to bring our technology to more retailers worldwide, especially in North America.' Article content 7Learnings has become a clear market leader in AI-driven pricing, trusted by top global retailers and validated through hundreds of A/B tests. Its Retail AI platform goes beyond dynamic pricing, providing predictive capabilities that align marketing campaigns, optimize product ordering, and unlock full-margin potential across the value chain. Article content 'With the continued pressure from inflation and shifting consumer behavior, plus the renewed impact of U.S. tariffs, 7Learnings has been instrumental in helping us adapt,' said Timo Bethlehem, Managing Director at The fashion retailer, a 7Learnings client for five years, reports a 13% revenue increase thanks to predictive pricing. Article content 'Pricing is one of the most powerful levers in e-commerce profitability,' said Sebastian Wossagk, Managing Partner at Acton Capital. 'We're excited to support 7Learnings as they expand internationally with their state-of-the-art proprietary AI technology.' Article content Martin Möllmann, Principal at HTGF, added, 'At a time when AI is everywhere, 7Learnings stands out for delivering clear ROI and bottom-line impact. We're thrilled to double down on our investment.' Article content Founded in Berlin in 2019 by Felix Hoffmann, Eiko van Hettinga, and Martin Nowak, 7Learnings provides an AI-powered optimization platform for B2C companies. Its machine learning algorithms predict pricing impacts, determine optimal prices, and reduce manual work by up to 80%. Clients include Westwing, Bonprix, Tom Tailor, Tamaris, and DK Company, with profit lifts of over 10% reported across deployments. Article content Article content Article content Article content Article content Article content
