Latest news with #FiberClub
Fibre2Fashion
05-07-2025
- Business
- Fibre2Fashion
US' Circ & Zalando launch first garments using recycled lyocell
Circ, a leading innovator in textile-to-textile recycling, announces its first brand collaboration with Zalando, Europe's leading online platform for fashion and lifestyle. The two companies have joined forces to unveil the first-ever pieces from Zalando's private label Anna Field made with Circ Lyocell – a next-gen material derived in part from recycled polycotton textile waste. Launching on July 1st on Zalando, the release features a blouse and dress available in a stone washed, dark blue color., both made from 100% Circ Lyocell, composed of 40% recycled textile waste. The garments mark a significant step in Zalando's journey towards increasing innovative, recycled materials in its product assortment. Circ and Zalando have launched the first garments from Zalando's Anna Field label made with Circ Lyocellâ€'a next-gen fabric containing 40 per cent recycled polycotton textile waste. The collaboration marks Zalando's first product using Circ's textile-to-textile recycling tech, advancing its circularity goals. More styles are expected soon under Circ's new Fiber Club initiative. Anna Field is one of Zalando's six private brands, its in-house incubator of new ideas and innovation. While each of them has a focus consumer group in mind, all share the ambition to be inclusive by design and to leverage more sustainable practices from circular design to the use of innovative materials, at competitive prices. Known for its contemporary and feminine style, Anna Field provides a strong platform to explore how circular fashion can become more widely available, while upholding standards of quality, comfort, and design. This launch with Circ builds on Zalando's broader commitment to circularity and its direct investment in Circ. By incorporating Circ Lyocell into its private label offering, Zalando takes another step toward supporting the development of closed-loop supply chains, making circularity more approachable and advancing the shift toward a more sustainable fashion future. 'At Circ, we're focused on proving that recycled materials can match – and even exceed – the quality, performance, and style of virgin fabrics,' said Peter Majeranowski, CEO of Circ . 'Zalando's scale and ambition make them an ideal partner to show what's possible. We're excited to launch this collection with Anna Field and make circular fashion more accessible to consumers across Europe. 'Partnering with Circ allows us to bring cutting-edge recycled materials into our designs, expand our quality and more sustainable assortment, without compromising affordability,' said Aylin Dobberstein, VP of Private Label & Product Supply at Zalando . 'As both investors and collaborators, we're proud that this Circ x Anna Field collection brings textile-to-textile recycling one step closer to the everyday wardrobe. It also reinforces our belief that advancing circularity at scale is only possible through strong, purpose-driven collaboration.' Circ Lyocell is produced using pulp made from polycotton, a notoriously difficult material to process that often ends up in landfills or incinerators. Circ is leading the charge in recycling and recovering polycotton blends at commercial scale, turning them into high-quality new materials. This recycled pulp is processed into high-quality lyocell fiber, allowing brands to dramatically reduce their dependence on virgin resources and minimize waste. As global demand for more sustainable materials continues to increase, innovations like Circ's offer scalable, impactful alternatives that move the industry closer to a truly circular economy. This release is the first of several Zalando offerings featuring Circ materials, with more styles and labels expected in the coming months through Circ's first launch of their Fiber Club initiative. Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged. Fibre2Fashion News Desk (RM)
Yahoo
21-05-2025
- Business
- Yahoo
Circ to open commercial-scale textile recycling plant in France
The $500m plant will be located in Saint-Avold in the northeastern region of France and is slated to commence operations in 2028 said Circ, adding the plant is expected to process up to 70,000 metric tonnes annually and will create job opportunities for 200 individuals. The new facility will be equipped to process large volumes of mixed-fibre textiles, such as poly-cotton blends, which constitute a significant portion of global textile waste. These materials are converted into recycled cellulose and polyethylene terephthalate (PET), which serve as raw materials for future textile production. Circ employs hydrothermal technology, which is a process that decomposes polyester without harming the cotton. This allows for both materials to be recovered simultaneously and repurposed. The Circ facility in France will recycle textile waste, including complex blends that have traditionally been challenging to process, into fibres comparable to virgin quality. It will reduce dependence on forest-derived feedstocks and contribute to a reduction in the carbon footprint of the fashion industry by cutting the dependency on polyester made from fossil fuels. More than 300 million trees are harvested each year to produce textile fibre like viscose and rayon. Often these trees come from forests that are critical for climate stability and biodiversity. Canopy commended the launch as a transformative development for the fashion industry's supply chains. Canopy founder and executive director Nicole Rycroft said: "This facility will be a game-changer. For decades, fashion has been locked into a take-make-waste model — fuelling pollution, forest degradation, and climate instability. Circ's new mill flips that script: transforming worn-out clothes into new textiles, reducing reliance on both forests and fossil fuels, and proving that the future of fashion is circular, low-carbon, and here. This will be a game-changer." Earlier in January, Circ joined forces with Canopy and Fiber Club to launch Fiber Club, an initiative that aims to support companies in incorporating recycled materials into their products, marking another step towards sustainable industry practices. "Circ to open commercial-scale textile recycling plant in France" was originally created and published by Just Style, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
10-03-2025
- Business
- Yahoo
Circ Raises $25M in Oversubscribed Round led by Taranis
Circ just closed its latest investment round. The textile-to-textile recycler raised a cool $25 million in oversubscribed funding, led by asset management company Taranis and its Carbon Ventures fund, with continued support from existing strategic investors, including Inditex and global materials science firm Avery Dennison. More from Sourcing Journal 'This Isn't About Competition': Why Textile-to-Textile Recyclers Are Teaming Up WRAP Wants to Set the Industry Standard for Calculating Displacement Rates Swap Secures $40M Series B Funding The Fiber Club creator had secured $25 million two years ago during its 2023 Series B extension funding round, with participation from Taranis as well as the Zara parent brand, among others. In 2022, Circ raised more than $30 million in Series B funding in a round led by Breakthrough Energy Ventures, while the 2020 Series A round—which raised $8 million—was led by Patagonia's investment arm, Tin Shed Ventures. This latest funding, Circ said, will build on the 'major technical commercial progress' the polycotton textile waste pulp producer made over the past 18 months, as the additional funds will help 'fuel' the Mara Hoffman partner's push to scale its recycling technology as the startup works to 'transform' the industry's waste problem. For context, Circ's technology tackles blended textiles. Its hydrothermal process liquefies polyester before heat and pressure separate the liquid polymer from the solid cotton to reclaim the cellulosic and synthetic materials. The recycled cotton becomes fluffy flakes before its final form as a cellulosic pulp to use in lieu of the wood pulp traditionally used to make lyocell. The PET portion, meanwhile, can be pelletized and extruded into new fibers. 'This chapter of Circ's journey—scaling textile recycling to an industrial level—requires that we build on our proven technology with world-class engineering, operations, and strategic investment from mission-aligned partners,' said Peter Majeranowski, CEO of Circ. 'Taranis brings exactly that. Their industrial expertise, paired with our innovation, positions Circ to accelerate the transition to a circular fashion economy.' The self-proclaimed single demonstrator of successfully recycling polycotton to recover both fractions for textiles said its partnership with the Perenco Group-owned firm brings more than money to the table. Taranis will leverage its experience in developing and operating large industrial projects—including engineering high-volume processes—to help Circ launch its first industrial-scale blended textile recycling plant. Dedicated to 'sustainable industrial solutions,' Taranis views Circ's model as a crucial element in the industry's effort to make its supply chains less resource-intensive and environmentally-exhaustive. To that end, the carbon circularity company will give the Pyratex partner's processes 'direct technical validation' to fast-track the transition from demonstration-scale to industrial-scale production. 'Circ has developed and demonstrated a breakthrough solution for circularity in fashion, and we believe our industrial expertise can help take it to the next level,' said Emmanuel Colombel, CEO of Taranis. 'Our goal is to support scalable, pragmatic technologies that reduce waste and emissions. Circ's vision aligns perfectly with that mission, and we're excited to support Circ in its journey toward a more circular and responsible fashion industry.' Sign in to access your portfolio
Yahoo
11-02-2025
- Business
- Yahoo
EXCLUSIVE: Allbirds Launches ‘Moonshot Zero,' the First Net Zero Carbon Shoe
PARIS — San Francisco-based footwear company Allbirds is launching the world's first net-zero carbon shoe with its limited-edition Moonshot Zero, first dropping Thursday. They settled on the name Moonshot to describe the lofty goal, but also with the understanding that it is achievable with dedication. It's stylized with zeros to convey the shoe's carbon credentials. More from WWD Cole Haan Opens New Flatiron Store With Lifestyle Design Concept Kering and the Saudi Fashion Commission Reveal Inaugural Sustainability Award Winners EXCLUSIVE: Circ Launches 'Fiber Club' With Bestseller, Eileen Fisher and Everlane Creating a net-zero carbon shoe has long been a goal of the company, which is celebrating its 10th anniversary this year. 'This project, in some ways, is 10 years old,' said cofounder and chief innovation officer Tim Brown. 'We founded Allbirds as a B Corp, a belief that there was a generational shift and an understanding of the importance of caring for the environment, and that the fashion industry had been playing lip service to a problem.…The idea has never changed, and that was about innovating from nature.' To do so, they sourced wool from a single location of the Lake Hawea Station in New Zealand, which uses regenerative farming practices and carbon sequestration. The company used independent carbon certification to assess the footprint of the farm, then calculated the carbon intensity of the wool to a product level value. All of that takes into consideration how much carbon is sequestered on the farm through management of forest and native plants. It's a different approach than the company has taken in the past, with a bigger picture of the wool's carbon intensity value, Allbirds believes. Allbirds started labeling all its products with the item's carbon footprint in 2020, the same year they launched a partnership with Adidas to create the lowest carbon performance shoe that either brand had ever produced. That project was a 'catalyst,' said Brown, and Allbirds wanted to see just how low they could go — to zero. 'We've made something with everything that we have, tapping into every decimal point, every contact, every connection, all the way back down to scope three on the farm. And we've made a product imbued with a design language that is that is connected to sustainability,' said Brown. The black slip-on boot design incorporated more of the regenerative wool into the design from the jump, while minimizing other, more carbon-intense materials. Moonshot Zero also features a bio-based midsole foam; methane-capture bioplastic, and sugarcane-derived, and carbon-negative Green PE packaging. 'More than anything else, what's been fascinating about this project is it has been design-led,' said Brown. 'The creativity is born from constraints.…It already has implications for every other object that we make.' Following the successful partnership with Adidas, Brown hopes that Allbirds' work can spur better practices throughout the industry. For example, when the company made the formula for its SweetFoam sugarcane-sourced material available, 100 companies adopted its use. So the company has created an open-source tool kit about the Moonshot Zero development process available for other brands. 'For the progressive conversation for the broader fashion industry, this had to be about sharing,' said Brown. He hopes the shoe and its specs can spark conversation in the industry. 'We're naïve to think that objects and products and services that we use are going to miraculously disappear. We're going to stop consuming them. We need to reimagine them from the molecules up, from the fiber up, with an understanding of the name of the farmer — and hopefully this is an example. It's a starting point and hopefully an example for others to follow,' he said. 'This isn't just about this shoe. This isn't just about us. It's about showing that opportunity for every type of company to think really critically about a problem and solution, and how to share learnings and share motivations and really try to scale these solutions with the world,' said director of sustainability Aileen Lerch. However, the company is clear to focus on detail and not position it as a 'sustainable' shoe, since the word can be confusing to consumers, is losing impact and doesn't necessarily affect purchasing habits against the current economic backdrop. Even if consumers are more aware than ever of the impacts of climate change, there is a lot of 'confusion around a word and concept like sustainability that also, certainly in an American context, feels like it's a word that's out of fashion,' said Brown, noting that it has become 'politicized.' Such a sentiment reinforces the team's commitment to transparency, to help foster consumer understanding. 'We know people care and people are confused, and there's a lot of different information. And so an approach that we've really tried to take over the years and took with Moonshot also is sharing different levels of information' from farm to the store shelf, added Lerch. While a lot of the discourse in fashion is about recycling plastic into clothing, he hopes people can connect with the concept of regenerative farming. 'We need to tell these stories. We need to understand that more than anything else, the answers to our problems in the future lie in the past in our connection with nature, oftentimes in practices,' said Brown. 'There's a lot of value in how do we present many types of different information, touch points, and ultimately the goal here is bringing everyone along on the journey,' added Lerch. The Moonshot Zero will be available in a limited-edition run of 500 numbered pairs at the Allbirds stores in New York, London, and Dubai this week; in Seoul April 1, and roll out to Tokyo later this spring. Best of WWD EXCLUSIVE: New Zero Waste Hoodie Saves 25 Percent Fabric, Solves for One of Fashion's Biggest Problems Rebecca Minkoff Teases ' Product Footprints in Transparency Kick Sustainable Markets Initiative Fashion Taskforce Launches Groundbreaking Digital ID
