25-07-2025
Automakers are going big on in-car subscriptions. Are customers buying it?
Automakers are pivoting to novel software releases for monthly, yearly or multi-year-long in-car subscriptions. A Ford Mustang Mach-E electric vehicle with Ford BlueCruise Hands-Free Highway Driving is at the New York International Auto Show in New York on Saturday, March 30, 2024. (AP Photo/Ted Shaffrey) TS flag wire: true flag sponsored: false article_type: : sWebsitePrimaryPublication : publications/toronto_star bHasMigratedAvatar : false :