Latest news with #FrankYu


Malaysian Reserve
5 days ago
- Business
- Malaysian Reserve
Envision Energy Powers the World's First Green Marine Ammonia Bunkering, Pioneering Net Zero Shipping Fuel
DALIAN, China, July 25, 2025 /PRNewswire/ — Envision Energy, a global leader in green technology, is proud to announce that green ammonia fuel produced from its world's largest green hydrogen and ammonia plant in Chifeng has successfully powered the world's first green marine ammonia bunkering operation. The milestone event took place at COSCO Shipping Heavy Industry's terminal in Dalian, where China Shipping & Sinopec Suppliers Co., Limited completed the inaugural bunkering of green ammonia fuel for a 5,500 HP ammonia-fueled port vessel. This historic achievement demonstrates that the entire value chain, from green ammonia production to transportation, bunkering, and operation of ammonia-powered vessels, is now fully established and marks a concrete step by Envision in pioneering the 'New Oil' era, showcasing Envision's leadership in advancing net zero fuels for the global shipping industry. 'This successful bunkering demonstrates how net zero fuels can scale from renewable power generation to hard-to-abate sectors like maritime shipping – a true breakthrough for green ammonia,' said Frank Yu, Senior Vice President of Envision Energy, 'We are proud that our green ammonia powered the world's first bunkering of its kind. It's a testament to Envision's ability to deliver end-to-end net zero solutions that accelerate the replacement of fossil fuels with green energy in shipping and redefine what's possible for the broader industrial transition.' The green ammonia fuel supplied for this bunkering is a direct result of Envision's cutting-edge innovation at the Chifeng Green Hydrogen-Ammonia Project – the world's largest and most cost-effective facility of its kind. Powered entirely by the world's largest independent renewable energy system, the project integrates wind, solar, and energy storage with proprietary hydrogen and ammonia production technologies to achieve dynamic coupling of power generation and green molecule production. The project has been awarded the ISCC Plus certification, becoming the world's first project certified for green ammonia with a verified GHG (greenhouse gas) footprint. Additionally, the green ammonia produced has received renewable ammonia certification from Bureau Veritas, further confirming its environmental integrity and sustainability credentials. The port tugboat that received the green ammonia fuel is equipped with key technologies including an independently developed ammonia dual-fuel engine and a dedicated fuel supply system. The vessel achieves an ammonia substitution rate of up to 91%, significantly reducing reliance on traditional fossil fuels and effectively cutting carbon emissions during operations. This vessel has obtained the 'Ammonia Fuel Tug' classification from China Classification Society, setting a benchmark for the future of green shipping technology. The success of this operation positions Dalian Port as the world's first port capable of offering biofuel, green methanol, LNG, and green ammonia bunkering services, reinforcing its status as a green energy hub in Northeast Asia. It also fills a critical gap in the supply chain for green ammonia marine fuel for international trade vessels. This pioneering achievement marks a critical step in the decarbonization of global shipping and sets a scalable blueprint for green fuel ecosystems worldwide. By enabling the full value chain of green ammonia, from production to application, Envision reinforces its leadership in providing practical, scalable solutions for a sustainable energy future, accelerating the green transformation of global shipping and beyond.
Yahoo
5 days ago
- Business
- Yahoo
Envision Energy Powers the World's First Green Marine Ammonia Bunkering, Pioneering Net Zero Shipping Fuel
DALIAN, China, July 25, 2025 /PRNewswire/ -- Envision Energy, a global leader in green technology, is proud to announce that green ammonia fuel produced from its world's largest green hydrogen and ammonia plant in Chifeng has successfully powered the world's first green marine ammonia bunkering operation. The milestone event took place at COSCO Shipping Heavy Industry's terminal in Dalian, where China Shipping & Sinopec Suppliers Co., Limited completed the inaugural bunkering of green ammonia fuel for a 5,500 HP ammonia-fueled port vessel. This historic achievement demonstrates that the entire value chain, from green ammonia production to transportation, bunkering, and operation of ammonia-powered vessels, is now fully established and marks a concrete step by Envision in pioneering the "New Oil" era, showcasing Envision's leadership in advancing net zero fuels for the global shipping industry. "This successful bunkering demonstrates how net zero fuels can scale from renewable power generation to hard-to-abate sectors like maritime shipping - a true breakthrough for green ammonia," said Frank Yu, Senior Vice President of Envision Energy, "We are proud that our green ammonia powered the world's first bunkering of its kind. It's a testament to Envision's ability to deliver end-to-end net zero solutions that accelerate the replacement of fossil fuels with green energy in shipping and redefine what's possible for the broader industrial transition." The green ammonia fuel supplied for this bunkering is a direct result of Envision's cutting-edge innovation at the Chifeng Green Hydrogen-Ammonia Project - the world's largest and most cost-effective facility of its kind. Powered entirely by the world's largest independent renewable energy system, the project integrates wind, solar, and energy storage with proprietary hydrogen and ammonia production technologies to achieve dynamic coupling of power generation and green molecule production. The project has been awarded the ISCC Plus certification, becoming the world's first project certified for green ammonia with a verified GHG (greenhouse gas) footprint. Additionally, the green ammonia produced has received renewable ammonia certification from Bureau Veritas, further confirming its environmental integrity and sustainability credentials. The port tugboat that received the green ammonia fuel is equipped with key technologies including an independently developed ammonia dual-fuel engine and a dedicated fuel supply system. The vessel achieves an ammonia substitution rate of up to 91%, significantly reducing reliance on traditional fossil fuels and effectively cutting carbon emissions during operations. This vessel has obtained the "Ammonia Fuel Tug" classification from China Classification Society, setting a benchmark for the future of green shipping technology. The success of this operation positions Dalian Port as the world's first port capable of offering biofuel, green methanol, LNG, and green ammonia bunkering services, reinforcing its status as a green energy hub in Northeast Asia. It also fills a critical gap in the supply chain for green ammonia marine fuel for international trade vessels. This pioneering achievement marks a critical step in the decarbonization of global shipping and sets a scalable blueprint for green fuel ecosystems worldwide. By enabling the full value chain of green ammonia, from production to application, Envision reinforces its leadership in providing practical, scalable solutions for a sustainable energy future, accelerating the green transformation of global shipping and beyond. View original content to download multimedia: SOURCE Envision Energy


Korea Herald
11-07-2025
- Business
- Korea Herald
Envision Energy Earns World's First ISCC PLUS Certificate for Green Ammonia with GHG Metrics
CHIFENG, China, July 11, 2025 /PRNewswire/ -- Envision Energy, a global leader in green technology, announced that its Chifeng Hydrogen Net Zero Industrial Park has been officially awarded the ISCC Plus certification, becoming the first project worldwide to receive the designation for green ammonia with a verified greenhouse gas (GHG) footprint. This landmark achievement underscores Envision's world-leading capabilities in lifecycle carbon management across green hydrogen and ammonia production, marking a major breakthrough for the sector and setting a new global benchmark for sustainable development. ISCC is a globally recognized sustainability certification system that covers all types of sustainable feedstocks. Its Plus certification sets strict evaluation criteria across raw material traceability, GHG accounting, and social responsibility. Successfully passing this rigorous audit demonstrates that the green ammonia produced at Chifeng Industrial Park meets world-class benchmarks for emissions control and environmental sustainability. The milestone significantly enhances the global competitiveness of Envision's green ammonia products in global market - especially in Europe, where environmental regulations are becoming increasingly stringent. Frank Yu, VP of Envision Energy said: "Green ammonia is a key enabler of decarbonization across shipping, agriculture, and energy storage. This certification is a powerful testament to our leadership in the green hydrogen and ammonia sector. By rigorously managing and reducing GHG emissions, Chifeng project offers a scalable model for global climate governance and drives green transformation across the entire value chain, accelerating the global transition toward a sustainable future." As the pioneer of the net zero industrial park model and a leader in full-stack green hydrogen technology, Envision has built in Chifeng the world's largest and most cost-effective green hydrogen-ammonia project. It is also the first of its kind to reach commercial operation. Leveraging cutting-edge innovations in renewable energy system, the project enables real-time integration of wind, solar, energy storage, and hydrogen-ammonia-methanol production, addressing one of the biggest technical challenges in green hydrogen development. Powered entirely by renewable electricity, the plant produces liquid ammonia for both domestic and international markets, offering globally competitive green hydrogen solutions and delivering solid support for the global energy transition. - End -


Forbes
26-06-2025
- Business
- Forbes
The Diaper Disruptor: Inside Coterie's $160 Million Rise Against Industry Giants
In just five years, Coterie has made a sizable dent in the market while maintaining profitability for the last two years. There's so much more to its success than luxury branding, says CEO Jess Jacobs. Coterie When it comes to diapers, the industry isn't exactly known for innovation. Yet Coterie, the direct-to-consumer brand, has carved out a premium segment in a category long dominated by giants. Pampers and Luvs (parent company P&G) and Huggies (parent company Kimberly) together control roughly 75% of the U.S. diaper market, which is an estimated $78.54 billion, according to Grand View Research. Despite this, Coterie, in just five years, has broken through, 'pulling-up' more than $160 million in revenue for 2024—a 60% year-over-year increase—and maintaining profitability for more than two years. Its high-performing, hypoallergenic products have struck a chord with modern parents, and with over 120,000 active subscribers, the brand is rewriting the rules of baby care. After serving as Chief Brand Officer since 2021, Jess Jacobs took over as CEO of Coterie in July 2024. Coterie At the helm is Jess Jacobs, who succeeds Frank Yu, founder and CEO. In 2016, while visiting Tokyo, Yu—a former investment banker—discovered ultra-soft, highly absorbent diapers unlike those in the U.S. Inspired, he invested $1 million of his own capital to develop a similar moisture-wicking product. By 2019, his startup team had built a prototype and launched a DTC subscription model, pairing a predictable market with luxury branding. Coterie surpassed $1 million in revenue by 2023. Yu meanwhile stepped down as CEO in July 2024 and now serves as executive chair. Here Jacobs shares more about how Coterie is scaling quickly and sustainably in an industry not known for either. You joined Coterie just two years after its launch and quickly rose to CEO. How are you elevating the growth strategy of the brand in this role? Jess Jacobs: When I started at Coterie, the extraordinary product engineering philosophy was already in place, as was a superior Diaper. I was able to come in and set the new brand vision, then work with our incredible internal team to design and detail every touch point of the world that would exist around this diaper. That's our brand. Today, with its foundation already in place, the brand can blossom in different directions and take dynamic forms. As a business, our growth strategy is one of intense focus. We don't constantly release products for the sake of growth and expansion, we don't try to be everything to everyone. We stay true to our priorities and mission of making parents' lives easier. In so many ways, the essence of that is measured simplicity. We create best-in-class diapering solutions that parents want, through a brand experience that genuinely connects with them. What was your impact on Coterie as Chief Brand Officer? What lessons did you learn that helped prepare you to step into the CEO role? I started my career as a Copywriter and became a Creative Director. With longstanding clients like Apple and Nike, I honed my creative and strategic skills learning from the best. My approach shifted dramatically when I transitioned to personal care brands. I became more critical of product formulations and ingredients, and becoming a mom only deepened this awareness. While my experience has already equipped me with the ability to understand core customers and guide teams with their needs in mind, motherhood gave me a clearer view of our brand mission as CEO. As a mom, my focus has never been clearer, and my ability to compartmentalize sharpened. I have my creative foundation, but it's my commitment to clear prioritization and emotionally-led problem solving that steers the ship. Whether as Chief Brand Officer or CEO, you can't really accomplish anything without an amazing team and trust in every direction. This is a team sport, and I'm fortunate enough to play with the most brilliant, emotionally intelligent, dedicated people. It's also important to be aware of what you don't know, so I lean on our President, Grace Weingard, and expert senior leadership daily. And while we've certainly grown a lot, we are still lean. Legacy brands are half the price. What is the reason behind the premium price? We took the time to truly understand what was missing from diapers on the market, and carved out a premium category that didn't really exist in the U.S. prior. We invested in quality materials that improve the quality of life and comfort for the baby and parents alike, completely disregarding the status quo and making zero compromises. All of our products are made of clean and safe materials that are dermatologist-tested and hypoallergenic, so they're gentle on babies' skin. They're also free from fragrance, parabens, chlorine bleaching, latex, phthalates, and dioxins, which are ingredients that you may find in other brands. As a result, our products do cost more than other lower-quality alternatives on the market. But we really believe parents clearly want and deserve better, with 74% of parents willing to pay for it, and our incredible, growing community proves to us that parents see Coterie products as a worthwhile investment. Coterie has carved out a valuable new category in diapering, and creating a DTC subscription model played a major role in its success. Coterie What is Coterie's current market share of the diaper market? We don't compare ourselves to the market as a whole or focus much on what others are doing. From the start, we set out to do things differently, and it's resonating; the premium subcategory we've successfully carved out is a segment that is growing around 22% annually. Coterie was built to connect directly with parents and the realities (yes, the ups and downs) of early parenthood, with science-backed storytelling. We avoided the goo-goo-ga-ga, cliché sea of sameness we've all passed by on the drug store shelves. It's always been our own playbook. New competitors like Dyper, Healthybaby, and reusable brands like Esembly have entered the market, many with credentials such as EWG Certified, B Corp, and Allergy Certified. As Coterie positions itself as a disruptor, what sets it apart from this new wave of competition? We love to hear that other brands are taking the time to certify their products. Diapers are not closely regulated, which was surprising (and scary!) to us when we first launched. We really do believe a rising tide lifts all boats, and we are not necessarily for everyone out there. So the more companies that hold themselves to higher standards, the better. Jacobs says 50% of Coterie subscribers add on wipes to their shipment. Coterie At Coterie, we believe simply stating we use clean ingredients isn't enough. We were the first diaper brand to issue a safety report with independent lab analysis. With so much misinformation in health, it's important that parents know what we tested, why we tested, and what the results were. As industry standards are lacking, we established our own rigorous protocols. Every component of our products that touches a baby's skin–diapers, pants, swimsuits, and wipes– undergoes hypoallergenic HRIPT testing, ensuring they're as gentle as water and is evaluated to OEKO-TEX(R) STANDARD 100 guidelines, screening for over 1,000 potentially harmful chemicals. All of our products are also Totally Chlorine Free (TCF) and adhere to the EDANA Stewardship Programme Standard. The plant-based materials we use are both FSC-certified and PEFC-certified, and our wipes also hold the EWG verification. We want parents to rest assured that the products they're choosing are truly safe, so we show parents exactly what our ultra-high safety standards are and how we perform against them. Your retail footprint has been selective. What is your strategy for expansion? Our direct-to-consumer business has always been central to our strategy because it allows us to maintain the close relationship we've built with our customers and provide them with a level of concierge experience. The close relationship we have enables us to get regular feedback from customers, which fuels our continued innovation. We've been incredibly selective in our retail approach to ensure we don't lose that relationship and muddle the experience. However, where we have expanded into retail has been a powerful way for us to drive awareness and trial. In Whole Foods, we're the fastest growing diaper brand, claiming 81% of sales, and we're #1 in Baby Supplies at Erewhon. About 10% of our new customers now come through these retail channels, which tells us that allowing parents to see and feel the product firsthand is key to showcasing our quality. It's another discovery point and way that parents enter into the Coterie community. We understand the importance of partnering with retailers who share our standards and values. We intend to focus on product expansion within our current retail channels while evaluating new partners that can maintain the premium standards we've established and complement our DTC business. Coterie is known for its loyal and engaged community. How do you maintain that connection? To become a staple for new parents, you need to earn a deep level of trust. Our community has always been at the core of everything we do. As a brand built for modern parents, we don't just think about selling them diapers; we think about how we can support our customers through every stage of early parenthood. We listen to the products they want, the services that can help make their lives just a little bit easier. Parenthood can be overwhelming and isolating, so our goal is to create a community where they feel seen and supported. Lead with empathy. Invite two-way conversations. Share stories that resonate because they're true, not because they're perfect. For brands to earn trust in this space, they have to go beyond polished messaging or transactional moments. Our DTC model gives us the unique advantage of having a direct line of communication to our customers, allowing us to understand their needs more deeply, respond quickly, and create experiences that feel personal and genuine. We ask about the products or services they want and how we can better support them. Our concierge experience means we're providing our customers more personalized support and services. For example, our SMS service allows for easy order management, reminders, auto-renew, and customer support. The approach has also allowed us to maintain strong customer retention. Month after month, over 98% of customers keep coming back, even after 2 years. Some months even have a perfect 100% month-over-month reorder rate. We're also a team of parents ourselves, across all different ages and stages—from pregnancy to potty training—so we're living these experiences right alongside our customers and creating the highest performing, safest products that we use on our own children. That gives us a deeply personal understanding of what modern families need. What new innovations in Coterie's pipeline are you particularly excited about? We're very intentional about only launching products that are truly innovative and differentiated. That's been our strategy from day one. That means extremely rigorous and time-intensive R&D. We simply won't release anything that doesn't meet our high safety and performance standards. If we are launching something, it means we've spent years developing it, and our customers have been asking for it too. It's not about more SKUs just for the sake of it. It's not about taking up shelf space. It's about bringing something to life that we know our parent-powered community will love. We did that first with our wipes, which launched in 2021, followed by our soft wipes last year. While there were many options for wipes on the market when we launched, our community immediately recognized the difference in the quality and ingredients of our Coterie wipes, which created a great performance experience for them - so much so that nhile there were many options for wipes on the market when we launched, our community immediately recognized the difference in the quality and ingredients of our Coterie wipes, which created a great performance experience for them - so much so that now 50% of Coterie subscribers add on wipes to their shipment. We're always looking for new ways to deliver quality products that answer our customers' needs, and we have an exciting category expansion we have planned for later this year. We're just getting started.
Yahoo
03-06-2025
- Business
- Yahoo
New Global Trade Benchmark: Envision Energy and Marubeni Sign Green Ammonia Offtake Agreement
CHIFENG, China, June 2, 2025 /PRNewswire/ -- Envision Energy, a global leader in green technology, announced a historic green ammonia offtake agreement with Marubeni Corporation, one of Japan's five major trading companies. This pioneering agreement on a global scale validates the commercial viability of green ammonia as a scalable energy solution, sets a global benchmark for its trade, and highlights the vast potential of green hydrogen-ammonia energy across the Asia-Pacific and beyond. The partnership brings together Envision Energy's leadership in integrated green hydrogen-ammonia solutions with Marubeni's expansive global network and energy trade expertise, facilitating large-scale production, supply, and commercialization of green ammonia. It aims to fast-track the global transition to low-carbon energy solutions, particularly in industries such as chemicals and fertilizers, driving sustainable growth across diverse sectors worldwide. This collaboration will also accelerate Japan's shift to a green economy, drive greater investment and innovation, and support the government's sustainability goals. "The global energy landscape is undergoing profound changes, with hydrogen-ammonia playing an increasingly pivotal role." said Mr. Frank Yu, Senior Vice President of Envision Energy, "Together with Marubeni, we are accelerating the commercialization of ammonia, turning it into a key energy solution that powers the world's transition to carbon-neutral fuels. This partnership lays the groundwork for ammonia-powered transportation and electricity generation, ultimately fostering a cleaner and more sustainable energy ecosystem." Envision Energy is the world's leading green hydrogen producer and the only company that possesses core technologies in renewable energy, hydrogen production, and net-zero industrial park, targeting for decarbonization at scale by green hydrogen-ammonia solutions. By pioneering full-stack green hydrogen technologies, including alkaline and PEM electrolysis technologies, along with its engineering competences and system integration capabilities, the company aims to address key challenges in the green hydrogen arena, particularly those related to efficiency and the intermittency of renewable energy sources. The company is at the forefront of developing the world's largest commercial green hydrogen-ammonia plant, leveraging its innovative net-zero industrial park model and full-stack green hydrogen technologies. Fully powered by green electricity from directly coupled wind and solar energy, the plant efficiently integrates wind, solar and storage with hydrogen-ammonia production to optimize costs and enhance sustainability. The initial production phase, launched in early 2024, targets 300,000 tons of green ammonia annually and plans to scale up to a total annual capacity of 1.5 million tons upon completion. Envision's outstanding contribution to decarbonization earned it the Energy Transition Changemaker Award at COP28 and recognition as an "Energy Innovator" on Fortune's Change the World list in 2024. View original content: SOURCE Envision Energy