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Hypebeast
a day ago
- Business
- Hypebeast
Lionsgate Explores AI for Content Adaptation and Production Efficiency
Summary Lionsgateis actively exploring artificial intelligence, specifically through a partnership withAIstartup Runway, to adapt existing content and streamline production, a move that could reshape how films are created and distributed. The studio inked a deal with AI startup Runway last September, marking Runway's first pact with a Hollywood studio. Michael Burns, Lionsgate's vice chairman, revealed toNew York Magazinethat the studio is experimenting with various AI applications. One significant potential use involves repackaging the studio's extensive library, allowing for adjustments in tone, format, and even rating. This could enable the creation of softer, kid-friendly cuts or even convert live-action films into animated versions. Burns stated that a live-action film could be transformed into a PG-13 anime version in just three hours. Burns notes that with the help of AI, the filmmaker can take their signature action franchises likeJohn Wickand theHunger Gamesand 'Now we can say, 'Do it in anime, make it PG-13.' Three hours later, I'll have the movie.' While the executive reiterates that actors will still be paid, this move means that ' I can do that, and now I can resell it.' Furthermore, AI could offer substantial cost savings in production. Burns cited an example where a complex shot involving '10,000 soldiers on a hillside with a bunch of horses in a snowstorm' could be generated by AI for approximately $10,000, avoiding a multi-million dollar shoot. This strategic integration of AI aims to enable the production of movies and television shows that would otherwise be financially unfeasible.
Hypebeast
3 days ago
- Entertainment
- Hypebeast
MrBeast Makes History as First-Ever YouTuber To Surpass 400 Million Subscribers
Summary Jimmy Donaldson, the global YouTube phenomenon known asMrBeast, has once again shattered records, becoming the first individual content creator to surpass 400 million subscribers on his mainYouTubechannel. This monumental milestone was officially achieved on June 1, 2025, solidifying his position as the most-followed creator on the platform. This achievement places MrBeast significantly ahead of all other individual YouTubers and positions his channel over 100 million subscribers ahead of the second most-subscribed channel overall, T-Series. The rapid growth of his channel, gaining an average of about 350,000 subscribers per day, underscores his unparalleled influence and widespread appeal. MrBeast hit 341 million subscribers in January this year and in just six months, he has now hit 400 million subscribers. MrBeast took to social media to express his gratitude, reflecting on his decade-long journey and the relentless grind that led to this unprecedented success. He highlighted how, a decade ago, many doubted his obsessive dedication to content creation, but his passion has now culminated in this historic achievement. Known for his extravagant challenges, philanthropic endeavors, and high-production value videos, MrBeast has redefined online content creation. His impact extends beyond YouTube, with ventures like his Amazon Prime Video showBeast Gamesand food brands like Feastables. This 400 million subscriber mark is a testament to his innovative approach, massive global reach, and ability to continually engage and entertain a colossal audience. 400,000,000 subscribers! A decade ago before I blew up everyone in my life told me I was to obsessed and constantly told I'd never make it. Despite that I was in love with making content and grinded every moment my eyes were open for 7 years before anyone started watching. I… — MrBeast (@MrBeast)June 1, 2025
