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Pink Villa
7 days ago
- Entertainment
- Pink Villa
Ekta Kapoor's TV show Kumkum Bhagya to go off-air after 11 years due to a drop in TRPs?
Kumkum Bhagya has been one of the most popular and long-running television shows in India. It began airing on ZeeTV in 2014 and continued to entertain the fans for more than a decade. Currently starring Pranali Rathod and Namik Paul as the fourth-generation leads, Kumkum Bhagya enjoys a massive fan base among the television audience. Speculation is rife that the show will soon go off-air. Yes, you heard that right! Kumkum Bhagya to end soon, here's what we know Recent reports indicate a significant decline in Kumkum Bhagya 's TRP ratings over the last few seasons. This drop in viewership is cited as the main reason for the makers to decide to end its run. Quoting a source, IWMBuzz reported that Pranali Rathod and Namik Paul's show will soon go off-air, as it has been struggling with a drop in the TRPs. Ganga Maa Ki Betiyaan to take over Kumkum Bhagya's slot on Zee TV? The report further suggests that Kumkum Bhagya is likely to be replaced by Zee TV's upcoming show, Ganga Mai Ki Betiyaan. Jointly produced by Ravi Dubey and Sargun Mehta under the banner of Dreamiyata Entertainment, the new show stars Amandeep Sidhu, Sheezan Khan, and Shubhangi Latkar in the main roles. All about Kumkum Bhagya Produced by Ekta Kapoor, Kumkum Bhagya spanned multiple generations of characters over the years. The Balaji Telefilms show starred Sriti Jha and Shabir Ahluwalia as its first lead pair. They were replaced by Mugdha Chaphekar and Krishna Kaul, followed by Rachi Sharma and Abrar Qazi. The show also featured actors like Mrunal Thakur, Madhurima Tuli, and Supriya Shukla as recurring characters. In the current season, Pranali Rathod plays the role of Poorvi and Rajvansh's daughter and Shivansh's wife, Prarthana Malhotra. Namik Paul is cast as Smita's biological son and Prarthana's husband, Shivansh Randhawa. Kumkum Bhagya was originally based on Jane Austen's novel titled Sense and Sensibility. The show was a massive success on television for a decade. The on-screen chemistry between the original leads, Sriti Jha and Shabir Ahluwalia, was a major highlight of the show. The reports of Kumkum Bhagya going off-air feel like the end of an era on television.
Time of India
05-08-2025
- Entertainment
- Time of India
Kumkum Bhagya to go off-air after running for 11 Years; to be replaced by Ganga Mai Ki Betiyaan?
One of the popular daily soaps of Indian television, Kumkum Bhagya which started with Shabir Ahluwalia and Sriti Jha and has been ruling hearts since 2014, is reportedly going off-air. The TV show which enjoys a huge fanbase and was once the top rated shows of the channel for years, is expected to go off-air. The show's TRP ratings have been witnessing a decline for quite some time and this has been the major reason behind this decision. According to reports in the media, 'Kumkum Bhagya' is set to be Replaced by new show 'Ganga Mai Ki Betiyaan' starring Amandeep Sidhu, Sheezan Khan and Shubhangi Latkar . The show is being Produced by Ravie Dubey and Sargun Mehta. The show is yet to receive an official time slot but is likely to take over the slot currently occupied by Kumkum Bhagya. A source close to the production told "Kumkum Bhagya, which presently has Pranali Rathod, Namik Paul, and Akshay Bindra as the fourth-generation leads, will soon go off air. The decision has been made to end the long-running show due to a drop in TRPs." According to reports, Kumkum Bhagya is set to air its final episode on September 7. The channel is said to have presented Ektaa Kapoor with two choices, either shift the show to the 7 PM slot or wrap it up entirely. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like The Secret Lives of the Romanovs — the Last Rulers of Imperial Russia! Learn More Undo The producer opted to end the long-running series. The decision comes amid declining viewership, as the show has been delivering below-average TRPs, especially over the past three seasons. At present, the story revolves around its newest leads, Prarthana and Shivansh. Interestingly, Prarthana is the great-granddaughter of Pragya, the show's original female protagonist. The characters are currently portrayed by Pranali Rathod and Namik Paul. Spanning over 11 years and crossing the 3000-episode milestone, Kumkum Bhagya has explored nearly every classic theme seen in Indian television dramas. The show's spin-off Kundali Bhagya also concluded its run just a few months earlier. Kumkum Bhagya team parties again
India Today
05-08-2025
- Entertainment
- India Today
Is Kumkum Bhagya going off-air after 11 years?
Zee TV's popular show 'Kumkum Bhagya', which has been a big part of Indian TV since 2014, is reportedly going off the air. It seems Zee is shaking things up with a fresh lineup of Ekta Kapoor show has been huge for Zee TV and has built a loyal fan base over the years. But lately, the ratings have been slipping, and that's why the channel decided it's time to wrap it suggest that 'Kumkum Bhagya' will be replaced by a new TV show 'Ganga Mai Ki Betiyaan'. It is produced by Ravie Dubey and Sargun Mehta's Dreamiyata Entertainment and stars Amandeep Sidhu, Sheezan Khan, and Shubhangi Latkar. The show is still waiting for a time slot but looks set to take over the space left by 'Kumkum Bhagya'.A source close to the production told "Kumkum Bhagya, which presently has Pranali Rathod, Namik Paul, and Akshay Bindra as the fourth-generation leads, will soon go off air. The decision has been made to end the long-running show due to a drop in TRPs."advertisementZee TV has been reshuffling its programming schedule, aiming to optimise viewer engagement by introducing varied content. Timings of other shows like 'Jaane Anjaane Hum Mile', 'Vasudha', and 'Jagriti Ek Nayi Subah' have been shifted. Additionally, a new reality show 'Chhoriyan Chali Gaon' has been launched, which is garnering a positive response.- EndsMust Watch
