22-07-2025
- Business
- South Wales Argus
Cardiff among fastest-growing brunch destinations in UK
Cardiff has seen a 376 per cent year-on-year rise in brunch-related Google searches, according to data from Italian restaurant Lucia.
The Welsh capital joins Oxford (3,700 per cent), Perth, and Ayr (600 per cent each) and Brighton (387 per cent) among the fastest-growing brunch destinations in the UK.
Georgina Pellant from Lucia said: "The sheer scale of the year-on-year increase in brunch searches, particularly in places like Cardiff, shows that this isn't just a passing food fad.
"Whether it's plant-based dishes, bottomless brunches, or picture-perfect eggs, the UK's appetite for brunch reflects a deeper shift in how people connect, eat, and unwind."
Cafés and restaurants across Cardiff are adding creative new brunch offerings, from shakshuka and sweetcorn fritters to plant-based pancakes and themed weekend events.
The growing popularity of brunch is linked to TikTok trends, global food influences, and post-pandemic lifestyle changes that favour flexible, sociable dining.