Latest news with #GoldPrize


The Sun
15-07-2025
- Business
- The Sun
Cushman & Wakefield Takes Gold, Silver and Bronze Prizes at Phoenix Tree Marketing Awards 2025
HONG KONG SAR - Media OutReach Newswire - 14 July 2025 - Cushman & Wakefield, a leading global real estate services firm, has won the Gold Prize in the Integrated Marketing category at the 11th Phoenix Tree Digital Marketing Summit 2025 and Awards Ceremony for the firm's Better Never Settles brand campaign. The firm also won the Silver Prize in the ESG Marketing category for its Earth Day campaign; and the B ronze Prize in the Video Marketing category for its Better Never Settles video series. Cushman & Wakefield launched the Better Never Settles brand campaign in Greater China in June 2024. The firm conducted marketing activities both internally and externally through a range of channels including online social platforms and offline in-person events, significantly enhancing brand impact, demonstrating a market-leading position and marking an important milestone for the branding campaign globally. Cushman & Wakefield Greater China launched a one-month Earth Day — Planet vs Plastics campaign, running from April 22 to May 22, in conjunction with Bottloop, a pioneer in recycling and environmental conservation. Staff across more than 20 offices actively engaged in the campaign, which was widely featured through a range of channels including WeChat, Weibo and leading media outlets, achieving more than 90,000 views and demonstrating a successful ESG marketing initiative. The firm's Better Never Settles video series has been one of the most notable Better Never Settles campaign elements. The short-format video series showcased four team members from different markets and different business units sharing their stories on how they bring 'Better never settles' into their lives when they engage in sports, arts, career development and in their personal lives. The video series reached over 140,000 views, generating significant buzz in the industry and reinforcing the firm's strong branding. KK Chiu, Chief Executive, Greater China, Cushman & Wakefield, said, 'We are honored to receive such high recognition for our excellent performance at the 11th Phoenix Tree Marketing Awards. This achievement reflects the trust and respect from our clients, media and the real estate community, and marks an important milestone in the growth of our marketing capabilities across Greater China. We will continue to deliver innovative and integrated marketing initiatives to strengthen our brand positioning and elevate our industry presence because at Cushman & Wakefield, better never settles.' Founded in 2015 at the inaugural WMMS Global Mobile Marketing Summit, the Phoenix Tree Awards form part of the industry's premier recognition for mobile marketing excellence. Judged by an independent panel of senior experts, the awards evaluate criteria including innovation, strategy, execution and impact, celebrating companies that set new standards in brand marketing. Over the years, they have evolved into a symbol of professionalism and prestige, renowned for honoring high-quality case studies that drive industry advancement.


Leaders
23-06-2025
- Entertainment
- Leaders
Saudi Pavilion Welcomes 1 mln Visitors at Expo 2025 Osaka
Saudi Arabia's Pavilion at Expo 2025 Osaka has received over a million visitors since its inauguration on April 13, according to Arab News. The pavilion, designed by Foster + Partners, features the Kingdom's unparalleled heritage and cultural aspects. Being the second largest pavilion after Japan, the Saudi pavilion boasts more than 700 events, such as dance shows and live performances. Through interactive events, the pavilion highlights the Kingdom's transformative journey and its technological breakthroughs in line with the Saudi Vision 2030. 'We are honored to mark this significant milestone and the Saudi Arabia pavilion's success in reaching one million visitors,' said Ghazi Faisal Binzagr, Saudi Arabia's Ambassador to Japan and commissioner general of the Saudi Arabia Pavilion. Binzagr also noted that the pavilion reflects Saudi Arabia's dedication to boosting cultural exchange and showcasing its transformative journey. 'As we move towards reaching the next million, the pavilion remains committed to inspiring visitors to learn about Saudi Arabia's achievements, and we look forward to deepening impact and welcoming the world,' he added. Binzagr emphasized that the Kingdom's participation in Expo 2025 Osaka stands as a testament to the strong Saudi-Japanese relations. 'As we journey towards Expo 2030 in Riyadh, we will leave a legacy here in Osaka. Expo 2030 Riyadh will be a testament to Saudi Arabia's transformation as a global destination — and we are eager to welcome the world to Saudi Arabia,' he added. Gold Prize In May, the New York Architectural Design Awards awarded the Gold Prize to Saudi Arabia's pavilion at Japan's Expo Osaka 2025 in the Cultural Architecture – Interactive and Experiential Spaces category. The award represents a prestigious recognition of the pavilion's architectural excellence and its futuristic design that depicts the true essence of Saudi culture, according to the Saudi Press Agency. Through a sensory journey beginning with an outer courtyard and leading into a central inner one, the structure stands out as a contemplative space showcasing the Kingdom's cultural and urban diversity across cities and regions. Related Topics: Culture Minister Inaugurates Saudi Pavilion at Expo 2025 Osaka Saudi Arabia Names Japan Envoy as Pavilion Commissioner for Expo 2025 Osaka Saudi Pavilion Secures New York Architectural Design Awards at Expo Osaka 2025 Short link : Post Views: 150


CairoScene
29-05-2025
- Business
- CairoScene
Saudi Pavilion in Osaka Wins Top Prize for Cultural Design
The Saudi Pavilion was designed by Foster + Partners to reflect the Kingdom's cultural wealth. May 29, 2025 Saudi Arabia's pavilion at Expo Osaka 2025 has received the Gold Prize in the Cultural Architecture – Interactive and Experiential Spaces category at the New York Architectural Design Awards. The award recognised the pavilion for its architectural excellence and its ability to deliver an immersive experience that reflects the cultural wealth of Saudi Arabia. Designed by Foster + Partners, the pavilion was developed under the supervision of the Saudi Architecture and Design Commission, with leadership from CEO Dr. Sumayah Al-Solaiman and Project Manager Fatima Al-Doukhi. The pavilion's layout guides visitors through an outer courtyard into a central inner courtyard, creating a contemplative journey influenced by the geographical and cultural diversity of Saudi cities and regions. It serves not only as a showcase of architectural design but also as a venue for cultural performances and programming during the six-month duration of the Expo. A key theme of the design is the exploration of cultural parallels between Saudi Arabia and Japan, inviting visitors into a spirit of cross-cultural discovery. In terms of sustainability, the structure integrates passive cooling techniques and strategically arranged structural blocks to promote natural airflow. It uses low-carbon construction materials, solar technologies, and energy-efficient lighting, all in line with Japanese and international environmental standards. Accessibility was a core principle in the design, with features such as Braille signage, inclusive pathways, and interactive elements tailored to diverse user needs. Visually, the pavilion is marked by a modular façade inspired by Voronoi diagrams, offering both aesthetic impact and functional flexibility. This element contributes to the pavilion's adaptability and environmental harmony. Since opening, the Saudi Pavilion has welcomed more than 500,000 visitors.


Leaders
27-05-2025
- Entertainment
- Leaders
Saudi Pavilion Secures New York Architectural Design Awards at Expo Osaka 2025
The New York Architectural Design Awards has awarded the Gold Prize to Saudi Arabia's pavilion at Japan's Expo Osaka 2025 in the Cultural Architecture – Interactive and Experiential Spaces category. The award represents a prestigious recognition of the pavilion's architectural excellence and its futuristic design that depicts the true essence of Saudi culture, according to the Saudi Press Agency. Through a sensory journey beginning with an outer courtyard and leading into a central inner one, the structure stands out as a contemplative space showcasing the Kingdom's cultural and urban diversity across cities and regions. Promisingly, the pavilion will serve as a vibrant venue for performances and cultural programming throughout the six-month duration of the Expo. As for the design, it significantly portrays a stunning image of the architectural essence of Saudi villages and cities. Interestingly, it also ignites the spirit of discovery and highlights cultural parallels between both Saudi Arabia and Japan. Saudi Pavilion at Expo Osaka 2025 To facilitate wind movement, the design relies on passive cooling strategies operated by the strategic placement of structural blocks to ensure sustainability. The building also employs low-carbon materials, energy-efficient lighting, and solar energy technologies. Thus, it perfectly aligns with both international and Japanese sustainability standards. Since its launch on April 13, Saudi pavilion has captured the attention of more than half a million visitors. Overall, the pavilion has hosted approximately 175 events, such as cultural performances, business events, media and more than 400 VIP delegations. Related Topics: Culture Minister Inaugurates Saudi Pavilion at Expo 2025 Osaka Saudi Envoy to Japan Shares Vision for Expo 2025 Osaka Pavilion Saudi Pavilion at Expo 2025 Osaka Unveils 700 Cultural Events Short link : Post Views: 1


BBC News
15-03-2025
- General
- BBC News
My sister's months at sea after whale sunk boat
The first Pat Brewin knew about her sister and brother-in-law being shipwrecked at sea in a dinghy and rubber life raft - tied together for nearly four months - was when she was watched the News at 10."I said 'oh my God - that's our Maralyn being helped up the gangway'. "I can see her little legs now, they were like little sticks when they were carried into this Korean boat," she and Maurice Bailey's boat sank when it was hit by a whale in the Pacific Ocean on 4 March 1973, and after their food ran out, they made hooks from safety pins and caught fish, small sharks, seabirds and turtles to eat, and collected rainwater to drink. After a book about the survival of the Derby couple, who have since died, was named the best title of last year, Pat says it was her sister - who could not swim - that kept the pair going. Earlier this month, the book - called Maurice and Maralyn: An Extraordinary True Story of Shipwreck, Survival and Love - by Sophie Elmhirst, won the £30,000 Gold Prize at the Nero Book Awards. In 1966, Maralyn - who worked in a tax office - suggested to her husband they sell their house, in Allestree, buy a boat and live on pair - who both grew up in Normanton - bought their 31ft yacht called Auralyn and set sail for New Zealand from Southampton on 28 June 1972, with Maralyn aged 31, and Maurice aged told the BBC she would regularly receive postcards from her older sister. The 79-year-old said: "On one of them she said 'don't worry - you won't hear from me for a bit because we're crossing the Galapagos', so we never gave it another thought." At the end of February 1973, Maurice and Maralyn - who had married in 1963 - left Panama for the Galapagos Islands, a journey which should have taken about 10 days. But on day six - 4 March - the ship sank, 250 miles from their couple were left fighting for survival for 118 days on a 9ft-long dinghy and a life raft, which was 4ft 6in in diameter, tied together. They drifted about 1,500 miles in a mainly north-westwards direction before they were rescued by a Korean fishing who was talking to the BBC from her home in Chaddesden, in Derby, said Maralyn could not said: "I remember saying to her 'what are you going to do if you got into difficulties or into the sea?' She said 'I'll be fine'."And she would knowing Maralyn - she would find some way out of it." Pat said: "I think Maurice gave up. She was the strong one, definitely."She added: "I know how frightening it was."One night they had tied the rafts together and she was looking through a peep hole and two eyes were looking at her - and it was a huge whale. "She just sat there thinking, 'this is the end, one flip'. She said [the whale] just stared and stared, and then she didn't hear a ripple." Talking about their diet of survival, Pat said the couple, who later became vegetarian, had to eat everything raw. She said: "I remember them saying to her when she was rescued, they could not understand how her nails were still perfect. "For every fish she caught, she used to save the eyes and call them Smarties [after the chocolate sweet] - so they had a 'Smartie' at night."Apparently around fishes' eyes is all vitamins, so she never had scurvy or anything." Maurice and Maralyn - who were sitting in water up to waist deep - would try to get the attention of passing ships, but without said: "They'd used all their flares, the jackets and I think they sort of resigned themselves - I think Maurice had more - that they wouldn't make it."A total of seven ships passed them - Maurice, who had worked at Bemrose Booth printers in Derby, wrote in a first-hand said some were "within, half to three-quarters of a mile away, but none saw or heard our signals for help". "We were troubled by sharks buffeting the raft and whales blowing close and showering us with water," he added. In an interview with the BBC - broadcast in 2014 - Maurice, who later died in 2018, said: "I have always put the credit down to Maralyn that she saved me that I wouldn't have survived at all on my own, or if she was relying on me to save her, she wouldn't have had a very good outcome." He added: "She was the guiding light in everything we did."Maurice wrote in a first-hand account that they could only eat small amounts when they were rescued because they were too weak, and initially just had milk, then eggs, soup and butter. Moving was also very painful for them, and at first they could only crawl before they began to "hobble". The fishing boat took the them to Honolulu where they received medical treatment, and were also greeted by a lot of media attention. Journalist Ivor Davies, who was working for the Daily Express and saw the couple arrive, told the BBC: "This young couple stepped off a Korean fishing boat looking like they had just come out of a concentration camp."They were emaciated and hardly able to walk."Pat added: "I don't know how she did survive, I really don't."