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Letters to the Editor: Habit can claim anything it wants, but In-N-Out is still the king of burgers
Letters to the Editor: Habit can claim anything it wants, but In-N-Out is still the king of burgers

Los Angeles Times

time5 days ago

  • Lifestyle
  • Los Angeles Times

Letters to the Editor: Habit can claim anything it wants, but In-N-Out is still the king of burgers

To the editor: Sorry, but what even is a Habit ('California's burger wars heat up as Habit Burger & Grill trolls In-N-Out with new billboard,' Aug. 13.)? It's not the spot you hit after a football game. It's not where you land after a weeklong hike in the woods. And it's certainly not the first burger you grab after flying into LAX from out of state. That crown belongs to In-N-Out, the undisputed cultural king of California burger chains, no matter what so-called statistics the Habit flashes on a snarky billboard. They can keep pretending this is a real rivalry. I'll keep devouring Double-Doubles and Animal Fries like a loyal subject. Charlie Henry, El Segundo

California's burger wars heat up as Habit Burger & Grill trolls In-N-Out with new billboard
California's burger wars heat up as Habit Burger & Grill trolls In-N-Out with new billboard

Los Angeles Times

time13-08-2025

  • Business
  • Los Angeles Times

California's burger wars heat up as Habit Burger & Grill trolls In-N-Out with new billboard

Habit Burger & Grill has doubled down on its provocative marketing strategy, updating its billboard trolling of burger giant In-N-Out for a second consecutive year after once again beating the chain in a national ranking. Habit has updated its existing billboard near Los Angeles International Airport, directly across from an In-N-Out location on Sepulveda Boulevard, to reflect its rival's drop to fourth place in USA Today's 10 Best fast-food burger rankings. The same sign from last year has been recycled, with the '#2' crossed out in red and replaced with '#4.' The company — which took first place for the best fast-food burger (the Double Char) — also earned top rankings from USA Today for best fast casual restaurant and best fast-food side dish for its tempura green beans. 'We congratulated In-N-Out on being #2 last year with a billboard,' Jack Hinchliffe, chief marketing officer at Habit, said in a press release. 'This year, we were going to send a gift but couldn't afford the postage to Tennessee, so we saved a few bucks and reused the same billboard. We just had to swap out the 2 for a 4.' The Tennessee reference is a pointed jab at In-N-Out's eastward expansion. In January 2023, the company announced plans to establish an Eastern territory office in Franklin, Tenn., by 2026. Last month, billionaire owner and Chief Executive Lynsi Snyder announced on a conservative podcast that she is personally leaving California for Tennessee. 'There's a lot of great things about California, but raising a family is not easy here. Doing business is not easy here,' Snyder said during her appearance on a conservative podcast. She specifically cited COVID-19 pandemic-era restrictions as particularly challenging for business operations. Snyder's departure represents a seismic shift for the leader of a brand that has been a pillar of California fast-food culture for more than 75 years. The move places In-N-Out among a growing list of major companies relocating from California, including electric car maker Tesla, financial services firm Charles Schwab, and oil giant Chevron, all citing regulatory challenges, operational costs and policy disagreements. The timing of Habit's latest marketing gambit coincides with In-N-Out's continued decline in the annual USA Today rankings. In-N-Out ranked sixth in 2023, second in 2024, and fourth this year. USA Today's 10 Best contests rely on expert panels to select nominees, followed by public voting to determine winners. While not scientific, the rankings have gained attention among consumers. The billboard campaign represents an asymmetric marketing battle between two companies of vastly different sizes. In-N-Out operates more than 400 locations across eight states, while Habit has more than 385 restaurants across 14 states and international markets since opening its first location in Santa Barbara in 1969. 'We were born in Santa Barbara in 1969, remain proudly Californian and we're not going anywhere,' Hinchliffe said. Both chains maintain their headquarters in Irvine, located about seven miles apart, though In-N-Out plans to consolidate its California operations in Baldwin Park, where Harry Snyder, Lynsi Snyder's grandfather, co-founded the company in 1948. The In-N-Out billboard is part of a broader campaign by Habit targeting multiple competitors. The company has deployed mobile billboards to locations near other chains that made the USA Today rankings, including Chipotle, Five Guys, Shake Shack and Panera Bread, offering congratulatory messages on their lower rankings. In-N-Out did not respond to a request for comment.

Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington
Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington

Yahoo

time16-07-2025

  • Business
  • Yahoo

Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington

New Habit Restaurant to Open Doors on July 23; Hold Pre-Opening VIP Events on July 19, 21-22 Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington IRVINE, Calif., July 16, 2025 (GLOBE NEWSWIRE) -- Habit Burger & Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today the launch of their second restaurant opening in Vancouver, WA. The new restaurant's address is 14015 NE 10th Ave., Suite 500, Vancouver, WA 98685. Their famous 'Habit Hospitality' will be served to the public starting Wednesday, July 23, 2025. In honor of their grand opening, Habit Burger & Grill will host exclusive pre-opening VIP events for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak peek by signing up at VIP Event Details: Free Charburger Day (Saturday, July 19): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free freshly-made Charburger, fries, and drink. Must be a CharClub member and present VIP invitation. Free Habit Day (Monday, July 21): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation. Free Habit Day (Tuesday, July 22): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation. "We couldn't be more fired up to open our second Habit Burger & Grill in Vancouver,' said Chef Jason Triail, Habit's Director of Culinary Innovation. 'Just a few months ago, this amazing city welcomed us with wide-open arms, and we've been excited to come back. Vancouver is absolutely gorgeous with breathtaking nature, a tight-knit community, and the gorgeous waterfront. Can't wait to serve our award-winning charburgers, sandwiches, and delicious sides that we're famous for.' The latest Vancouver restaurant will offer dine-in, takeout and delivery will be available via the Habit Mobile App and online at Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through Grubhub, DoorDash, Postmates and Uber Eats. Habit Burger & Grill was named in Thrillist's list of 'Underrated Burger Chains that Need to be in Every State!' With its cooked-to-order mantra, Habit Burger & Grill's open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, and sushi-grade ahi tuna. Guests at Habit Burger & Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality. Hours: Dining room: 10:30 AM to 10 PM, Daily Connect with Habit Burger & Grill on social media at: FB: IG: TikTok: LinkedIn: About The Habit Restaurants, Inc. Born in sunny Southern California in 1969, Habit Burger & Grill is known for Charburgers cooked-to-order over an open flame. But the menu extends far beyond burgers—it's a celebration of Californian-inspired flavors. Alongside the brand's signature Charburgers is a meaningful array of handcrafted sandwiches, crisp salads, and creamy shakes, ensuring there's something for everyone. Habit Burger & Grill has earned notable recognition, with its Double Char ranked #1 by USA Today 10Best*, its Tempura Green Beans named the #1 side by USA Today 10Best, and its Chicken Club recognized as the best grilled chicken sandwich by The Daily Meal. The brand was also featured in Newsweek's America's Favorite Restaurant Chains 2023 and included in Thrillist's roundup of Underrated Burger Chains that Need to be in Every State! Habit Burger & Grill has since grown to over 385 restaurants across 14 states and internationally—continuing to serve up bold fresh flavors, made-to-order. Learn more at Sources: USA Today 10Best, USA Today 10Best, The Daily Meal, Newsweek, The Daily Meal, Thrillist Habit Burger & Grill Press Contact: HBGMedia@ A photo accompanying this announcement is available at in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington
Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington

Yahoo

time16-07-2025

  • Business
  • Yahoo

Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington

New Habit Restaurant to Open Doors on July 23; Hold Pre-Opening VIP Events on July 19, 21-22 Habit Burger & Grill Celebrates Launch of Second Restaurant in Vancouver, Washington IRVINE, Calif., July 16, 2025 (GLOBE NEWSWIRE) -- Habit Burger & Grill, the California-based restaurant company renowned for its award-winning Charburgers grilled over an open flame, signature sandwiches, fresh salads, and more, announces today the launch of their second restaurant opening in Vancouver, WA. The new restaurant's address is 14015 NE 10th Ave., Suite 500, Vancouver, WA 98685. Their famous 'Habit Hospitality' will be served to the public starting Wednesday, July 23, 2025. In honor of their grand opening, Habit Burger & Grill will host exclusive pre-opening VIP events for their CharClub and mobile app members. Guests can receive an invite to this exclusive sneak peek by signing up at VIP Event Details: Free Charburger Day (Saturday, July 19): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free freshly-made Charburger, fries, and drink. Must be a CharClub member and present VIP invitation. Free Habit Day (Monday, July 21): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation. Free Habit Day (Tuesday, July 22): The first 200 guests at 11:30 a.m. and 5:00 p.m. will receive a free chargrilled meal from one of our pre-set menus. Must be a CharClub member and present VIP invitation. "We couldn't be more fired up to open our second Habit Burger & Grill in Vancouver,' said Chef Jason Triail, Habit's Director of Culinary Innovation. 'Just a few months ago, this amazing city welcomed us with wide-open arms, and we've been excited to come back. Vancouver is absolutely gorgeous with breathtaking nature, a tight-knit community, and the gorgeous waterfront. Can't wait to serve our award-winning charburgers, sandwiches, and delicious sides that we're famous for.' The latest Vancouver restaurant will offer dine-in, takeout and delivery will be available via the Habit Mobile App and online at Guests also have additional convenient ordering options including state-of-the-art indoor self-serve kiosks and delivery through Grubhub, DoorDash, Postmates and Uber Eats. Habit Burger & Grill was named in Thrillist's list of 'Underrated Burger Chains that Need to be in Every State!' With its cooked-to-order mantra, Habit Burger & Grill's open flame sears a distinctive smoky flavor into their famous Charburgers, fresh marinated chicken, and sushi-grade ahi tuna. Guests at Habit Burger & Grill can always count on freshly-made, handcrafted quality served up with genuine hospitality. Hours: Dining room: 10:30 AM to 10 PM, Daily Connect with Habit Burger & Grill on social media at: FB: IG: TikTok: LinkedIn: About The Habit Restaurants, Inc. Born in sunny Southern California in 1969, Habit Burger & Grill is known for Charburgers cooked-to-order over an open flame. But the menu extends far beyond burgers—it's a celebration of Californian-inspired flavors. Alongside the brand's signature Charburgers is a meaningful array of handcrafted sandwiches, crisp salads, and creamy shakes, ensuring there's something for everyone. Habit Burger & Grill has earned notable recognition, with its Double Char ranked #1 by USA Today 10Best*, its Tempura Green Beans named the #1 side by USA Today 10Best, and its Chicken Club recognized as the best grilled chicken sandwich by The Daily Meal. The brand was also featured in Newsweek's America's Favorite Restaurant Chains 2023 and included in Thrillist's roundup of Underrated Burger Chains that Need to be in Every State! Habit Burger & Grill has since grown to over 385 restaurants across 14 states and internationally—continuing to serve up bold fresh flavors, made-to-order. Learn more at Sources: USA Today 10Best, USA Today 10Best, The Daily Meal, Newsweek, The Daily Meal, Thrillist Habit Burger & Grill Press Contact: HBGMedia@ A photo accompanying this announcement is available at in to access your portfolio

Who is Janell Shirtcliff? Know All About Eric Dane's Girlfriend Creating Buzz Amid Actor's ALS Diagnosis
Who is Janell Shirtcliff? Know All About Eric Dane's Girlfriend Creating Buzz Amid Actor's ALS Diagnosis

Pink Villa

time19-06-2025

  • Entertainment
  • Pink Villa

Who is Janell Shirtcliff? Know All About Eric Dane's Girlfriend Creating Buzz Amid Actor's ALS Diagnosis

Eric Dane is reportedly dating Janell Shirtcliff days after opening up about his ALS diagnosis. The actor was recently spotted with his alleged new partner, and the sources claimed that the couple deeply cares for each other. Dane's relationship with Shirtcliff comes after the Grey's Anatomy star separated from his estranged wife, Rebecca Gayheart. Previously, while speaking to People Magazine, the actor credited Gayheart for her support through the sufferings post the disease diagnosis. Who is Janell Shirtcliff? Janell Shirtcliff is an American filmmaker, music video director, and photographer. She made her debut in the industry with the 2021 movie, Habit, starring Bella Thorne and Gavin Rossdale. The director's photography skills were also displayed in various media outlets, including Variety and Billboard. Moreover, Shirtcliff went on to work with Katy Perry when she directed her music video, Unconditionally. As for the relationship with the Euphoria star, the sources close to the couple revealed to Entertainment Tonight, 'The two have been in an on-and-off relationship for over three years and care deeply for each other. Eric asked Janell to be there for him during this time, and she wanted to show up for him.' A media report revealed that Dane and Shirtcliff are 'extremely close and mean a great deal to one another.' The duo was also spotted on a date night on Thursday. Eric Dane's ALS Diagnosis Eric Dane 's world came crashing down after he was diagnosed with ALS. the actor revealed to a media portal recently that he had lost his right arm senses and that his left arm is getting weaker too. While sitting down with the outlet, he revealed, "I have been diagnosed with ALS.' Dane further added, 'I am grateful to have my loving family by my side as we navigate this next chapter.' The actor, who was married to Gayheart, continued to share that he is looking forward to working on Euphoria's new season. Dane revealed, 'I feel fortunate that I am able to continue working and am looking forward to returning to the set of Euphoria next week. I kindly ask that you give my family and me privacy during this time.' Eric Dane went on to gain fame after portraying the role of Mark Sloan in Grey's Anatomy. As for the Zendaya starrer, the actor will reprise the role of Cal Jacobs.

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