13-05-2025
Brits are being offered a chance to test their spontaneity with a FREE Ibiza holiday – but they must leave straight away
STUCK-in-their-ways Brits are being offered a chance to test their spontaneity by accepting a free holiday to Ibiza – but there's a catch.
Partygoers picked at random from an event that starts in London on Thursday May 15 and finishes in Ibiza will be asked if they'd be willing to jump on a plane leaving the next day.
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If they say yes on the night, they'll be booked on to a flight to The White Isle the day after for a trip to remember.
It comes after a survey of 2,000 adults found 61% admit they struggle to be spontaneous.
Yet 41% believe saying "yes" more leads to breaking free from routine and monotony while 64% think the best memories come from impromptu decisions.
A spokesperson for San Miguel, which collaborated with Mixmag to create the event, trip and research, said: 'The adult population would love to live more like the Spanish, embracing spontaneity, sun and connection.
'This is our invitation to dare to do that: to break free from the everyday, say 'sí' to new adventures, and prove that a Spanish summer feeling can be found anywhere – even on a Thursday night in Hackney Wick.'
Top 10 spontaneous activities Brits would try
Booking a last-minute trip.
Spending a day exploring a new area with no set plan.
Saying yes to a social event with little notice.
Going on an unplanned road trip.
Changing my usual routine for a day.
Making an impulse purchase for fun.
Going out for a meal with no idea where I'll end up.
Taking a day off just to do something spontaneous.
Spontaneously visiting a friend or family member.
Saying yes to an adventure even if it scares me.
The study also found 62% wish they were freer and easier in their daily lives.
But 47% tend to overthink decisions, while financial concerns (44%) and fear of the unknown (42%) also prevent them from being more spontaneous.
For 49%, an encouraging friend or partner would help motivate them to be more impulsive, while 42% think the idea of making life more exciting would prompt them to step out their comfort zone.
Booking a last-minute trip (34%), spending a day exploring a new area with no set plan (33%) and saying yes to a social event with little notice are among the spontaneous activities adults would try.
But 24% of those who took part in the study by admit to feeling nervous when someone suggests doing something out of the ordinary.
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Spending more time outdoors, especially in the evenings (41%), and taking long, leisurely lunches and siestas, are the things they would like to incorporate into their summer to make it feel more Spanish.
Meanwhile, 54% claim their happiness would increase "a lot" if they approached summer in a more Spanish way.
For those not going to Ibiza, the night in London will still deliver Balearic summer vibes with world-class sets from Eats Everything, Tibasko, Storm Mollison and Paige Tomlinson.
A spokesperson for the beer brand added: 'Fly San Miguel isn't just a party – it's a mindset, a gateway to possibility.
'It's about saying yes to adventure, no matter where you are.
'This summer, we're bringing that Spanish feeling to every corner of the UK.'
