Latest news with #HairRepair
Fashion Network
2 days ago
- Business
- Fashion Network
Swedish hair care brand Sachajuan launches in Indian market
Swedish hair care label Sachajuan has entered the Indian market with Kutub Ariwala, founder of BeautIndia. The brand aims to bring its minimalist, performance-driven products to a growing base of ingredient-aware consumers. 'I was tired of seeing clients overwhelmed by shelves of products, unsure of what actually worked,' said brand founder and hairstylist Sacha Mitic, Indian Retailer Bureau reported. 'Everything felt overly engineered. I wanted to go the other way- to create something intuitive, elegant, and honest.' Sachajuan's range includes leave-in treatments like In The Sun, After The Sun, Hair Repair, and Dark Volume Powder, the latter formulated specifically for dark hair tones. At the core of its products is 'Ocean Silk Technology,' combining marine algae to strengthen hair without weighing it down, according to its Facebook page. 'India's beauty and personal care industry is experiencing tremendous growth," said BeautIndia's founder Kutub Ariwala. "Today's consumer doesn't just read the label, they research every ingredient. They don't fall for fluff.' With an emphasis on scalp health, simplicity, and function, Sachajuan aims to engage shoppers in India's increasingly sophisticated premium haircare segment. 'There's such deep hair culture here,' said Mitic. 'What surprised me most was how people balance modern routines with traditional values.'
Fashion Network
4 days ago
- Business
- Fashion Network
Swedish hair care brand Sachajuan launches in Indian market
Swedish hair care label Sachajuan has entered the Indian market with Kutub Ariwala, founder of BeautIndia. The brand aims to bring its minimalist, performance-driven products to a growing base of ingredient-aware consumers. 'I was tired of seeing clients overwhelmed by shelves of products, unsure of what actually worked,' said brand founder and hairstylist Sacha Mitic, Indian Retailer Bureau reported. 'Everything felt overly engineered. I wanted to go the other way- to create something intuitive, elegant, and honest.' Sachajuan's range includes leave-in treatments like In The Sun, After The Sun, Hair Repair, and Dark Volume Powder, the latter formulated specifically for dark hair tones. At the core of its products is 'Ocean Silk Technology,' combining marine algae to strengthen hair without weighing it down, according to its Facebook page. 'India's beauty and personal care industry is experiencing tremendous growth," said BeautIndia's founder Kutub Ariwala. "Today's consumer doesn't just read the label, they research every ingredient. They don't fall for fluff.' With an emphasis on scalp health, simplicity, and function, Sachajuan aims to engage shoppers in India's increasingly sophisticated premium haircare segment. 'There's such deep hair culture here,' said Mitic. 'What surprised me most was how people balance modern routines with traditional values.'
Fashion Network
28-05-2025
- Business
- Fashion Network
2.Oh! debuts on Nykaa to reach wider customer base
Science-first haircare label has launched its product range on multi-brand e-commerce platform Nykaa, expanding its reach to a broader customer base across India and joining a wide range of Indian and international labels. The brand's semi-permanent hair colour range, now on Nykaa, features vivid, pastel, and brown shades, alongside a DIY hair lightening kit to prepare hair for at-home colouring sessions, announced in a press release. entry on Nykaa also includes its Leave-In Conditioner and Hair Repair Serum in Crème, both designed to hydrate and protect hair using premium ingredients. 'We've seen overwhelming feedback for our products from all the channels we are present in currently," said co-founder Ritu Vijayvergiya in a press release. "We're thrilled to finally have our range on Nykaa, one of India's leading beauty platforms. Each product of ours is thoughtfully and scientifically formulated, using the best ingredients that work wonders for Indian hair and our specific climate needs.' The offering also includes Reconstruction Shampoo and Mask for root strengthening, a 3-in-1 Hairspray for volume, shine and protection, and Anti-Yellow Shampoo for neutralising brassiness and cleansing grey hair. The label's Clear Gloss is designed to deliver an instant, mirror-like shine. products are also available to purchase on the brand's website, Amazon and Flipkart. Known for its Italy-crafted formulations tailored for Indian hair, aims to offer a selection of styling and care products designed for those who enjoy experimenting with their look.
