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Lancôme's Françoise Lehmann Is Stepping Down
Lancôme's Françoise Lehmann Is Stepping Down

Yahoo

time23-05-2025

  • Business
  • Yahoo

Lancôme's Françoise Lehmann Is Stepping Down

PARIS — Lancôme has a changing of the guard afoot at its top echelon, with Françoise Lehmann deciding to step down as the L'Oréal-owned brand's global brand president. The executive, who began steering Lancôme in June 2013, is to be succeeded this summer by Vania Lacascade, currently L'Oréal chief innovation officer at the group's research and innovation branch. More from WWD L'Oréal Invests in Chinese Biotech Start-up Veminsyn Cara Delevingne on L'Oréal, Miu Miu and Her Bold Black Wig in Cannes Where Deals and Value Are Happening Now L'Oréal said in a statement that Lehmann's 'sharp strategic vision, her pragmatic approach, her unwavering energy, her culture of proactive innovation in the service of women and her ability to lead teams have propelled Lancôme to the rank of the world's leading luxury brand. 'L'Oréal Group wishes to express its deep gratitude for her immense contribution, her unwavering commitment and her tireless dedication to the brands she served and the teams who worked alongside her,' the company said. While at Lancôme, which turns 90 this year, Lehmann has expanded the multibillion-euro business on many key fronts, while continually embedding an ethos of happiness and care in the brand's core. Under her guidance, Lancôme has built blockbuster franchises and launched new ones. Among the launches for skin care were the Absolue Longevity Cream, which taps into the focus on longevity today that's about health span rather than age span. Lancôme's blockbuster scent franchise La Vie Est Belle has continued to top the charts, with its life-is-beautiful ethos that reverberates universally, as well as line extensions and refreshed advertising. Lancôme introduced Idôle, a fragrance targeting Millennials that was first fronted by Zendaya, in 2019. The brand also partnered with fashion labels on makeup — with the likes of Proenza Schouler and Sonia Rykiel — while growing its color cosmetics product portfolio. Three years ago, Lancôme inaugurated its rose domain in Grasse, in the South of France, which is farmed with ecological horticultural methods. The 9.8-acre site, called the Domaine de la Rose, was purchased in 2020 under Lehmann's leadership. The estate with a pink building, cultivates other aromatic plants in organically farmed fields and includes ancient terraces as well. Lehmann has a keen eye for talent, having most recently — in November 2024 — signed on singer, songwriter and actress Olivia Rodrigo as a Lancôme global brand ambassador. And in September, Lehmann added British actress Nico Parker to Lancôme's talent roster, as the brand's youngest global brand ambassador. Lancôme and the Louvre in September 2023 celebrated a tie-in with attendee brand talents including Isabella Rossellini, Penélope Cruz, Aya Nakamura and Emma Chamberlain among guests. The brand and museum had teamed for a limited-edition makeup collection, dubbed Lancôme x Louvre. Lehmann led Lancôme's first sustainability program, introduced in 2021 and called 'Caring Together for a Happier Tomorrow.' It was built on protecting biodiversity, helping people to consume sustainably and empowering women. May 2020 marked the launch of the Lancôme Cares initiative, which donated hundreds of thousands of care packs to health care workers in more than 30 countries. Prior to her tenure at Lancôme, Lehmann served as general manager of Kérastase International, where she was credited with modernizing its image, accelerating product innovation and strengthening to the level of a luxury brand the quality of service and customer advice at points of sale. Lehmann spent her entire career at L'Oréal, beginning in 1988. Prior to joining Kérastase in 2010, she was international director of hair color for L'Oréal Paris. Lehmann also held numerous positions at Gemey, including head of marketing in France from 2000 to 2003. She is a graduate of HEC business school. Lacascade, Lancôme's incoming leader, has since January 2023 been in the chief innovation officer role at L'Oréal, where she spearheads the group's global innovation strategy and works closely with its four divisions. Prior to that, she served as global brand president of Vichy from November 2019 to December 2022. Lacascade led the brand's transformation by redefining its medical positioning and instigating a new business model, which resulted in double-digit sales growth in less than two years, according to her LinkedIn profile. From December 2017 to November 2019, Lacascade was at Lancôme, as senior vice president of skin care global marketing and sat on the brand's board of directors. Her other former positions at L'Oréal, where she began to work in 2012, include deputy general manager of The Body Shop International, marketing director at the international hub in China and international global marketing director at Garnier. Lacascade began her career at LVMH Moët Hennessy Louis Vuitton in 2002, as international product manager at Givenchy and then international group manager at Givenchy. The executive received an MBA at Essec business school and a doctorate in pharmacy at Université de Rennes I. Best of WWD The Best Makeup Looks in Golden Globes History A Look Back at Golden Globes Best Makeup on the Red Carpet, From Megan Fox to Sophia Loren [PHOTOS] The Best Hairstyles in Golden Globes History

Trophée Chopard Honoree Marie Colomb on Comedy, Cannes and Acting in English
Trophée Chopard Honoree Marie Colomb on Comedy, Cannes and Acting in English

Yahoo

time23-05-2025

  • Entertainment
  • Yahoo

Trophée Chopard Honoree Marie Colomb on Comedy, Cannes and Acting in English

CANNES, France — On the rooftop of the Hôtel Martinez, Marie Colomb is scrolling through photos of her bulldog — the same one she'd just been chatting about with Angelina Jolie moments before the Trophée Chopard dinner, which resulted in a charming onstage slip-up. The French actress was this year's recipient of the annual prize, presented by Jolie, who was serving as the ceremony's 'godmother'—though Colomb accidentally, and endearingly, thanked her as 'dog mother,' to the delight of the room. More from WWD Lauren Sánchez Flashes Barely-there Silver Stilettos Beneath Oceanic Roberto Cavalli Gown at amfAR Cannes Heidi Klum's Stiletto Sandals Cut Through Sheer Layers of Textural Drama at the 2025 amfAR Cannes Gala Cara Delevingne on L'Oréal, Miu Miu and Her Bold Black Wig in Cannes 'Just before she gave me the award, we talked about how being in the same field instantly creates a bond, so we talked about our dogs,' Colomb explained. Though she admits she was a little nervous before stepping onstage, Jolie's calming presence quickly put her at ease. 'It's in her way of being,' she said. 'I could see she was really grounded. She was incredibly kind and thoughtful. I think she's aware of being the star she is, and that's not always easy. She could sense we were nervous, but once you get past what she represents, there's just a human in front of you — simple and kind.' The honor was a heightened moment for the 29-year-old, who has already had two films premiere at Cannes — 2021's 'The Magnetics' and 2022's 'The Beasts' — although this was her first time being recognized for her full body of work, including her TV series 'Follow' and 'Culte.' 'It felt a bit surreal,' she said. 'I think I'll really process it when I'm back home with my boyfriend and my dog.' Colomb has earned acclaim for her emotionally rich dramatic roles, but she's currently leaning into comedy — a challenge she embraces. 'I really want to explore different genres. Comedy is incredibly hard. It's all about timing. If you're feeling stressed or not well, you can channel that into a dramatic role. But with comedy, you have to feel confident. Otherwise, it just doesn't land, and it shows.' Ultimately, she picks projects rooted in humanity. 'I'm drawn to films that, maybe it's cliché to say, are full of love. Stories about people. Sometimes it's comedy, sometimes drama, but they make me want to live,' she said. Raised in a small town in southwestern France, Colomb knew early on that acting was it for her. At just six years old, she penned a letter to her mother declaring her intention to be on stage and screen. 'It's cliché, but I fell in love with it then and never had a plan B,' she said. Though she hasn't yet taken on an English-language project, she's also up for that challenge. 'I know I'm capable, it's just a mental block. But if someone offered me a role in English tomorrow, I'd be working on it nine hours a day,' she said. She's also attuned to the shifts in the industry, particularly how global platforms have changed the game for independent films, which has been a hot topic at Cannes. 'There are many positives, but I don't yet have the hindsight to say how much. Still, even if we're not saving lives by making films, it does matter,' she remarked. 'In a world that's as complicated as ours, cinema can offer real comfort,' she added. 'It still influences how people are seen — minorities, different perspectives. It shapes the way we look at others.' Colomb is also embracing the fashion world, particularly as luxury houses continue investing in cinema. She's been a front row guest at Balenciaga, Chloé and Rabanne during Paris Fashion Week, and her appreciation of fashion is growing. 'At first, it was a world that really impressed me. It wasn't mine. It seemed superficial. And yes, there's that side to it,' she said. 'But lately, I've become genuinely interested in the artistry and craftsmanship. Like anything, once you look closely, there's a lot to admire. And let's be honest, it's also a business. But I love that brands are increasingly supporting film.' For the Trophée Chopard dinner, she wore a pink feathered Prada mini dress that she called an 'immediate, visual way to have fun.' Her personal style IRL is simpler: a white T-shirt, a short Prada skirt, and anything 'comfortable…and a little bit rockstar.' It's her first formal relationship with a brand, and she's enjoying the freedom it gives her to play with identity. 'It's like we say in France — style, we don't take it too seriously, you know?' she said, joking about the myth of 'effortless' French girl style that actually takes a lot of work behind the scenes. She's seen a shift in that aesthetic due to social media, plus the speeding up of the fashion cycle as entertainment. 'I do think fashion has taken up a lot more space recently,' she said. 'People see you first through what you wear — and it matters.' Best of WWD Cannes Film Festival 1970s: Flashbacks, Celebrities and Fashion Highlights from WWD's 'Eye' Pages [PHOTOS] A Look Back at Cannes Film Festival's Best Dressed Red Carpet Stars: Blake Lively, Angelina Jolie, Princess Diana and More Photos Dapper Dan, Legendary Harlem Tailor, Style Icon and Modern Dandy Pioneer [PHOTOS]

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