Latest news with #Hero8
Korea Herald
3 days ago
- Entertainment
- Korea Herald
Blokees made its debut at CCXP México 2025, Officially Enters México Market
SHANGHAI, June 1, 2025 /PRNewswire/ -- On May 30, 2025, the most influential pop culture exhibition in Latin America, CCXP Mexico 2025, grandly opened in Mexico. Chinese building block character toy brand Blokees brought multiple IP series products to the exhibition for the first official launch of Blokees' localization strategy in the México market signifies a further substantial milestone in its Latin American operations, building upon successful entries into Chile, Peru, Panama, and Brazil. This time, Blokees exhibits a series of building block figure toy products, including Hero8, Hero10, Champion, Legend, Fantastic etc. These products are based on world-renowned IPs, including EVA, Hatsune Miku, Transformers, Ultraman, Marvel, Naruto, Saint Seiya and its self-developed IPs Hero Infinite. They precisely target the 16+ age group in the anime and model toy circles, attracting a large number of visitors to stop and experience. The products have received unanimous praise for their high IP fidelity, assembly experience, and playability. Blokees boasts an extensive portfolio of more than 50 globally licensed IPs, demonstrating its robust innovation capabilities in global IP collaborations and product development. Underpinning this success is Blokees's innovative R&D system, which has yielded over 500 patents and established a comprehensive global product matrix encompassing more than 600 SKUs. The products are characterized by their high IP accuracy, ease of assembly, exceptional playability, and remarkable value. This rich and diverse product matrix effectively caters to the varied needs of players worldwide. At the event, Blokees also established a dedicated exhibition area for its BFC (Blokees Figures Creator) works. Since mid-2024, Blokees has showcased its BFC works at major international expos, including the China Toy Expo, Singapore Comic Con, Nuremberg Toy Fair, and New York Toy Fair. Blokees aims to engage global fans in the BFC (Blokees Figures Creator) initiative to promote new developments and inspire users to express their ideas through secondary creations. This development represents another significant milestone in Blokees's global strategic deployment, following its expansions into Southeast Asia, Europe, and North America. Under the guidance of the "all people, all prices, and globalization" strategy, Blokees will continue to connect global players through innovative products and community culture, thereby pass on the Fun of Building.
Cision Canada
3 days ago
- Entertainment
- Cision Canada
Blokees made its debut at CCXP México 2025, Officially Enters México Market
SHANGHAI, June 1, 2025 /CNW/ -- On May 30, 2025, the most influential pop culture exhibition in Latin America, CCXP Mexico 2025, grandly opened in Mexico. Chinese building block character toy brand Blokees brought multiple IP series products to the exhibition for the first official launch of Blokees' localization strategy in the México market signifies a further substantial milestone in its Latin American operations, building upon successful entries into Chile, Peru, Panama, and Brazil. This time, Blokees exhibits a series of building block figure toy products, including Hero8, Hero10, Champion, Legend, Fantastic etc. These products are based on world-renowned IPs, including EVA, Hatsune Miku, Transformers, Ultraman, Marvel, Naruto, Saint Seiya and its self-developed IPs Hero Infinite. They precisely target the 16+ age group in the anime and model toy circles, attracting a large number of visitors to stop and experience. The products have received unanimous praise for their high IP fidelity, assembly experience, and playability. Blokees boasts an extensive portfolio of more than 50 globally licensed IPs, demonstrating its robust innovation capabilities in global IP collaborations and product development. Underpinning this success is Blokees's innovative R&D system, which has yielded over 500 patents and established a comprehensive global product matrix encompassing more than 600 SKUs. The products are characterized by their high IP accuracy, ease of assembly, exceptional playability, and remarkable value. This rich and diverse product matrix effectively caters to the varied needs of players worldwide. At the event, Blokees also established a dedicated exhibition area for its BFC (Blokees Figures Creator) works. Since mid-2024, Blokees has showcased its BFC works at major international expos, including the China Toy Expo, Singapore Comic Con, Nuremberg Toy Fair, and New York Toy Fair. Blokees aims to engage global fans in the BFC (Blokees Figures Creator) initiative to promote new developments and inspire users to express their ideas through secondary creations. This development represents another significant milestone in Blokees's global strategic deployment, following its expansions into Southeast Asia, Europe, and North America. Under the guidance of the "all people, all prices, and globalization" strategy, Blokees will continue to connect global players through innovative products and community culture, thereby pass on the Fun of Building.
Globe and Mail
26-03-2025
- Business
- Globe and Mail
Blokees Unveils "Product Ecosystem" at Global Partner Conference, Embarking on a new Decade
SHANGHAI , /CNW/ -- The Blokees Global Partner Conference, was held on March 25 . Themed "New Beginnings, New Journey", it brought together global partners to witness the launch of its "Product Ecosystem" framework. This initiative underscores Blokees's commitment to deepening product R&D, creating a diversified product matrix, and laying a solid foundation for sustained growth over the next decade. In his opening speech, Zhu Weisong , founder of Blokees, stated that in the next decade, it will focus on business innovation, customer value, partner collaboration, talent accumulation, and social responsibility. At the Blokees Global Partner Conference 2025, President Sheng Xiaofeng introduced Blokees' strategic vision for the next decade in his keynote speech, "Building an Innovative Blokees System and a Comprehensive Product Ecosystem." Blokees pioneered the concept of a holistic product ecosystem, vividly illustrating it through the metaphor of a thriving tree: innovation and R&D serve as the strong roots, a diverse global IP portfolio and robust product matrix form the branching structure, and global users and the BFC community represent flourishing leaves. At the event, Blokees presented its six classic series, including Hero5, Hero8, and Champion, alongside new releases from Transformers, Ultraman, and Marvel's Infinite Saga. The brand also unveiled three upcoming series featuring major IPs such as Harry Potter and Hatsune Miku , with promotional materials featuring "Adorable" and "Sweetheart," signaling expansion into new consumer segments. At the event, Blokees prominently highlighted its core brand value—the BFC (Block Figure Creator) culture—through global player showcases and the annual creator awards ceremony, reinforcing its philosophy of "user-driven innovation," as emphasized by Ye Shanshan, Vice President of Brand Marketing. This event represents a significant milestone in upgrading Blokees' product ecosystem, marking another breakthrough in deepening product development, strengthening foundational capabilities, and pursuing diversified innovation. Looking ahead, Blokees remains committed to an open, collaborative, and win-win approach, working closely with global partners to drive industry progress and usher in a new chapter for the next decade.
