Latest news with #HeyGen


Time of India
24-05-2025
- Entertainment
- Time of India
After Studio Ghibli, ChatGPT's baby filter takes over the internet, but here's why it might not blow up the same way
Just when we thought the internet had peaked with the Ghibli trend, enter: the Baby Filter era. People are flooding their feeds with adorable AI-generated child versions of themselves, their friends, and even their pets (because why not?). The nostalgia is strong, the cheeks are chubby, and the energy is infant-core. These baby faced reels have taken over from the Action Figure fad. But let's pause the cooing for a second. While this trend is undeniably cute and "awww"-inducing, social media experts and internet watchdogs are already raising the question: Will it really explode like the Ghibli wave did? Creating talking AI babies has never been easier. This was created using HeyGen's latest talking baby podcast feature. All you have to do is just type or upload a script. The viral Studio Ghibli trend that broke the internet Let us rewind. The Ghibli trend, inspired by the dreamy aesthetics of Studio Ghibli, had such a wild response that OpenAI CEO Sam Altman jokingly asked people to chill out because ChatGPT was being flooded with requests to Ghibli-fy everything from selfies to sandwich pics. It was artful, emotional, and downright cinematic. The Baby Filter? It is fun. It is cute. But it is kind of… basic? The tech behind the baby filter is solid, it uses AI and machine learning to shrink your face, smooth your skin, and balloon your eyes into toddler territory. The result? You look like a Pixar protagonist with a baby voice. Cool? Yes. Groundbreaking? Not really. Why will the baby filter trend not blow up? What is more, the visual repetition is already setting in. Ghibli content came in infinite styles and scenes, from forest walks to rainy nights with Totoro vibes. Baby filter content? It is the same face swap, again and again, just with different people. 👶🎙 Baby Podcast is live!Can you guess which sitcom this little host is from? You can create a talking baby character in under 10 minutes with just one image and a voice clip.▼ Tutorial in the following tweet#AItools #BabyPodcast #2BrokeGirls #hitpaw #AIbaby And let us not forget that a lot of these baby-filtered videos are being reposted with barely any twist. While the Ghibli trend sparked art and storytelling, the baby filter leans hard into novelty, and novelty, dear internet, wears off fast. podcast. Thats pretty easy, just use Chatgpt input an image of you, say make a baby. Then you got the picture. Put it in @hedra_labs and your good to go. Its really good. I did it with "anime" as well but when the character doesn't have a clear MOUTH its hard to sync... So yes, baby filters are having their moment. But a Ghibli-style cultural takeover? That might be a bit of a nappy dream.


Geeky Gadgets
12-05-2025
- Entertainment
- Geeky Gadgets
10 AI Avatar Use Cases Transforming Marketing, Education and More
What if creating a professional video no longer required cameras, actors, or even a production team? Imagine generating a lifelike presenter who speaks multiple languages, adapts to your brand's style, and delivers your message flawlessly—all with just a few clicks. This isn't a glimpse into the distant future; it's happening now. With advancements in AI, avatars are redefining how we create and share content, making it faster, more accessible, and surprisingly human. Whether you're a marketer, educator, or content creator, these digital personas are unlocking possibilities that were once unimaginable. In this exploration of '10 New AI Avatar Use Cases,' by Skill Leap AI, you'll uncover how these innovative tools are transforming industries and reshaping communication. From hyperrealistic photo-to-avatar conversions to multilingual video translation and real-time interactive experiences, these innovations are more than just tech trends—they're practical solutions to modern challenges. Each use case offers a glimpse into how AI avatars are bridging gaps, saving time, and enhancing creativity. As you read on, you might just find yourself rethinking what's possible in your own workflow. AI Avatars Transforming Content Avatar 4 Features: Professional-Grade Customization HeyGen's Avatar 4 introduces a new standard of professional-grade customization, allowing you to tailor avatars to align with your brand or personal style. You can adjust their appearance, outfits, and backgrounds to suit your needs. These avatars can generate videos in both portrait and landscape formats with simple script inputs, making sure compatibility across diverse platforms. Whether you're creating marketing campaigns, internal training materials, or educational content, these features deliver polished, professional results that elevate your projects. Photo-to-Avatar Conversion: Bringing Images to Life One of the most compelling features of AI avatars is their ability to transform clear photos into hyperrealistic digital representations. By uploading a photo, you can create an avatar with natural motion and voice capabilities, making it ideal for personalized content. This functionality is particularly useful for applications like customer greetings, social media posts, or promotional videos, eliminating the need for extensive video production resources while maintaining a high-quality output. 10 New AI Avatars Use Cases Watch this video on YouTube. Here are more guides from our previous articles and guides related to AI Avatars that you may find helpful. Text-to-Video and URL-Based Video Creation AI avatars simplify video creation by allowing you to generate content directly from text prompts or URLs. By inputting a script or link, the system produces a video complete with customizable avatars and scenes. This feature is especially beneficial for businesses looking to streamline their content production processes. It saves time while making sure high-quality, engaging results, making it a valuable tool for marketing, training, and communication efforts. Template-Based Video Creation: Efficiency Meets Quality For those prioritizing efficiency without compromising quality, template-based video creation offers a practical solution. Pre-designed templates allow you to combine text, visuals, and avatars into cohesive and professional videos. This approach is particularly effective for creating tutorials, promotional content, or presentations. By eliminating the need for extensive editing, template-based tools ensure a polished finish while significantly reducing production time. Multilingual Video Translation: Breaking Language Barriers AI avatars are transforming global communication by allowing multilingual video translation. You can translate videos into multiple languages while maintaining synchronized lip movements and captions, making sure your message resonates with diverse audiences. This feature is invaluable for businesses operating in international markets, as it allows you to connect with customers and stakeholders across linguistic and cultural boundaries. Document-to-Video Conversion: Making Presentations Dynamic Static content such as PowerPoint presentations or PDF documents can be transformed into engaging videos with the help of AI avatars. By incorporating avatars and voiceovers, these tools bring your materials to life, making them more dynamic and accessible. This capability is particularly useful for educators, trainers, and marketers who aim to captivate their audience and present information in a more engaging format. User-Generated Content (UGC) Avatars: Authentic Social Media Engagement AI avatars are meeting the growing demand for user-generated content by allowing the creation of organic, lifestyle-focused avatars. These avatars resonate with social media audiences, offering a cost-effective way to produce relatable and authentic content. By using this feature, you can enhance your brand's online presence and foster stronger connections with your audience. Custom and Hyperrealistic Avatars: Personalization at Scale For a truly unique touch, you can design hyperrealistic avatars or even create digital clones of yourself. These avatars replicate your appearance, mannerisms, and voice, making them ideal for producing consistent, branded content. Whether for corporate communication, personal projects, or creative endeavors, this level of customization ensures a seamless and personalized connection with your audience. AI-Driven Video Podcasts: Simulating Conversations AI avatars are transforming the podcasting landscape by allowing the creation of video podcasts from PDF files or other static content. These avatars simulate conversational formats, presenting complex ideas in an engaging and visually appealing way. This innovation allows you to expand the reach of your content while maintaining audience interest, making it a valuable tool for educators, thought leaders, and businesses. Interactive AI Avatars: Real-Time Engagement Interactive AI avatars take user interaction to the next level by allowing real-time conversations. Integrated with knowledge bases, these avatars can assist with onboarding, customer service, and training, enhancing user experience while streamlining operations. This functionality is particularly valuable for businesses looking to improve customer engagement and operational efficiency, offering a dynamic and responsive way to interact with users. The Expanding Role of AI Avatars in Content Creation The advancements in AI avatars, particularly with tools like HeyGen's Avatar 4, are transforming industries by simplifying video creation, breaking language barriers, and enhancing user interaction. These tools empower you to create compelling, personalized content that resonates with audiences worldwide. By using these technologies, you can stay ahead in a rapidly evolving digital landscape, making sure your communication and content creation strategies remain innovative and effective. Media Credit: Skill Leap AI Filed Under: AI, Guides Latest Geeky Gadgets Deals Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
Yahoo
26-04-2025
- Business
- Yahoo
HubSpot (NYSE:HUBS) Shares Surge 14% Over Last Week Amid Partnership With HeyGen
HeyGen announced a partnership expansion with HubSpot on April 8, 2025, enhancing integration by enabling marketers to auto-generate personalized videos within HubSpot workflows. This integration potentially bolstered HubSpot's appeal, possibly contributing to its 14% share price increase last week. While the market rose by 5% in the same period, HubSpot's significant uptick suggests that the collaboration with HeyGen resonated well with investors, adding weight to the broader market trend. The partnership aimed at improving customer engagement aligns with growing demand for video content, setting the company in a favorable position within the market. We've spotted 2 risks for HubSpot you should be aware of. Diversify your portfolio with solid dividend payers offering reliable income streams to weather potential market turbulence. The recent partnership expansion between HeyGen and HubSpot with HubSpot's integration into workflows appears to align well with the company's broader narrative of leveraging AI and acquisitions like to enhance operational efficiency and customer engagement. This strategic alignment is crucial as HubSpot continues to reshape its operations with AI-driven solutions, aiming for higher revenue growth and improved profit margins. This collaboration has seemingly provided an immediate positive sentiment among investors, as reflected in the recent share price increase. Over the past five years, HubSpot's total shareholder return, encompassing share price appreciation and dividends, surged a very large 283.34%. This impressive performance highlights the company's ability to generate robust returns for its shareholders over the long term. However, in the past year, HubSpot underperformed the US Software industry, which returned 6.7%, indicating potential challenges or shifts in investor sentiment more recently. The integration with HeyGen could positively impact future revenue and earnings forecasts as it enhances HubSpot's product offerings and strengthens customer engagement efforts. Analysts anticipate that these strategic moves could contribute to HubSpot's projected revenue and earnings growth over the next few years. Given a current share price of US$565.96 and a consensus price target of US$779.42, the market appears to be optimistic about HubSpot's growth prospects, although the company is still trading below the analyst price target, suggesting potential upside. Get an in-depth perspective on HubSpot's performance by reading our balance sheet health report here. This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned. Companies discussed in this article include NYSE:HUBS. Have feedback on this article? Concerned about the content? with us directly. Alternatively, email editorial-team@ Sign in to access your portfolio


Martechvibe
16-04-2025
- Business
- Martechvibe
Wistia Debuts AI Translation and Voice Dubbing Solution
The new features were tested by customers during a beta period in Q1 2025, with Wistia offering 60-minutes of free dubbing to provide a firsthand look at the value. Wistia, a video marketing platform for businesses, unveiled new artificial intelligence (AI) video translation and dubbing features, complete with lip-syncing, making it the first video platform to offer a complete, end-to-end solution for localisation. Powered by HeyGen and supporting over 30 languages, these new capabilities enable brands to effortlessly translate, dub and personalise video content directly within the Wistia platform, expanding global reach while delivering authentic experiences to audiences across diverse markets. With 57% of brands investing more in video in 2025, video content has become a critical element of successful global marketing strategies. Furthermore, 84% of businesses report revenue growth from localisation, underscoring the value of adapting video assets for international audiences. Wistia's new video localisation features help companies scale their content, enhance engagement, improve search rankings and reduce costs – delivering measurable return on investment (ROI). ALSO READ: Braze Unveils Startup Program for Customer Engagement 'With this launch, we're harnessing the full potential of AI to make it seamless for businesses to connect with audiences around the world,' said Chris Savage, CEO of Wistia. 'Our new localisation capabilities empower brands to transcend borders, unlocking marketing opportunities they never thought possible. It's a transformative moment, allowing brands to easily tap into new markets with a personal, localised touch.' Wistia users simply upload their video, select from a range of languages and the platform generates AI-powered translations. These translations can range from basic transcripts and captions to fully dubbed versions with lip-syncing, all while maintaining a consistent video file for easy management and distribution. In 2024, nearly half of all videos uploaded to Wistia included at least three accessibility features, up from just 11% in 2021, reflecting the growing focus on video inclusivity. 'We're thrilled to partner with Wistia to bring HeyGen's GenAI video technology to their customers,' shared Kevin Raheja, Head of Product Partnerships at HeyGen. 'This unlocks an entirely new level of global reach and engagement and reflects our shared commitment to making video communication more accessible, inclusive and powerful.' The new features were tested by customers during a beta period in Q1 2025, with Wistia offering 60-minutes of free dubbing to provide a firsthand look at the value. The response was overwhelmingly positive, with many users praising the ease of use and high quality of the dubbing process. Beta user Matilyn Meadows, Marketing Manager at Aster Brands, shared, 'This is such a great feature! We've tried it out and received excellent feedback from our team who speak the dubbed languages natively. I see this as a tool we will frequently use.' Customer Frédéric Chênevert, Director of Products at Institut TA, added that it is 'well-executed, super simple to use and, by far, the best tool I've tested so far.' Wistia's AI-powered video translation and dubbing features are available to all customers on paid plans. ALSO READ: Upgrades CTV and DOOH Auctions The Martechvibe team works with a staff of in-house writers and industry experts. View More AItranslationvoice dubbingWistia Blue Prism is a global software provider, offering ROM 2, an intelligent automation implementation methodology that empowers teams to scale their digital workflow. One of its use cases is sales and marketing solutions, which is powered by artificial intelligence (AI) and machine learning (ML) algorithms. 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Utilising patented algorithms, proprietary data models and predictive analytics, Ncyte delivers actionable insights for various marketing functions. With Nycte, data and marketing teams can pre-define events such as attributed campaign performance to evaluate their efforts with live notifications. VISIT WEBSITE CleverTap is a customer engagement and retention platform that offers the functionality to integrate app analytics and marketing. Powered by TesseractDB, a purpose-built database for engagement & retention, it combines the features of audience analytics, omnichannel engagement, and product A/B testing for marketing functions. VISIT WEBSITE Oracle Advertising and Customer Experience (CX), lets advertisers personalise their campaigns. Its flagship product, Oracle Moat, a comprehensive analytics and measurement platform, provides a suite of solutions across marketing and ad intelligence. Moat helps reach prospective customers, capture consumer attention, and measure the outcomes to unlock business potential. VISIT WEBSITE Meta Ads is a social media advertising platform leveraging the user base from Facebook, Instagram and Whatsapp to deliver personalised ads at scale. It offers Meta Business Suite and Meta Business Manager for managing and tracking ad performance. Utilising its AI-powered tools, advertisers can partially or fully automate with complete control over their ads. VISIT WEBSITE WebEngage is an end-to-end customer data platform, helping brands to strategise their customer engagement and retention functions. It supports third-party integration for use cases including customer segmentation, omnichannel engagement, and survey & feedback. VISIT WEBSITE ServiceNow features Robotic Process Automation Hub (RPA Hub), a scalable genAI-powered platform for orchestrating and managing a robotic workforce to execute various business processes. Its workflow automation enables tasks like lead management and campaign execution and supports integration with popular marketing tools to streamline processes. VISIT WEBSITE Tealium is a comprehesive customer data platform helping brands orchestrate and manage their data activation from a marketing standpoint. Its AudienceStream CDP functionality enables marketers to create custom campaigns via 1300+ integration options for several use cases. VISIT WEBSITE Qualaroo is a saas-based online survey creator offering Qualaroo Nudge, a proprietary technology for uploading custom properties for airtight targeting. It enables marketers to 'nudge' when user clicks on a page element, helping them to target visitors on their real-time activity. VISIT WEBSITE Zendesk is a Danish-American company that offers software-as-a-service products with the capabilities of omnichannel integrations. Its omnichannel messaging platform enables sales and marketing teams to easily track and consolidate customer tickets from various sources, ensuring enhanced customer experiences. VISIT WEBSITE WebEngage is an all-in-one marketing platform that integrates omnichannel engagement with live analytics features. It offers AI/ML-driven product recommendations engine that enables marketers to boost conversion for all channels, including the web and mobile apps. VISIT WEBSITE Sprinklr is a comprehensive enterprise software company offering omnichannel support capabilities for all customer-focused marketing functions. It provides no-code, easy-to-build API integrations to access real-time customer data from multiple sources — such as CRM, CDP and ecommerce platforms. VISIT WEBSITE SAP provides omnichannel marketing capabilities through its flagship product: SAP Emarsys. By accessing its purpose-built reports, teams can determine the effectiveness of their marketing campaigns, segments, and channels in achieving sales goals. Its B2B account engagement features let brands deliver predictable and personalised marketing-led B2B insights at scale. VISIT WEBSITE MoEngage is a global AI-driven marketing platform that enables brands to orchestrate omnichannel campaigns from a single intuitive interface. Utilising MoEngage's User Path Analysis capabilities, marketing teams can target customers across 10+ channels, depending on their purchase behaviour. VISIT WEBSITE Intuit Mailchimp is an AI-powered omnichannel platform that offers email and marketing automation functions. With its customised pre-built audience segments, marketers can scale their campaigns based on individual contacts' demographic information and shopping behaviour. VISIT WEBSITE Hubspot is a cloud-based, scalable customer platform that offers various marketing automation solutions with omnichannel support capabilities. It enables marketers to create omnichannel campaigns to connect and interact with customers across multiple channels in real-time. VISIT WEBSITE Bloomreach is an all-inclusive marketing automation platform that comes with omnichannel orchestration supports for various use cases, such as marketing campaign personalisation, and headless CMS commerce platform experience. VISIT WEBSITE Agillic specialises in offering global brands a comprehensive Omnichannel Marketing Automation Platform that enables them to create personalised marketing campaigns. Its multichannel marketing capabilities support multiple integrations, such as Playable and Sleeknote for lead generation, Zapier for automating routine processes, among others. VISIT WEBSITE Adobe Experience Cloud features Adobe Campaign, enabling marketers to synchronise their customer data from various channels for omnichannel marketing. By leveraging its omnichannel integration with Adobe Journey Optimiser, brands can build multi-step journeys, campaigns, and personalised real-time moments that follow their customers across channels. VISIT WEBSITE ActiveCampaign is an intelligent multichannel marketing automation platform that enables marketers to seamlessly connect campaigns across the channels that matter most to them. It helps enterprises streamline personalised marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. VISIT WEBSITE UiPath offers a comprehensive AI-powered robotic automation platform, enabling marketers to streamline recurring functions, such as lead automation and customer engagement. Utilising its capabilities, marketers can personalise and automate customer interactions, depending on their needs and preferences. VISIT WEBSITE SAP is a composable marketing automation technology provider, offering SAP Intelligent RPA solutions to automate repetitive, rules-based business processes, including marketing and sales. Using its tech stack, marketers can automatically extract product data from manufacturers' websites, update online inventory and import website and email sales. VISIT WEBSITE Microsoft offers Power Automate, a low-code and AI-powered RPA software that helps marketers streamline tasks like lead management, email campaigns, social media management, data analysis, content publishing, and customer feedback. Leveraging its capabilities, businesses can automate repetitive tasks, such as lead capture and email marketing workflows. VISIT WEBSITE IBM offers AI-powered Robotic Process Automation capabilities for CRM and marketing functions. It enables users to automate workflows with integrated OCR and intelligent chatbots, distribute work across multiple bots without human interventions and manage emails via low-code authoring tools. VISIT WEBSITE Hyland offers an AI-powered comprehensive robotic automation software suite, enabling marketers' teams to automate their campaigns. Its Natural Language Processing (NLP) technology allows businesses to automate repetitive marketing functions, such as execution of targeted and personalised strategies in near real-time. VISIT WEBSITE Datamatics is an intelligent automation platform, offering TruBot RPA designer, a low-code bot design tool for marketing teams to create customised bots quickly. It provides 500 pre-built components, enabling low-code design and rapid deployment capabilities with drag-and-drop options. VISIT WEBSITE Automation Anywhere offers Automation Success Platform powered by Vertex AI, enabling enterprises to develop a cloud-based digital workforce at scale. Leveraging its bots, ML, and AI technologies, marketers can automate their marketing and sales processes. One of its popular offerings is Automation Co-Pilot, a genAI-powered assistant that empowers businesses to create and summarise content. VISIT WEBSITE Appian is a global technology provider, delivering end-to-end process automation with RPA, AI, IDP and API integrations. Utilising the readily available APIs of this low-code platform, teams can create a series of connected digital business applications including customer management and marketing. VISIT WEBSITE Powered by Zoho Corporation, Zoho Analytics enables marketers to track all critical metrics in a single platform to enhance marketing outcomes. The company offers 75 pre-built data visualisation reports and dashboards on marketing performance for collaborative analysis. With its AI-powered assistant, marketers can generate automated insights, predict future trends, and configure smart alerts. VISIT WEBSITE Semrush is an online visibility management and content marketing SaaS platform, offering marketing analytics tools to global businesses. Its open-source analytical tools include Market Explorer and Traffic Analytics for understanding market trends and website traffic respectively. VISIT WEBSITE Nielsen is a global audience insights, data and analytics solution provider, helping marketers measure what people listen to and watch. It offers a comprehensive, AI-powered Nielsen Marketing Cloud platform with sub-products such as Audience Segments, Scarborough, and Advanced Audiences to understand audiences for different targeting initiatives. VISIT WEBSITE MoEngage is a full-stack marketing automation platform, offering consumer insights and analytics solutions for marketers to understand customer LTV. With MoEngage Analytics, they can measure user engagement, spot behavioural patterns, and act on retention to prevent app uninstalls. VISIT WEBSITE Microsoft Clarity is a behavioural analysis tool that helps marketers understand user interaction with their website. It supports features like Session recordings, Heatmaps, and ML insights in real time. Processing more than a petabyte of data from over 100 million users per month, Clarity accommodates limitless traffic for various marketing measurements at scale. VISIT WEBSITE Powered by AI-led insights, Merkle offers scalable marketing analytics and CX technology solutions, helping brands to optimise their campaigns. Some of its flagship solutions are Measurement & Media analytics, Consumer & Experience insights, and Product & Market intelligence. VISIT WEBSITE Hubspot offers marketing analytics and dashboard software, enabling businesses to make data-backed decisions for use cases, such as revenue generation, site analytics and detailed reporting. Leveraging the capabilities of its multi-touch revenue attribution model, marketers can monitor real-time website traffic via unique tracking codes. VISIT WEBSITE Google Analytics is an open-source analytics tool by Google, enabling marketing teams within organisations to better understand their customers via valuable insights. Consequently, businesses can use those insights to take action, such as website improvement and tailored audience list creation. VISIT WEBSITE Adverity is an integrated data analytics platform, enabling marketers to automate their customer's data integration and visualisation functions. It offers 600+ pre-built data connectors to popular marketing platforms, social media networks, SEO tools, and marketing automation solutions. The platform also provides pre-build dashboards to generate tailored reports. VISIT WEBSITE Adobe Experience Cloud offers Adobe Analytics and Adobe Target within its analytics tools solutions, enabling marketers to execute in-depth analysis of their customer data. Adobe Analytics allows the sales and marketing teams to mix, match, and analyse data from any digital point in the customer journey. VISIT WEBSITE Ahrefs features a suite of analytics tools under its Ahref Enterprise offering. It offers API and Looker Studio connectors, enabling marketing teams to elevate their SEO strategy with enterprise-grade and insights. Some of the criteria for its API endpoints include Backlinks, Organic & Paid Traffic, SERPs, Website health score and more. VISIT WEBSITE StackAdapt is a multi-channel programmatic advertising platform, enabling digital marketers to customise their strategy. It offers open and flexible DSP (Digital Signal Processing) capabilities for executing tailored ad campaigns. Furthermore, its ad previewer lets marketing teams preview video, display and native ads on desktop or mobile across 500+ publishers, covering 23 verticals. VISIT WEBSITE Rakuten is a global affiliate ad technology company, enabling advertisers to optimise their marketing strategies with data-driven insights. It offers AI-powered forecasting and benchmarking capabilities and dynamic multi-touch commissioning tools, allowing advertisers to customise their campaigns. It also supports first-party data collection integrations for both B2B and B2C marketers. VISIT WEBSITE Nielsen offers Nielsen Ad Intel, a cross-platform advertising intelligence platform with actionable insights to identify prospects, analyse brand strategies and learn from past advertising campaigns. It offers various advertising intelligence features such as ad spend monitoring, competitive benchmarking, global competitive insights and expert data harmonisation. VISIT WEBSITE Magnite is an independent sell-side advertising technology provider, enabling publishers to monetise their content across all screens and formats. It offers Magnite Streaming, a singular supply-side platform that merges technology from the Magnite CTV and SpotX platforms. Utilising this functionality, marketers can identify their potential audiences to restructure their targeting strategies. VISIT WEBSITE IBM offers a comprehensive suite of Watson Advertising to agencies and marketers. With Watson Advertising's AI-powered assistant, advertisers can customise their advertisements, based on real-time ad results. It also supports functionalities of cookieless advertising, ad fraud management and brand safety measurements. VISIT WEBSITE Google features a comprehensive list of AI-powered Ad tools under its Google Ads offering. Some of its popular tools include Keywords Planner, Ads Editor, Reach Planner, Ads Mobile App, Insights Finder, Ads API, and Recommendations Page. Additionally, it offers Google AdMob to help businesses plan their in-app revenue generation strategy. VISIT WEBSITE Criteo is an all-in-one connected commerce media platform, enabling marketers and agencies to scale their digital and physical assets. Leveraging the capabilities of its AI-powered technology, brands can develop strategies for intent-based product recommendations, multi-prolonged accessibility, contextual advertising, and more. VISIT WEBSITE Basis Tecnologies (formerly known as Centro), is a programmatic advertising platform, offering ad management tools for search, social and site direct via a single interface. Its flagship products are Basis Assistant and Basis Automate+. Basis Assistant is a Chrome extension, connecting 20+ platforms and tools, and Basis Automate+ is a digital advertising automation tool for simplifying campaign process. VISIT WEBSITE AppsFlyer is a mobile attribution company, helping mobile advertisers to identify their ad network. It offers a measurement suite, giving app marketers full visibility into their customer journeys while preserving their privacy. Utilising its AI-powered Creative Optimisation platform, marketers can formulate their creative strategy. VISIT WEBSITE Adtriba is a cross-channel digital marketing management platform based on data-driven attribution modelling. Its solutions include Adtriba Triangulation, enabling advertisers to witness the integration of diverse measurement methods, such as Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA) and Incrementality Testing. VISIT WEBSITE Adobe Experience Cloud offers connected advertising solutions with its natively integrated Adobe Advertising platform. Its consultancy-based reporting options come with AI-powered optimisation features, helping advertisers analyse their ad performance via 200+ measurement metrics. Utilising its connected TV (CTV) and search, social, and commerce tools, marketers can optimise their customer acquisition strategy. VISIT WEBSITE specialises in Conversational AI, generating autonomous conversations that appear human-like. These conversations form the foundation of brand engagement. Their AI-powered, no-code Dynamic Automation Platform manages around two billion conversations from a multitude of channels in numerous languages. VISIT WEBSITE Sprinklr offers a comprehensive suite of 250+ AI-intent bot templates for various industry verticals to accelerate bot development. Its specialised AI and compliant rule engine enables marketers to modify and automate their promotional campaigns for better engagement via suggestion-based personalised bots. VISIT WEBSITE Meta's new class of generative AI features and creative tools allow users to create and share custom stickers or update the visual style of their photos with a simple text prompt. They can also chat with 28 different AIs and get unique perspectives on topics like travel, games and food. VISIT WEBSITE is a UI-based platform that allows marketers to create a chatbot quickly and deploy it easily on multiple channels. Leveraging the capabilities of its conversational builder, enterprises can build the Dialogflow using dialogue messages. Some of its popular offerings include XO: Experience Optimisation and GALE(Beta). VISIT WEBSITE IBM watsonx Assistant is an interactive virtual agent that utilises natural language and AI, enabling users to set it up on their app and website. It offers fast and accurate responses to customers, enhancing their overall experience and satisfaction with its adaptive learning capabilities. VISIT WEBSITE Haptik helps enterprises manage their customer lifecycle with generative AI-powered conversational solutions to boost marketing and sales. It offers Contakt and Interakt to enhance overall CX, where Interakt enables marketers to send hyper-targeted and personalised campaigns to drive customers to take action on WhatsApp. VISIT WEBSITE Dialogflow is an all-in-one platform for developing chatbots, voice bots, and virtual agents using natural language understanding and Google AI. It helps marketing teams create conversational agents that can handle common customer requests and issues, such as FAQs, and order status at scale. VISIT WEBSITE Dialpad is a fully integrated unified conversation intelligence platform that utilises ongoing ML(Machine Learning) algorithms and does not require coding to configure a chatbot. It offers real-time insights and tips, helping marketing teams customise their approach for every customer. VISIT WEBSITE is a low code-no code, enterprise-grade generative AI platform offering readily available LLMs for CX transformations. Its omnichannel reporting and analytics suite for marketing enables organisations to streamline their customer journeys. VISIT WEBSITE is a global conversational AI technology provider optimised for operational efficiency at scale. It offers self-learning AI capabilities that emphasise Natural Language Understanding (NLU) along with intent suggestions. VISIT WEBSITE Avaamo is an all-in-one conversational AI platform for enterprises offering a suite of industry-specific skills developed to automate and resolve common use cases. It offers Outreach, which enables marketers to educate and engage with customers across existing touchpoints through proactive and personalised communication. VISIT WEBSITE Amazon Lex offers fully managed conversational AI interfaces with advanced natural language models to design, build, test, and deploy conversational interfaces in applications. It enables sales and marketing teams to automate user tasks in their applications like the CRM and across any digital channel. VISIT WEBSITE Zendesk is an AI-powered customer feedback software provider, offering customer satisfaction (CSAT) software to businesses across multiple industries. Its marketplace offers 1600+ apps and integrations, enabling marketers to create a complete customer feedback system. VISIT WEBSITE UserVoice provides product feedback management software for SaaS businesses. Its UserVoice Validation tool delivers actionable user insights to inform roadmap strategy. From testing ideas to ensuring satisfaction with released features, it helps research and marketing teams gather quick user feedback throughout the entire product lifecycle. VISIT WEBSITE Twilio provides integrated Mindful Feedback functionality within its Flex offering, enabling marketers to automatically take action based on real-time customer feedback. It automatically collects customer feedback after Flex interactions by capturing feedback over post-call voice IVR, outbound voice IVR, conversational SMS, Web SMS, email, and web surveys. VISIT WEBSITE Trustpilot offers ML and AI-powered feedback management tools, helping marketers build trust and loyalty through customer reviews. Its AI-driven Review Insights tool enables marketers to identify growth areas from negative feedback, whereas its Image Generator tool lets them enhance social media engagement. VISIT WEBSITE Survey Monkey is a global online survey and forms tech stack provider, offering AI-fueled market research solutions to businesses. Its enterprise feedback management program provides 250+ templates with the capabilities of customisation, allowing organisations to build tailored survey forms. VISIT WEBSITE Sprinklr is a unified customer experience platform (CXM), offering AI-powered feedback management capabilities with its flagship product: Sprinklr Surveys. It integrates solicited customer feedback with unified-CXM data, enabling brands to derive meaningful, actionable insights. Utilising its genAI-powered survey builder, marketers can create conversational surveys to streamline their NPS strategies. VISIT WEBSITE Salesforce is a comprehensive customer-oriented technology provider offering a feedback management suite. Salesforce's survey responses help marketers create personalised surveys based on their existing customers' data. Some of the supported applications of its feedback management platform are genAI-powered survey form development and sentiment-insights-based survey collections. VISIT WEBSITE QuestionPro is an online feedback software provider, offering ready-made survey templates to businesses across 40+ countries. Leveraging the capabilities of its customer satisfaction templates, advertisers and marketers can create and gather tailored questions. VISIT WEBSITE Qualtrics is an all-in-one customer experience solution provider, offering website & app feedback tools for organisations to collect customer feedback efficiently. Its digital experience analytics capabilities combined with DXA integrations, bring together verbal and behavioural data for in-depth analysis of user feedback. VISIT WEBSITE HubSpot is a one-stop marketing platform, providing customer feedback software under its Service Hub offerings. Its pre-built APIs include net promote score (NPS), customer effort score (CES), and customer satisfaction (CSAT) surveys, allowing marketers to strengthen their customer loyalty strategy. VISIT WEBSITE Medallia is a comprehensive platform, enabling marketers to capture feedback from all customer touch points. Some of its popular feedback management software capabilities include Sense360 for analysing consumer spending, Medallia Video to automatically extract meaningful insights from customer's feedbacks and Agile Research for creating branded surveys in real-time. VISIT WEBSITE Zeotap lets brands integrate, unify, segment and orchestrate customer data, fostering a cookieless future. It offers a 'Non-Customer Entity Data' feature that helps marketers to integrate both customer and non-customer entity data. VISIT WEBSITE Twilio provides, Twilio Segment, an AI-powered CDP, enabling marketers to streamline their personalised customer engagement journeys. It brings together clean, consented customer data for real-time insights with 450+ pre-built connectors. VISIT WEBSITE Syntasa provides data-ready CDP capabilities, equipping marketers with essential tools to prepare their customer data. It offers real-time sentiment analytics capabilities, helping enterprises derive behavioural insights from unified user profiles to foster hyper-personalised experiences. VISIT WEBSITE SAP is a company-wide customer data management platform, helping marketers improve engagement, conversion, and retention. It offers a genAI-powered data model, enabling enterprises to unify their B2B and B2C customers' profiles to reach their personalisation goals. VISIT WEBSITE Oracle is a global database management company, providing CDP solutions, under its flagship product: Oracle Unity. Its AI-powered models enable marketers to create hyper-personsalised campaigns with predictive insights by streamlining real-time customer data from heterogeneous sources. VISIT WEBSITE Growthloop is a composable CDP platform, allowing marketing and sales team to action their data at scale. It offers GrowthLoop Audience Builder, enabling marketers to initiate their lead generation functions. VISIT WEBSITE Adobe Experience Cloud offers a real-time CDP, letting users create high-value audience segments for B2C and B2B use cases across their marketing funnel. It follows a cookieless marketing approach to automatically unify customer data across various online and offline channels in real-time. VISIT WEBSITE ActionIQ is a composable CDP platform that offers audience segmentation, acquisition marketing, and Customer 360 capabilities. It integrates analytical tools, enabling marketers to collect and analyse their first-party customer data at scale. VISIT WEBSITE Zoho CRM leverages automation and comprehensive analytics to empower any sales team, fostering stronger customer loyalty. Ideal for both small businesses and enterprises, this software enables enhanced productivity and tailored solutions through predictive intelligence. VISIT WEBSITE Zendesk offers Zendesk Sell, an easy-to-deploy CRM platform that is simple to deploy and navigate, catering to businesses of any scale. Its mobile-friendly Sell app has the functionalities of geolocation, helping sales and marketing teams. Offering an all-in-one CRM platform, organisations can implement use cases like prospecting, engagement, lead generation and communication capabilities. VISIT WEBSITE SugarCRM is a global CRM software provider, helping marketing, sales, and service teams improve efficiency through automation, data, and intelligence in near real-time. It offers Sugar Market, an all-in-one marketing automation platform that helps marketers to automate their campaign with higher ROI. VISIT WEBSITE Salesforce is a one-stop sales and support CRM software that regularly updates customer records, tracks emails and calls, and creates organised support processes for quicker customer responses. Its simple and scalable infrastructure is ideal for businesses of all sizes. VISIT WEBSITE Pipedrive stands out with its emphasis on automation, tailorability, and seamless integration. Purposefully built to enhance the efficiency and productivity of sales professionals, this CRM solution has an intuitive setup and robust capabilities. It facilitates lead generation, comprehensive sales analytics, and seamless business expansion. VISIT WEBSITE Oracle NetSuite CRM, a component of Oracle's business software suite, is for all midsize and booming businesses that want a comprehensive, integrated CRM solution with ERP capabilities. Using it, customers and partners can directly interact with the platform, freeing the additional work load for their sales team. VISIT WEBSITE Microsoft Dynamics 365 Sales represents a robust cloud-based CRM solution brimming with features such as pipeline assessment, relationship analytics, and conversational intelligence. It utilises AI-powered insights to provide actionable intelligence via predictive analytics, lead scoring and sentiment analysis. VISIT WEBSITE Less Annoying is a CRM software that utilises a straightforward search feature within its contact management system, making it easy to track contacts. It is ideal for small-sized businesses and offers a highly intuitive and user-friendly interface. VISIT WEBSITE Insightly offers CRM software solutions for enterprises looking to understand their audience data across various marketing functions. It integrates seamlessly with third-party apps, streamlining workflow automation, including bulk emailing and report generation. VISIT WEBSITE HubSpot's sleek dashboard with consolidated CRM tools simplify complex customer data, further transforming it into meaningful insights. Complementing typical CRM functionalities, HubSpot provides tailored options, including conversation intelligence and email monitoring. VISIT WEBSITE Apptivo delivers adaptable and web-based CRM solutions, enabling marketing and sales teams to streamline all customer service requirements across various devices and browsers. Despite its focused feature set, it encompasses over 65 interconnected applications alongside a robust sales pipeline management tool, ensuring efficient tracking of potential leads without any downtime. VISIT WEBSITE Sitecore offers composable cloud solutions with its flagship products, Sitecore Experience Platform(XP) and Sitecore Experience Manager (XM). They help marketers to overcome scalability challenges. Some of its features include intuitive visual editing, headless delivery, marketing automation, scalable personalisation, data and machine learning capabilities. VISIT WEBSITE Salesforce Experience Cloud is a platform that helps enterprises link clients, partners, and employees to securely exchange information and documents. Built on its Customer 360 platform, Salesforce's DXP ensures seamless integration with any solution in the Salesforce ecosystem. VISIT WEBSITE Oracle Cloud offers a comprehensive suite of platform-based marketing automation solutions for personalised B2B and B2C automation campaigns. Some of its featured products are Eloqua Marketing Automation, CrowdTwist Loyalty and Engagement, and Unity Customer Data Platform. VISIT WEBSITE Optimizely is a digital experience platform (DXP) provider that offers Optimizely One, an easy-to-use and fully integrated suite. It provides a single, unified workflow with thoughtfully embedded AI and machine-learning algorithms, accelerating work across the entire marketing lifecycle. VISIT WEBSITE OpenText offers a cloud-native, scalable platform for enterprises to streamline their marketing functions. It provides fully composable content management, digital asset management, creative workflows, personalisation, targeting and customer data technologies in one place, ensuring a holistic approach to B2B, B2E and B2C experiences. VISIT WEBSITE Neptune DXP is a PaaS(Platform-as-a-Service) provider, helping marketing teams build custom apps based on modular, reusable application building blocks. The company offers flexible environments to businesses across different verticals, further providing personalised digital solutions at scale. VISIT WEBSITE Magnolia is a composable DXP that comes with no-code connector packs and low-code micro-frameworks for third-party integrations. It also offers an open-source version alongside its commercial plans enabling enterprises to build tailored use cases. VISIT WEBSITE Liferay DXP helps marketers deliver personalised and connected digital experiences across a broad range of channels, including customer portals, websites, intranets, mobile apps, and connected devices. It offers intuitive CMS, user analytics, and site management tools that businesses need to launch, test and optimise digital experiences for faster go-to-market. VISIT WEBSITE Powered by IBM Consulting, IBM iX offers a composable DXP, providing a comprehensive solution to make enterprises' systems future-ready. Utilising its data-driven insights and intelligent workflows, marketers can design and deliver human-centred experiences across the customer lifecycle. VISIT WEBSITE HCL Digital Experience (DX), forms part of a wider HCL Customer Experience (CX) product portfolio, offering core capabilities such as content management, DAM, CDP called Signals, and low-code application development. It provides services in government, life sciences, insurance, financial services, and other verticals. VISIT WEBSITE Contentstack is a headless CMS and Composable Digital Experience Platform (DXP) solution provider that helps marketers gain a competitive edge. It recently launched into Google Cloud Marketplace, and is also available on Microsoft Azure and AWS. It seamlessly enables mid-market brands to adopt its omnichannel campaign engine to drive higher conversions and sales. VISIT WEBSITE Bloomreach Commerce Experience Cloud provides businesses an edge with its modular capabilities: Content Management System (CMS), Discovery features for search and merchandising optimisation, and Engagement tools such as Customer Data Platforms (CDP) for personalisation and analytics. VISIT WEBSITE Adobe Experience Cloud offers a comprehensive set of services specifically designed to address the day-to-day requirements for personalised customer experience at scale. Its platform helps manage different digital content and assets to improve customer satisfaction. Some of its products include Adobe Gen Studio, Experience Manager Sites, Real-time CDP, and Marketo Engage. VISIT WEBSITE Acquia offers DXP solutions, comprising of two main elements: Acquia Drupal Cloud and Acquia Marketing Cloud. It can be accessed in both platform-as-a-service (PaaS) and software-as-a-service (SaaS) with additional components such as Site Factory for multisite management, digital asset management (DAM), CDP, personalisation, and Campaign Studio. VISIT WEBSITE


Forbes
31-03-2025
- Business
- Forbes
Will Hyper-Personalized AI Avatars Mean The End Of Chatbots? HeyGen Says Yes
Wayne Liang, CTO of HeyGen chats with his Interactive Avatar at a SXSW 2025 Innovation Awards ... More demonstration In an age where impersonal chatbots and automated responses often frustrate rather than engage, HeyGen, a generative AI video platform, is radically reshaping how businesses communicate. With its launch of hyper-realistic interactive avatars, HeyGen allows companies to create customized, lifelike digital spokespeople that can interact in real-time, humanizing digital interactions and transforming customer engagement. Demonstrating its Interactive Avatar solution as a finalist at the SXSW 2025 Innovation Awards, HeyGen's groundbreaking technology extends well beyond typical AI-generated video platforms. Wayne Liang, HeyGen's Chief Innovation Officer, highlights this unique proposition: "Our vision is to make visual storytelling more accessible to all—without the need for a production crew, cast, or even a camera." With the ability to localize videos instantly into over 170 languages and dialects, HeyGen is focused on breaking linguistic barriers and streamlining production processes. For instance, hotel booking giant Trivago used HeyGen to localize their TV advertisements across thirty markets, cutting their production time in half, effectively saving three to four months. Brands are increasingly leveraging these avatars as virtual influencers, spokespeople, and digital twins, providing real-time, personalized interactions during livestreaming events, and increasingly in Zoom meetings. According to Liang, "With Interactive Avatars, users can create AI-powered digital versions of themselves that can be interacted with in real-time." Companies like have experienced firsthand the power of HeyGen's technology. created a digital twin of its CEO to significantly boost his social media presence without direct personal involvement. Within ten months, the company not only saved approximately three hours per video but also increased its follower count by 200,000, driving considerable traffic back to their website. The boundary expanding nature of HeyGen's interactive avatars lies in its significant realism and ease of generation. "Our avatars are known for their photorealism; our platform is renowned for its ease of use, enabling customers to create studio-quality videos without prior filmmaking experience," Liang explains. This democratization of content creation allows small businesses and even solo entrepreneurs to access professional-quality video tools previously only available to large companies. Furthermore, HeyGen's "AI Motion Control" is another standout feature. It allows users to add full-body movements to avatars, turning creators into the directors and cinematographers of their content without expensive equipment or specialized training. This technology promises to innovate industries from education and corporate training to digital marketing and beyond. Notably, HeyGen doesn't stop at human avatars. Animated and cartoon-style avatars are increasingly popular, especially in education and marketing, where they serve as engaging brand representatives or learning tools. For example, in gaming and livestream communities, animated avatars known as VTubers provide dynamic new ways to interact with audiences while preserving user privacy. The future for AI-driven video content, according to Liang, is profoundly exciting, with upcoming advancements focusing on real-time adaptive video content. Soon, AI-powered avatars will not just interact but adapt their responses based on user emotions, behaviors, and feedback—creating highly personalized digital experiences that deeply resonate with audiences. An innovative example of HeyGen's technology at scale was seen in its partnership with Ogilvy and chocolate brand Milka. Together, they developed the highly successful "Let Snelle Sing It for You" campaign, allowing users to create customized songs by Dutch rapper Snelle. Through HeyGen's AI video synchronization, thousands of personalized musical experiences were effortlessly generated. Still, with such realistic capabilities come significant ethical considerations. To address these concerns, HeyGen emphasizes stringent guidelines and security measures. Liang confirms, "At HeyGen, our policies and products are designed with strict guardrails around what kind of usage is allowed and what's prohibited." Advanced security features like user verification with live video consent, dynamic verbal passcodes, and rapid human review help ensure every avatar is responsibly created and employed. As enterprises worldwide increasingly leverage AI-generated avatar technology for localization, internal training, corporate messaging, and personalized customer engagement, the industry stands poised to redefine what's possible in digital communication. Liang perfectly captures this sentiment: "The next generation of AI video tools will focus on real-time interactions and maximizing their authenticity and engagement." With such profound implications, HeyGen's interactive avatars could well signal a key pivot in the evolution of chatbots, ushering in a new era where digital experiences are defined by rapidly generated, personalized interaction.