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Himalaya BabyCare Launches ‘Maa Ka Bharosa' Campaign
Himalaya BabyCare Launches ‘Maa Ka Bharosa' Campaign

Fashion Value Chain

time13 hours ago

  • Business
  • Fashion Value Chain

Himalaya BabyCare Launches ‘Maa Ka Bharosa' Campaign

Himalaya BabyCare, India's most trusted doctor-prescribed baby care brand, has launched a touching new campaign titled 'Maa Ka Bharosa', celebrating the unwavering trust of mothers across India. The digital-first campaign features six emotionally resonant video commercials (DVCs), each focusing on a signature Himalaya BabyCare product—Gentle Baby Lotion, Gentle Baby Shampoo, Gentle Baby Wash, Gentle Baby Soap, Crème Cleansing Bar, and Baby Crème. These short films capture intimate, real-life moments between mothers and babies—from gentle massages to playful bath times—reflecting how Himalaya BabyCare is more than a product line; it's a trusted parenting companion. 'At Himalaya, every baby care product is a thoughtful fusion of natural origin ingredients, modern science, and Ayurvedic wisdom,' said Mr. Chakravarthi N V, Director – BabyCare, Himalaya Wellness Company. 'This campaign is a tribute to the enduring bond between mothers and their babies—and the trust they've shown in us over the years.' Formulated with up to 99% natural ingredients like Olive Oil, Almond Oil, Aloe Vera, and Licorice, Himalaya's baby products are clinically tested, pH 5.5 balanced, and safe for daily use from birth. Rooted in Kaumarabhritya, the Ayurvedic science of infant care, Himalaya BabyCare is endorsed by pediatricians and cherished by generations of mothers. Through 'Maa Ka Bharosa,' Himalaya reiterates its core belief: peace of mind comes from gentle, proven care. The campaign celebrates the brand's role in nurturing millions of everyday parenting journeys—with products that support bonding, trust, and holistic well-being.

Meesho deepens personal care focus with HUL, P&G, Himalaya tie-ups
Meesho deepens personal care focus with HUL, P&G, Himalaya tie-ups

Business Standard

time17 hours ago

  • Business
  • Business Standard

Meesho deepens personal care focus with HUL, P&G, Himalaya tie-ups

Meesho is deepening its presence in the personal care category through new partnerships with major consumer goods companies, including Procter & Gamble, Hindustan Unilever and Himalaya. The move is part of the company's effort to expand Meesho Mall, a section of its platform dedicated to branded products. The expanded assortment brings well-known labels such as Pampers, Gillette, Dove, Pantene, Vaseline and Head & Shoulders to a broader base of Indian consumers, particularly in price-sensitive and underserved markets. Meesho's tie-ups with established players mark a shift in strategy for the low-cost e-commerce platform, which traditionally focused on unbranded and reseller-led categories. This move comes amid a shift in consumer behaviour, as demand for personal care grows among millions of Indian shoppers. From Varanasi and Raipur to Madurai and Jodhpur, the company said self-care is no longer reserved for special occasions—it is part of the daily routine. Shoppers are turning to personal care brands for their everyday essentials—from face wash and lipstick to baby diapers and sanitary pads. The firm said Meesho Mall is uniquely positioned to meet this growing demand with a wide selection of reliable, high-quality brands. As Procter & Gamble (P&G), Hindustan Unilever Limited (HUL) and Himalaya deepen their partnership with Meesho, they are poised to reach a broader and more diverse base of digital-first consumers across India. By leveraging Meesho's extensive consumer network, the firm said these brands are positioned to meet the growing demand for trusted personal care products across tier-2+ cities and beyond.

Inside stunning hotel with outdoor pool overlooking gorgeous Lake District hidden valley
Inside stunning hotel with outdoor pool overlooking gorgeous Lake District hidden valley

Scottish Sun

time4 days ago

  • Scottish Sun

Inside stunning hotel with outdoor pool overlooking gorgeous Lake District hidden valley

It also has a spectacular spa, great restaurant and rooms with incredible views Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) AS we crossed the stunning countryside, I was already in the mood to relax in one of the UK's most tranquil areas. My partner Martin and I were on our way to the breathtaking Langdale Valley, tucked away in the heart of the Lake District, one of my favourite destinations. Sign up for Scottish Sun newsletter Sign up 11 Stunning Langdale Valley 11 Luxurious Langdale Hotel 11 Sam and Martin enjoying the fresh air in the Langdale Valley Credit: Supplied From the moment we arrived at the Langdale Hotel and Spa, I knew we were in for a few days of pure, unadulterated bliss. Set within a sprawling 35-acre woodland estate and positioned away from the bustling busyness of Keswick, Grasmere and Windermere, it's the ideal location for lacing up your boots and enjoying the many walks on its doorstep. After a quick check in we were dying to get out in the warm sunshine and take in the fresh air. The friendly reception staff were more than happy to recommend some local routes and point us in the right direction. We opted for the Great and Little Langdale Circle, which conveniently starts and finishes at the estate. We were promised spectacular views of the high fells and rugged crags — and it didn't disappoint. The scenery was majestic. After a day exploring, we were ready for some well-deserved post-hike relaxation — and the Langdale Hotel certainly knows how to deliver. Their leisure facilities are second to none, featuring a 20-metre heated pool that's perfect for families. However, as this was a romantic getaway, Martin and I made a beeline for the Brimstone Spa. This chic, adults-only retreat is the ultimate sanctuary for relaxing, reviving and unwinding. We spent hours exploring the different herbal steam rooms, salt saunas and hydrotherapy foot baths. My favourite was the Himalaya Salt Steam room, while Martin preferred the Finnish sauna with views across the estate. 11 The Brimstone Spa has all types of pampering on offer Credit: Supplied 11 Outdoor has views to die for Credit: Supplied 11 The beautiful setting of the Brimstone Spa Credit: Supplied 11 Romantic Stove restaurant We both agreed the highlight was the outdoor pool. An absolute slice of paradise. It's hard to imagine a more idyllic spot. But all this relaxing and pampering does rustle up an appetite and we were rewarded with a superb dining experience at the Stove restaurant. With its floor-to-ceiling windows and locally-sourced menu, it truly hit the spot. It's easy to see why their head chef made it all the way to the Masterchef finals! For starters we shared the salt cod croquettes followed by the char sui monkfish with prawn toast for mains — absolute perfection. To finish, we couldn't resist the hearty bowl of fruit crumble and homemade custard, which still has me dreaming about it. All of this was washed down with a lovely bottle of Merlot in front of the fire pit outside, bellies full and a hearts content. We were staying in the stunning Lakeland Signature room. Bright and airy with a cosy sitting area it was drop dead gorgeous. The enormous rainfall shower and lovely bathroom added to the feeling of total luxury. 11 Incredible waterside rooms at Langdale 11 Sam loved the beautiful bedroom Credit: Supplied After a restful sleep in the enormous, cloud-like bed it was time to shake off the calories with a quick walk, before piling them all on again at breakfast with the vast selection of freshly prepared hot and cold dishes. While it was tempting to linger at the hotel, there's so much more to see and do in the area. Just a short drive away is Ambleside, home to a variety of charming pubs, hotels and cracking wee gift shops. We decided to take advantage of the weather and enjoy the scenery at a slower pace with a cruise down Lake Windermere. Closer to the estate is Wainwrights' Inn, a smashing traditional boozer with a fine selection of local ales and top-notch pub grub. From classic fish and chips, to a mouth watering Cumbrian steak and ale pie, you're spoiled for choice. 11 Wainwright's is worth the walk for hearty but elevated pub grub 11 It's famous for its Cumbrian steak and ale pie Langdale truly is the perfect base to explore the Lake District and all it has to offer. Adventure, relaxation, fine dining and pampering — it ticked all of our boxes. CUMBRIA GO: LANGDALE VALLEY A night in a double room at the 4* Langdale Hotel and Spa in Ambelside, is from £189 including breakfast. See

Forgotten 7,000'ers: The Elusive Kirat Chuli -- Lots of Failures, Just One Ascent
Forgotten 7,000'ers: The Elusive Kirat Chuli -- Lots of Failures, Just One Ascent

Yahoo

time25-05-2025

  • Yahoo

Forgotten 7,000'ers: The Elusive Kirat Chuli -- Lots of Failures, Just One Ascent

Our Forgotten 7,000'ers series continues with the climbing history of 7,362m Kirat Chuli, a striking, rarely attempted peak in Sikkim, in the Indian Himalaya. Also known as Tent Peak, Kirat Chuli has a prominence of 1,168m and is part of the northern section of the Kangchenjunga massif on the Nepal-India border. The mountain lies between the Teesta River to the east and the Koshi River to the west and is surrounded by notable neighbors: Kangchenjunga and Gimmigela Chuli to the south, Siniolcho and Simvo to the southeast, Drohmo to the northwest, and Pathibara and Langpo Peak to the north. Kirat Chuli's remote location, technical challenges, and harsh weather has limited mountaineering. From the Nepal side, the approach is complicated by heavily crevassed terrain. The mountain holds cultural and religious importance for the Kirat, Limbu, and Rai communities. In the Limbu language, Kirat Chuli means "Kirat People." They believe the mountain is the abode of Yuma Sammang, an omnipotent goddess associated with knowledge, protection, and spiritual well-being. Kirat Chuli's other name, Tent Peak, was likely coined by early Western explorers because of its pyramid tent shape. In 1910, Scottish chemist and mountaineer Alexander Mitchell Kellas scouted the Kangchenjunga region, including Kirat Chuli, as part of his broader exploration of the Sikkim Himalaya. Kellas' goal was to study the geography, assess potential climbing routes, and gather data on the effects of altitude. He approached from Sikkim, likely via the Zemu Glacier. Although Kellas didn't attempt to climb Kirat Chuli, he did climb 6,965m Langpo. Interestingly, Langpo has had only two ascents, both by Kellas. In the summer of 1936, a four-man German party led by Paul Bauer attempted to climb Kirat Chuli by two routes: by the south ridge from the east and by the south ridge via 7,177m Nepal Peak. The Germans eventually abandoned their attempt at the top of Nepal Peak because of poor conditions. One year later, in the spring of 1937, a three-man Swiss-German party arrived, led by Ernst Grob and supported by five Sherpas above base camp. They chose the same route as the 1936 team, the south ridge from Nepal Peak. The Himalayan Database does not provide much information about this attempt, and it is unknown how high they reached or why they retreated. In the spring of 1939, Grob returned, this time with Germans Herbert Paidar and Ludwig Schmaderer and supported by Ajiba Sherpa, Genden Umdu Sherpa, Ila Sherpa, and Ila Tenzing Sherpa. The route was the same. After approaching the Zemu Glacier, they targeted the south ridge via Nepal Peak. They established several camps along the glacier system, following the technical ridge of mixed snow and rock. On May 29, Grob, Paidar, and Schmaderer topped out. The expedition also ascended Langpo South and attempted Gimmigela Chuli and Pyramid Peak. To date, this is the only successful ascent of Kirat Chuli, though there have been eight further attempts on the mountain. In the autumn of 1985, Mike Kefford led a large UK-Nepal expedition up the same route. They turned around at 6,735m on Nepal Peak because of strong winds and heavy snowfall. The next attempt came a year later, in the autumn of 1986, when a French expedition led by Dominique Hembise attempted the same route. The outcome was the same: They abandoned at 6,650m because of snow, wind, and Hembise's frostbite. The French expedition reported especially dangerous avalanche conditions at their Camp 1, located halfway between Cross Peak and Nepal Peak. In the spring of 1995, an Austrian party led by Kurt Elbl attempted the southwest ridge from Sikkim via Nepal Peak. Their highest point was 7,150m, where bad weather ended their climb. In the autumn of the same year, a German party led by Wolfram Schroeter reached 7,150m on Nepal Peak, where they ran out of time and turned around. There were four other attempts via different routes. In the autumn of 2000, Slovenian Andrej Stremfelj and his partners aimed to ascend Jongsang, Pyramid Peak, and Kirat Chuli via its south face. The Slovenians worked in small groups; Stremfelj and two partners were attempting Kirat Chuli when Andrej Markovic, climbing on Jongsang in another group, suffered a fatal fall. Stremfelj's team called off their expedition. Two years later, another Slovenian expedition targeted the west face. Gregor Kresal's party reached 6,700m but ran out of time before reaching the summit. In autumn 2007, the Slovenian Kangbachen Expedition, led by Tone Skarja, also tried the west face. Deep snow and avalanches stopped them below 5,800m. The most recent registered attempt in The Himalayan Database is from 2022. U.S. climbers Spencer Gray (leader), Rushad Nanavatty, and Matthew Zia targeted the north face but turned around at 6,000m in bad conditions. Kirat Chuli remains an elusive prize. Its rugged terrain, icy slopes, and unpredictable conditions have yielded temptingly few triumphs.

Weekend Warm-Up: Crossing Dreams
Weekend Warm-Up: Crossing Dreams

Yahoo

time24-05-2025

  • Yahoo

Weekend Warm-Up: Crossing Dreams

Crossing Dreams, subtitled "Solo bivouac paragliding adventure in Himalaya," documents the recent exploits of professional paragliding coach Francois Ragolski. His attempt to follow a long route through and over the Himalaya covered 60 days, four countries, 2,580km and 113 hours of paragliding. Ragolski has been paragliding for 18 years and planning this expedition for six months. Like him, the movie is anxious to finally start, so it wastes no time launching into the first day of the journey. It's a solo trip, but he avoids self-isolation, stopping to speak and share meals with the people he passes. "I thought everybody here would speak Russian," Ragolski says ruefully, when his attempts to find a common language with two hunters in Tajikistan fail. "I was wrong, nobody here speaks Russian." But even with the language barrier, his friendly enthusiasm carries him through. "Everyone was so load you with so much good food," Ragolski says. Every few days, he meets locals, usually shepherds, who share their food and shelter with him. Left to his own devices, he mostly eats packaged noodles and dried fruit, so a hot meal and friendly faces are a welcome change. Ragolski spent months plotting his course on Google Maps using satellite images. But when he arrived in Dushanbe, Tajikistan to begin his route, officials stopped him. Government officials, military officers, and tour agency representatives told him the airspace he planned to fly through was simply too dangerous. They gave him a new route. It was less likely to get him shot down, but it was also longer and more difficult from a technical perspective. The route change lands him in an area heavily populated by wolves and bears, where officials warned him not to stay the night. But the wind and weather conditions ground him, and he passes a stressful night hearing the sounds of animals outside of his tent. Tired and hoping to avoid confrontations with the local wildlife, Ragolski hitches a ride into Pakistan. Some exceptions for bear and militarized airspace-related dangers aside, he aims to fly as much as possible. Doing that means landing -- and sleeping -- in places he can take off from again in the morning. This makes for some uncomfortable digs, but it's better than walking. "I am lazy," Ragolski jokes. After the stark beauty of the mountains, the intermissions in crowded urban areas are another kind of striking. Later, a two-week-long spot of rain grounds him in India. He avoids despair through ping pong and a bit of light tourism. "But as soon as I flew again, I was just so happy," Ragolski says when he finally gets back in the air on day 41. This is a frequent exclamation; his sheer joy at being aloft and moving forward is palpable. The point of going solo is that he can go at his own pace, taking his time to explore, to meet people, to avoid unnecessary dangers and complications. It's not a race or an exercise in self punishment -- it's an adventure. In the final days of his journey, Ragolski glides past famous peaks like Annapurna and Everest, marveling aloud. "Wow! What an adventure...I'm so so happy I came."

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