Latest news with #HipHopinthePark
Axios
5 days ago
- Entertainment
- Axios
How Philly's Hip Hop in the Park became a tour de force
The vibe came before the name. But festival founder Christian "TAMEARTZ" Rodriguez knew he had something that'd stick once his friend said, "This feels like hip hop in the park." Why it matters: As Philly struggles to retain marquee hip-hop shows, an event that started as a benefit concert for Puerto Rico following the devastating hurricane in 2017 has grown into a local tour de force. Driving the news: This Saturday marks five years for Hip Hop in the Park, a milestone celebration headlined by DJs Rich Medina and Cosmo Baker expected to draw about 15,000 people to Eakins Oval. This year's festival lineup — incorporating all four elements of hip-hop (MC-ing, DJ-ing, break dancing and graffiti) — is DJ-heavy, with someone new spinning every half-hour. It also includes appearances from Philly underground rap legend The Last Emperor and the Juice Crew's Craig G. The intrigue: Now that the future of Jay-Z's Made in America festival remains in limbo, these free, community-focused events take on elevated importance, Rodriguez tells Axios. Hip Hop in the Park is a truly Philly affair, with talented graffiti artists once again live painting on a box truck donated by Human Robot Brewery, which is releasing a special-edition lager for the event. Herr's — the local potato heads known for concocting quirky new flavors — is giving away thousands of bags of chips. Zoom in: The festival has grown from humble roots, with no budget or backers when it started as a 2018 fundraiser at a small North Philly park with about 200 attendees. But Rodriguez had proof of his concept. In 2021, he had a small budget, and German-based streetwear and sneaker giant Snipes (its domestic headquarters are in Philly) agreed to sponsor the show, which was moved to the Oval. It's grown there ever since. Now the fête boasts 20 loyal sponsors and a $50,000 spending plan.
Axios
5 days ago
- Entertainment
- Axios
A Philly rap legend went dark for years. Now he's making a comeback
Rumors of Jamal Gray's disappearance were greatly exaggerated, but rumors of his comeback are not. Why it matters: The West Philly rapper, known as The Last Emperor, is performing at Saturday's Hip Hop in the Park festival at Eakins Oval — his first show before a hometown crowd in two decades. A disciple of Dr. Dre, the 53-year-old tells Axios that despite his hiatus, he's still kickin' the high-minded, pop culture-infused bars he'd mollywop emcees with during his Philly come-up — and later, on The Lyricist Lounge, a New York incubator for the industry's illest rhyme-spitters, from Mos Def to Eminem. The big picture: If you scour pockets of the web, you'll find people wondering whether The Last Emperor had bowed into the great beyond. Once signed to Dr. Dre's Aftermath Entertainment, Gray says those misplaced obits are understandable because he went dark for 15 years, not putting out an album. He's often confused with the late rapper Too Poetic, with whom he collabed on a song before the latter died of colon cancer in 2001. After charting a path in New York, Gray returned to Philly in 2005 to care for his ailing mother. He took on a job as a mailman — a gig he still has today — traveled to new lands and enjoyed life's simple pleasures. What they're saying:"Being an emcee, there's a component that I liken to 'Star Wars,'" Gray says. "Anybody can pick up a light saber and swing it. Anybody can pick up a microphone and impress a few people. But there's an order to it, almost like a knighthood." So this show is Gray's "Return of the Jedi" moment. When he reminds people that, even as one of hip-hop's elder statesmen, he can still crush mics like Luke Skywalker crushes the Sith. How it came together: Despite his once towering stature in hip-hop, Gray had become somewhat of an underground "ghost," Hip Hop in the Park founder Christian "TAMEARTZ" Rodriguez tells Axios. But Gray still has admirers of all ages, including Rodriguez's teenage son, who encouraged his dad to tap Gray for the festival. So Rodriguez put one of his best friends, Reef the Lost Cauze, on a mission to track down the reclusive rapper. Gray said yes, loving the festival's community-first vibes. Think of The Last Emperor as a mashup of Common, Mos Def and fellow Overbrook High School alum Will Smith — a self-proclaimed "PG-13" bridge to a bygone era of backpack rap. A time when artists laid down conscious ballads with rich storytelling and wily wordplay — a different lane from the profanity-laced, at times hyper-violent songs found in some corners of gangsta rap and drill today. Flashback: At 11, Gray wrote his first rap, jotted down inside a black-and-white composition book. His early rhymes were about "rocking parties that I had never been to," Gray says, crediting his late mother for making him read everything from "Rikki-Tikki-Tavi" to English poet Geoffrey Chaucer. He developed a huge roster of words he'd deploy like platoons of soldiers during rap battles, including when a local street hustler bet on him to beat an older teen. "I smoked him. That really put a battery in my back," Gray says. Fast forward: As a freshman at Lincoln University, Gray performed at a talent show that became "the buzz" of campus. Three years later, he opened a show for the late DMX. In 1995, a friend took Gray's mixtape with him to Los Angeles, promising to get it into Dr. Dre's hands. Meanwhile, Gray kept honing his craft — until the phone rang one day: It was his friend. Dr. Dre had heard the tape. "Next thing I know, I was flying out to LA," Gray says. While at Aftermath, Gray was briefly label-mates with some of rap's biggest names, including Eminem and Eve. He'd eventually leave to form his own label, Red Planet Music, releasing his debut album, "Music, Magic Myth," in 2003. The album includes his biggest hit, "Secret Wars," a track in which he raps about his favorite rappers battling Marvel superheroes. The bottom line: Recharged and armed with a Rolodex of Philly memories, Gray is amped to grace the stage again in the place that taught him hip-hop's meaning.
