Latest news with #HiroyukiShibutani
Web Release
17-06-2025
- Business
- Web Release
Panasonic awarded Best Brand in Customer Experience at Oman CX Forum 2025
Panasonic Marketing Middle East and Africa FZE (PMMAF) today announced that it has been awarded as the Best Brand in Customer Experience at the prestigious Oman CX Forum 2025. The recognition celebrates Panasonic's unwavering commitment to set new benchmarks in providing exceptional customer service through its leading approach to customer engagement, personalization and continuous innovation in delivering smooth digital and in-person experiences across the region. Held recently in Muscat, the Oman CX Forum 2025 brought together over 200 influential regional leaders and dedicated customer experience professionals. The event, presented by Infoline and organised by Muscat Media Group, served as a pivotal platform for discussing the latest digital customer experience trends, exploring groundbreaking innovations, and dissecting customer-centric strategies shaping the future of industries. The forum's key highlight was the awards ceremonies, which featured 25 categories selected through nationwide consumer voting. Among the top plums of the event's recognition was the distinguished 'Best Brand in Customer Experience' award. Panasonic's strong customer-first approach has been pivotal to its continued success and esteemed reputation as a premium trusted brand across the region. The special accolade validates the company's commitment to forward-thinking initiatives in order to foster meaningful customer connections. Furthermore, it is a testament to Panasonic's consistent efforts to deeply understand its customers' needs, behavior and preferences in delivering seamless digital and in-person experiences, characterized by exceptional engagement and thoughtful personalization. Hiroyuki Shibutani, CEO, PMMAF, commented: 'We are incredibly honored to receive the 'Best Brand in Customer Experience' award at the Oman CX Forum 2025. It marks a significant point in our journey and speaks to the standards we've maintained through the years. This recognition is a powerful affirmation of our dedication to placing the customer at the heart of everything we do. It reflects the hard work and relentless pursuit of excellence by our teams who are committed to understanding and exceeding customer expectations at every touchpoint.' John Hardy, COO, PMMAF, added: 'As businesses embrace innovation to stay relevant in a changing world, we at Panasonic remain focused on shaping what future-ready technology looks like. This recognition not only reinforces the trust our customers place in us, but, equally important, it also motivates us to further invest in strategies that drive us forward and ensure our customers receive unparalleled service.' Truly focused on refining and enhancing its top-tier customer experience, Panasonic consistently strives to make an even bigger impact with its customers. In recent years, the company introduced the SMART CARE App, a digital platform which allows customers, dealers, and service centers to seamlessly communicate all service-related matters and claim warranties at the touch of a button. Panasonic is the first appliances brand in the region to launch this kind of paperless warranty system – a testament to its continuing efforts to enhance customer experience through digital excellence. Also in April of this year, Panasonic established the Digital Studio at its Digital Repair Training Center in Dubai, UAE with the aim of revolutionizing technical training and ultimately deliver efficient service to its customers. With this new platform, optimized technical knowledge transfer is achieved, ensuring that Panasonic engineers and technicians stay updated with the latest product insights and troubleshooting techniques.
Zawya
05-05-2025
- Business
- Zawya
Panasonic forges retail partnership with SACO to enhance customer experience in Saudi Arabia
Panasonic bats for enhanced service and supply efficiency by collaborating with Saudi Company for Hardware (SACO) Riyadh, Saudi Arabia: Panasonic Marketing Middle East and Africa (PMMAF) has revealed a groundbreaking strategic partnership with Saudi Company for Hardware (SACO), KSA's premier electronics and lifestyle retail distributor. This collaboration marks a significant evolution in the Kingdom's retail and electronics sectors, as it pioneers a direct supply model in the Saudi market, aligning a major international manufacturer directly with a leading national retailer. The partnership is also strategically designed to redefine how Saudi customers access and experience Panasonic's innovative products, bringing them closer to consumers through SACO's extensive network of retail locations across the Kingdom. The partnership was formalized in a signing ceremony held recently in Riyadh, attended by Hiroyuki Shibutani, CEO of PMMAF; John Hardy, COO of PMMAF; Abdel-Salam Bdeir, CEO of SACO; and, Makram Malaeb, COO of SACO. This step underscores Panasonic's strong and growing commitment to the local market. Moreover, it builds upon Panasonic's recent inauguration of its regional office in Riyadh, which is seen as a strategic investment aimed at fostering closer connections with local consumers and strengthening relationships within the Saudi ecosystem. The partnership with SACO further solidifies Panasonic's long-term vision and growth strategy for the region. It enables the group to deliver a unique value proposition to Saudi customers though one of the biggest networks in the kingdom. 'This strategic alignment allows us to cater to the unique needs of the Saudi market through SACO's extensive retail network,' Shibutani commented. 'SACO is recognized as a retail powerhouse in the Kingdom, and we are confident that through this collaboration, we have better opportunities to showcase the full spectrum of Panasonic's cutting-edge consumer electronics and elevate the shopping experience for our Saudi customers, building upon our growing presence in the region.' By combining Panasonic's renowned technological expertise and its diverse range of consumer electronics with SACO's deep-rooted understanding of Saudi consumer behavior and its expansive retail footprint, this partnership promises to deliver elevated and locally relevant product offerings and customer experiences. Together, the two companies will create unique in-store environments tailored to the preferences of Saudi consumers. Expressing SACO's enthusiasm for the business alliance, Mr. Bdeir, CEO of SACO said: 'Partnering directly with a global leader like Panasonic will enable us to provide our customers with an even wider selection of cutting-edge electronics, and a more seamless shopping experience. Together, we will strive to drive mutual success and showcase our shared ambition for excellence.' This alliance transcends a traditional commercial agreement, representing a shared commitment to co-develop innovative retail experiences, gain deeper insights into local needs, and shape the future of the consumer electronics market in Saudi Arabia. Panasonic and SACO are poised to establish a new standard for collaboration between manufacturers and retailers in the Middle East.
Web Release
05-05-2025
- Business
- Web Release
Panasonic Forges Retail Partnership with SACO to Enhance Customer Experience in Saudi Arabia
Panasonic Marketing Middle East and Africa (PMMAF) has revealed a groundbreaking strategic partnership with Saudi Company for Hardware (SACO), KSA's premier electronics and lifestyle retail distributor. This collaboration marks a significant evolution in the Kingdom's retail and electronics sectors, as it pioneers a direct supply model in the Saudi market, aligning a major international manufacturer directly with a leading national retailer. The partnership is also strategically designed to redefine how Saudi customers access and experience Panasonic's innovative products, bringing them closer to consumers through SACO's extensive network of retail locations across the Kingdom. The partnership was formalized in a signing ceremony held recently in Riyadh, attended by Hiroyuki Shibutani, CEO of PMMAF; John Hardy, COO of PMMAF; Abdel-Salam Bdeir, CEO of SACO; and, Makram Malaeb, COO of SACO. This step underscores Panasonic's strong and growing commitment to the local market. Moreover, it builds upon Panasonic's recent inauguration of its regional office in Riyadh, which is seen as a strategic investment aimed at fostering closer connections with local consumers and strengthening relationships within the Saudi ecosystem. The partnership with SACO further solidifies Panasonic's long-term vision and growth strategy for the region. It enables the group to deliver a unique value proposition to Saudi customers though one of the biggest networks in the kingdom. 'This strategic alignment allows us to cater to the unique needs of the Saudi market through SACO's extensive retail network,' Shibutani commented. 'SACO is recognized as a retail powerhouse in the Kingdom, and we are confident that through this collaboration, we have better opportunities to showcase the full spectrum of Panasonic's cutting-edge consumer electronics and elevate the shopping experience for our Saudi customers, building upon our growing presence in the region.' By combining Panasonic's renowned technological expertise and its diverse range of consumer electronics with SACO's deep-rooted understanding of Saudi consumer behavior and its expansive retail footprint, this partnership promises to deliver elevated and locally relevant product offerings and customer experiences. Together, the two companies will create unique in-store environments tailored to the preferences of Saudi consumers. Expressing SACO's enthusiasm for the business alliance, Mr. Bdeir, CEO of SACO said: 'Partnering directly with a global leader like Panasonic will enable us to provide our customers with an even wider selection of cutting-edge electronics, and a more seamless shopping experience. Together, we will strive to drive mutual success and showcase our shared ambition for excellence.' This alliance transcends a traditional commercial agreement, representing a shared commitment to co-develop innovative retail experiences, gain deeper insights into local needs, and shape the future of the consumer electronics market in Saudi Arabia. Panasonic and SACO are poised to establish a new standard for collaboration between manufacturers and retailers in the Middle East.
