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Hisummer Reports 68% Surge in Candle Warmer Sales as Fall Home Decor Trends Heat Up
NEW YORK, Aug. 12, 2025 (GLOBE NEWSWIRE) — Hisummer, a U.S. home lifestyle brand, today announced a 68% year-over-year increase in U.S. candle warmer sales for September, fueled by the growing popularity of flameless fragrance products and the upcoming holiday season.
Recent data from Pinterest shows 'fall home decor' searches up 41% compared to last year, while TikTok's #CandleWarmer hashtag has surpassed 120 million views. Hisummer's own influencer collaboration videos have collectively garnered over 1.2 million views on Instagram and TikTok in the past two months, driving strong engagement ahead of Halloween (October 31) and Thanksgiving (November 27).
