Latest news with #HunLee
Syyaha
3 days ago
- Entertainment
- Syyaha
Samsung Partners With Warner Bros. and DC Studios To Deliver ‘Super Big' Superman Experience
Samsung Electronics today announced a global partnership with Warner Bros. and DC Studios to celebrate the latest 'Superman' film with a series of fan activations, Superman-themed video content and limited-edition digital artworks from DC Comics via Samsung Art Store. 'Samsung is committed to creating a richer and more meaningful entertainment experience,' said Hun Lee, Executive Vice President of the Visual Display Business at Samsung Electronics. 'Through collaborations with leading creative studios and artists, we continue to help people engage more deeply with the stories and character they love, whether in the theater or at home.' 'Superman,' the first film in DC Studios' new cinematic universe, written, directed and produced by James Gunn, hits theaters worldwide starting July 9. To mark the release, Samsung is launching a global campaign with the tagline 'It's not just big. It's super big,' spotlighting a range of campaign video content celebrating the original Super Hero and bringing the excitement of the film to audiences across digital platforms, retail locations and public spaces. In London, the campaign will come to life through a series of Daily Planet -themed newsstand kiosks, appearing at high-traffic locations such as The Shard and Kings Cross Station. Fans can also pick up limited-edition Superman-themed items, receive exclusive gifts and take part in a global social media challenge by sharing their event photos or videos for a chance to win super prizes, including a 98' Samsung TV. Interactive activations will appear at major malls across Asia — including Malaysia, Vietnam and Korea — where fans can explore Superman-themed photo booths, immersive pop-up displays and hands-on product experiences. Additionally, Samsung Art Store, the leading digital art platform on Samsung Art TVs, is featuring a limited-time 10-piece Superman digital art collection from DC Comics free to users from July 1 through August 31. Available on The Frame as well as 2025 QLED and Neo QLED models,1 the collection brings Superman's heroic legacy into the home and gives fans a whole new way to enjoy Superman-inspired art. Samsung's Super Big TV lineup includes 98' 100' 115' Class options across Neo QLED and Crystal UHD models.2 With expansive screens, stunning picture quality and AI-powered enhancements that deliver smoother images and deeper contrast, Samsung aims to deliver a grander home entertainment experience. For more information, visit
Phone Arena
7 days ago
- Phone Arena
Samsung's Bixby just did what Siri hasn't yet
Earlier this year, we heard Samsung was planning to supercharge its voice assistant Bixby with Generative AI – and now, the company is making good on that promise , at least for its many TV users. The new, smarter Bixby features are rolling out on Samsung's 2025 TVs in the US. Bixby can now handle natural, conversational questions about just about anything – whether it's related to what's on your screen or not. Plus, it turns your TV into a smart home command center, letting you control SmartThings devices just by talking to your TV. – Hun Lee, Executive Vice President of the Visual Display Business at Samsung, August 5, 2025 Activating Bixby is simple: just say the wake word or press the mic button – no complicated commands, menus or typing needed. Bixby now offers a more conversational and personalized experience for TV users. | Image credit – Samsung Thanks to its Generative AI brain, Bixby gets context and can follow up on questions, making the whole experience feel like a real back-and-forth conversation. Want to know how tall Mount Everest is? Ask. Looking for chill playlists for a rainy day? Ask. Bixby can even pull relevant info about what's playing on screen and show it to you, so you get more without interrupting your update also hooks Bixby up with Click to Search, making it easier than ever to explore actors, shows or random topics – whether you're watching live TV, cable, or Samsung TV Plus. On top of that, Samsung TVs with this smarter Bixby can now connect to and control SmartThings-enabled appliances. Want to turn off the oven or adjust the AC temperature without leaving your couch? Just say it. Your TV becomes a full-on smart home hub. And if you are worried about privacy, Samsung's got you covered. Bixby runs on Samsung Knox security, the same platform that takes care of Galaxy phones' security , so your voice data isn't stored on servers or your TV, keeping your personal info safe while enjoying AI perks. This upgrade will hit 2025 Samsung TVs like Neo QLED, OLED, The Frame, and QLED. Samsung's also set to roll out an upgraded Vision AI in October 2025, as part of its 7-year free Tizen OS Upgrade program – meaning these smart features will keep improving over time. Meanwhile, Apple is still lagging on AI with Siri's upgrade nowhere in sight. On Apple TV+, Siri often feels more frustrating than useful. I mean, just yesterday, I asked Siri to rewind by a minute and it couldn't even manage that simple task… Samsung's definitely pulling ahead here.
Time of India
09-07-2025
- Entertainment
- Time of India
Samsung partners Warner Bros and DC Studios for new Superman movie: All details
Samsung Electronics has announced a global partnership with Warner Bros. and DC Studios to celebrate the latest "Superman" film with fan activations, themed video content, and limited-edition digital artworks. The collaboration coincides with the worldwide theatrical release of "Superman," the first film in DC Studios' new cinematic universe. Written, directed, and produced by James Gunn, the movie's release is being marked by Samsung with a global campaign under the tagline "It's not just big. It's super big." This campaign will feature a range of video content celebrating the original Super Hero, integrating him into Samsung's product promotions. The digital artworks from DC Comics will be available via Samsung Art Store. What Samsung said about the Superman campaign Commenting on Samsung's new Superman campaign, Hun Lee, the company's executive VP of the Visual Display Business, said: 'Samsung is committed to creating a richer and more meaningful entertainment experience. Through collaborations with leading creative studios and artists, we continue to help people engage more deeply with the stories and characters they love, whether in the theatre or at home.' How Samsung is celebrating the new Superman film Samsung's campaign will begin in London, UK, with a series of Daily Planet-themed newsstand kiosks at busy locations like The Shard and King's Cross Station. Visitors will be able to collect Superman-themed merchandise, receive exclusive gifts, and take part in a global social media challenge by sharing event photos or videos for a chance to win prizes, including a 98-inch Samsung TV. Interactive activations will also be set up in key malls across Asia — including locations in Malaysia, Vietnam, and Korea — featuring Superman-themed photo booths, pop-up displays, and hands-on product demonstrations. In addition, Samsung Art Store is offering a 10-piece Superman digital art collection from DC Comics at no cost to users until August 31. This collection is available on The Frame and 2025 QLED and Neo QLED TV models, giving users a new way to enjoy Superman-inspired artwork at home. Samsung's Super Big TV range includes 98-inch, 100-inch, and 115-inch class screen options in Neo QLED and Crystal UHD models. With expanded displays, detailed picture quality, and AI-powered features that support improved motion and contrast, the company aims to deliver a more engaging home viewing experience.
Scottish Sun
20-06-2025
- Entertainment
- Scottish Sun
Millions of TV owners getting irresistible sports freebie – exact brand of television you'll need to claim footie perk
FOOTIE-ING THE BILL Millions of TV owners getting irresistible sports freebie – exact brand of television you'll need to claim footie perk Click to share on X/Twitter (Opens in new window) Click to share on Facebook (Opens in new window) MILLIONS of football fans across the UK can now score big without even owning a games console. EA Sports FC 25, the latest footie game sensation, is now available to play directly on Samsung TVs and smart monitors, thanks to a game-changing deal with Xbox Cloud Gaming. Sign up for Scottish Sun newsletter Sign up 2 Gamers will need an Xbox Game Pass Ultimate membership to get in on the action Credit: Getty The offer is rolling out via Samsung Gaming Hub, which is available on newer Samsung TVs and smart monitors. That means fans from London to Leeds can dive into the virtual pitch using nothing more than their telly, a controller, and a Game Pass subscription. Gamers will need an Xbox Game Pass Ultimate membership to get in on the action, but there's a huge bonus for those who haven't signed up before. Samsung is offering two months completely free. Just head to the Samsung Promotions app on your TV, tap the Xbox promotion banner, or scan the QR code shown on screen using your mobile. Once inside the game, fans can take control of over 19,000 real-life players, representing more than 700 clubs from across 30 leagues. Whether you fancy running a team in career mode, teaming up with mates in 5v5 Rush, or managing every aspect of your club with the new FC IQ system, the options are endless. It's the most immersive version of the game yet, and thanks to Samsung's deal with Microsoft and Electronic Arts, it's all available instantly via the cloud – no downloads, discs or consoles required. It also means you can go from watching the big match live on TV to jumping straight into one of your own, all on the same screen. Samsung's Gaming Hub is also home to other major streaming platforms including Amazon Luna and Nvidia GeForce Now, giving even more reason for gamers to stay glued to their smart screens. Hun Lee, executive vice president of Samsung's Visual Display Business, said: 'We are delighted to bring EA SPORTS FC 25 to Samsung TVs and monitors through cloud gaming on Samsung Gaming Hub. Virgin Media Launches Two Free Rakuten TV Channels As the world's leading TV manufacturer, one of our goals is to immerse soccer fans around the world in the exciting game of soccer, whether they are playing the game or watching a match live on a Samsung TV.' The promotion is expected to drive a wave of interest from casual fans and hardcore gamers alike, especially with the current buzz surrounding the EA FC franchise. Just last week, Real Madrid and England ace Jude Bellingham made headlines at the EA FC 25 launch in Madrid, where he rolled his eyes at an overly dramatic intro calling him 'the main man from Madrid'. He's also just been unveiled as the cover star for the EA FC 25 Ultimate Edition, appearing alongside football legends David Beckham, Zinedine Zidane, and Gianluigi Buffon. With the Euros in full swing and football fever gripping the nation, Samsung's latest perk is perfectly timed. If you've got a compatible Samsung screen at home, this is your moment to take to the pitch without spending a penny more. All you need is the telly, a controller, and a few taps to get started.
The Irish Sun
20-06-2025
- Entertainment
- The Irish Sun
Millions of TV owners getting irresistible sports freebie – exact brand of television you'll need to claim footie perk
MILLIONS of football fans across the UK can now score big without even owning a games console. Advertisement 2 Gamers will need an Xbox Game Pass Ultimate membership to get in on the action Credit: Getty The offer is rolling out via Samsung Gaming Hub, which is available on newer Samsung TVs and smart monitors. That means fans from London to Leeds can dive into the virtual pitch using nothing more than their telly, a controller, and a Game Pass subscription. Gamers will need an Xbox Game Pass Ultimate membership to get in on the action, but there's a huge bonus for those who haven't signed up before. Samsung is offering two months completely free. Just head to the Samsung Promotions app on your TV, tap the Xbox promotion banner, or scan the Advertisement Read more on Technology Once inside the game, fans can take control of over 19,000 real-life players, representing more than 700 clubs from across 30 leagues. Whether you fancy running a team in career mode, teaming up with mates in 5v5 Rush, or managing every aspect of your club with the new FC IQ system, the options are endless. It's the most immersive version of the game yet, and thanks to Samsung's deal with Microsoft and Electronic Arts, it's all available instantly via the cloud – no downloads, discs or consoles required. It also means you can go from watching the big match live on TV to jumping straight into one of your own, all on the same screen. Advertisement Most read in Tech Samsung's Gaming Hub is also home to other major streaming platforms including Hun Lee, executive vice president of Samsung's Visual Display Business, said: 'We are delighted to bring EA SPORTS FC 25 to Samsung TVs and monitors through cloud gaming on Samsung Gaming Hub. Virgin Media Launches Two Free Rakuten TV Channels As the world's leading TV manufacturer, one of our goals is to immerse soccer fans around the world in the exciting game of soccer, whether they are playing the game or watching a match live on a Samsung TV.' The promotion is expected to drive a wave of interest from casual fans and hardcore gamers alike, especially with the current buzz surrounding the EA FC franchise. Advertisement Just last week, He's also just been unveiled as the cover star for the EA FC 25 Ultimate Edition, appearing alongside football legends David Beckham, Zinedine Zidane, and Gianluigi Buffon. With the Euros in full swing and football fever gripping the nation, Samsung's latest perk is perfectly timed. If you've got a compatible Samsung screen at home, this is your moment to take to the pitch without spending a penny more. All you need is the telly, a controller, and a few taps to get started. Advertisement 2 The offer is rolling out via Samsung Gaming Hub, which is available on newer Samsung TVs and smart monitors Credit: Getty
